Monday, 15 October 2012

digital marketing - Google News

Google News


10/15/2012 11:31 AM
Bizo Launches Digital Marketing Remix, a Daily Resource for B2B Digital ... - Sacramento Bee

Bizo Launches Digital Marketing Remix, a Daily Resource for B2B Digital ...
Sacramento Bee
The site aims to keep B2B marketing executives up-to-date on digital marketing news, trends and best practices. Digital Marketing Remix publishes content daily as well as distributes a weekly e-newsletter, summarizing the week in digital marketing news.
Business-Focused Ad Startup Bizo Launches Its News And Community Site ...TechCrunch

all 7 news articles »

10/15/2012 07:33 AM
Aprimo Empowers Marketers With Next-Gen Digital Marketing Solution - Sacramento Bee

Aprimo Empowers Marketers With Next-Gen Digital Marketing Solution
Sacramento Bee
LAS VEGAS, Oct. 15, 2012 -- /PRNewswire/ -- Today at DMA2012, Aprimo®, a Teradata company, announced the global availability of Digital Messaging Center, a comprehensive cloud-based solution that will lead marketers into the next generation of digital ...
Aprimo Digital Messaging Center Provides a Single Location to Manage Cross ...CMSWire

all 7 news articles »

10/15/2012 10:43 AM
Live Webcast for Digital Marketers at Digital Marketing Depot, October 25 - Broadcast Newsroom

Live Webcast for Digital Marketers at Digital Marketing Depot, October 25
Broadcast Newsroom
On Tuesday October 23, 2012 at 1:00pm EDT (10:00am PDT) Digital Marketing Depot will present "What makes an ad great? Don't just keep guessing....prove it!" a free webcast featuring Matt Van Wagner, President, Find me Faster and Dave Schwartz, VP, ...

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10/14/2012 08:35 PM
Digital marketing is growing â€Â" and so is the skills gap - iTWire

Digital marketing is growing â€Â" and so is the skills gap
iTWire
Email marketing company Responsys has released its third annual Big Australia Report, looking at digital marketing skills in Australia. The report says that Australian digital marketers are “increasingly savvy, but still face significant challenges ...
The digital marketing knowledge gapB&T Marketing & Media
Digital marketer skills gap sees data proficiency dawdleMarketing magazine Australia

all 3 news articles »

10/15/2012 11:18 AM
Online Marketing Summit 2012 Showcases Exhibitor Announcements - The Herald | HeraldOnline.com

Online Marketing Summit 2012 Showcases Exhibitor Announcements
The Herald | HeraldOnline.com
Online Marketing Summit provides a unique platform for exhibitors to showcase the latest digital marketing solutions to a targeted audience and will take place October 22-25, 2012 at the Santa Clara Convention Center in Santa Clara, CA. For more ...

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10/15/2012 11:31 AM
Top Advertisers Select Direct Agents to Manage Their Search Marketing ... - Sacramento Bee

Top Advertisers Select Direct Agents to Manage Their Search Marketing ...
Sacramento Bee
NEW YORK, Oct. 15, 2012 -- /PRNewswire/ -- Direct Agents, an-award winning digital marketing agency announced today that it was selected by Folica.com, a Top 500 online retailer to manage their search marketing account. Folica.com joins Direct Agents' ...

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10/15/2012 08:24 AM
ExactTarget, Indianapolis-based digital marketer, acquires 2 companies in $116 ... - Businessweek

ExactTarget, Indianapolis-based digital marketer, acquires 2 companies in $116 ...
Businessweek
Oct. 12-- ExactTarget , the fast-growing Indianapolis digital marketing software company, is acquiring two other tech marketing firms in deals worth more than $116 million. The company announced it is buying Pardot of Atlanta for $95.5 million ...
ExactTarget Hones Cross-Channel CommunicationsCRM Buyer

all 2 news articles »

10/13/2012 12:38 AM
5 Steps To Evaluate Your Company's Digital Marketing Strategy - Forbes

Forbes

5 Steps To Evaluate Your Company's Digital Marketing Strategy
Forbes
The thing about digital marketing strategies is that every company has one, even if you're not the one actively controlling it. Even if you've never spent a minute on Facebook, Twitter, Pinterest or any other Web property, customer opinion is forming ...


10/14/2012 11:20 PM
CAMPAIGN SPOTLIGHT: Integration is the key to a successful digital marketing ... - Campaign Asia-Pacific

Bangkok Post

CAMPAIGN SPOTLIGHT: Integration is the key to a successful digital marketing ...
Campaign Asia-Pacific
SINGAPORE - As digital marketing continues to evolve with new strategies and innovations, success requires brands to change their mindset and adopt a fully integrated approach, according to digital specialists at the Campaign Digital Marketing ...
Philips plugs in for sustainable growth in AsiaBangkok Post

all 2 news articles »

10/13/2012 01:02 AM
Vocus tackles digital marketing, hires hundreds - Baltimore Sun (blog)

Vocus tackles digital marketing, hires hundreds
Baltimore Sun (blog)
Vocus Inc. is hiring hundreds of people, betting big that it will become a leading digital marketing firm for small and medium-sized businesses. The Beltsville-based technology company is on track to hire around 500 people this year at its headquarters ...


search marketing - Google News

Google News


10/15/2012 11:31 AM
Top Advertisers Select Direct Agents to Manage Their Search Marketing ... - Sacramento Bee

Top Advertisers Select Direct Agents to Manage Their Search Marketing ...
Sacramento Bee
NEW YORK, Oct. 15, 2012 -- /PRNewswire/ -- Direct Agents, an-award winning digital marketing agency announced today that it was selected by Folica.com, a Top 500 online retailer to manage their search marketing account. Folica.com joins Direct Agents' ...

and more »

10/15/2012 10:39 AM
Paid Search Advertising Gets More Complicated In 2013 - Search Engine Land

Search Engine Land

Paid Search Advertising Gets More Complicated In 2013
Search Engine Land
The bottom line for search marketers is that mobile phones and tablet devices are significantly transforming the ways consumers search, make transactions and interact with brands online. Search marketers and many website owners are simply not keeping ...


10/15/2012 08:15 AM
Internet marketing news roundup, October 15 - Brafton

Brafton

Internet marketing news roundup, October 15
Brafton
Adjustments to both Panda and Penguin, Google's most frequently discussed quality algorithms, dominated search news in the first week of October. Engaging articles and blog posts are the driving force of search marketing, but last week's developments ...
This Week Dual Media Warn Business Owners about the Hazards of FlashEquities.com
Ego Bidding: Why Paying for #1 Position on Google Costs You More Than You ...Business 2 Community
PPI CEO, Stacy Williams, Named Finalist for Search Engine Marketer of the Year ...MarketWatch (press release)
Melodika.net (press release) -TheHostingNews.com (press release)
all 15 news articles »

10/15/2012 11:56 AM
SEMPO Urges FTC To Review Search Labeling Transparency - WebProNews

SEMPO Urges FTC To Review Search Labeling Transparency
WebProNews
The SEMPO (Search Engine Marketing Professional Organization) Board of Directors has sent a letter to FTC Chairman Jon Leibowitz regarding search labeling transparency. The theme of the letter is in line with the open letter written to the Commission ...


10/15/2012 10:43 AM
Live Webcast for Digital Marketers at Digital Marketing Depot, October 25 - Broadcast Newsroom

Live Webcast for Digital Marketers at Digital Marketing Depot, October 25
Broadcast Newsroom
Matt Van Wagner is a seasoned sales and marketing professional specializing in paid and local search engine marketing strategies for small and medium-sized companies in the United States and Canada. An award- winning speaker whose presentations ...

and more »

10/15/2012 03:12 AM
Holiday Season Search Trends of Top US Retail Brands - Search Engine Watch

Holiday Season Search Trends of Top US Retail Brands
Search Engine Watch
Could it be that their health-conscious product lines are too good for Internet advertising, or they just don't allocate any budget to Internet marketing? Regardless, these competitors are incredibly popular (and growing) among society. Search engine ...


10/15/2012 02:26 AM
Santa Barbara Marketing Firm Launches Edu-tainment Center - Noozhawk

Santa Barbara Marketing Firm Launches Edu-tainment Center
Noozhawk
The Search Engine Pros, a leading Santa Barbara marketing team, has created an “edutainment center” â€Â" a collection of the web's best videos on social media, search engine optimization, Google AdWords, web design and e-Business web strategy.


10/15/2012 01:16 AM
9 Ways to Maximize AuthorRank â€Â" Focus on People, Not Metrics - Search Engine Watch

9 Ways to Maximize AuthorRank â€Â" Focus on People, Not Metrics
Search Engine Watch
Both content marketing and authorship are extremely important. But one thing that is commonly overlooked in content marketing - and search in general: the importance of people. Why Are People So Important? That sounds like such a stupid question â€Â" but ...

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10/11/2012 09:44 PM
Vice presidential debate search terms - Examiner.com

Vice presidential debate search terms
Examiner.com
The best part about search marketing is to see exactly what people are looking for. According to Yahoo Search, “Again - Searches for the VP debate are 7% higher than the 7-day period leading up to the presidential debate on Yahoo!.” View slideshow ...

and more »

10/15/2012 10:45 AM
Marketing and Communications Agencies: Do You Have a Content Gap ... - Business 2 Community

Marketing and Communications Agencies: Do You Have a Content Gap ...
Business 2 Community
Marketing/Communications firms lag in writing blogs, articles and ebooks. And they invest less in search engine optimization. These elements are the fuel that drive leads. By refocusing on the right tools, the Marketing/Communications industry may be ...


social media - Google News

Google News


10/15/2012 07:03 AM
24-mile skydive a boon for YouTube, social media - Businessweek

Business 2 Community

24-mile skydive a boon for YouTube, social media
Businessweek
Felix Baumgartner's 24-mile skydive from the stratosphere on Sunday was a boon for social networks as millions of users shared in the wonder of the moment from their computers, tablets and phones. Here's a look at how the world, through the Internet, ...
2012: A (Literal) High Point for Social Media EngagementBusiness 2 Community
Social Media Benefits from World Record Sky Dive from the Edge of SpaceSocial Barrel

all 5,848 news articles »

10/15/2012 07:07 AM
Ford Social Media Chief Scott Monty Tells Us Whether Advertising On Facebook ... - Business Insider

Business Insider

Ford Social Media Chief Scott Monty Tells Us Whether Advertising On Facebook ...
Business Insider
SM: We kind of take it from what we call the "Woody Allen Theory of Social Media," which is 90 percent of social media is just showing up. You need to be where people expect you to be. And a while back we would see people tagging us with that ...
Social Media Increasingly Important on Both Sides of Job HuntHispanicBusiness.com
Just what's so social about 'social' media?StandardNet
Politics and social mediaRutland Herald
Business 2 Community -The Guardian -Bizjournals.com (blog)
all 31 news articles »

10/15/2012 09:37 AM
Social media abuzz with sarcasm on Beni Prasad Verma's comment - Hindustan Times

Social media abuzz with sarcasm on Beni Prasad Verma's comment
Hindustan Times
Social networking sites were abuzz with sarcasm on steel minister Beni Prasad Verma's comment that the alleged scam of Rs. 71 lakh was "too small" for a Union minister. Tweets started flooding in since the media flashed his comment aimed at shielding ...

and more »

10/15/2012 06:45 AM
Social media users outraged that bullying continues on memorial page for ... - Ottawa Citizen

Vibe

Social media users outraged that bullying continues on memorial page for ...
Ottawa Citizen
An outpouring of grief from around the world continued on social media websites Saturday for Amanda Todd, the 15-year-old Port Coquitlam girl who ended her life Wednesday after years of bullying. Photograph by: ' , '. An outpouring of grief from around ...
Social Media Bullying May Have Caused Teen to Commit SuicideVibe
Social media networks tell story of Vancouver area teen who committed suicide ...Vancouver Sun
Social media tributes pour in for girl who allegedly committed suicide due to ...Global Edmonton
Global BC
all 1,188 news articles »

10/15/2012 08:20 AM
Chinese social-media firm YY unveils IPO plans - MarketWatch

Chinese social-media firm YY unveils IPO plans
MarketWatch
China-based social-media platform YY Inc. and some selling shareholders plan to offer up to $100 million American depositary shares in an initial public offering to raise funds for purposes such as purchasing servers and leasing more bandwidth to ...

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10/15/2012 07:19 AM
Be the social media 'prom queen' at your restaurant - Fast Casual (blog)

Be the social media 'prom queen' at your restaurant
Fast Casual (blog)
Restaurateurs who really understand social media are a bit like a jealous prom queen: They want to own the conversation about what they do and how they're perceived by admirers and detractors. Sadly, prom queens have no way to manage messages ...

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10/15/2012 06:33 AM
2 Social Media Stocks Worth A Look In The Wake Of New Analyst Coverage - Seeking Alpha

2 Social Media Stocks Worth A Look In The Wake Of New Analyst Coverage
Seeking Alpha
With that said, I wanted to focus on two social media stocks that were initiated with new coverage in the last 24 hours and some of the variables long-term growth investors should consider. Open Table (OPEN) had its coverage initiated by Macquarie who ...

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10/15/2012 06:08 AM
Can social media drive real sustainable change? - The Guardian (blog)

The Guardian (blog)

Can social media drive real sustainable change?
The Guardian (blog)
But perhaps the most notable part of all these discussions was the common thread that linked them - namely the understanding that social media and social technologies provide the key to making these ideas a reality. Take oPower's connected consumer ...
When Disaster Strikes: 5 Tips for Surviving Social Media Misfortune1to1 Media

all 2 news articles »

10/15/2012 05:05 AM
In social media, bizarre seems OK - Palladium-Item

In social media, bizarre seems OK
Palladium-Item
Some comedian â€Â" whose name I can't remember â€Â" was exchanging clever quips with the host about the popularity and proliferation of social media, particularly “tweeting” on Twitter. “What concerns me,” the guest said, “is that we can no longer separate ...

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10/15/2012 09:46 AM
SDL Social Media Analysis Shows Biden Winning in Seven Swing States - U.S. Politics Today

SDL Social Media Analysis Shows Biden Winning in Seven Swing States
U.S. Politics Today
SDL (LSE:SDL) the leader in Global Information Management today released the second social media analysis of the presidential debates. The report shows Vice President Joe Biden as the winner in seven out of eight swing states, losing narrowly only in ...

and more »

internet marketing - Google News

Google News


10/15/2012 11:18 AM
Online Marketing Summit 2012 Showcases Exhibitor Announcements - The Herald | HeraldOnline.com

Online Marketing Summit 2012 Showcases Exhibitor Announcements
The Herald | HeraldOnline.com
Online Marketing Summit provides a unique platform for exhibitors to showcase the latest digital marketing solutions to a targeted audience and will take place October 22-25, 2012 at the Santa Clara Convention Center in Santa Clara, CA. For more ...

and more »

10/15/2012 08:15 AM
Internet marketing news roundup, October 15 - Brafton

Brafton

Internet marketing news roundup, October 15
Brafton
SEO headlines in recent weeks have centered on content. Adjustments to both Panda and Penguin, Google's most frequently discussed quality algorithms, dominated search news in the first week of October. Engaging articles and blog posts are the driving ...
PPI CEO, Stacy Williams, Named Finalist for Search Engine Marketer of the Year ...MarketWatch (press release)
Tips for Website Promotion from a Fort Lauderdale Internet Marketing AgencyMelodika.net (press release)
Avital Web Now Offers Mobile Website Design ServicesDigitalJournal.com (press release)
TheHostingNews.com (press release)
all 15 news articles »

10/15/2012 08:28 AM
John Hancock Funds Wins 'Best Mutual Fund Website' Award from Web ... - Sacramento Bee

John Hancock Funds Wins 'Best Mutual Fund Website' Award from Web ...
Sacramento Bee
About the Web Marketing Association The Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and development of the best websites on the World Wide Web. Staffed by volunteers, this organization is made up of ...

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10/15/2012 08:28 AM
Extraprise Named An Outstanding Website By Web Marketing Association - Sacramento Bee

Extraprise Named An Outstanding Website By Web Marketing Association
Sacramento Bee
BOSTON, Oct. 15, 2012 -- /PRNewswire/ -- Extraprise, the leader in right time revenue optimization services for B2B and B2C enterprises, today announced it has been awarded the 2012 WebAward for Outstanding Achievement in Web Development by the ...

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10/14/2012 11:03 PM
Talking Shop with Shannon Kinney, national online marketing and social media ... - Southeast Missourian

Talking Shop with Shannon Kinney, national online marketing and social media ...
Southeast Missourian
Shannon Kinney, national online marketing and social media expert, is founder and client success officer for Dream Local Digital, a national company that creates digital content and social media campaigns for local businesses. Q: Tell me how your ...


10/14/2012 11:10 AM
Milton Mortgage Brokers â€Â" Internet Marketing For Lead Generation In 3 Simple ... - Business 2 Community

Milton Mortgage Brokers â€Â" Internet Marketing For Lead Generation In 3 Simple ...
Business 2 Community
So why am I writing about Milton mortgage brokers, and what does it have to do with Internet Marketing or lead generation? Mortgage professionals, especially the individual ones that don't work for the large banks or companies with deep pockets are ...

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10/15/2012 08:32 AM
The Anatomy of Tomorrow's Inbound Marketing Strategy Today - SEOmoz (blog)

SEOmoz (blog)

The Anatomy of Tomorrow's Inbound Marketing Strategy Today
SEOmoz (blog)
Since 2002, he has played an integral role in designing, developing, deploying, executing and tracking robust web marketing strategies for hundreds of companies and organizations and is an internet marketing expert. He holds a BS in Entrepreneurship ...
Content Marketing â€Â" Sales For Non-Sales PeopleBusiness 2 Community

all 11 news articles »

10/14/2012 03:07 AM
San Diego Internet Marketing Firm Reveals Shocking SEO Results For Clients in ... - Equities.com

San Diego Internet Marketing Firm Reveals Shocking SEO Results For Clients in ...
Equities.com
The average time needed to establish first page placement in Google and other major search engines is set at 6 -12 months on average throughout the internet marketing industry. Recent findings suggest a different time frame for RocketForce.NET. “Most ...


10/14/2012 11:13 AM
Hyperlocal Marketing Discussed at New York Small Business Conference - Equities.com

Hyperlocal Marketing Discussed at New York Small Business Conference
Equities.com
Sponsored by hyperlocal internet portal Street Fight and local social media company DNAinfo.com, the conference was designed to explore online marketing solutions for small businesses in the New York City area. Representatives from various companies ...

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10/15/2012 08:28 AM
CAR-Research XRM Introduces CAR-DealFinder™; Delivers In-Market ... - Midland Daily News

CAR-Research XRM Introduces CAR-DealFinder™; Delivers In-Market ...
Midland Daily News
The new Internet Shopping Monitoring Program for auto dealers is CRM agnostic, integrates seamlessly with any CRM and monitors the dealers' customer database (Sold, Service/Parts/Body Shop and Unsold Prospects) for In Market Buyers. Using Internet ...

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