digital marketing - Google News

Google News

02/18/2013 03:17 AM

Superfi appoints Fusion Unlimited for digital marketing - The Drum

The Drum Superfi appoints Fusion Unlimited for digital marketing The Drum Consumer electronics retailer Superfi has announced the appointment of Fusion Unlimited to handle its integrated digital marketing account. The account will cover various digital channels including PPC, SEO, shopping comparison, remarketing and affiliates.

02/16/2013 11:07 PM

Media partnership to host digital marketing seminar - Detroit Free Press

Media partnership to host digital marketing seminar Detroit Free Press Want to learn more about using digital media to market and advertise? The Detroit Media Partnership will be hosting the Digital Roadmap on Feb. 26 in Southfield, with learning sessions focused on helping businesses better understand and incorporate ...

02/15/2013 03:46 AM

10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

Econsultancy (blog) 10 interesting digital marketing stats we've seen this week Econsultancy (blog) Here are some of the most interesting digital marketing stats we've seen this week. Stats include smartphone search CTR, mobile security, digital marketing budgets in 2013, search traffic, online video ad viewing and the impact of Facebook ads. For ...

02/14/2013 06:12 AM

Covario Presents "Sigma" Awards to Six Digital Marketing Leaders at Seventh ... - MarketWatch (press release)

Covario Presents "Sigma" Awards to Six Digital Marketing Leaders at Seventh ... MarketWatch (press release) SAN DIEGO, CA, Feb 14, 2013 (MARKETWIRE via COMTEX) -- Covario, Inc., the leading independent search marketing agency, presented its highest client honors -- the Sigma Awards -- to six companies last week during the firm's seventh annual ...

02/15/2013 05:06 AM

Digital Marketing and PR Co-ordinator - Bizcommunity.com

Digital Marketing and PR Co-ordinator Bizcommunity.com This position is a dual role in that it entails the planning, management, execution and co-ordination of digital marketing as well as consumer/product public relations activities covering multiple brands. The role will require one to integrate a range ...

02/13/2013 08:14 AM

Top 5 Reasons Why Digital Marketing is Essential in 2013 - Chief Marketer

Top 5 Reasons Why Digital Marketing is Essential in 2013 Chief Marketer No more is the digital world a place where consumers have to be, but rather a space that they love to be in. This means that we can expect a significant boost in digital marketing this year because not only will more consumers move there organically ...

01/29/2013 01:00 PM

Google wants to teach you digital marketing - VentureBeat

VentureBeat Google wants to teach you digital marketing VentureBeat Google's announced a new series of “Learn with Google” webinars for digital marketing this morning, focused on helping small, media, and large businesses grow with digital branding, social media, multiscreen marketing, and, yes, online advertising ... and more »

02/14/2013 05:02 PM

Komosion wins Apollo Kitchens Group digital marketing account - MuMbrella

Komosion wins Apollo Kitchens Group digital marketing account MuMbrella After an immersive analysis of the business and its audience, Komosion will optimise every digital customer touchpoint â€Â" including web content, email marketing, social media, mobile marketing, online promotions and customer loyalty plans â€Â" with ...

02/07/2013 05:32 AM

Digital marketing firm DataXu raises $27 million in venture capital - Reuters

Digital Media Wire Digital marketing firm DataXu raises $27 million in venture capital Reuters DataXu uses data and analytics to automate marketing for business customers. It works with a variety of devices and digital platforms, including tablets, smartphones, video and social media. The company's biggest competitor is Google's DoubleClick ... DataXu, a Boston provider of digital marketing software, raises $27mBoston.com DataXU Receives US$ 27 Million to Expand Data Driven Marketing PlatformCMSWire Thomvest Ventures Leads $27M Round for DataXuDigital Media Wire all 15 news articles »

02/15/2013 12:21 AM

Ybrant Digital Marketing Revenues Up 55.01% To Rs 248.69 Cr In Q3-FY13 - MediaNama.com

Ybrant Digital Marketing Revenues Up 55.01% To Rs 248.69 Cr In Q3-FY13 MediaNama.com Ybrant Digital has reported digital marketing revenues of Rs 248.69 crores for the quarter ending December 31, 2012 (Q3-FY13). The reported digital marketing revenues are up by 55.01% Rs 160.43 crores in the same quarter last year, and 13.23% from Rs ...

social media - Google News

Google News

02/18/2013 04:07 AM

Company Social Media Accounts -- Who Owns Those Twitter Followers? - Forbes

Forbes Company Social Media Accounts -- Who Owns Those Twitter Followers? Forbes The latest legal issue regarding social media use in the workplace is that of employee versus employer 'ownership' of company social media accounts. Find out why this issue is coming up, how 'ownership' may be determined when there is a dispute and ...

02/17/2013 11:54 PM

Social Media Gives Indonesian Women New Voice - ABC News

ABC News Social Media Gives Indonesian Women New Voice ABC News Women in this social-media-obsessed country have been rallying, online and on the streets, against sexist comments and attacks on women. The response is seen as a small step for women's rights in Indonesia, where the government is secular and most ... and more »

02/17/2013 11:48 PM

Social media shifts rules for PR crises - San Francisco Chronicle

San Francisco Chronicle Social media shifts rules for PR crises San Francisco Chronicle The growing shift from a past in which post-debate "spin" rooms and e-mailed press releases were standard operating procedure to the lightning-fast, 24/7 demands of Twitter and other social media has pushed high-profile firms like Mendelsohn's to adapt ...

02/18/2013 06:41 AM

Social media and romance: finding love online - The Independent (blog)

The Independent (blog) Social media and romance: finding love online The Independent (blog) 'How did you two meet?' 'We met via social media.' This answer may soon become the norm when telling others how you met your partner. Social media may be creating a relationship boom and with one in five relationships starting online according to ...

02/17/2013 10:56 PM

NBA All-Star Weekend Social Media Awards - Bleacher Report

Bleacher Report NBA All-Star Weekend Social Media Awards Bleacher Report Every player has a Twitter account, and it seems like you can't go a day without hearing about what this player tweeted or what picture that player posted to his Instagram account. After last summer's social media Olympics, in which we followed what ...

02/18/2013 01:01 AM

Why death is not the end of your social media life - The Guardian (blog)

The Guardian (blog) Why death is not the end of your social media life The Guardian (blog) Much like last week's episode of Charlie Brooker's Black Mirror, in which a grieving woman uses a digital service to communicate with her deceased boyfriend, social media is already bridging the gap between the living and the dead. Launching in March ...

02/18/2013 11:19 AM

Social media disaster for Burger King: Twitter feed says chain sold to McDonald's - GigaOM

Social media disaster for Burger King: Twitter feed says chain sold to McDonald's GigaOM Burger King got a nasty social media surprise on the President's Day holiday when someone took over its Twitter account and announced the company had been sold to its rival. Screen shot of Burger King hack. Even by the standards of social media fiascos ... and more »

02/18/2013 10:31 AM

GOP firebrand rocks social media - WND.com

WND.com GOP firebrand rocks social media WND.com The offending tweet was soon deleted, drawing this reminder from the WaPo's Erik Wemple: “An iron rule of social media says, 'All profanities from the Twitter accounts of famous media types shall be screen-grabbed by gawking onlookers and commented ...

02/18/2013 04:36 AM

Anger on social media over blocking of IIPM websites - NDTV

Anger on social media over blocking of IIPM websites NDTV New Delhi: Indian Institute of Planning and Management or IIPM head Arindam Chaudhuri has faced much criticism on social media ever since the Department of Telecom ordered that 73 URLs that had content about Mr Chaudhuri or his institute be blocked. and more »

02/18/2013 08:25 AM

New study: Social media doing better job than parents? - WDIV Detroit

New study: Social media doing better job than parents? WDIV Detroit According to a new World Vision study, more than half of teens (56%) say social media sites (Facebook, Twitter) have made them more aware of the needs of others. This is a huge increase from 2011, when just over 4 in 10 (44%) said their use of social ... SOCIAL MEDIA: New generation NGO donors?Xperedon Charity News all 2 news articles »

mobile marketing - Google News

Google News

02/17/2013 01:30 AM

REMI's Mobile Marketing Story: Commercial Real Estate Going Mobile - PR Web (press release)

REMI's Mobile Marketing Story: Commercial Real Estate Going Mobile PR Web (press release) The Real Estate Marketing Insider published its Mobile Marketing Story of the Week feature, which highlights breaking news in digital marketing for real estate. This week's featured story is news in RIS Media that the commercial real estate industry is ... and more »

02/17/2013 06:38 PM

Report: Mobile influencing purchases, not converting - BizReport

Report: Mobile influencing purchases, not converting BizReport "L2 believes that the hype surrounding m-commerce is giving way to the reality of m-influence--in-store retail sales driven by, but not consummated, on smartphones and tablets," said Scott Galloway, Clinical Professor of Marketing, NYU Stern, and ...

02/15/2013 04:59 PM

Twitter Taking Down Acquired Blogging Platform - Mobile Marketing Watch

Mobile Marketing Watch Twitter Taking Down Acquired Blogging Platform Mobile Marketing Watch On April 30th, we will turn off posterous.com and our mobile apps in order to focus 100% of our efforts on Twitter. This means that as of April 30, Posterous Spaces will no longer be available either to view or to edit. Right now and over the next ... and more »

02/15/2013 03:28 PM

Google Reportedly Entering Retail Space - Mobile Marketing Watch

Mobile Marketing Watch Google Reportedly Entering Retail Space Mobile Marketing Watch Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile ... Opinion: A search engine, coming to a mall near youMail & Guardian Online all 163 news articles »

02/15/2013 01:49 PM

Opera Acquires Rival Skyfire, Ending Mobile Browser Rivalry - Mobile Marketing Watch

Opera Acquires Rival Skyfire, Ending Mobile Browser Rivalry Mobile Marketing Watch Opera Acquires Rival Skyfire Ending Mobile Broswer Rivalry 300x135 Opera Acquires Rival Skyfire, Ending Mobile Nothing effectively ends a mobile browser rivalry like an acquisition of one competitor by the other. On Friday, Opera Software confirmed it ... and more »

02/15/2013 08:00 PM

Is Microsoft's Stubbornness Becoming Too Costly? - Mobile Marketing Watch

Mobile Marketing Watch Is Microsoft's Stubbornness Becoming Too Costly? Mobile Marketing Watch Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile ... and more »

02/15/2013 11:52 AM

Location-Based Mobile Marketing Soars - BusinessNewsDaily

Location-Based Mobile Marketing Soars BusinessNewsDaily New research has found that mobile advertising is growing rapidly, being spurred by an increasing number of marketers. The eMarketer report found that 36 percent of mobile marketing campaigns in 2012 used geofencing or geoaware targeting, which was ... Geo-targeted advertising poised for serious growth in coming yearsTnooz Real-Time Location Data Gets a Bigger Slice of Mobile TargetingThe FINANCIAL all 4 news articles »

02/15/2013 09:35 AM

Staples to Reportedly Begin Selling Apple's iPhone, iPad - Mobile Marketing Watch

Mobile Marketing Watch Staples to Reportedly Begin Selling Apple's iPhone, iPad Mobile Marketing Watch Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile ... and more »

02/15/2013 07:05 PM

Gold Star Slots Brings Casino Experience to Facebook - Mobile Marketing Watch

Mobile Marketing Watch Gold Star Slots Brings Casino Experience to Facebook Mobile Marketing Watch Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile ... and more »

02/10/2013 10:02 PM

For Mobile Marketing That Really Works, Just Look to Asia - Adweek

Adweek For Mobile Marketing That Really Works, Just Look to Asia Adweek Finally, what transpires in Seoul with Samsung is always contrasted with Apple's moves in Silicon Valley. The latest front in the East-West skirmish is in mobile marketing. Once again, the U.S. marketplace finds itself at a perceived disadvantage. So ...

search marketing - Google News

Google News

02/14/2013 06:12 AM

Live @ SMX West: Big Data & Search Marketing - Search Engine Land

Search Engine Land Live @ SMX West: Big Data & Search Marketing Search Engine Land In the early days of search marketing, it was relatively easy to get by using a few simple tools, a spreadsheet, and just casually surfing the Web to see what your competitors were up to. Not so today, in this new era of “big data.” Most search ...

02/15/2013 01:34 AM

WordStream's Larry Kim is Speaking at the Search Marketing Expo West in San ... - San Francisco Chronicle

San Francisco Chronicle WordStream's Larry Kim is Speaking at the Search Marketing Expo West in San ... San Francisco Chronicle Larry Kim, Founder and CTO of the search marketing software company WordStream, will be participating in a live discussion at this years' Search Marketing Expo West (SMX West). The conference takes place in San Jose, California, from March 11-13, 2013.

02/12/2013 01:11 PM

Marin Logs State of Global Search Marketing - ClickZ

ClickZ Marin Logs State of Global Search Marketing ClickZ The State of Mobile Search around the Globe 2013, an annual report, analyzes more than $4 billion in paid search spend by brands and advertisers in 13 countries. Most of Marin's clients are large advertisers spending more than $100,000 per month on ... UK advertisers increased mobile paid-search budgets 94% in 2012BizReport Tablets will generate $5bn in revenue for search engine giant GoogleInternet Marketing News Mobile marketing revenue at Google to hit $20 billion in 3 yearsQR Code Press InternetRetailer.com -TabTimes -Fourth Source all 38 news articles »

02/11/2013 09:01 AM

5 steps to paid search marketing success - Boston.com (blog)

PR Web (press release) 5 steps to paid search marketing success Boston.com (blog) Last year, Google rolled out approximately 500 search algorithm updates, designed to improve the quality of their search engine result pages, and in doing so, turned search engine optimization on its head. Countless businesses have gone bankrupt or now ... ClickThrough Marketing adds web design experts to boost digital marketing ...PR Web (press release) all 7 news articles »

02/14/2013 05:25 AM

Make Content Marketing Work: 3 Tips to Activate Your Top Influencers - Search Engine Watch

Make Content Marketing Work: 3 Tips to Activate Your Top Influencers Search Engine Watch In response to this disruption and the opportunities it creates for marketing through social media and search, content marketing is a hot topic among digital marketers these days. Content marketing involves creating unique content and driving discovery ... and more »

02/08/2013 11:45 AM

Digital Disruption is Affecting Search Marketing: Are You Ready? - Search Engine Watch

Digital Disruption is Affecting Search Marketing: Are You Ready? Search Engine Watch disruption "Digital disruption is here," Shar VanBoskirk of Forrester Research announced during the day two keynote at Covario's INFLECTIONPoint 2013 conference. "Marketers must innovate to manage digital disruption." Of all the brilliant minds in ...

02/07/2013 05:24 AM

5 Reasons Why People Hate International Search Marketing - Search Engine Watch

5 Reasons Why People Hate International Search Marketing Search Engine Watch Personally, I love international search marketing and am very passionate about it. Don't even bring it up around me unless you're prepared to listen to me chat about it for the next 20 hours straight. When an English person asks a non-English person ...

02/15/2013 10:29 AM

Shift To Local Internet Marketing Continues To Grow In 2013 - Search Engine People (blog)

Shift To Local Internet Marketing Continues To Grow In 2013 Search Engine People (blog) Based on a recent study of large businesses and national brands conducted by Balihoo (a local marketing firm), it has become apparent that businesses will continue to focus more of their marketing efforts in 2013 on local internet marketing. Over 90 ... Search Marketing Local Presents Its Mobile Website Solutions for the Year 2013SBWire (press release) all 3 news articles »

02/12/2013 11:24 PM

Combining Content Marketing, Conferences & Viral Content In 3 Simple Steps - Search Engine Watch

Combining Content Marketing, Conferences & Viral Content In 3 Simple Steps Search Engine Watch As conference season approaches and content marketing receives more attention from marketers, combining content and conference strategies is of increasing importance to us all. My last article touched upon the importance of holistic content marketing ...

02/17/2013 03:25 PM

Mobile search leapfrogs desktop with higher CTR and lower CPC - Marketing magazine Australia

Marketing magazine Australia Mobile search leapfrogs desktop with higher CTR and lower CPC Marketing magazine Australia Log In with. or or Register · Follow. Home · Blogs · News · Case Studies · Interviews · Jobs · Events · Marketing magazine » News » Mobile search leapfrogs desktop with higher CTR and lower CPC. Use our discount code NICHE to get $100 off your ticket!