Friday, 10 August 2012

mobile marketing - Google News

Google News


08/10/2012 08:09 AM
Mobile Marketing Strategies Summit Announces ESPN, Nielsen and SessionM ... - Equities.com

Mobile Marketing Strategies Summit Announces ESPN, Nielsen and SessionM ...
Equities.com
The Global Strategic Management Institute (GSMI) is excited to announce that the Mobile Marketing Strategies Summit (MMSS), now in its 4th installment, will be coming to the Hilton Boston Back Bay, Sept 19-20 in Boston, MA. The event features dedicated ...

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08/10/2012 06:00 AM
Search, Social and Mobile Marketing Inaugural Conference Offers Virtual Pass - Techie Insider

Search, Social and Mobile Marketing Inaugural Conference Offers Virtual Pass
Techie Insider
The Agents of Change Digital Marketing Conference, focusing on search, social and mobile marketing, will take place September 14th, 2012, in Portland, Maine and on the interwebs via a digital pass. At this inaugural event, attendees will discover ways ...

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08/10/2012 10:54 AM
Facebook begins testing new mobile marketing platform - QR Code Press

QR Code Press

Facebook begins testing new mobile marketing platform
QR Code Press
Mobile consumers have already shown their willingness to interact with mobile marketing campaigns, but finding an efficient and cost effective way to engage these consumers has been a complicated endeavor. No related posts. Digg this! Add to del.icio.us!
Social Goes Mobile: One-Quarter of US Population Mobile Social UsersKoMarketing Associates
5 Ways to Improve Social Engagement in Mobile AppsSearch Engine Watch
90% of social network users in Mexico on FacebookMemeburn

all 23 news articles »

08/09/2012 11:42 AM
Driving tune-ins, ad revenues with MMS mobile marketing - Radio & Television Business Report

Radio & Television Business Report

Driving tune-ins, ad revenues with MMS mobile marketing
Radio & Television Business Report
Mobile phone usage is at an all time high with no slowdown in sight. With over 50% of American's now owning smartphone, the burgeoning world of mobile has today's broadcasters scrambling to find the most effective way to both meet marketing goals and ...
Wire2Air 360 Interactive Mobile Solutions Unveiled Video Messaging & Picture ...Virtual-Strategy Magazine

all 7 news articles »

08/08/2012 06:20 AM
Key mobile, marketing talents exit Facebook - Detroit Free Press

USA TODAY

Key mobile, marketing talents exit Facebook
Detroit Free Press
The latest defections came last week, when Ethan Beard, who is responsible for developing relationships with top app makers, and Katie Mitic, platform marketing director, announced pending departures. Jonathan Matus, mobile platform marketing manager, ...
Four high-ranking Facebook managers resign in the past weekTechworld.com

all 32 news articles »

08/09/2012 09:50 AM
Marine Drive Mobile to Attend Mobile Marketing Summit in New York - Broadcast Newsroom

Marine Drive Mobile to Attend Mobile Marketing Summit in New York
Broadcast Newsroom
SAN FRANCISCO, CALIFORNIA -- (Marketwire) -- 08/09/12 -- Marine Drive Mobile Corp. (OTCBB:MDMC) ("Marine Drive" or the "Company") announced today that it will be attending the Mobile Marketing Summit in New York City, September 13, 2012. Mobile ...

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08/10/2012 09:01 AM
Wire2Air 360 Interactive Mobile Solutions Unveiled Video Messaging & Picture ... - Sacramento Bee

Wire2Air 360 Interactive Mobile Solutions Unveiled Video Messaging & Picture ...
Sacramento Bee
Wire2Air is the one-stop mobile marketing company that enables businesses, brands, and agencies to engage customers via mobile. Wire2Air allows companies to interact with customers via Text Messaging, MMS Messaging, mobile websites, QR codes, ...


08/08/2012 12:05 PM
Tackling Social, Local, Mobile Marketing: Pros Reveal Their 'SoLoMo' Strategy ... - Business Insider

Business Insider

Tackling Social, Local, Mobile Marketing: Pros Reveal Their 'SoLoMo' Strategy ...
Business Insider
startup-120wide.png Hear from Ford, Pepsi, Gap and more on measuring social media impact at "Social Media ROI," Business Insider's conference on strategy for Facebook, YouTube, LinkedIn, Twitter, Instagram, Tumblr, Google Plus and Pinterest.


08/07/2012 09:58 AM
Avoiding Mobile Marketing Mistakes - Lesson 1 - Forbes

Avoiding Mobile Marketing Mistakes - Lesson 1
Forbes
Mobile marketing is tricky. There are many types of mobile marketing campaigns, such as SMS, QR codes, banner ads, and in-app real time offers. It has taken years for companies to embrace QR codes, which are 2D bar codes, for marketing in the U.S. ...


08/09/2012 08:24 AM
ContactPoint CEO to Join Google Analytics Manager for Mobile Mobile ... - Virtual-Strategy Magazine

ContactPoint CEO to Join Google Analytics Manager for Mobile Mobile ...
Virtual-Strategy Magazine
Logo. Search VSM: Advanced. ContactPoint CEO Jason Wells will join Adam Singer of Google Analytics to discuss mobile marketing, call analytics, and mobile engagement at the first ever SES Talkback session. St. George, UT (PRWEB) August 09, 2012 ...
SES Talkback PreviewSearch Engine Journal

all 3 news articles »

digital marketing - Google News

Google News


08/10/2012 04:26 AM
How to make your digital marketing strategy easy to manage - Bizcommunity.com

How to make your digital marketing strategy easy to manage
Bizcommunity.com
Equally as important though (and hugely important for search engine indexing and optimisation), is that you are quickly able to add fresh content, keeping your site relevant and exciting - extending your potential digital marketing reach. So what goes ...

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08/10/2012 12:03 AM
PMA Announces Keynote and Speaker Lineup for Digital Shopper Marketing ... - Sacramento Bee

PMA Announces Keynote and Speaker Lineup for Digital Shopper Marketing ...
Sacramento Bee
"No marketer can afford to be uninformed about the intersection of digital marketing with their shopper marketing initiatives on the path to purchase," says Bonnie Carlson, PMA's President and CEO. "The Digital Shopper Marketing Conference, using last ...


08/10/2012 06:26 AM
Hollywood IT Society Announces Digital Marketing & Analytics Summit - Generation NT (US)

Hollywood IT Society Announces Digital Marketing & Analytics Summit
Generation NT (US)
The Hollywood IT Society has announced the launch of its Digital Marketing and Analytics Summit, which is being presented in cooperation with Variety magazine on Sept. 28 at the W Hollywood Hotel in Los Angeles. The Summit will feature leading ...

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08/10/2012 06:00 AM
Search, Social and Mobile Marketing Inaugural Conference Offers Virtual Pass - Techie Insider

Search, Social and Mobile Marketing Inaugural Conference Offers Virtual Pass
Techie Insider
The Agents of Change Digital Marketing Conference, focusing on search, social and mobile marketing, will take place September 14th, 2012, in Portland, Maine and on the interwebs via a digital pass. At this inaugural event, attendees will discover ways ...
Social Media Expert Krista Neher to Speak at Search Engine Strategies 2012 ...Melodika.net (press release)

all 2 news articles »

08/09/2012 06:46 AM
10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

10 interesting digital marketing stats we've seen this week
Econsultancy (blog)
... for PPC bid management technology, social media in the Middle East, the causes of cart abandonment, the ever increasing popularity of search and Samsung's sales figures. For more digital marketing stats, check out our Internet Statistics Compendium.


08/09/2012 06:30 PM
Tech: Marketers: No Brand Deserves G… - Adweek

Tech: Marketers: No Brand Deserves G…
Adweek
If you listen to tech players, Summer Olympics advertisers Nike and Procter & Gamble are definitely among the brands that deserve gold medals for their traditional media efforts. But when it comes to digital marketing, the top step on the podium should ...


08/09/2012 09:48 AM
Aegis Group acquires digital marketing agency Communicate 2 - VC Circle

VC Circle

Aegis Group acquires digital marketing agency Communicate 2
VC Circle
Aegis Group plc, a leading media and digital communications group, has acquired digital consultancy and search marketing agency Communicate 2 Pvt Ltd (C2). The deal amount was not disclosed but C2 had assets of Rs 12.9 crore as of 31st March 2012.
Aegis Media Acquires Search Marketing Firm - Communicate2DealCurry
Aegis Media Acquires Communicate 2, India's Leading Digital ConsultancyIT News Online
Aegis Media swallows India's Communicate 2Indiantelevision.com
BtoB Magazine -exchange4media.com -The Drum
all 24 news articles »

08/09/2012 12:23 PM
508 Digital, the Marketing Solutions Group of DMNmedia and The Dallas ... - Virtual-Strategy Magazine

508 Digital, the Marketing Solutions Group of DMNmedia and The Dallas ...
Virtual-Strategy Magazine
DMNmedia the marketing solution group of the Dallas Morning News, through its marketing affiliate, 508 Digital, will be hosting the two-hour seminar which will be held between 7:30-9:30 a.m. on both August 14th and 15th at the Omni Hotel in Dallas.

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08/07/2012 12:43 PM
Qualtrics unveils digital marketing tool for updating web content on-the-go - ZDNet (blog)

ZDNet (blog)

Qualtrics unveils digital marketing tool for updating web content on-the-go
ZDNet (blog)
Qualtrics, an enterprise data analysis software provider, is debuting a new platform that enables marketers to respond to social media and other sources and update website content instantly. In a nutshell, Qualtrics Site Intercept is an online ...

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08/08/2012 03:31 PM
Behind The Brand: Citi's Digital-Marketing Game Plan - Forbes

Behind The Brand: Citi's Digital-Marketing Game Plan
Forbes
Michelle Peluso came to Citi three years ago as interim CMO under then-CEO Terri Dial's initial push to become a more consumer-led organization. She came with a healthy dose of digital expertise, having founded travel-deals site Site59 and later ...


social media - Google News

Google News


08/10/2012 08:10 AM
Phelps gets gold in social media at London Games - Chicago Tribune

Eurweb.com

Phelps gets gold in social media at London Games
Chicago Tribune
LONDON (Reuters) - American swimmer Michael Phelps leaves London as the most decorated Olympian with 22 medals and he can also lay claim to another title - winning most fans on social media during the 2012 Games. London 2012 has been dubbed ...
Social Media Guru Jaunique Sealey Shows You How to Capitalize on the Power ...Eurweb.com
Will Twitter tattle? Social media corporate partnership vs user loyaltyLong Island Business News
The social media medallistsBBC News

all 109 news articles »

08/10/2012 07:41 AM
Shakira, Selena Gomez Top Forbes Social Networking Superstars List - Fox News

Hollywood Reporter

Shakira, Selena Gomez Top Forbes Social Networking Superstars List
Fox News
These days a celebrity's social media presence can go a long way and Shakira, Selena Gomez and Crisitiano Ronaldo are all aware of this as the three Latinos have topped Forbes Social Networking Superstars. The list includes Barbados vixen and pop ...
Rihanna Tops Our List Of Social Networking SuperstarsForbes
Rihanna Crowned as Most Social CelebrityWall Street Journal (blog)
Rihanna Reigns Supreme on Forbes List of Social Networking SuperstarsHollywood Reporter
mediabistro.com -MLive.com
all 15 news articles »

08/10/2012 09:08 AM
Social media: Saints, Giants, Jets are on top - ESPN (blog)

Social media: Saints, Giants, Jets are on top
ESPN (blog)
One of several sites looking to gauge social media influence, Klout generates a score for social media users based on followers, retweets, replies and more. By Klout's calculations, the Saints have the greatest influence of any NFL team in the social ...


08/10/2012 06:30 AM
Social Media Adoption Rising Among SMBs - eWeek

Social Media Adoption Rising Among SMBs
eWeek
While the overall use of social media is up to 53 percent from 44 percent among small businesses (1-99 employees) and up to 63 percent from 52 percent among medium businesses (100-999 employees) year-over-year, the gap is widening between small to ...


08/09/2012 02:36 PM
US Olympians Use Social Media to Say #WeDemandChange - Huffington Post (blog)

ClickZ

US Olympians Use Social Media to Say #WeDemandChange
Huffington Post (blog)
As I learned more about their financial conditions I became even more proud that Olympians were protesting IOC rules that limited their ability to promote the brands who helped them pay their bills in social media. The controversial "Rule 40" found in ...
Sports Marketers Hope for Olympic Committee Reversal on Social MediaClickZ
Controlling the Uncontrollable: Why Olympic Rule 40 Must GoAdAge.com
Converting Gold into Gold - 10 tips for Olympians looking to win endorsement ...The Drum

all 1,046 news articles »

08/10/2012 09:02 AM
11 Reasons a 23-Year-Old Shouldn't Run Your Social Media - TIME

TIME

11 Reasons a 23-Year-Old Shouldn't Run Your Social Media
TIME
I am, however, trying to make a point: Just because you don't understand social media doesn't mean you should forfeit all common sense and hire your niece, nephew, or any other other recent college grad (say, your best friend's sister-in-law's kid ...
Is Instagram the Next Big Thing for Businesses?Business 2 Community
Syria: A Revolution on InstagramIndependent Voter Network

all 4 news articles »

08/10/2012 11:44 AM
Australia May Regulate Social Media Content - MediaPost Communications

National Post

Australia May Regulate Social Media Content
MediaPost Communications
Controversy over a Facebook page mocking aborigines may result in new legislation in Australia's parliament compelling social media sites to remove racist content, Australian newspapers reported this week. The page included images and statements about ...
Australia on path to social media regulationRegister
Coalition looks at social media regulationNinemsn
Facebook Pressured To Remove Page Deemed RacistNPR

all 543 news articles »

08/10/2012 11:10 AM
We Read the Stanford Encyclopedia of Philosophy's New Article on Social ... - The Atlantic

The Atlantic

We Read the Stanford Encyclopedia of Philosophy's New Article on Social ...
The Atlantic
In the first decade of the 21st century, new media technologies for social networking such as Facebook, MySpace, Twitter and YouTube began to transform the social, political and informational practices of individuals and institutions across the globe ...

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08/10/2012 07:04 AM
Social still can't beat search in online shopping - CNET

Mobile Entertainment

Social still can't beat search in online shopping
CNET
Social still can't beat search in online shopping. Although the amount of site traffic generated by social media has more than doubled, it's still no match for search engines or e-mail referrals. Donna Tam. by Donna Tam. August 10, 2012 6:00 AM PDT ...
Social Media Takes the Bronze in Online SalesCMSWire

all 6 news articles »

08/09/2012 02:07 PM
Creating Social Media Buzz - Huffington Post

Memeburn

Creating Social Media Buzz
Huffington Post
How do you build buzz in social media? What makes social media real-life marketing events successful? It is not one thing in particular, but many things: your vision, the people you involve, and the strategies you employ. Be action-oriented and true to ...
7 ways to use social media for social changeMemeburn

all 2 news articles »

search marketing - Google News

Google News


08/10/2012 06:00 AM
Search, Social and Mobile Marketing Inaugural Conference Offers Virtual Pass - Techie Insider

Search, Social and Mobile Marketing Inaugural Conference Offers Virtual Pass
Techie Insider
The Agents of Change Digital Marketing Conference, focusing on search, social and mobile marketing, will take place September 14th, 2012, in Portland, Maine and on the interwebs via a digital pass. At this inaugural event, attendees will discover ways ...
Social Media Expert Krista Neher to Speak at Search Engine Strategies 2012 ...Melodika.net (press release)

all 2 news articles »

08/10/2012 07:12 AM
Social lags search and email in driving ecommerce conversions, revenue - GigaOM

GigaOM

Social lags search and email in driving ecommerce conversions, revenue
GigaOM
Social networks are driving more traffic to ecommerce sites, but they still lag behind traditional channels like search and email in conversions and average order value. According to Monetate, an online marketing provider that analyzes more than 100 ...
Social still can't beat search in online shoppingCNET
Social Media Takes the Bronze in Online SalesCMSWire
E-commerce optimization report: Social vs. search, Mac vs. PC, Safari vs. ChromeVentureBeat
VatorNews
all 8 news articles »

08/09/2012 09:03 PM
Legal Marketing: Is SEO a Waste of Time for Law Firms? - Business 2 Community

Mediarun Search

Legal Marketing: Is SEO a Waste of Time for Law Firms?
Business 2 Community
There's a debate currently raging in a number of LinkedIn legal marketing groups about the value of search engine optimisation for law firms. While some group members believe a website not optimised for the search engines means fewer prospective ...
Maps Gurus To Conduct Seminars On Search Engine OptimisationPRWire
Reptile Evolution and the Trouble with SEO in AcademiaMediarun Search (blog)
How Do SEO and PPC Work Together?Promotion World (press release)

all 16 news articles »

08/10/2012 07:57 AM
Why search engine marketing may soon be superfluous - Retail Digital

Why search engine marketing may soon be superfluous
Retail Digital
Do you still obediently place keyword ads on Google or other search engines in the hope of attracting a lot of new customers? Do your new business opportunities hinge on clicks through to your page? Search engine marketing is a big focus for many ...
SEO Tips for FreelancersInternet Search Engine Database
4 Simple Visuals to Explain SEOPractical Ecommerce

all 3 news articles »

08/10/2012 05:48 AM
Google introduces flight tracking system in search results, using your booking ... - Tnooz

Tnooz

Google introduces flight tracking system in search results, using your booking ...
Tnooz
... a user's Plus account and their subsequent social circle into search results already, so this is a logical extension. There may be openings here around email marketing, presuming that a user keeps many of the emails that they have signed up to in ...
Google to include email results in searchInternet Marketing News
Google integrates Gmail messages into users' search results, email campaigns ...Brafton
Gmail in Google search results: Marketers will have a data gap to plugEasier (press release)
Vertical Leap News (press release) -Everything PR
all 651 news articles »

08/09/2012 07:59 AM
Aegis Group acquires digital consultancy and search marketing agency ... - VC Circle

VC Circle

Aegis Group acquires digital consultancy and search marketing agency ...
VC Circle
Aegis Group plc, a leading media and digital communications group, has acquired digital consultancy and search marketing agency Communicate 2 Pvt Ltd (C2). The deal amount was not disclosed but C2 had assets of Rs 12.9 crore as of 31st March 2012.
Aegis Media Acquires Search Marketing Firm - Communicate2DealCurry
Aegis Group acquires Communicate2 to become Number 1 in search agencyEconomic Times
Aegis Media acquires Communicate 2Times of India
exchange4media.com -Indiantelevision.com
all 24 news articles »

08/10/2012 10:10 AM
The Content Omniverse [Infographic] - Search Engine Journal

The Content Omniverse [Infographic]
Search Engine Journal
We all know content marketing is extremely important for an infinite amount of reasons, but do you know how much various forms of content are shared? Copypress ... Melissa is the Managing Editor of Search Engine Journal & owner of SEO Aware, LLC.


08/09/2012 11:14 PM
SEARCHEN Releases Statement on Google's Limitless Intent to Know Users - RedOrbit

SEARCHEN Releases Statement on Google's Limitless Intent to Know Users
RedOrbit
Chief Executive Officer of search marketing firm predicts web giant's intent to know users will grow significantly in effort to deliver targeted ad campaigns through interest-based advertising. (New York, N.Y.) (PRWEB) August 09, 2012. For over a ...

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08/09/2012 09:11 AM
Aegis Group acquires digital marketing agency Communicate 2 - VC Circle

Aegis Group acquires digital marketing agency Communicate 2
VC Circle
Aegis Group plc, a leading media and digital communications group, has acquired digital consultancy and search marketing agency Communicate 2 Pvt Ltd (C2) . The deal amount was not disclosed but C2 had assets of Rs 12.9 crore as of 31st March 2012.


08/09/2012 10:15 AM
Learn from Leading Practitioners and Your Peers at SES San Francisco 2012 - Search Engine Watch

Learn from Leading Practitioners and Your Peers at SES San Francisco 2012
Search Engine Watch
Acknowledged as the leading search and social marketing event in the industry, this is where your education begins, improves, and excels. No matter where you are on the learning curve. SES has become a different kind of conference experience.

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