digital marketing - Google News

Google News

09/21/2012 06:06 PM

The Digital Marketers Toolbox - Business 2 Community

The Digital Marketers Toolbox Business 2 Community With so much chatter happening in our digital realm on a day-to-day basis, it can be really strenuous to navigate your way through the clutter. A regular Google search to find out whose talking about your brand won't yield every result. Scouring ...

09/20/2012 11:25 AM

AvatarLabs Builts Robust Digital Marketing Campaign for 'Resident Evil ... - ADOTAS

IBTimes.co.uk AvatarLabs Builts Robust Digital Marketing Campaign for 'Resident Evil ... ADOTAS LOS ANGELES (September 20, 2012) â€Â" AvatarLabs, an award-winning, full-service digital agency that leads in innovative design and marketing, today announced its involvement in creating the robust digital marketing campaign for the latest installment of ... Creative Agency AvatarLabs Builds Robust Digital Marketing Campaign for ...PYMNTS.com Geek Speak: Digital Campaign At the Core of Resident Evil Blockbuster [BLOG]IBTimes.co.uk all 117 news articles »

09/22/2012 07:35 AM

Delucchi+ and Blue Bug Digital Take Nine Awards at 2012 GALA Ceremony - Sacramento Bee

Delucchi+ and Blue Bug Digital Take Nine Awards at 2012 GALA Ceremony Sacramento Bee 21, 2012 -- /PRNewswire/ -- Delucchi+ (www.delucchiplus.com), a strategic marketing communications firm, and Blue Bug Digital (www.bluebugdigital.com), an innovative digital marketing firm both located in Washington, DC, announced today their honors at ... and more »

09/21/2012 05:22 AM

10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

Econsultancy (blog) 10 interesting digital marketing stats we've seen this week Econsultancy (blog) Here's a round up of some of the most interesting digital marketing stats we've seen this week. Stats include Walmart's localised Facebook strategy, QR codes, email marketing, Pinterest and the UK's search traffic for August. For more digital stats ...

09/20/2012 01:18 PM

Braun Corporation Chooses Autonomy, an HP Company, to Improve Digital ... - Sacramento Bee

MediaPost Communications Braun Corporation Chooses Autonomy, an HP Company, to Improve Digital ... Sacramento Bee 20, 2012 -- /PRNewswire/ -- Autonomy, an HP Company, today announced that The Braun Corporation, the world's leading manufacturer of wheelchair-accessible vans, ramps, and wheelchair lifts, has significantly improved the results of its digital ... HP's Autonomy Shows Braun How To Improve Search CampaignsMediaPost Communications all 22 news articles »

09/21/2012 09:01 AM

The 10 rules of modern marketing: creating "Customer Love" in the digital age - Boston.com (blog)

The 10 rules of modern marketing: creating "Customer Love" in the digital age Boston.com (blog) By Debi Kleiman, MITX. As I combed through all the content we've planned for MITX's FutureM conference, I was struck with a sense of opportunity for brands and products willing to invest in creating digital experiences centered on Customer Love, not ...

09/21/2012 05:07 AM

Local advertisers firms: New Facebook advertising tool is next step in digital ... - NorthJersey.com

Local advertisers firms: New Facebook advertising tool is next step in digital ... NorthJersey.com Patti said Facebook Exchange fills a void in digital marketing because it helps companies know when consumers are looking to buy something, which saves time and money on irrelevant ads. "To target your ads on a much closer, tighter level is huge," she ...

09/20/2012 10:12 AM

Godrej Properties homes in on digital marketing - Hindu Business Line

Godrej Properties homes in on digital marketing Hindu Business Line Though it has been a gradual transition to digital marketing for the company, the company was equally stumped at the fantastic response to the Gurgaon project. “Customer relationship management and digital marketing have a strong interplay in our ... and more »

09/21/2012 12:07 PM

Fifteen Digital records North East digital and social media marketing activity - Equities.com

Fifteen Digital records North East digital and social media marketing activity Equities.com Despite this, Fifteen Digital's research has also shown that 53 per cent of its research respondents in the North East are not currently using digital marketing at all, but plan to learn more about it for the future, while only 12 per cent of the ... and more »

09/21/2012 01:22 PM

Italy's Armando Testa Wins Pitch For Fiat's Digital Business In Europe - AdAge.com

AdAge.com Italy's Armando Testa Wins Pitch For Fiat's Digital Business In Europe AdAge.com Fiat Group is restructuring its digital marketing in Europe and hiring Italy's biggest agency, independent Armando Testa, to coordinate European digital work for all of its car brands -- Fiat, Alfa Romeo, Lancia and Jeep. Maurizio Spagnulo, Fiat Group ... and more »

search marketing - Google News

Google News

09/22/2012 01:14 AM

Dental Marketing SEO: IDA Announces Built-In Search Engine Optimization For ... - Equities.com

Dental Marketing SEO: IDA Announces Built-In Search Engine Optimization For ... Equities.com Internet Dental Alliance, Inc. (IDA) announces automatic dental marketing search engine optimization (SEO) included with each of its dental marketing websites (New Patient Portals). The Portals are the central components of IDA's New Patient Marketing ... Semantic Search: Taking Advantage of the Future of Internet Marketing TodayPromotion World (press release) SEO Company, InternetMarketingCompany.biz, Starts Operating in MarylandPR Web (press release) Net Marketing Company â€Â" A Reputed Internet Marketing Company UK for ...Melodika.net (press release) all 12 news articles »

09/21/2012 08:21 AM

#SocialChat Discusses the Synergy of Search and Social - Search Engine Journal

#SocialChat Discusses the Synergy of Search and Social Search Engine Journal Q2: Do good SEO practices have a place in Social Marketing? Jim: I hope SEO has little influence on social, but I love that social is having an influence on search. Social feels conversational, while SEO is about achievement. As a marketer, social is ... 12 Perspectives on How B2B SEO Can Better Support PR & CommunicationsSearch Engine Watch all 3 news articles »

09/21/2012 12:44 PM

Mobile Search: 4 Ways it is Different - Search Engine Journal

Mobile Search: 4 Ways it is Different Search Engine Journal I've spoken about mobile marketing several times in the last two months and spoken with a lot of mobile marketers. And one of the biggest topics of concern among mobile marketers is mobile search. Depending on the source, mobile search will surpass ...

09/18/2012 11:18 PM

Search Marketing & the Fine Art of Nexting - Search Engine Watch

Search Marketing & the Fine Art of Nexting Search Engine Watch In “Stumbling on Happiness”, Daniel Gilbert talks a lot about the concept of “nexting.” By this, he means our subconscious habit of predicting what is just about to happen. Without this habit, he points out, we could never experience surprise or ...

09/21/2012 04:42 AM

Getting the Right Search Marketing Blend - QueryClick (blog)

QueryClick (blog) Getting the Right Search Marketing Blend QueryClick (blog) We are constantly speaking to clients about getting the right blend of search marketing to improve performance. So what do I mean by getting the right blend? Let's start with a definition of the word. Blend - To mix (different grades or varieties of ...

09/22/2012 08:05 AM

Social Media, YouTube Marketing, and the Importance of Visual Content for ... - Equities.com

Social Media, YouTube Marketing, and the Importance of Visual Content for ... Equities.com In fact, website pages with photos and videos are more likely to rank highly in search results, and with the usage of YouTube, businesses can rank their videos as well. YouTube marketing provides endless possibilities of ways to reach out to potential ... With the Holiday Season Approaching, Mobile Marketing Becomes Crucial ...Virtual-Strategy Magazine (press release) all 8 news articles »

09/22/2012 12:14 AM

Internet Marketing Live Training Event Coming to Jacksonville, FL - Equities.com

Internet Marketing Live Training Event Coming to Jacksonville, FL Equities.com A modest decrease in search results was admittedly enabled by Google in its latest Penguin and Panda update that has changed the way that search engine marketing is completed online. The very blueprint that small businesses can use to dominate search ... Affiliate Marketing for Beginners Live Event Now Registering StudentsPR Web (press release) all 10 news articles »

09/21/2012 03:03 AM

PT Marketing Expert, Nitin Chhoda, Shares How Google Can Market a Private ... - Equities.com

PT Marketing Expert, Nitin Chhoda, Shares How Google Can Market a Private ... Equities.com Both are valuable marketing information that can be used to target promotional campaigns and ascertain the keywords people are using to search for services. As a marketing specialist, Chhoda watches trends and new technology closely to assist clients ... and more »

09/20/2012 10:34 AM

Search: A Top Digital Source for New Sales - Business 2 Community

Marketing Week Search: A Top Digital Source for New Sales Business 2 Community It is time that marketers push search marketing to the front and center of their approach. Search is the key source for information discovery and sales. To succeed in search, companies need content that excites, informs and serves their audience. To ... The digital path to purchaseMarketing Week The Future Of SearchMediaPost Communications all 5 news articles »

09/20/2012 11:03 AM

Survey: Display Ads Expected to Outpace Search Ads in Digital Ad Industry - KoMarketing Associates

Entrepreneur (blog) Survey: Display Ads Expected to Outpace Search Ads in Digital Ad Industry KoMarketing Associates According to the results of an eMarketer survey, the growth of digital search ad spending is expected to decline in coming years as marketers begin to implement rich media, video, and sponsorships for ad campaigns.Overall digital advertising is ... Google to overtake Facebook as biggest US display ads earnerInternet Marketing News Counterfactual: Facebook Will Dominate The Future of SearchBusiness 2 Community 3 Ways SMBs Can Capitalize On Google's DominanceInformationWeek Entrepreneur (blog) -Marketing Week all 377 news articles »

mobile marketing - Google News

Google News

09/20/2012 03:18 PM

Mobile Marketing Too Large For Brands To Ignore - Forbes

Mobile Marketing Too Large For Brands To Ignore Forbes And this is not a typo, either: Among all interactive marketing platforms, mobile marketing is expected to grow 38% over the next five years with an estimated $8.2 billion being allocated to it by the year 2016. It would appear, however, that despite ...

09/22/2012 06:41 AM

First Smarties India Awards announced - Times of India

exchange4media.com First Smarties India Awards announced Times of India NEW DELHI: Mobile Marketing Association ( MMA) presented the first of The Smarties India 2012 Awards across 15 categories today. The Smarties is the only global awards programme dedicated to mobile marketing and recognises local, regional and ... Smarties India 2012: Maxus sweeps inaugural awardsexchange4media.com all 3 news articles »

09/21/2012 12:44 PM

Mobile Search: 4 Ways it is Different - Search Engine Journal

Mobile Search: 4 Ways it is Different Search Engine Journal I've spoken about mobile marketing several times in the last two months and spoken with a lot of mobile marketers. And one of the biggest topics of concern among mobile marketers is mobile search. Depending on the source, mobile search will surpass ...

09/21/2012 05:33 PM

Vibes Brings Apple's Passbook To Life With Catapult™ Mobile Pages - Sacramento Bee

Vibes Brings Apple's Passbook To Life With Catapult™ Mobile Pages Sacramento Bee 21, 2012 -- /PRNewswire/ -- Vibes, a mobile marketing and technology company, is debuting Catapult™ Mobile Pages with Passbook integration. Mobile consumers who updated their iPhones this week with Apple's new iOS 6 software are now looking to fill ... and more »

09/21/2012 07:12 AM

Mobile marketing: what's over, what's now, what's tomorrow? - Inside Tucson Business

Mobile marketing: what's over, what's now, what's tomorrow? Inside Tucson Business As a result, mobile marketing will grow faster than we can imagine and have a huge impact on consumers and businesses. This unprecedented speed to market makes it hard to sort out which mobile marketing trends are worth pursuing. What is already “over” ... and more »

09/22/2012 12:42 AM

Infographic: Consumers favor email over other mobile messaging - Direct Marketing News

Infographic: Consumers favor email over other mobile messaging Direct Marketing News The “Consumer Perceptions of Mobile Marketing for StrongMail” study also reveals that most smartphone users (65%) are willing to receive email promotions at least once a week, but are far less interested in receiving deals via SMS or in-app messages.

09/18/2012 01:58 PM

Velti stock soars on $27M mobile marketing deal - Businessweek

Velti stock soars on $27M mobile marketing deal Businessweek NEW YORK (AP) â€Â" Velti PLC shares soared by nearly 12 percent Tuesday after the mobile marketing technology company said it signed a $27 million two-year deal with an unnamed "major U.S. brand." THE SPARK: Velti said that the program will "drive ... Velti Closes Largest-Ever Mobile Marketing Deal With Major US Brand, in $27 ...The Herald | HeraldOnline.com Velti Just Closed A $27 Million Mobile Ad DealBusiness Insider all 20 news articles »

09/19/2012 01:23 AM

3 Mobile Marketing Must Haves for the Holiday Season - Search Engine Watch

Chief Marketer 3 Mobile Marketing Must Haves for the Holiday Season Search Engine Watch It seems as if the holiday season begins earlier and earlier each year, driven by a must-have designer purse, the latest children's toy, or the hottest new technology. To keep pace with consumers, retailers are constantly evolving their strategy to ... Secret Marketing Santa: 4 Top Tips for a Successful Online Holiday CampaignChief Marketer all 7 news articles »

09/21/2012 11:35 PM

“Mobile ad spends in India to grow by 40 pc” - exchange4media.com

exchange4media.com “Mobile ad spends in India to grow by 40 pc” exchange4media.com The MMA (Mobile Marketing Association), in partnership with exchange4media, today released the first mobile advertising spend report for India, which estimates the size of the current spend at Rs 180 crore (US$33 million), and is expected to increase ... Mobile ad spends in India to grow by 40%: MMATimes of India Mobile ads spend to touch Rs 250 cr in 2013Hindu Business Line Quick viewFinancial Express all 11 news articles »

09/21/2012 07:21 AM

iMobiTrax Launches Enhanced Mobile Advertising And Marketing Tracking ... - Equities.com

iMobiTrax Launches Enhanced Mobile Advertising And Marketing Tracking ... Equities.com Mobile click fraud is on an alarming rise with very few options for mobile marketers to combat it. Every smart Mobile Advertiser knows that in order to create and maintain a successful mobile marketing campaign it requires a very selective integration ... iMobiTrax Launches Innovative Tracking FeaturesAdvertisement Journal all 7 news articles »

social media - Google News

Google News

09/22/2012 01:26 AM

Social media: MLB.com is private for stunt - ESPN (blog)

ESPN (blog) Social media: MLB.com is private for stunt ESPN (blog) The move is almost unheard of in a social media world, where the aim has been to broadcast a message to as wide an audience as possible. The idea for the noon to 6 p.m. stunt came to MLB.com director of social media Dave Feldman about six weeks ago. and more »

09/21/2012 03:16 PM

How NASA Used Social Media To Make Mars Curiosity And Endeavour Major ... - San Jose Mercury News

Telegraph.co.uk How NASA Used Social Media To Make Mars Curiosity And Endeavour Major ... San Jose Mercury News Emotional content. That's always a solid foundation for any viral success. But it didn't become a social media sensation by chance. Yembrick has been with NASA's communications department for six years, but moved over to become social media manager a ... Space shuttle Endeavour flyovers generate social media buzzLos Angeles Times all 5,684 news articles »

09/21/2012 10:26 PM

Suspect held city #hostage on social media - Pittsburgh Post Gazette

Examiner.com Suspect held city #hostage on social media Pittsburgh Post Gazette Since then, most social media adopters have come to accept the ease with which we can engage friends and total strangers alike. Klein Michael Thaxton apparently updated his Facebook page shortly before the incident began around 8:15 a.m. with this and ... Pittsburgh hostage case puts social media in crosshairsIn-Forum Social media takes role in hostage situationBizjournals.com Social Media Used in Pittsburgh Hostage Situation, Could It Be New Trend?WDTV Examiner.com -CBS Local all 1,583 news articles »

09/22/2012 11:20 AM

Skeptical About Social Media? Get Over It â€Â" Social Media Week is Here! - ChicagoNow (blog)

ChicagoNow (blog) Skeptical About Social Media? Get Over It â€Â" Social Media Week is Here! ChicagoNow (blog) Social media for those of you like me- is defined by Merriam-Webster as “forms of electronic communication such as Web sites for social networking and micro-blogging through which users create online communities to share information, ideas, personal ...

09/22/2012 08:10 AM

Social media lets opinion run riot, for good or ill - Sydney Morning Herald

Sydney Morning Herald Social media lets opinion run riot, for good or ill Sydney Morning Herald SOCIAL media was not only used to publicise last weekend's protest. It also allowed anyone with an opinion to voice it. Peter FitzSimons's open letter to Muslim protesters in last week's Sun-Herald went viral very quickly, with more than 16,000 people ... and more »

09/21/2012 04:58 PM

Social media comments are protected by free speech, says UK DPP - TechHive

The Sun Social media comments are protected by free speech, says UK DPP TechHive Internet users who make offensive comments on social networks should not be prosecuted unless there has been a clear breach of the law, UK Director of Public Prosecutions (DPP) Keir Starmer QC has said. The DPP has issued draft guidelines in the light ... UK Wrestles With Guidelines for Attacks In Social MediaAdAge.com Social Media: A Legal Minefield For YearsSky News British authorities to set up guidelines for social media hate speechDigital Trends IDG News Service -The Guardian all 303 news articles »

09/22/2012 08:05 AM

Social Media, YouTube Marketing, and the Importance of Visual Content for ... - Equities.com

Social Media, YouTube Marketing, and the Importance of Visual Content for ... Equities.com RCBryan and Associates is giving away free consultations after recent information regarding YouTube marketing and social media. An article posted September 19 on Entrepreneur detailed the importance of photos to a marketing campaign. The article cites ... and more »

09/22/2012 11:51 AM

US election: The week in social media - Aljazeera.com

GlobalPost US election: The week in social media Aljazeera.com US election: The week in social media. Our regular look at how the campaign plays out online, as Obama and Romney trade barbs over taxes and secret videos. EPA/MICHAEL REYNOLDS. While presidential candidates still spend much of their time rallying ... Romney Is Losing His Social Media MojoOhMyGov! (blog) Romney's Univision interview triggers social media stormGlobalPost Is Romney More Social Media Savvy Than Obama?Forbes San Francisco Chronicle all 6,377 news articles »

09/22/2012 08:46 AM

Welcome To The Long Tail Of Social Media Marketing: Linqia Exits Stealth Mode ... - TechCrunch

Welcome To The Long Tail Of Social Media Marketing: Linqia Exits Stealth Mode ... TechCrunch There have been a lot of social marketing efforts aimed squarely at making content go viral, but equally there seems to be a rising trend, fuelled by big data analytics, of brands (and social media sites themselves) looking at ways of targeting very ... and more »

09/22/2012 09:08 AM

Facebook to Suspend Photo Tag Tool - Technorati

Technorati Facebook to Suspend Photo Tag Tool Technorati Politics · Videos · Social Media; Join Technorati's Google+ Page · Blog Directory · Top 100 · Tags · People · Write for Technorati · State of the Blogosphere · Technorati Blog · Igniting Social Media. Home / Social Media / Articles / Facebook to ... Facebook tightens privacy controlsHindustan Times Facebook's compliance with European privacy regulations turns off facial ...Digital Trends Controversial Facebook Facial Recognition Tool To Be Removed For EuropeansRedOrbit Siliconrepublic.com all 241 news articles »