digital marketing - Google News

Google News

05/16/2012 08:04 AM

87% of Digital Marketers View Tag Management as Key to Their Online Success ... - MarketWatch (press release)

87% of Digital Marketers View Tag Management as Key to Their Online Success ... MarketWatch (press release) SAN DIEGO, CA and NEW YORK, NY, May 16, 2012 (MARKETWIRE via COMTEX) -- As digital technology grows increasingly complex, a large percentage of digital marketers believe that tag management is a key to their online success, according to the results of ... Making tag management work for you: new report & infographicEconsultancy (blog) all 9 news articles »

05/16/2012 10:52 AM

Adobe Introduces New Cloud-Based Tools for Marketers - Destination CRM

VentureBeat Adobe Introduces New Cloud-Based Tools for Marketers Destination CRM By Judith Aquino In the latest move to further strengthen its position in the digital marketing space, Adobe unveiled several new additions yesterday for its Web Experience Management (WEM) product, Adobe CQ. At the Adobe Digital Marketing Summit EMEA ... Adobe Announces Commerce Capabilities for Web Experience ManagementMarketWatch (press release) Adobe Announces Privacy Solution for Digital Advertisers and PublishersEON: Enhanced Online News (press release) Forrester conference focuses on digital, socialBtoB Magazine SYS-CON Media (press release) all 62 news articles »

05/16/2012 07:02 AM

Digital Element Continues to Strengthen European Team to Support Growing ... - MarketWatch (press release)

Digital Element Continues to Strengthen European Team to Support Growing ... MarketWatch (press release) "The promotion of Kate Owen to Managing Director, Europe, as well as the addition of two seasoned executives in both sales and marketing, will help Digital Element serve more and more companies across Europe looking to leverage IP geolocation as an ... and more »

05/16/2012 11:34 AM

Mobile digital marketing key for loyalty CRM - Equimedia Marketing News

Equimedia Marketing News Mobile digital marketing key for loyalty CRM Equimedia Marketing News Optimising mobile digital marketing is essential for companies looking to improve loyalty customer relationship management (CRM). David Murphy, editor and founder of Mobile Marketing, explained that companies that send consumers relevant texts on ...

05/15/2012 01:13 AM

Adobe Study Reveals Tablet Traffic Has Grown 10 Times Faster Than Smartphone ... - EON: Enhanced Online News (press release)

TG Daily Adobe Study Reveals Tablet Traffic Has Grown 10 Times Faster Than Smartphone ... EON: Enhanced Online News (press release) LONDON--(EON: Enhanced Online News)--Adobe Digital Marketing Summit EMEA â€Â" Adobe Systems Incorporated (NASDAQ:ADBE) today announced findings from its most recent Adobe® Digital Index report examining how global website traffic and engagement differ ... Adobe: Tablet Traffic Grows 10 Times Faster Than SmartphoneseWeek Tablet traffic to outstrip smartphonesITWeb Adobe Digital Index Infographic On How Tablets Are Transforming The Way ...TheStreet.com (press release) Gadget -CMSWire all 90 news articles »

05/15/2012 08:04 AM

Zodiac Pool Systems, Inc. Adds Television & Print Advertising Campaigns For ... - MarketWatch (press release)

Zodiac Pool Systems, Inc. Adds Television & Print Advertising Campaigns For ... MarketWatch (press release) SAN DIEGO, May 15, 2012 /PRNewswire via COMTEX/ -- Zodiac Pool Systems, Inc. is increasing its advertising and marketing reach for the third year in a row to support pool dealers in sales of its products to pool-owners. For the 2012 pool season, ... and more »

05/15/2012 05:13 PM

Heathrow Training Ahead of Olympics Too - RICG

Heathrow Training Ahead of Olympics Too RICG As the official host airport for this summer's Olympic Games in London, Heathrow is working to spread some good PR and smooth over earlier controversy with its new traditional and digital marketing campaign. Although the international airport was ... and more »

05/16/2012 03:11 AM

Facebook Timeline Cover Photo Ideas from DigitalMarketer.com Article - San Francisco Chronicle (press release)

PR Web Facebook Timeline Cover Photo Ideas from DigitalMarketer.com Article San Francisco Chronicle (press release) Digital Marketer has released a guide to help marketers address the changes and use them to their fullest advantage. "Facebook Timeline for Marketers: Everything You Need to Know to Make the Switch" is the latest RAW Training session to be offered by ... Facebook Timeline Tips to Manage the Switch from DigitalMarketer.comVirtual-Strategy Magazine all 29 news articles »

05/14/2012 06:05 AM

Global Marketing and Communications Vice-Presidents Gather in New York to ... - MarketWatch (press release)

Global Marketing and Communications Vice-Presidents Gather in New York to ... MarketWatch (press release) NEW YORK, May 14, 2012 /PRNewswire via COMTEX/ -- Over 200 corporate executives will gather in New York on June 13 - 14 to discuss how to incorporate social media into digital marketing - and broader business - strategy. and more »

05/15/2012 03:21 AM

Hotel Link Solutions, Now a Joint Venture, Advances Digital Marketing ... - Virtual-Strategy Magazine

Hotel Link Solutions, Now a Joint Venture, Advances Digital Marketing ... Virtual-Strategy Magazine Digital-marketing solutions for accommodations worldwide have improved with the joint venture established between WHL Group, the largest local-travel company in the world, and ResOnline, the first two-way channel-management supplier in Australia. and more »

search marketing - Google News

Google News

05/16/2012 07:27 AM

If Don Draper Worked In Search Marketing - MediaPost Communications

If Don Draper Worked In Search Marketing MediaPost Communications If Don Draper worked in search marketing, he would have none of that. He'd tell clients what they needed to do -- and they'd like it! 7. Young talent would not be coddled. As Millennials -- with their “ME generation” values -- begin to move their way ... and more »

05/15/2012 05:07 PM

OneIMS' Seminar on The Essentials of Web Marketing Opens the Minds of Sales ... - San Francisco Chronicle (press release)

OneIMS' Seminar on The Essentials of Web Marketing Opens the Minds of Sales ... San Francisco Chronicle (press release) Chicago, IL (PRWEB) May 15, 2012 OneIMS, a Chicago search marketing and integrated marketing company hosted an informative seminar on the topic of web marketing at Harper College. The event, coordinated and co-hosted by HandsOn Tech, ... and more »

05/15/2012 02:07 PM

A Glossary Of 15 Really Useful International Search Marketing Terms - Search Engine Land

Search Engine Land A Glossary Of 15 Really Useful International Search Marketing Terms Search Engine Land A conversation with a number of international search marketers recently showed that their range of experience ranged from expert to beginner, despite their influential career positions. By the way, this doesn't mean they weren't all highly talented ... Special Report Entitled "Web Marketing After Google Panda & Penguin" Added To ...Virtual-Strategy Magazine How social media affects SEOBizjournals.com (blog) Penguin, Panda - Who Cares? Why You Can't Kill SEOBusiness 2 Community CNBC.com -PR Web (press release) -SubmitinME all 53 news articles »

05/15/2012 07:07 PM

Internet Marketing Company Conducts a Poll on SEO Efforts - San Francisco Chronicle (press release)

Internet Marketing Company Conducts a Poll on SEO Efforts San Francisco Chronicle (press release) Los Angeles, CA (PRWEB) May 15, 2012 Internet Marketing Company, one of the most reputable search engine marketing companies, announced results of the poll, "Do You Know That Social Media Buzz Can Help Your SEO Efforts?" on the Facebook® Platform. and more »

05/16/2012 07:02 AM

SES Toronto 2012 Features New Internet Marketing Training Sessions for ... - MarketWatch (press release)

SES Toronto 2012 Features New Internet Marketing Training Sessions for ... MarketWatch (press release) Incisive Media's SES is a leading global conference and training series focused on search engine marketing. Other Incisive resources for interactive marketers include ClickZ for digital marketing news, information, commentary, advice, ... and more »

05/16/2012 10:14 AM

Website Search Start-up Raises $1.5 Million - HispanicBusiness.com

RushPRnews.com Website Search Start-up Raises $1.5 Million HispanicBusiness.com Elicit's software is designed to give marketers control over on-site search results because "the search box should be as well-informed as anything from a marketing perspective," said Adam Heneghan. For example, if a site is running display ads for a ... elicit Completes $1.5m Series APrivate Equity Hub (press release) Elicit Secures $1.5M to Fund Its On-Site Search Effectiveness ToolBetaKit all 7 news articles »

05/16/2012 12:03 AM

Search Mojo's Janet Driscoll Miller to speak at the Marketo Summit 2012 - PR Web (press release)

Search Mojo's Janet Driscoll Miller to speak at the Marketo Summit 2012 PR Web (press release) Janet Driscoll Miller, CEO and President, of the full service search engine marketing firm, Search Mojo, will speak at the Marketo Summit 2012 on Thursday, May 24th. Miller's session, entitled Tips for Achieving Success with Marketo, will review how ... and more »

05/15/2012 10:34 AM

elicit Secures $1.5 Million Series A Funding for Roll Out of New Software That ... - MarketWatch (press release)

elicit Secures $1.5 Million Series A Funding for Roll Out of New Software That ... MarketWatch (press release) CHICAGO, IL, May 15, 2012 (MARKETWIRE via COMTEX) -- elicit ( http://www.elicitsearch.com ), a software as a service (SaaS) company that has designed technology to help marketers easily improve the on-site search experience -- and improve conversions ... and more »

05/16/2012 08:53 AM

Lessons in quality content marketing from recent search updates - Brafton (blog)

Brafton (blog) Lessons in quality content marketing from recent search updates Brafton (blog) by Brafton Editorial There have been a lot of changes to Google search in the past few weeks, and businesses can use these insights to think about how to improve SEO. Of course, content marketing for search optimization should be focused on the user ... and more »

05/15/2012 11:20 AM

Advertising Age Names Geary LSF a Top-25 US Search Marketing Agency - PR Web (press release)

Advertising Age Names Geary LSF a Top-25 US Search Marketing Agency PR Web (press release) Report reveals that Geary LSF Group is the 4th largest independent agency in the search marketing category. Fresh off the completion of a merger of Geary & LSF, the combined entity has just received accolades from Advertising Age.

mobile marketing - Google News

Google News

05/16/2012 10:47 AM

Mobile Marketing Association Launches MMA Mexico - MarketWatch (press release)

Mobile Marketing Watch Mobile Marketing Association Launches MMA Mexico MarketWatch (press release) SAO PAULO, May 16, 2012 /PRNewswire via COMTEX/ -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, today announces the launch of MMA Mexico. The newest of the 20 local MMA Councils that have been ... Mobile Marketing Association Touts Launch of MMA MexicoMobile Marketing Watch all 8 news articles »

05/16/2012 10:23 AM

Microsoft's Mobile Sales Plunge 27% As Phone Market Cools - InformationWeek

Toronto Star Microsoft's Mobile Sales Plunge 27% As Phone Market Cools InformationWeek Worldwide mobile phone sales down 2%, but market leaders Samsung, Apple and Google continue to gain share. By Paul McDougall InformationWeek In the latest sign that Microsoft's high-stakes bet on a new, unconventional mobile platform isn't paying off, ... Q1 2012 Phone Sales Declined 2%, Samsung Leads AllSeeking Alpha all 297 news articles »

05/16/2012 05:58 AM

New Research Shows Global Mobile Momentum - Sacramento Bee

TechRadar UK New Research Shows Global Mobile Momentum Sacramento Bee By Mobile Marketing Association NEW YORK, May 15, 2012 -- /PRNewswire/ -- Google today, with the Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced the launch of an updated version of "Our Mobile ... Global Mobile Industry Gaining MomentumHispanicBusiness.com Google, MMA Relaunch 'Our Mobile Planet' Trove of Global DataMediaPost Communications Google Releases "Our Mobile Planet" DataCo.Create TechRadar UK -ElectronicsWeekly.com (blog) all 38 news articles »

05/16/2012 07:47 AM

Snipp plans ambitious growth as mobile marketing takes off - Proactive Investors USA & Canada

Proactive Investors USA & Canada Snipp plans ambitious growth as mobile marketing takes off Proactive Investors USA & Canada Mobile marketing company Snipp (CVE:SPN) (TSX.V:SPN), which recently listed on the TSX Venture Exchange, is now seeking a listing on the OTC exchange as it continues to grow in a space that is seeing more and more traction from companies looking to ...

05/16/2012 10:54 AM

Just How Effective is Mobile Marketing? - Mobile Marketing Watch

Just How Effective is Mobile Marketing? Mobile Marketing Watch Mobile marketing produces more results more quickly than any other marketing channel in the history of the world. I think mobile marketing is the most effective marketing channel ever (and it is not even close). Here's why: 1.

05/16/2012 04:02 AM

Sony Mobile Communications announces new Head of Sales and Marketing - Reuters

Mobile News Sony Mobile Communications announces new Head of Sales and Marketing Reuters London, UK - 16 May, 2012- Sony Mobile Communications (Sony Mobile) today announced that Dennis van Schie has been appointed Corporate Vice President, Head of Sales and Marketing, reporting to President and CEO Kunimasa Suzuki. Sony Mobile Taps New Sales, Marketing ChiefTwice Sony Mobile Appoints Dennis Van Schie As Corporate VP, Head Of Sales & MarketingNASDAQ Sony appoints new head of sales and marketingMobile News all 7 news articles »

05/14/2012 02:42 PM

US Postal Service Incents Commercial Mailers to Combine Mobile Marketing With ... - MarketWatch (press release)

KGMI US Postal Service Incents Commercial Mailers to Combine Mobile Marketing With ... MarketWatch (press release) The US Postal Service is offering the 2012 Mobile Commerce and Personalization Promotion to encourage commercial mailers to use mobile marketing tools -- such as QR codes -- on their mail. During July and August, the Postal Service is offering an ... U.S. Postal Service Incents Commercial Mailers to Combine Mobile Marketing ...Sacramento Bee SpyderLynk Sweetens Participation in U.S. Postal Service Direct Mail PromotionPR Web (press release) US Postal Service offering advertisers discounts for using QR code mailersThe Verge Chicago Tribune all 31 news articles »

05/16/2012 11:04 AM

Neverblue Mobile Agency Triples Revenue in 12 Months - San Francisco Chronicle (press release)

Neverblue Mobile Agency Triples Revenue in 12 Months San Francisco Chronicle (press release) Agency has 90% Impression Growth to 10 Billion Ad Impressions Managed in Past 12 Months Victoria, British Columbia (PRWEB) May 16, 2012 Neverblue Mobile, a global agency in mobile performance marketing, announced today that its revenues grew 3 times in ... and more »

05/16/2012 08:05 AM

Mobile Medical Apps Gold Rush Needs Scrutiny - InformationWeek

Mobile Medical Apps Gold Rush Needs Scrutiny InformationWeek When Research2guideline, a research company specializing in the mobile market, also included revenue not just from the apps themselves but from marketing, transaction fees, services and device sales, they estimated that the mobile health app market ...

05/16/2012 03:46 AM

Mobile marketing goes to Cannes - Digital Market Asia

Digital Market Asia Mobile marketing goes to Cannes Digital Market Asia Recognising the growing importance of mobile advertising in branding campaigns, The International Festival of Creativity â€Â" Cannes Lions, the Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, and Velti, ... The MMA Mobile Circus Comes To TownPR Newswire (press release) all 3 news articles »

social media - Google News

Google News

05/16/2012 06:00 AM

GM poised to drop Facebook ads - Detroit Free Press

BBC News GM poised to drop Facebook ads Detroit Free Press By Brent Snavely and Alisa Priddle General Motors is dropping its advertising on Facebook just as the social-media giant's public stock offering is poised to become one of the largest in IPO history. GM spokesman Greg Martin confirmed that after ... GM to drop Facebook ads due to low consumer impactReuters General Motors to pull ads from FacebookLos Angeles Times GM pulls Facebook advertising amid growing concerns over social media marketingDigitaltrends.com AdAge.com -New York Post -Forbes all 746 news articles »

05/16/2012 11:19 AM

Buddy Media Leads Industry Standards Forward With Unmatched Enterprise Social ... - Sacramento Bee

TelecomTiger Buddy Media Leads Industry Standards Forward With Unmatched Enterprise Social ... Sacramento Bee The enhancements -- including a unified social data API, conversion, campaign and goal tracking across paid, owned and earned social media efforts, and a new mobile content development platform â€Â" enable brands to unify their social media programs with ... Buddy Media arms marketers with more social toolsGigaOM Buddy Media announces major enhancements to its enterprise social marketing suiteTelecomTiger The Future of MarketingBusiness 2 Community ClickZ -ADOTAS all 17 news articles »

05/16/2012 08:00 AM

Use social media? Memorize these vital 12 words - CBS News

CBS News Use social media? Memorize these vital 12 words CBS News (MoneyWatch) COMMENTARY Don't Lie, Don't Pry Don't Cheat, Can't Delete Don't Steal, Don't Reveal This is the social media policy of Farris Timimi, MD, medical director for the Mayo Clinic Center for Social Media. It appears the Mayo Clinic can cure ...

05/16/2012 05:03 AM

Compendium Launches Enhanced Social Media Integration - MarketWatch (press release)

Compendium Launches Enhanced Social Media Integration MarketWatch (press release) Indiana University estimates that 30 percent of their prospective student website traffic results from Compendium's social media promotion tools, which have expanded their audience reach by 50000 prospective students or more. The university gives their ... and more »

05/16/2012 05:23 AM

UN websites and social media have long-neglected security, privacy and legal ... - Fox News

UN websites and social media have long-neglected security, privacy and legal ... Fox News As it rushed headlong into the brave new world of social media, the United Nations Secretariat for years apparently kept its legal department out of the loop in signing up for services like Facebook, YouTube, Twitter and Flickr, resulting in potential ...

05/15/2012 11:11 PM

Spammers invade social media to sidestep e-mail - San Francisco Chronicle

Spammers invade social media to sidestep e-mail San Francisco Chronicle Since then, better filters have banished more spam from inboxes, pushing tens of billions of pieces of mass marketing to social media sites, according to Dan Olds of Gabriel Consulting Group. 'More effective' "Social spam can be a lot more effective ... and more »

05/16/2012 11:20 AM

The Great Online Launches The Social Media Manager Package - Sacramento Bee

Small Business Trends The Great Online Launches The Social Media Manager Package Sacramento Bee By The Great Online ENGLEWOOD, Colo., May 16, 2012 -- /PRNewswire/ -- As the Facebook IPO looms; The Great Online expands their service offerings with the launch of The Social Media Manager. The Denver inbound marketing company will design and ... Digital Air Strike Releases First Automotive Study to Include Both Consumer ...San Francisco Chronicle (press release) To Tweet or Not To Tweet, Social Media: A Blessing And A CurseSmall Business Trends all 24 news articles »

05/16/2012 10:48 AM

The next big social media thing? Here are the likely winners. - GCN.com

Business 2 Community The next big social media thing? Here are the likely winners. GCN.com By John Breeden II Social media is king these days. All of us, government and the public alike, are doing our best to try and cover our social media bases. The GCN Lab guys (that's me and Greg) even have a Twitter feed now, so follow us if you want to ... The Social Media Will: An Expert Guide to Your Digital AfterlifeThe Atlantic Voices: Remy Heskett, On Social-Media RegulationsWall Street Journal (blog) Tech Tuesday: Last Will and Testaments For Your Social MediaWFAA Noobpreneur.com (blog) -Search Engine Land -Business 2 Community all 60 news articles »

05/15/2012 01:04 PM

Social-Media Ad Spending to Jump to $9.8 Billion in 2016 - Bloomberg

Marketing Pilgrim Social-Media Ad Spending to Jump to $9.8 Billion in 2016 Bloomberg US social-media advertising spending may rise to $9.8 billion in 2016 from $3.8 billion last year, as companies seek to harness new tools that help reach people who interact online, researcher BIA/Kelsey said. Higher ad spending at Google Inc. (GOOG)'s ... Study Says Social Media Ad Spend (US) Will Hit Almost $10B by 2016Marketing Pilgrim U.S. Social Media Ad Spending Poised to Surge by 2016Daily Deal Media U.S. Social Ad Spend To Reach Almost $10 Billion By 2016, Says Report - AllTwittermediabistro.com MarketWatch (press release) -CNET all 42 news articles »

05/15/2012 11:21 PM

Spammers Invade Pinterest-Era Social Media, Avoid E-Mail - Bloomberg

Bloomberg Spammers Invade Pinterest-Era Social Media, Avoid E-Mail Bloomberg Since then, better filters have banished more spam from inboxes, pushing tens of billions of pieces of mass marketing to social-media sites, according to Dan Olds of Gabriel Consulting Group in Beaverton, Oregon. “Social spam can be a lot more ... and more »