Tuesday, 14 August 2012

mobile marketing - Google News

Google News


08/14/2012 07:33 AM
Consumer Attitudes Towards Mobile Marketing Revealed in Independent ... - Virtual-Strategy Magazine

Consumer Attitudes Towards Mobile Marketing Revealed in Independent ...
Virtual-Strategy Magazine
StrongMail, a leading provider of email marketing and cross-channel marketing solutions for enterprises, today announced the results of a commissioned mobile marketing survey conducted on its behalf by Forrester Consulting in June 2012. Titled ...

and more »

08/14/2012 08:17 AM
Vibes Adds to Mobile Technology Patent Portfolio with Recently Awarded US ... - U.S. Politics Today

Vibes Adds to Mobile Technology Patent Portfolio with Recently Awarded US ...
U.S. Politics Today
14, 2012 /PRNewswire/ -- Vibes, a mobile marketing and technology company, today announced it has been awarded a U.S.-issued patent covering its SMS mobile marketing and advertising capabilities. The recent patent, along with previously secured ...

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08/14/2012 07:47 AM
5 Mobile Rules from Top Marketers - iMedia Connection (blog)

5 Mobile Rules from Top Marketers
iMedia Connection (blog)
Facebook finally announced its latest and greatest mobile-ad effort last week, but smart industry folks say it still leaves much to be desired. And even though more money's flowing toward mobile, the dollars spent on mobile marketing still don't come ...


08/13/2012 09:33 AM
Mobile Marketing Freeze Tag - MediaPost Communications

TabTimes

Mobile Marketing Freeze Tag
MediaPost Communications
One of the great parts of being a parent is that your children reacquaint you with the games of your youth. Recently, this happened to me at our block party when my kids joined an impromptu game of Freeze Tag on a neighbor's lawn. You remember Freeze ...
Online Marketing Firm, fishbat, Breaks Down Facebook's Newest Mobile Ad UnitVirtual-Strategy Magazine
Mobile apps can threaten your enterpriseTabTimes
Facebook seeks to fix mobile revenue woesMarketing magazine Australia
Business 2 Community -Lakestar Media (blog)
all 37 news articles »

08/14/2012 07:39 AM
Experian Marketing Services appoints Alok Kapur as global head of mobile ... - Sacramento Bee

Experian Marketing Services appoints Alok Kapur as global head of mobile ...
Sacramento Bee
NEW YORK, Aug. 13, 2012 -- /PRNewswire/ -- Experian Marketing Services, a leading provider of data, analytics and marketing technologies that help organizations target and engage their customers more effectively across both traditional and digital ...

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08/14/2012 09:06 AM
Mobile games taking big bites out of Nintendo, Sony's handheld biz - Gamasutra

Gamasutra

Mobile games taking big bites out of Nintendo, Sony's handheld biz
Gamasutra
Firminger said that the share of revenue for iOS and Android games in the overall U.S. handheld and mobile game market has grown from 19 percent of a $2.7 billion market in 2009 to 58 percent of a $3.3 billion market in 2011. "It's really sort the ...
Mobile Games Dominate Handheld Market, Crush Sony And NintendoBusiness Insider

all 2 news articles »

08/13/2012 02:06 AM
Make Mobile Marketing Work for You - Gourmet Retailer

Gourmet Retailer

Make Mobile Marketing Work for You
Gourmet Retailer
Mobile marketing is a low-budget method for targeting consumers. Recent developments in the mobile marketing arena have been phenomenal. Smartphone ownership has nearly doubled, there's growing interest in mobile social content and tablets are ...


08/13/2012 08:02 PM
Mobile marketing investment 'essential' says expert - Chartered Management Institute

Hostway

Mobile marketing investment 'essential' says expert
Chartered Management Institute
Those in management development in certain sectors may have thought about how the mobile internet might affect their business. And recently, freelance marketing consultant Luan Wise said that mobile marketing investment was "essential" for businesses.
Mobile sites need to be quick and simple to useHostway
Mobile websites must be easy to navigateBusiness Strata - Business News

all 3 news articles »

08/14/2012 06:21 AM
CardinalCommerce Introduces CustomerConnect to Improve Mobile Commerce ... - Virtual-Strategy Magazine

CardinalCommerce Introduces CustomerConnect to Improve Mobile Commerce ...
Virtual-Strategy Magazine
has launched CustomerConnect, a self-service, web-based mobile marketing and commerce platform aimed at turning passive consumers into active Customers. It facilitates text message deal generation, opt-in mobile alert databases, and targeted marketing ...

and more »

08/14/2012 10:05 AM
Leading Mobile-Local Companies xAd and Telmetrics Release First-to-Market ... - Equities.com

Leading Mobile-Local Companies xAd and Telmetrics Release First-to-Market ...
Equities.com
"The xAd/Telmetrics Mobile Path-to-Purchase study illustrates that successful mobile advertising campaigns can no longer take a 'one size fits all' approach," said Monica Ho, vice president of marketing, xAd Inc. "Advertisers must understand consumer ...
Mobile Purchase Paths Are Still Product-SpecificMediaPost Communications

all 7 news articles »

social media - Google News

Google News


08/14/2012 11:41 AM
Social Media Consultants Are On The Rise - Business Insider

Social Media Consultants Are On The Rise
Business Insider
Anyone who has a business wants to be the customers first choice. This is why businesses need to be working only with the best marketing team possible. In turn, with the popularity of the internet social media consultants are vital to your marketing ...


08/13/2012 01:00 PM
Social-Media Strategies for Small Business - NBC Chicago (blog)

USA TODAY

Social-Media Strategies for Small Business
NBC Chicago (blog)
Twitter. Facebook. Pinterest. YouTube. Tout. There are so many amazing ways to communicate with consumers on social media. Engaging potential customers via social-media channels could easily take up the majority of your day. And if you don't have time ...
Some post-Olympics social media numbersTheDay.com
When it Comes to Social Networks, It's Not All About YouPCWorld (blog)
Internet, Social Media Prominent in US Presidential RaceVoice of America

all 228 news articles »

08/14/2012 10:10 AM
Social media tools can boost productivity - Phys.Org

CIO Today

Social media tools can boost productivity
Phys.Org
The race is on to grab chunks of a global market for social-media tools that's expected to swell to $4.5 billion by 2016, up from $767 million in 2011, according to research firm IDC. For IDC's prediction to pan out, spending on social-media tools for ...
Social-Media Tools Boost Small Business ProductivityCIO Today
Social-media tools can boost productivityUSA TODAY

all 9 news articles »

08/14/2012 10:23 AM
Social Madness field narrows to 'Great Eight' in quest for social-media ... - Bizjournals.com (blog)

Social Madness field narrows to 'Great Eight' in quest for social-media ...
Bizjournals.com (blog)
Social Madness presented by Capital One Spark Business has now completed round three of the national competition phase. What started as a quest for social-media bragging rights by roughly 4000 companies across the country has been winnowed to 24 ...
Kyck.com advances to 'Elite Eight' in Social Madness contestCharlotte Business Journal (blog)
Three San Francisco companies survive madness roundSan Francisco Business Times (blog)

all 21 news articles »

08/14/2012 10:33 AM
The End of the Social Media ETF Nightmare? - Minyanville.com

DailyFinance

The End of the Social Media ETF Nightmare?
Minyanville.com
Apparently, the minute before the Facebook (FB) IPO was the high-water mark for the broad social media industry, at least so far in 2012. After that horrendous opening session for the social media giant, the bottom appeared to fall out of the space ...
The Social Media Implosion ContinuesDailyFinance

all 3 news articles »

08/14/2012 06:42 AM
VotesPA Website Enhanced, Social Media Efforts Launched on Voter ID Law - Sacramento Bee

KYW Newsradio

VotesPA Website Enhanced, Social Media Efforts Launched on Voter ID Law
Sacramento Bee
"We are using the VotesPA website and social media as tools to make Pennsylvania voters aware of the new voter ID law," said Aichele, whose department oversees elections. "We want to make sure voters understand what IDs are acceptable for voting, and ...
State launches social media effort on #VoterIDCapitol Ideas with John L. Micek (blog)

all 46 news articles »

08/14/2012 04:24 AM
High social media use makes Asia prime spam target - ZDNet

High social media use makes Asia prime spam target
ZDNet
This is especially so in Asia, which contributes millions of users in social networking sites, noted Eugene Teo, Singapore manager for security response at Symantec. He said such a large user base makes the region the perfect fertile ground for spam ...


08/14/2012 08:38 AM
Dell CEO's Kid Overshares on Social Media - ABC News (blog)

ABC News (blog)

Dell CEO's Kid Overshares on Social Media
ABC News (blog)
After Alexa posted the photo to Instragram, it would eventually pop up on the website Rich Kids of Instragram, a tumblr account dedicated to showing the way people reveal their wealth on social media. Since many users have their Facebook account or ...
For rich kids on social media, it's all about the #cashmoneyCTV News
Social Media Platforms, Facebook and Twitter Putting High Profile Individuals ...News Today

all 50 news articles »

08/14/2012 01:05 AM
Social media spur greater interest in Games - Philadelphia Inquirer

Philadelphia Inquirer

Social media spur greater interest in Games
Philadelphia Inquirer
Social media only feel as if they've been around forever. Truth is, their explosion has taken place largely between the last Summer Olympics and this one. Facebook had 100 million users 4 years ago. Now it boasts 900 million. The Associated Press story ...

and more »

08/14/2012 11:47 AM
Barebones Social Media Marketing - Practical Ecommerce

Business Wire

Barebones Social Media Marketing
Practical Ecommerce
How do you manage social media when you have little time or money? All too often that is the situation in which merchants find themselves. Faced with many demands, merchants oftentimes have little time or money to engage on social networks like ...
Social Media for the C-suite? Come On Inâ€Â¦The Water Is FineBusiness 2 Community

all 3 news articles »

Monday, 13 August 2012

mobile marketing - Google News

Google News


08/13/2012 09:33 AM
Mobile Marketing Freeze Tag - MediaPost Communications

Business 2 Community

Mobile Marketing Freeze Tag
MediaPost Communications
One of the great parts of being a parent is that your children reacquaint you with the games of your youth. Recently, this happened to me at our block party when my kids joined an impromptu game of Freeze Tag on a neighbor's lawn. You remember Freeze ...
Online Marketing Firm, fishbat, Breaks Down Facebook's Newest Mobile Ad UnitVirtual-Strategy Magazine
Facebook seeks to fix mobile revenue woesMarketing magazine Australia
The Secret To Mobile School AppsBusiness 2 Community
RetailWire (registration)
all 15 news articles »

08/13/2012 08:02 PM
Mobile marketing investment 'essential' says expert - Chartered Management Institute

Hostway

Mobile marketing investment 'essential' says expert
Chartered Management Institute
Those in management development in certain sectors may have thought about how the mobile internet might affect their business. And recently, freelance marketing consultant Luan Wise said that mobile marketing investment was "essential" for businesses.
Mobile sites need to be quick and simple to useHostway
Mobile websites must be easy to navigateBusiness Strata - Business News

all 3 news articles »

08/13/2012 02:06 AM
Make Mobile Marketing Work for You - Gourmet Retailer

Gourmet Retailer

Make Mobile Marketing Work for You
Gourmet Retailer
Mobile marketing is a low-budget method for targeting consumers. Recent developments in the mobile marketing arena have been phenomenal. Smartphone ownership has nearly doubled, there's growing interest in mobile social content and tablets are ...


08/13/2012 08:24 AM
Security First International Holdings, Inc. Acquires Direct Response Mobile ... - Broadcast Newsroom

Security First International Holdings, Inc. Acquires Direct Response Mobile ...
Broadcast Newsroom
LAS VEGAS, NV -- (Marketwire) -- 08/13/12 -- Security First International Holdings, Inc. (PINKSHEETS: SCFR): Following change of control, new management announced today that the company has acquired the direct response mobile marketing technology ...

and more »

08/13/2012 02:08 PM
Experian Marketing Services appoints Alok Kapur as global head of mobile ... - Equities.com

Experian Marketing Services appoints Alok Kapur as global head of mobile ...
Equities.com
"Experian Marketing Services provides organizations with a unique and powerful ability to link online and offline data to seamlessly measure audiences on any mobile device, anywhere, at any time," said Matt Seeley, president of Experian Marketing Services.

and more »

08/13/2012 08:38 PM
SAP CMO: 'Digital is Dead' (And Mobile Is, Too): Mobile Roundtable (Pt 1) - iMedia Connection (blog)

SAP CMO: 'Digital is Dead' (And Mobile Is, Too): Mobile Roundtable (Pt 1)
iMedia Connection (blog)
Jonathan_becher Digital is Dead...and mobile may soon join it. That's the word from Jonathan Becher, chief marketing officer for enterprise software giant SAP, in a new Gen Wow Mobile Marketing Roundtable. This time out, Becher is joined by Jordan ...


08/08/2012 06:20 AM
Key mobile, marketing talents exit Facebook - Detroit Free Press

Key mobile, marketing talents exit Facebook
Detroit Free Press
The latest defections came last week, when Ethan Beard, who is responsible for developing relationships with top app makers, and Katie Mitic, platform marketing director, announced pending departures. Jonathan Matus, mobile platform marketing manager, ...

and more »

08/13/2012 10:25 AM
Business Spotlight: Chamber Offers Expert Talk on Mobile Marketing - Patch.com

Business Spotlight: Chamber Offers Expert Talk on Mobile Marketing
Patch.com
Article. article[new_asset_attachment_attributes][user_id]. new_asset_attachment_attributes. Mobile marketing is on the agenda for this month's Greater Sayville Chamber of Commerce meeting being held Tuesday at Butera's restaurant on South Main Street.


08/13/2012 08:11 PM
Horton Group Launches New Mobile Web Development and Design Service - Equities.com

Horton Group Launches New Mobile Web Development and Design Service
Equities.com
Realizing that this trend is showing no sign of slowing down, the Nashville web development and design firm Horton Group has added mobile development to their list of online marketing services. This expansion is part of Horton Groups continuing effort ...

and more »

08/13/2012 06:43 AM
Snap Secure Launches Integrated Marketing Campaign to Promote Mobile ... - Sacramento Bee

Snap Secure Launches Integrated Marketing Campaign to Promote Mobile ...
Sacramento Bee
PRINCETON, N.J., Aug. 13, 2012 -- /PRNewswire/ -- Snap Secure® (www.GetSnapSecure.com), part of Snap MyLife, Inc., which develops cloud-service applications for consumers, has launched a TV advertising, direct marketing, social media and public ...
Snap MyLife launches cable TV ad campaign to promote mobile security appFiercemobilecontent

all 10 news articles »

search marketing - Google News

Google News


08/13/2012 09:11 AM
Aegis Group acquires digital marketing agency Communicate 2 - Reuters

Aegis Group acquires digital marketing agency Communicate 2
Reuters
Aegis Group plc, a leading media and digital communications group, has acquired digital consultancy and search marketing agency Communicate 2 Pvt Ltd (C2). The deal amount was not disclosed but C2 had assets of Rs 12.9 crore as of 31st March 2012.
Aegis Group Acquires Digital Consultancy Co Communicate 2MediaNama.com

all 2 news articles »

08/13/2012 07:45 AM
Online Search Data Reveals Consumer Trends Marketers Can Use - Sacramento Bee

Online Search Data Reveals Consumer Trends Marketers Can Use
Sacramento Bee
CHICAGO, Aug. 13, 2012 -- /PRNewswire-USNewswire/ -- New research in the Journal of Marketing Research, published by the American Marketing Association, shows how marketers can separate useful information from the noise. In a world where thoughts ...

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08/13/2012 04:53 PM
The Search Marketers Guide to Creative Testing and Optimization, Part 1 - Business 2 Community

Business 2 Community

The Search Marketers Guide to Creative Testing and Optimization, Part 1
Business 2 Community
In a search landscape where millions of keywords define intent, generating the most compelling creative can prove to be a daunting task. Understanding your audience and formulating a message might be easy but packaging up that message within the ...
Paid Search Tips: How to Maximize Paid Search Revenue With Creative ...Equities.com

all 7 news articles »

08/13/2012 04:56 AM
Gmail in Google search results: Marketers will have a data gap to plug - Bizcommunity.com

Brafton

Gmail in Google search results: Marketers will have a data gap to plug
Bizcommunity.com
LONDON, UK: Greenlight comment... Google has announced a trial which will enable people using the search engine to see search queries feature results from their Gmail account. The search giant also said it is extending Google Knowledge Graph to every ...
Internet marketing news roundup, August 13Brafton
12 Ways Real Estate Agents Can Move Up In Search ResultsBusiness 2 Community
Cashing Out: Week of August 5-11 2012 in Online Marketing NewsReveNews
Marketing Land -Internet Marketing News -B&T Marketing & Media
all 225 news articles »

08/12/2012 10:06 PM
Playing the Long Game in Search - ClickZ

Playing the Long Game in Search
ClickZ
SEO · Paid Search · Search Marketing ... The most important aspect for a brand when it comes to search is not what they pay or where they are positioned, but what the relevant content is that they serve up at that moment of connection with a consumer.


08/13/2012 08:36 AM
Agenda Posted for SMX Social Media Marketing â€Â" Join Us in Las Vegas, Dec. 5-6 - Search Engine Land

Search Engine Land

Agenda Posted for SMX Social Media Marketing â€Â" Join Us in Las Vegas, Dec. 5-6
Search Engine Land
Do you live and breath social media marketing? Every day. 24/7. Or manage a team that does? Join us for SMX Social Media Marketing, the only conference for social media marketing professional that delivers cutting edge paid, earned and owned social ...

and more »

08/13/2012 02:27 PM
LocationInsight Gets $5M For Search Marketing Spinout - techrockies.com

LocationInsight Gets $5M For Search Marketing Spinout
techrockies.com
Denver-based LocationInsight, a developer of local search marketing software and services to retailers with physical locations, said Monday afternoon that it has raised $5M in a funding round. The round came from United Communications Group (UCG).
LocationInsight LLC raises $5M from United Communications Group (UCG) for ...RedOrbit

all 6 news articles »

08/13/2012 12:11 PM
Search Meme Monday - Search Engine Journal

Search Engine Journal

Search Meme Monday
Search Engine Journal
Search Engine Journal â€ÂœSEJâ€Â helps companies improve their interactive marketing, and helps marketers to succeed in a challenging career. Launched in 2003, SEJ is unique in its community-based approach to search marketing. Virtually all of our content ...


08/13/2012 03:35 PM
Marketing Your Global Business Locally - Business 2 Community

Marketing Your Global Business Locally
Business 2 Community
There are many ways that you can reach out to your local community in your online marketing efforts. Many people search locally for the products and services they need, giving local businesses an advantage. Use this loyalty to your benefit by creating ...


08/10/2012 01:10 PM
Will Google Make Email Marketing Even Better For Conversions? - WebProNews

Tnooz

Will Google Make Email Marketing Even Better For Conversions?
WebProNews
Until now, it's been behind a wall that Google was not accessing from search, even though it was a wall that Google always had access to. Email marketers may want to consider how their messages could perform in the long term. VatorNews just reported on ...
Google introduces flight tracking system in search results, using your booking ...Tnooz
Google to include email results in searchInternet Marketing News
The Emanuel Update: Google Will Penalize Sites Repeatedly Accused Of ...Search Engine Land
Vertical Leap News (press release) -Brafton
all 1,003 news articles »