Wednesday, 15 August 2012

mobile marketing - Google News

Google News


08/15/2012 07:28 AM
Are Sound Waves the Future of Mobile Marketing? - Mashable

Are Sound Waves the Future of Mobile Marketing?
Mashable
The Global Innovation Series is presented by BMW i, a new concept dedicated to providing mobility solutions for the urban environment. It delivers more than purpose-built electric vehicles -- it delivers smart mobility services. Visit bmw-i.com or ...


08/15/2012 05:41 AM
Vibes Adds to Mobile Technology Patent Portfolio with Recently Awarded U.S. ... - Sacramento Bee

Vibes Adds to Mobile Technology Patent Portfolio with Recently Awarded U.S. ...
Sacramento Bee
14, 2012 -- /PRNewswire/ -- Vibes, a mobile marketing and technology company, today announced it has been awarded a U.S.-issued patent covering its SMS mobile marketing and advertising capabilities. The recent patent, along with previously secured ...


08/14/2012 07:33 AM
Consumer Attitudes Towards Mobile Marketing Revealed in Independent ... - Virtual-Strategy Magazine

Fourth Source

Consumer Attitudes Towards Mobile Marketing Revealed in Independent ...
Virtual-Strategy Magazine
StrongMail, a leading provider of email marketing and cross-channel marketing solutions for enterprises, today announced the results of a commissioned mobile marketing survey conducted on its behalf by Forrester Consulting in June 2012. Titled ...
Is this the year for mobile?Marketing Week
Email marketing is the best strategy for mobile, claims new surveyFourth Source

all 9 news articles »

08/13/2012 09:33 AM
Mobile Marketing Freeze Tag - MediaPost Communications

TabTimes

Mobile Marketing Freeze Tag
MediaPost Communications
One of the great parts of being a parent is that your children reacquaint you with the games of your youth. Recently, this happened to me at our block party when my kids joined an impromptu game of Freeze Tag on a neighbor's lawn. You remember Freeze ...
Online Marketing Firm, fishbat, Breaks Down Facebook's Newest Mobile Ad UnitVirtual-Strategy Magazine
Survey Reveals Inadequacies in Monetizing Facebook Apps and Mobile AppsMarketWatch (press release)
Mobile apps can threaten your enterpriseTabTimes
Marketing magazine Australia -Business 2 Community
all 71 news articles »

08/14/2012 03:18 PM
CardinalCommerce adds mobile marketing to its payment offerings - Mobile Payments Today

CardinalCommerce adds mobile marketing to its payment offerings
Mobile Payments Today
CardinalCommerce is adding some impressive features to its mobile payment suite. The company announced today that it is launching a new self-service, web-based mobile marketing and commerce platform called CustomerConnect. With this new platform, ...
CardinalCommerce Introduces CustomerConnect to Improve Mobile Commerce ...Virtual-Strategy Magazine
CardinalCommerce includes m-marketing into payments offerTelecompaper (subscription)

all 7 news articles »

08/14/2012 08:17 AM
Vibes Adds to Mobile Technology Patent Portfolio with Recently Awarded US ... - U.S. Politics Today

Vibes Adds to Mobile Technology Patent Portfolio with Recently Awarded US ...
U.S. Politics Today
14, 2012 /PRNewswire/ -- Vibes, a mobile marketing and technology company, today announced it has been awarded a U.S.-issued patent covering its SMS mobile marketing and advertising capabilities. The recent patent, along with previously secured ...

and more »

08/15/2012 11:30 AM
Consumer privacy in the mobile advertising era - GigaOM

Consumer privacy in the mobile advertising era
GigaOM
But for mobile marketing to realize its full potential, consumers may need to sacrifice their privacy to one degree or another. This report is intended for every link in the mobile-marketing chain, from app and web developers to advertisers to ...


08/13/2012 02:06 AM
Make Mobile Marketing Work for You - Gourmet Retailer

Gourmet Retailer

Make Mobile Marketing Work for You
Gourmet Retailer
Mobile marketing is a low-budget method for targeting consumers. Recent developments in the mobile marketing arena have been phenomenal. Smartphone ownership has nearly doubled, there's growing interest in mobile social content and tablets are ...


08/14/2012 07:47 AM
5 Mobile Rules from Top Marketers - iMedia Connection (blog)

5 Mobile Rules from Top Marketers
iMedia Connection (blog)
Facebook finally announced its latest and greatest mobile-ad effort last week, but smart industry folks say it still leaves much to be desired. And even though more money's flowing toward mobile, the dollars spent on mobile marketing still don't come ...


08/14/2012 04:04 PM
Evolution in Progress: Social Media and Mobile Technology in the Legal Industry - WisBar

WisBar

Evolution in Progress: Social Media and Mobile Technology in the Legal Industry
WisBar
A survey conducted late last year by Vizibility and LexisNexis polled members of the Legal Marketing Association (LMA) to gauge social media and mobile marketing tool usage in the legal profession. The highlights of the survey included the following: ...
Barebones Social Media MarketingPractical Ecommerce

all 229 news articles »

social media - Google News

Google News


08/15/2012 10:52 AM
Social Media Is Much More Than Just Social and Media - Huffington Post (blog)

Business 2 Community

Social Media Is Much More Than Just Social and Media
Huffington Post (blog)
Based on my observations of how most businesses are currently approaching the process of incorporating social media into their marketing plans, I can see that they do not truly understand all of the components of social media. They get that social ...
Social Media Consultants Are On The RiseBusiness Insider
Visible Technologies(R) to Demo Award Winning Platform at Social Media ...Broadcast Newsroom
Expert: How businesses can use social media effectively9NEWS.com
Business 2 Community -Techi -ITWeb
all 24 news articles »

08/15/2012 09:05 AM
Is Social Media Dying? - Huffington Post

Associated Baptist Press (blog)

Is Social Media Dying?
Huffington Post
On May 18, 2012, Facebook launched its IPO. It was the first big IPO failure we've had in the tech sector in a long time. Naturally, this event caused us to question, "Is this a game-changer, in a negative way, for other IPOs in the social media space ...
Three reasons why churches don't use social mediaAssociated Baptist Press (blog)
Is social media another dotcom bubble?The Standard Digital News

all 14 news articles »

08/15/2012 11:01 AM
Obama more active on social media, with less focus on jobs, report shows - CBS News

CBS News

Obama more active on social media, with less focus on jobs, report shows
CBS News
(CBS News) A new study of the Obama and Romney campaigns' respective use of social media shows that President Obama's camp not only uses social media more, but targets specific constituencies more and engages with other users slightly more.
Obama Beats Romney in Social Media EngagementPC Magazine
Study: Obama leads Romney in social media activityThe Hill (blog)
Obama Trumps Romney On Social Media But Neither Interacts Much With UsersRTT News
HispanicBusiness.com -The Guardian -Government Technology
all 27 news articles »

08/15/2012 03:08 AM
Social media shift in business - Sydney Morning Herald

Marketing magazine Australia (blog)

Social media shift in business
Sydney Morning Herald
The social media campaign against Target started with a single complaint over the weekend from mother Ana Amini that the retailer sells clothing that makes young girls ''look like tramps''. The Port Macquarie primary school teacher's Facebook post has ...
HEALTH: Rx 4 btr hlth: social mediaNorth County Times
Building Digital Media Brands on FacebookStreamingMedia.com
Off Target: criticisms included, social media can be your brand's best friendMarketing magazine Australia (blog)

all 184 news articles »

08/15/2012 10:42 AM
Pew Report: Obama campaign outpaces Romney on social media - Orlando Sentinel (blog)

ABC Action News

Pew Report: Obama campaign outpaces Romney on social media
Orlando Sentinel (blog)
Digital content generated by President Barack Obama's re-election campaign far outnumbers and outpaces his opponent Mitt Romney's efforts on all social media platforms, a new report from the Pew Research Center's Project for Excellence in Journalism ...
Report: Barack Obama's campaign more wired than Mitt Romney's with social ...ABC Action News
Obama outpaces Romney in social media campaigning, report saysGlobe and Mail
STUDY: Obama leads Romney in Social Media ActivityIndependent Voter Network
Virtual-Strategy Magazine -WND.com -USA TODAY
all 23,098 news articles »

08/15/2012 09:43 AM
The best social media tactics for marketing to Hispanics - Bizjournals.com (blog)

The best social media tactics for marketing to Hispanics
Bizjournals.com (blog)
We advised the Valley small businesses and big corporations in attendance that Hispanics generally over-index on social media usage compared with non-Hispanics. According to Nielsen, Hispanics are heavy users of mobile phones. They average 941 text ...

and more »

08/15/2012 10:44 AM
5 Questions On Whether To Hire A Social Media Consultant Or Do It Yourself - Business 2 Community

WisBar

5 Questions On Whether To Hire A Social Media Consultant Or Do It Yourself
Business 2 Community
One might think that since I work at an agency that I'd have a predisposition to recommend outsourcing your social media needs. I can assure you that is not my opinion. I've always been a straight shooter on my blog regardless of whether my opinions or ...
Job Hunting in the Social Media AgePatch.com
Barebones Social Media MarketingPractical Ecommerce
Social media proves a force in consuming OlympicsFox News
WisBar -NBC Chicago (blog)
all 229 news articles »

08/15/2012 06:47 AM
Social Media Club of Dallas Presents the Social Customer Care Panel - Sacramento Bee

Social Media Club of Dallas Presents the Social Customer Care Panel
Sacramento Bee
14, 2012 -- /PRNewswire/ -- Social Media Club of Dallas, a premier networking and education organization dedicated to marketing and new media, along with platinum sponsor, Sprint, is proud to announce that its August 16th meeting will feature a panel ...

and more »

08/15/2012 08:54 AM
Rich kids are oversharing on social media; are yours? - NBCNews.com

NBCNews.com

Rich kids are oversharing on social media; are yours?
NBCNews.com
For some parents, figuring out the safe parameters of social media is a continuous game of catch up. Their kids join Facebook, so they create a page, too. Then their kids start tweeting, so they follow suit. (I joined Instagram because I wanted to see ...
Dell CEO's Kid Overshares on Social MediaABC News (blog)
For rich kids on social media, it's all about the #cashmoneyCTV News
Dell Dad Bans Daughter From TwitterBusiness 2 Community

all 64 news articles »

08/15/2012 05:41 AM
Social Media Strategy Firm Ant's Eye View to Join PwC - Sacramento Bee

GeekWire

Social Media Strategy Firm Ant's Eye View to Join PwC
Sacramento Bee
NEW YORK, Aug. 14, 2012 -- /PRNewswire/ -- PwC US today announced its intent to acquire substantially all the assets of Ant's Eye View, a social media strategy development and consulting firm with offices in Seattle, WA, San Jose, CA and Austin, TX.
Social media agency Ant's Eye View purchased by PwCGeekWire

all 8 news articles »

Tuesday, 14 August 2012

search marketing - Google News

Google News


08/14/2012 10:07 AM
Google Incorporating Gmail into Search Results: Your Email Marketing Just ... - Search Engine Journal

Business 2 Community

Google Incorporating Gmail into Search Results: Your Email Marketing Just ...
Search Engine Journal
â€ÂœSometimes the best answer to your question isn't available on the public webâ€Â"it may be contained somewhere else, such as in your email. We think you shouldn't have to be your own mini-search engine to find the most useful informationâ€Â"it should just ...
Google Gives the Email Marketing Campaign a BoostBusiness 2 Community
Gmail in Google search results: Marketers will have a data gap to plugBizcommunity.com
Google Announces Algorithm Affected by Copyright Infringement: How Does ...Virtual-Strategy Magazine
Brafton -ReveNews -Internet Marketing News
all 258 news articles »

08/14/2012 04:02 PM
Stop Barking up the Wrong Treeâ€Â"Paid Search Delivers the Best ROI - Dealer Marketing Magazine

Stop Barking up the Wrong Treeâ€Â"Paid Search Delivers the Best ROI
Dealer Marketing Magazine
Let me be clear. I am not against dealers investing in traditional media. I believe in a balanced approach that achieves the marketing objectives and readiness of the dealership. My beef is that paid search budgets are often limited, when the data ...


08/14/2012 05:30 AM
SEO Agency, SmartSearch Marketing, Offers SEO Packages for B2B Companies - Virtual-Strategy Magazine

MediaPost Communications

SEO Agency, SmartSearch Marketing, Offers SEO Packages for B2B Companies
Virtual-Strategy Magazine
SmartSearch Marketing, a full-service search engine marketing agency, and a Google Adwords Certified Partner, announced today that it offers custom B2B Search Engine Optimization (SEO) packages to enable B2B companies worldwide to maximize their ...
Search Eccentric Offers New Techniques on SEO to Help Enhance Online ...Equities.com
Rio SEO, Majestic SEO Join Forces on Link Building & Link AnalyticsSearch Engine Watch
How To Revive Local Search Lost OpportunitiesMediaPost Communications
MarketWatch (press release) -PR Leap (press release) -Melodika.net (press release)
all 32 news articles »

08/14/2012 10:00 AM
Are You Boring Yourself With Your Search Marketing? - Marketing Land

Marketing Land

Are You Boring Yourself With Your Search Marketing?
Marketing Land
Within your marketing plan, are there logical opportunities to leverage search with display? Email? Social? We must remember there is always room to learn across media types â€Â" examining successful combinations, messaging, titling, visual media ...


08/13/2012 09:11 AM
Aegis Group acquires digital marketing agency Communicate 2 - Reuters

Aegis Group acquires digital marketing agency Communicate 2
Reuters
Aegis Group plc, a leading media and digital communications group, has acquired digital consultancy and search marketing agency Communicate 2 Pvt Ltd (C2). The deal amount was not disclosed but C2 had assets of Rs 12.9 crore as of 31st March 2012.
Aegis Group Acquires Digital Consultancy Co Communicate 2MediaNama.com

all 2 news articles »

08/14/2012 03:20 PM
Zenya Updates Keyword Generation Platform, Saves Users Time and Money - Virtual-Strategy Magazine

Zenya Updates Keyword Generation Platform, Saves Users Time and Money
Virtual-Strategy Magazine
New Zenya Match + Delta, advanced filter sets, and self-subscribe features empower clients and boost value of the world's first categorical search marketing keyword repository. San Francisco, CA (PRWEB) August 14, 2012. Zenya (http://www.Zenya.com) ...

and more »

08/14/2012 07:13 AM
3 Ways to Begin Aligning Your PPC & SEO Strategies - Search Engine Watch

3 Ways to Begin Aligning Your PPC & SEO Strategies
Search Engine Watch
Paid and organic search are the peanut butter and chocolate of the digital marketing world. One is good without the other, but when you put them together the combination is incredible. However, many search marketers, and brands today never create that ...
What are the biggest opportunities within paid search?Econsultancy (blog)

all 2 news articles »

08/13/2012 07:45 AM
Online Search Data Reveals Consumer Trends Marketers Can Use - Sacramento Bee

Online Search Data Reveals Consumer Trends Marketers Can Use
Sacramento Bee
CHICAGO, Aug. 13, 2012 -- /PRNewswire-USNewswire/ -- New research in the Journal of Marketing Research, published by the American Marketing Association, shows how marketers can separate useful information from the noise. In a world where thoughts ...

and more »

08/14/2012 07:24 AM
How to Outrank Your Competition in Google - Forbes

Business 2 Community

How to Outrank Your Competition in Google
Forbes
Search engines are looking beyond basic web page text and links from other websites as the determining factors for serving up the best search results and so should marketers that expect to be found online. Search and social media drive discovery of ...
Social Media Packages, OUT. Inbound Marketing Services, INBusiness 2 Community
Using Keywords To Rank On A Social Media Results PageResource Nation (blog)
Why I Talk Most Folks Out of SEO ProjectsSearch Engine Watch
Press-Enterprise
all 17 news articles »

08/14/2012 11:06 PM
Alaska Seafood Marketing Institute Announces New Executive Director - RedOrbit

Alaska Seafood Marketing Institute Announces New Executive Director
RedOrbit
Following an extensive nationwide search, the Alaska Seafood Marketing Institute (ASMI) Board of Directors has selected retired Coast Guard captain Michael Cerne to replace Executive Director, Ray Riutta upon Mr. Riutta's retirement. Mr. Cerne will ...

and more »

internet marketing - Google News

Google News


08/14/2012 10:46 AM
Internet Marketing Inc. Ranks 186 on Inc. 500|5000 List of Fastest Growing ... - Sacramento Bee

Internet Marketing Inc. Ranks 186 on Inc. 500|5000 List of Fastest Growing ...
Sacramento Bee
SAN DIEGO, Aug. 14, 2012 -- /PRNewswire/ -- The Inc. 500|5000 publication recently awarded Internet Marketing Inc. a spot on its distinguished list of fastest growing companies in the country. The impressive ranking adds to the young company's ...

and more »

08/14/2012 05:46 PM
Glenview Trader leaves Merc and starts internet marketing company - Glenview Announcements

Glenview Trader leaves Merc and starts internet marketing company
Glenview Announcements
Several years ago Glenview entrepreneur Bob Hunt left his job as a trader at the Chicago Mercantile Exchange and decided to put his Internet marketing talents to good use by launching his own company aimed at helping local businesses optimize their ...


08/14/2012 09:33 AM
Kairos Internet Marketing Becomes Google Adwords Certified Partner - Virtual-Strategy Magazine

Kairos Internet Marketing Becomes Google Adwords Certified Partner
Virtual-Strategy Magazine
Kairos Internet Marketing has become the only internet marketing firm in Frederick, MD to qualify as a Google Adwords Certified Partner Company. Frederick, MD (PRWEB) August 14, 2012. Web marketing firm Kairos Internet Marketing announced today that ...

and more »

08/14/2012 07:52 AM
Dynamix7.com Contributes to Growth of Online Marketing Industry - Broadcast Newsroom

Dynamix7.com Contributes to Growth of Online Marketing Industry
Broadcast Newsroom
PHOENIX, AZ -- (Marketwire) -- 08/14/12 -- Many marketing and advertising analysts have recently doubted the success of online marketing techniques that may include social media, search engine optimization and web design initiatives. Such doubt comes ...

and more »

08/13/2012 08:10 AM
Internet marketing news roundup, August 13 - Brafton

Brafton

Internet marketing news roundup, August 13
Brafton
While the major news of the week came from Google, Bing's Duane Forrester continued his recent series of blogs urging marketers to focus their web marketing and SEO efforts on engagement and thought leadership. Forrester urged companies to develop ...
Google Announces Algorithm Affected by Copyright Infringement: How Does ...Virtual-Strategy Magazine
Google Incorporating Gmail into Search Results: Your Email Marketing Just ...Search Engine Journal
Rankings of sites featuring pirated films to be punished by GoogleInternet Marketing News

all 258 news articles »

08/14/2012 11:09 PM
County looks to switch marketing firms - The Mountain Press

County looks to switch marketing firms
The Mountain Press
The change from U.S. Destination Marketing (USDM) of Corpus Cristi, Texas, to Internet Marketing Expert Group (IMEG) of Sevierville would be a complete revision of the tourism advertising effort, but would only amount to â€Âœsmall differences,â€Â Assistant ...

and more »

08/14/2012 12:17 PM
Google's three ways to measure for value-driven internet marketing: SES San ... - Brafton

Brafton

Google's three ways to measure for value-driven internet marketing: SES San ...
Brafton
Google's Avinash at SES San Francisco Marketers consistently cite better analytics and reporting as essential to achieving marketing goals, but in an age of data overload, it can be a challenge to know where to start. Avinash Kaushik, Google's widely ...
SES: Experts call for deeper approach to web marketingV3.co.uk

all 3 news articles »

08/13/2012 02:59 PM
Social Media Packages, OUT. Inbound Marketing Services, IN - Business 2 Community

Business 2 Community

Social Media Packages, OUT. Inbound Marketing Services, IN
Business 2 Community
Marketing via the Internet can be an amazing tool. If utilized correctly, a small business can experience steady gains in popularity and exposure. Constructing a solid Internet marketing plan will allow you to stay engaged with existing and potential ...
5 Surefire Ways to Damage Your Online Web PresenceADOTAS
Using Keywords To Rank On A Social Media Results PageResource Nation (blog)
Fahrenheit Marketing Named One of the 10 Best SEO Agency WebsitesDigitalJournal.com (press release)
SBWire (press release) -Melodika.net (press release) -Journalism.co.uk (press release)
all 17 news articles »

08/14/2012 07:33 AM
Pre-made Web Banners Increase Affiliate Marketing Take-Up Rates According ... - Virtual-Strategy Magazine

Pre-made Web Banners Increase Affiliate Marketing Take-Up Rates According ...
Virtual-Strategy Magazine
In a move to strengthen its affiliate marketing program, Sydney-based Internet marketing company SuperFastBusiness recently announced new products available for use by its affiliates. CEO James Schramko invites them to browse through the new offerings ...

and more »

08/12/2012 05:45 PM
Internet Marketing: Making It Easy for People to Say Yes to You - Business 2 Community

Business 2 Community

Internet Marketing: Making It Easy for People to Say Yes to You
Business 2 Community
I have written before about how important it is to make it easy for your prospective customers or clients to say yes to you. This covers such things as having your contact information very clear on your website, being active on popular social media ...

and more »