mobile marketing - Google News

Google News

10/09/2012 08:13 AM

Neemware's New Mobile Marketing Platform Gives App Developers A Better ... - TechCrunch

Neemware's New Mobile Marketing Platform Gives App Developers A Better ... TechCrunch Neemware is a newly launched marketing platform for mobile developers which allows the integration of messaging, feedback forms, questions, alerts, promotions, and more, into mobile applications. You can think of it as something like an Urban Airship ...

10/09/2012 05:56 AM

CMO Council: Few Marketers Master Mobile - MediaPost Communications

MediaPost Communications CMO Council: Few Marketers Master Mobile MediaPost Communications Nearly half (47%) of major brands are dissatisfied with the progress of their mobile marketing efforts because of a lack of resources and talent to develop and execute mobile engagements, according to a new study by the CMO Council. The nonprofit ... Google: Here's How Well Mobile Ads Can WorkForbes CMO study finds only 14% of marketers satisfied with mobile effortsBtoB Magazine Engage at Every Stage: The New Mobile Marketing MandateMarketWatch (press release) all 7 news articles »

10/08/2012 01:25 PM

BII MOBILE INSIGHTS: These Mobile Marketing Stats Will Blow Your Mind - Business Insider

BII MOBILE INSIGHTS: These Mobile Marketing Stats Will Blow Your Mind Business Insider How To Leverage The Marketing Power Of Social Media And Mobile (Jeff Bullas) If you want to connect with your target market in a digital economy you need to be relevant and use the modern cool tools and they don't come any cooler than social and mobile.

10/09/2012 09:50 AM

TheTMSway, Brand Loyalty Partner in Indonesia on Mobile In-Store 'Interactive ... - ADOTAS

TheTMSway, Brand Loyalty Partner in Indonesia on Mobile In-Store 'Interactive ... ADOTAS TheTMSway Ltd. is a provider of a new mobile interface for brands and consumers linked to a platform of services for real-time marketing and commerce. The TMSfactory platform provides solutions to connect consumers to a brand's traditional advertising ...

10/08/2012 03:38 PM

Nokia Smartphone Marketing Chief Nurmi Leaves After 15 Years - San Francisco Chronicle

Hot Hardware Nokia Smartphone Marketing Chief Nurmi Leaves After 15 Years San Francisco Chronicle The Finnish company said today Deutsche Telekom AG's T- Mobile USA will exclusively carry the Lumia 810, which features an 8-megapixel camera and a 1.2-megapixel Skype HD certified front-facing camera. Nokia shares were unchanged at 2.04 euros at ... Nokia's Head of Marketing Quits After 15 Years of ServiceHot Hardware Key marketing VP leaves Nokia ahead of Lumia 920 release following series of ...ITProPortal Nokia Loses Marketing VP For Reasons Yet KnownSocial Barrel BusinessTech -Tom's Hardware Guide -Marketing all 397 news articles »

10/09/2012 12:22 AM

Mobile advertising hits £500m in 2012 - The Guardian

The Guardian Mobile advertising hits £500m in 2012 The Guardian "The £500m mark is just the start," he says. "Facebook is racing to develop a mobile ad strategy to tap into its 550 million monthly mobile users, and more than half of big companies do not yet have a coherent mobile marketing strategy. I would expect ... China's Mobile GRP Movement Initiated By Big BrandsMarketWatch (press release) FMCG becomes biggest online ad spenderMarketing Week IAB: Digital marketing spending continuing to riseWomen in Technology The Times (subscription) -MediaTel Newsline -Businessandleadership.com all 29 news articles »

10/09/2012 10:28 AM

Maponics Releases New Location Database to Transform Mobile Advertising - ADOTAS

Maponics Releases New Location Database to Transform Mobile Advertising ADOTAS The recent use of geofences for a major sporting event produced click through rates ten times higher for push-based mobile messaging than standard email. Now mobile marketers can accurately identify and send relevant messages to people attending real ... and more »

10/08/2012 12:49 PM

Mobile success stories - InternetRetailer.com

Mobile success stories InternetRetailer.com Not every mobile marketing campaign works, but some work really well. Computer maker Dell and flash sale e-retailer Rue La La gave examples today at Internet Retailer's Mobile Marketing & Commerce Forum 2012. Don Davis. Editor in Chief. Topics: 2012 ...

10/08/2012 11:06 PM

Dig deeply to raise mobile paid search effectiveness - InternetRetailer.com

Dig deeply to raise mobile paid search effectiveness InternetRetailer.com Top spots are available for marketers ready to raise their investments in mobile paid search, speakers at Internet Retailer's Mobile Marketing & Commerce Forum 2012 in San Diego said this morning. “It's like 2004 and 2005 all over again [for desktop ...

10/08/2012 08:16 AM

Point Inside: Revolutionizing in-store shopping with mobile marketing - allvoices

Point Inside: Revolutionizing in-store shopping with mobile marketing allvoices It may be a relatively young firm, but Point Inside's technologies in indoor mapping, location services and customer engagement are almost revolutionary in the field of shopper marketing. While most mobile marketing focuses on a customer's location ...

search marketing - Google News

Google News

10/08/2012 11:06 PM

Dig deeply to raise mobile paid search effectiveness - InternetRetailer.com

Dig deeply to raise mobile paid search effectiveness InternetRetailer.com “It's like 2004 and 2005 all over again [for desktop paid search],” said Timothy Seward, CEO of search marketing firm ROI Revolution Inc. “There is less cost per click, which means you can afford more top positions. But the cost for clicks is going to ...

10/08/2012 06:10 PM

Corn, Soybean Prices Searching for Support - Corn and Soybean Digest

Corn, Soybean Prices Searching for Support Corn and Soybean Digest Prices over the past two months for corn and the past month for soybeans appear to be in the classic “short-crop, long-tail” pattern where prices peak early in a year of sharply lower production and then decline in the post-harvest period as the ... and more »

10/09/2012 06:24 AM

Google Digital Marketing Evangelist Avinash Kaushik to Present His Final 2012 ... - PYMNTS.com

Google Digital Marketing Evangelist Avinash Kaushik to Present His Final 2012 ... PYMNTS.com Other Incisive resources for interactive marketers include ClickZ for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch, which provides news and information about search, analysis of the search engine ... and more »

10/09/2012 09:48 AM

Keywords for Content Marketing: FAQ - Business 2 Community

Keywords for Content Marketing: FAQ Business 2 Community Trend-based tools: Google Insights for Search and Google Trends will help you out when you're looking for timely topics that are currently experiencing a spike in search volume, or when you want to research how keyword volume for a term or a set of ... and more »

10/08/2012 07:08 AM

The Top 15 Search-Related Terms All Businesses Need to Know - Search Engine Journal

Search Engine Journal The Top 15 Search-Related Terms All Businesses Need to Know Search Engine Journal If you find yourself falling behind when it comes to discussing online marketing plans and practices, you'll want to brush up on the following search-related phrases. Digital marketing isn't going anywhere, anytime soon, so get familiar with these ...

10/09/2012 10:07 AM

3 Tips: Internet Marketing Strategies for the Insurance Industry - Business 2 Community

3 Tips: Internet Marketing Strategies for the Insurance Industry Business 2 Community SEO: Search engine optimization allows you to get ahead of your competitor. When users enter terms surrounding your insurance business, you want to be the first to show up in search results. Keywords are crucial here, and you need to determine which ... HCL Recruitment Appoints Digital Marketers Found to support SEO CampaignPR Leap (press release) all 3 news articles »

10/09/2012 04:11 AM

Mindshark Marketing Enables Client Winning Research To Generate Robust ... - Equities.com

Mindshark Marketing Enables Client Winning Research To Generate Robust ... Equities.com "Our process ensures that the SEO Campaign is in line with current keyword trends, consumer search behavior and the latest methods for optimization," says Zamir Javer, CEO of Mindshark Marketing. "SEO is not about the latest tricks to manipulate the ... and more »

10/09/2012 05:21 AM

Winning Friends, Influencing People: 71% of SEOs Report More Company Buy-In - Search Engine Watch

Winning Friends, Influencing People: 71% of SEOs Report More Company Buy-In Search Engine Watch The data revealed that 71 percent of search marketers report they are "more enabled" or "much more enabled" to make changes or influence people to improve natural search visibility than they were 12 months ago. enabled-in-organization-to-make-changes- ... and more »

10/08/2012 10:19 AM

Internet marketing news roundup, October 8 - Brafton

Search Engine Roundtable Internet marketing news roundup, October 8 Brafton Cutts offered some wisdom that should guide marketing strategies moving forward. Freshness is just one of the signals Google uses to create its search rankings. Companies using news content marketing and others regularly updating pages with timely ... GTSLinkbuilding.com Launches Local Search Engine Marketing ServicesPR Web (press release) EMD, Penguin & Panda - Is This The Return Of The Google Dance?Business 2 Community all 16 news articles »

10/03/2012 05:23 AM

SESNordic Speaks at Search Marketing Expo - SMX Stockholm 2012 - Get 15 ... - The Herald | HeraldOnline.com

SESNordic Speaks at Search Marketing Expo - SMX Stockholm 2012 - Get 15 ... The Herald | HeraldOnline.com Search Marketing Expo - SMX Stockholm 2012 - The World's leading Search Engine Marketing Conference. SMX Stockholm will take place on 15th - 16th Oktober 2012 at Munchen Bryggeriet (Munich Brewery), Stockholm in Sweden. The conference will be ... Search Week in NYC with #SMX Conference and WorkshopsSearch Engine Journal Treasurefy Attends the Search Marketing Expo- SMX East 2012PR Web (press release) all 10 news articles »

social media - Google News

Google News

10/09/2012 07:23 AM

Social media among threats to greeting card makers - Wall Street Journal

Boston Globe Social media among threats to greeting card makers Wall Street Journal Pete Burney, Hallmark's senior vice president who overseas production, says "competition in our industry is indeed formidable" and that "consumers do have more ways to connect digitally and online and through social media." Over the past decade, the ... Social media threaten greeting card makersBoston Globe Social media is no friend to greeting card companiesKansas City Business Journal (blog) Social media challenges greeting card makersDubai Chronicle all 462 news articles »

10/09/2012 09:07 AM

Obama Beats Romney in Internet Savvy & Social Media - Forbes

CBS Local Obama Beats Romney in Internet Savvy & Social Media Forbes According to a Google survey, President Obama beat out Republican contender Mitt Romney in a poll over which of the two is more adept at social media and online persuasion. According to the report by IT News Online, 64% of a polled group of 2,500 ... In social media battle, Obama beats RomneyComputerworld Study: Press, Polls More Critical Of Obama Than Social Media UsersCBS Local Social Media Opinion Shows Obama Really Won the DebateSocial Barrel all 6,130 news articles »

10/09/2012 07:08 AM

Jones faces social media's coming of age - The Australian Financial Review

Brisbane Times Jones faces social media's coming of age The Australian Financial Review Jones's comments two weeks ago that Prime Minister Julia Gillard's father had “died of shame'' led to a social media backlash which has resulted in 70 companies pulling their advertising from the show. This in turn led the Macquarie Radio Network to ... Social media turns to HadleyThe Australian The power of social mediaSydney Morning Herald SMEs caught in Alan Jones crossfire highlight crucial social media lessonsSmartCompany.com.au ABC Online -Herald Sun -StartupSmart all 502 news articles »

10/09/2012 07:02 AM

Social media debate sentiment less critical of Obama than polls and press are - GalesburgPlanet.com

StandardNet Social media debate sentiment less critical of Obama than polls and press are GalesburgPlanet.com Social media came to a much different initial verdict about the first presidential debate than did the early polls and the conventional press, according to an analysis of the conversation on Twitter, Facebook and blogs by the Pew Research Center's ... Social media analysis: Who really won the debate?NBCNews.com Old Wine, New Bottles: Social Media and the Presidential CampaignHuffington Post Social media weighs in on 2012 presidential debateFox News StandardNet -Daily Athenaeum all 31,799 news articles »

10/09/2012 03:48 AM

How Social Media Can Boost Profits - Forbes

How Social Media Can Boost Profits Forbes “Social media is the extension of who I am,” says Fenne. “On Facebook, which is the main platform for communicating with consultants, I am Stein Ove â€Â" the private person, I am not Tupperware. I have my private inspirations, thoughts and pictures. This ...

10/09/2012 06:15 AM

Celebrities on their favorite social media sites - Washington Post

Celebrities on their favorite social media sites Washington Post Personal Post · Email · Tumblr · Reddit · Stumbleupon · Digg · Delicious. Oct. 9, 2012. Alicia Keys and Ne-Yo speak of their love and and hang ups of using social media sites such as Twitter and Tumblr. Associated Press. Correction: Clarification ... and more »

10/08/2012 04:34 PM

The Problem With the Media's Social Media Addiction - Huffington Post

Business 2 Community The Problem With the Media's Social Media Addiction Huffington Post Earlier this year, a study found that social media is more addicting than alcohol and cigarettes. Addictions can be dangerous. They can threaten our relationships with others and overall well-being. No one is more addicted to social media right now ... Qualify Your Leads with Social MediaBusiness 2 Community Book Review: Everyone in one social network or the otherThe Observer (blog) How your organisation can get started with social mediaThe Guardian (blog) Electric Co-op Today -Business Insider -San Angelo Standard Times all 38 news articles »

10/09/2012 07:41 AM

Internet: Social Media the Observer Dispatch Way - Utica Observer Dispatch (blog)

Internet: Social Media the Observer Dispatch Way Utica Observer Dispatch (blog) Many of these companies are coming up with some wonderful ideas by thinking outside the box and embracing the new trends, including social media. We love our news agencies and look to them to find out what's happening in the world. Any time of the day ... and more »

10/09/2012 09:18 AM

Social Media Outreach Can Help Prevent Sexually Transmitted Infections - Infection Control Today

Sun News Network Social Media Outreach Can Help Prevent Sexually Transmitted Infections Infection Control Today "The use of social media to influence sexual risk behavior in the short term is novel. It is a first step in considering how to reach the overwhelming numbers of youth online, and how to maximize approaches to technology-based interventions," says lead ... Social media could help to cut STIsOnMedica all 86 news articles »

10/09/2012 01:55 AM

Mars rover Curiosity checks in with its fans on social media - Modesto Bee

Modesto Bee Mars rover Curiosity checks in with its fans on social media Modesto Bee Last Wednesday the rover, in the midst of its second month of a two-year exploratory mission on Mars, listed its location for the first time on the social media platform Foursquare. The so-called check-in is an example of a co-evolution between social ... and more »

internet marketing - Google News

Google News

10/08/2012 10:44 PM

Book Review: Internet Marketing: 8 Key Concepts Every Business MUST Know ... - Seattle Post Intelligencer (blog)

Book Review: Internet Marketing: 8 Key Concepts Every Business MUST Know ... Seattle Post Intelligencer (blog) Bookshelves are full and running over with marketing books that promise to deliver instant or overnight success with "one trick" that will push you over the top and make you a millionaire. Internet Marketing: 8 Key Concpets Every Business MUST Know is ... and more »

10/09/2012 10:07 AM

3 Tips: Internet Marketing Strategies for the Insurance Industry - Business 2 Community

3 Tips: Internet Marketing Strategies for the Insurance Industry Business 2 Community There is no one-size-fits-all solution in digital marketing. Every industry requires customized tactics that will best aid in overcoming the challenges unique to their products and services. In the insurance industry, issues such as rising rates and ... and more »

10/08/2012 10:19 AM

Internet marketing news roundup, October 8 - Brafton

Search Engine Roundtable Internet marketing news roundup, October 8 Brafton Google capped a busy week with the launch of Penguin 1.2, but the algorithm impacted. Since late May, internet marketers have waited for the latest Penguin update from Google. Matt Cutts, the company's distinguished engineer, said earlier this summer ... GTSLinkbuilding.com Launches Local Search Engine Marketing ServicesPR Web (press release) Pitfalls to Avoid in a Post Penguin & Panda WorldMelodika.net (press release) all 16 news articles »

10/09/2012 11:25 AM

Evaluating Marketing Automation Software for Lead Generation and Management - Business 2 Community

Evaluating Marketing Automation Software for Lead Generation and Management Business 2 Community Today's technology has made B2B online lead generation and management efficient, scalable and effective. Most online marketing automation software provides a “one-stop-shop” solution for Marketing Departments. So, rather than jumping back and forth ...

10/09/2012 07:22 AM

The Language of Web Content: Creating Global Websites - Business 2 Community

The Language of Web Content: Creating Global Websites Business 2 Community A decade ago, English was the internet's lingua franca and foreign language content was sparse on the web. However, towards the end of the last decade, web population growth in emerging markets has resulted in greater levels of multilingual content ...

10/09/2012 10:43 AM

Google Banks on SMBs, Launches AdWords Business Credit Card - Business 2 Community

Google Banks on SMBs, Launches AdWords Business Credit Card Business 2 Community I admire Google. I won't go as far as to say I love them- far from it- but I sure as heck admire them. They've got a great combination of devil-may-care pluck coupled with an underlying business shrewdness that is emblematic of US business at its finest. and more »

10/09/2012 10:43 AM

Why Online Content Marketing Works - Business 2 Community

Why Online Content Marketing Works Business 2 Community We have entered a new era. Gone are the days of going door-to-door and setting fliers on car windows to spread the word about your brand. While those things do still occur, online content marketing has taken over as the go-to strategy for nearly every ...

10/08/2012 03:07 PM

UCI earns accolades for online outreach - OC Metro

UCI earns accolades for online outreach OC Metro The Internet Marketing Association (IMA) has awarded University of California, Irvine (UCI) with four Impact awards at the 2012 IMA Conference in Las Vegas for their social media work with Facebook and YouTube. The awards recognize efforts by the UCI ...

10/09/2012 09:22 AM

Taking Action Without a Plan [Video] - Business 2 Community

Business 2 Community Taking Action Without a Plan [Video] Business 2 Community If you've got a question about link building, content, social media, SEO or other Internet marketing topics, just post it on the Vertical Measures Facebook page, or tweet it to us with the hashtag #VMQA.

10/06/2012 06:07 AM

Internet Marketing Firm, fishbat, Inc., Comments on Google Jumping Ahead of ... - Equities.com

Internet Marketing Firm, fishbat, Inc., Comments on Google Jumping Ahead of ... Equities.com On October 6, 2012, Internet marketing firm fishbat Inc. responds to reports announcing that Google has jumped ahead of Microsoft as the second largest tech company, trumped now only by Apple. In a recent news article by TheStar.com, Google has boosted ...