digital marketing - Google News

Google News

01/17/2013 09:36 AM

Digital Savvy CMOs Talk About the Future of Digital Marketing - CMSWire

Digital Savvy CMOs Talk About the Future of Digital Marketing CMSWire Think having a Chief Marketing Officer is just an empty figurehead, created to shift blame onto when companies fail to meet their online goals and attract the attention of new customers? Think again. Besides the CEO, the CMO may be the most powerful ...

01/16/2013 04:44 PM

What 2013 Holds in Store for Digital Marketing - San Francisco Chronicle

San Francisco Chronicle What 2013 Holds in Store for Digital Marketing San Francisco Chronicle While much of the digital marketing arena for 2013 looks to be 'business as usual', there are sectors where a definite shift in both strategy and direction will shake things up. GraphicMail's Nicholas Eckert takes a gander at the year ahead and focuses ... and more »

01/16/2013 11:13 PM

Digital Marketing Institute signs €2m training deal in Malaysia - Siliconrepublic.com

Siliconrepublic.com Digital Marketing Institute signs €2m training deal in Malaysia Siliconrepublic.com In the latest in a series of export deals that brings the tally of potential revenues to more than €7m so far, the Dublin-headquartered Digital Marketing Institute (DMI) has signed a deal worth €2m to train 2,000 students in Malaysia and across the ... DMI signs €2m deal with SKC in MalaysiaBusinessandleadership.com all 2 news articles »

01/15/2013 10:19 AM

Seeking CMOs: Must Know Big Data and Digital Marketing - Forbes

Forbes Seeking CMOs: Must Know Big Data and Digital Marketing Forbes The most sought after marketers today are experts in Big Data and Digital Marketing. I recently spoke with Dick Patton and Rory Finlay of Egon Zehnder to find out how marketers should navigate this new playing field. Bruce Rogers: Can you give some ...

01/16/2013 05:16 PM

Digital marketing's 2013 challenges - B&T Marketing & Media

Digital marketing's 2013 challenges B&T Marketing & Media So, to compete in this digital marketing arena, Adobe last year launched a new platform, the Adobe Marketing Cloud, which enables customers to manage, monetise and measure their digital content. “Measurement is becoming critical,” said Robson. “From a ... and more »

01/17/2013 04:40 AM

Glasgow digital marketing agency announces major recruitment drive - allmediascotland.com (press release)

allmediascotland.com (press release) Glasgow digital marketing agency announces major recruitment drive allmediascotland.com (press release) Glasgow digital marketing agency announces major recruitment drive. image0011. A DIGITAL marketing agency that claims to be the biggest of its type in Scotland is seeking to appoint 15 new staff, following what it says is “a raft of new business wins”. Equator set to grow revenue to £10m as agency begins expansion strategyThe Drum all 2 news articles »

01/17/2013 06:18 AM

Digital Marketing Assistant - Bizcommunity.com

Digital Marketing Assistant Bizcommunity.com We are currently looking for someone who can assist us with our digital marketing at head office. This person needs to have skills in the following programmes; CMS (Joomla) Adobe Photoshop Microsoft PowerPoint, Excel and Office Blogging and Social ...

01/16/2013 11:28 PM

MGM Grand Boosts Web Traffic with Digital Marketing - Hospitality Technology

MGM Grand Boosts Web Traffic with Digital Marketing Hospitality Technology MGM Grand Ho Tram Beach selected buuteeq to manage the resort's digital marketing; buuteeq revealed early data for a prominent new client using the company's cloud-based Digital Marketing System (DMS), and the results underscore the importance for ... and more »

01/15/2013 08:47 AM

Crossing the Divide: How Digital Marketing Connects Brands to Business - ADOTAS

Crossing the Divide: How Digital Marketing Connects Brands to Business ADOTAS Calling all digital marketers: 2013 looks like your year. I'm sure you've noticed that we've become a nation of “multi-screeners” using smartphones, tablets, computers and TVs â€Â" sometimes simultaneously â€Â" to gather and process information. In this ...

01/16/2013 03:04 PM

Audience Development Digital Marketing Manager - Charlotte Business Journal

Audience Development Digital Marketing Manager Charlotte Business Journal Create a comprehensive digital marketing strategy to promote non-advertising revenue products such as event tickets and reprints on the bizjournals.com web site. Additionally develop strategy to increase sale of paid print and digital subscriptions ...

mobile marketing - Google News

Google News

01/16/2013 05:27 PM

Smartphone and Tablet Financing May Be China's Next Big Market - Mobile Marketing Watch

Mobile Marketing Watch Smartphone and Tablet Financing May Be China's Next Big Market Mobile Marketing Watch Smartphone and Tablet Financing May Be Chinas Next Big Market Despite the massive growth rate in smartphone and tablet ownership in China last year, more than a few sobering realities and impediments to technology adoption exist inside of the world's ... China's Smartphone Boom Has Huge Global ImpactThe Fiscal Times all 97 news articles »

01/16/2013 04:19 PM

RKG: Mobile Now 20% of All Search Traffic - Mobile Marketing Watch

Search Engine Land RKG: Mobile Now 20% of All Search Traffic Mobile Marketing Watch On Wednesday, Rimm-Kaufman Group published its new Digital Marketing Report, which covers the fourth quarter of 2012. It's findings convincingly show mobile's growing dominance in search. The findings show that mobile traffic has ballooned to represent ... Report: PLAs Drove 28% Of Google Non-Brand Ad Clicks In Q4Search Engine Land all 5 news articles »

01/16/2013 08:51 AM

LinkedIn Continues Quiet But Steady Global Growth - Mobile Marketing Watch

Mobile Marketing Watch LinkedIn Continues Quiet But Steady Global Growth Mobile Marketing Watch LinkedIn Continues Quiet But Steady Global Growth 278x300 LinkedIn Continues Quiet But Steady Global Growth At a time when the social networking landscape is dominated by players like Facebook, which now has more than 1 billion registered users, ... and more »

01/16/2013 01:23 PM

Mobile Shopping App Shopkick is Finally Profitable - Mobile Marketing Watch

Mobile Marketing Watch Mobile Shopping App Shopkick is Finally Profitable Mobile Marketing Watch Mobile Shopping App Shopkick is Finally Profitable Mobile Shopping App Shopkick is Finally Profitable It comes as quite the kick in the pants for Shopkick and its countless users. On Wednesday, the most widely used real-world shopping app can finally ... and more »

01/15/2013 10:04 PM

You've Expanded Your Mobile Marketing Budget… But What's Your Plan? - Mobile Marketing Watch

Mobile Marketing Watch You've Expanded Your Mobile Marketing Budget… But What's Your Plan? Mobile Marketing Watch Youve Expanded Your Mobile Marketing Budget But Whats Your Plan 300x225 Youve Expanded Your Mobile Marketing Catch up, pull ahead, or fall behind. Those are your options, say marketing experts looking ahead to the anticipated growth of mobile ...

01/16/2013 10:27 AM

Samsung Smartphones Seeing Record Demand - Mobile Marketing Watch

Mobile Marketing Watch Samsung Smartphones Seeing Record Demand Mobile Marketing Watch Samsung Smartphones Seeing Record Demand 300x225 Samsung Smartphones Seeing Record Demand While the sexiest mobile headlines of late have been owned by the forthcoming BlackBerry 10 and anything with an Apple rumor attached to it, the ... Galaxy S Device Sales Top 100 MillionMarketing Pilgrim all 1,150 news articles »

01/16/2013 11:02 AM

MySpace Gets a Facelift, But Does it Matter? - Mobile Marketing Watch

Mobile Marketing Watch MySpace Gets a Facelift, But Does it Matter? Mobile Marketing Watch Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile Commerce · Mobile Coupons ... and more »

01/16/2013 06:53 PM

The 'Sickness' Behind Social Networks Exposed - Mobile Marketing Watch

Mobile Marketing Watch The 'Sickness' Behind Social Networks Exposed Mobile Marketing Watch The Sickness of Social Networks Exposed 300x228 The Sickness Behind Social Networks Exposed According to the Centers for Disease Control and Prevention, the flu is a full-blown epidemic in Maryland and 46 other states today. With the number of new ... and more »

01/16/2013 11:37 AM

Amazon, Apple to Engage in 'Forced' Talks Over 'App Store' Usage - Mobile Marketing Watch

Mobile Marketing Watch Amazon, Apple to Engage in 'Forced' Talks Over 'App Store' Usage Mobile Marketing Watch Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile Commerce · Mobile Coupons ... PreApps.com To Create A New Industry of Mobile Apps Being Introduced Prior ...San Francisco Chronicle (press release) Judge orders Apple, Amazon to talk 'app store' infringement settlementFiercemobilecontent all 110 news articles »

01/16/2013 09:03 AM

Forrester: US Mobile Payments to Reach $90 Billion in 2017 - Mobile Marketing Watch

Mobile Marketing Watch Forrester: US Mobile Payments to Reach $90 Billion in 2017 Mobile Marketing Watch While this burgeoning trend in consumer shopping couldn't have possibly been envisioned one century ago, the future of mobile payments is certainly coming into sight more clearly than ever today. “Although retailer investment and consumer adoption have ... and more »

search marketing - Google News

Google News

01/16/2013 01:27 PM

6 Predictions for 2013: Search Marketing & Big Data Analytics - Search Engine Watch

6 Predictions for 2013: Search Marketing & Big Data Analytics Search Engine Watch Without a doubt, 2013 will be even more challenging for search marketers to break through the noise and engage with their audience. The amount of information and the fragmentation of online consumer channels will continue to grow exponentially and ... and more »

01/16/2013 06:16 PM

SmartSearch Marketing Adopts Google's DoubleClick Search To Further Boost ... - San Francisco Chronicle (press release)

San Francisco Chronicle (press release) SmartSearch Marketing Adopts Google's DoubleClick Search To Further Boost ... San Francisco Chronicle (press release) SmartSearch Marketing, a full-service search engine marketing agency, and a Google Adwords Certified Partner, announced today it has adopted Google's DoubleClick Search to further improve its clients' return on investment (ROI) in paid search. and more »

01/16/2013 02:41 PM

Facebook's Graph Search Holds Promise for Social Marketing - Entrepreneur (blog)

Entrepreneur (blog) Facebook's Graph Search Holds Promise for Social Marketing Entrepreneur (blog) Facebook took a big step this week in making search within the social network much easier by announcing the launch of Graph Search. Graph Search is an internal search engine that allows you to find things based on the interests and recommendations of ... Facebook Graph Search Is Here. What Do Marketers Need to Know?AdAge.com Facebook Graph Search: What's Involved and How Will It Affect SEO's and ...Marketing Pilgrim Graph Search Will Change Marketing, Social BehaviorMediaPost Communications Business 2 Community -Warc -Marketing Week all 3,154 news articles »

01/16/2013 07:29 AM

How Facebook Exchange (FBX) Can Help Search Marketers Improve Reach ... - Search Engine Land

Search Engine Land How Facebook Exchange (FBX) Can Help Search Marketers Improve Reach ... Search Engine Land In search marketing, many advertisers' campaigns are constrained by limited inventory on their most effective keywords, as users typically spend less than 5% of their time on search engines. The addition of FBX alone provides three times the amount of ... Simpli.fi platform added to Facebook networkVertical Leap News (press release) all 2 news articles »

01/16/2013 04:19 PM

RKG: Mobile Now 20% of All Search Traffic - Mobile Marketing Watch

Search Engine Land RKG: Mobile Now 20% of All Search Traffic Mobile Marketing Watch On Wednesday, Rimm-Kaufman Group published its new Digital Marketing Report, which covers the fourth quarter of 2012. It's findings convincingly show mobile's growing dominance in search. The findings show that mobile traffic has ballooned to represent ... Report: PLAs Drove 28% Of Google Non-Brand Ad Clicks In Q4Search Engine Land all 5 news articles »

01/15/2013 11:27 AM

Live Blog: The Facebook Graph Search Press Conference - Marketing Land

Marketing Land Live Blog: The Facebook Graph Search Press Conference Marketing Land About The Author: Danny Sullivan is Founding Editor of Marketing Land. He's a widely cited authority on search marketing and internet marketing issues, who has covered the space since 1996. Danny also serves as Chief Content Officer for Third Door ...

01/15/2013 08:27 AM

In Search of Marketing Excellence: Ten Differences Between High-Performing ... - Forbes

Forbes In Search of Marketing Excellence: Ten Differences Between High-Performing ... Forbes Marketing excellenceâ€Â"marketing leaders strive to attain it and marketing professors strive to dissect it. For the first time, The CMO Survey-August 2012 asked top marketers “How would you rate your company's marketing excellence?” on a 7-point scale ...

01/15/2013 01:37 PM

Facebook's Big Reveal? Graph Search - Marketing Pilgrim

Facebook's Big Reveal? Graph Search Marketing Pilgrim facebook graph About a week ago, Facebook teased the press with the announcement of an upcoming announcement. Many thought it would be the Facebook phone that they keep denying they're making. It wasn't the phone. It was a new discovery engine ...

01/15/2013 12:32 PM

Facebook Unveils Internal Search System - Mobile Marketing Watch

Mobile Marketing Watch Facebook Unveils Internal Search System Mobile Marketing Watch Called Graph Search, Zuckerberg says the new product is “very, very different” from web search engines offered elsewhere because it exclusively looks for data on Facebook. The new capability allows users to search for people, photos, places and other ...

01/14/2013 02:23 PM

Welcome AJ Kohn & Ginny Marvin To Search Engine Land, Marketing Land - Search Engine Land

Search Engine Land Welcome AJ Kohn & Ginny Marvin To Search Engine Land, Marketing Land Search Engine Land Ginny joins us as a Contributing Writer and will focus primarily on covering paid advertising topics â€Â" paid search on Search Engine Land and paid social media/display advertising on Marketing Land, for example. When she's not writing for our sites ... and more »