Monday, 5 November 2012

mobile marketing - Google News

Google News


11/05/2012 06:09 AM
Social Media, Mobile Marketing Use Rises Among Small Businesses - eWeek

eWeek

Social Media, Mobile Marketing Use Rises Among Small Businesses
eWeek
Facebook and mobile websites are a growing focus of small businesses, though overall marketing spend remains flat year-over-year. Small businesses are focusing more of their budgets on websites and other Web properties, such as social networks and ...

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11/05/2012 07:45 AM
Your 24-Hour Mobile Marketing Action Plan - Business 2 Community

Business 2 Community

Your 24-Hour Mobile Marketing Action Plan
Business 2 Community
I know you've been hearing for years now about the tremendous opportunity that mobile marketing presents; but have you acted on it? How are you reaching your consumers on their mobile devices? How have you optimized your digital presence for mobile?
Even More Brands Jumping On The Instagram BandwagonForbes
Brands Recognize the Powerful Reach and Potential of InstagramCMSWire

all 8 news articles »

11/05/2012 08:17 AM
Hipcricket Powers National Hispanic Mobile Ad Campaign for Nissan - DailyFinance

Hipcricket Powers National Hispanic Mobile Ad Campaign for Nissan
DailyFinance
Hipcricket's scalable, end to end Mobile Advertising solution helps brands and marketers reach over 200 million unique users across smartphones, feature phones and tablet devices. From display and video to rich media and interstitials, Hipcricket ...

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11/05/2012 08:22 AM
It's time for Mac vs PC like campaign. Windows Phone vs iPhone, if Microsoft ... - Unwired View

Mobile Marketing Watch

It's time for Mac vs PC like campaign. Windows Phone vs iPhone, if Microsoft ...
Unwired View
IDC has to combine both old Windows Mobile and Windows Phone numbers. Together, they have a 2% market share. Borderline irrelevant. Total Android smartphone shipments worldwide reached 136.0 million units, accounting for 75.0% of the 181.1 million ...
Android strengthens smartphone OS dominance on 5th birthdayTechworld.com
September Smartphone Market: Once Again The Apple-Android ShowMarketing Land
IDC: Android Secures 75% Smartphone Market Share in Q3Mobile Marketing Watch

all 422 news articles »

11/05/2012 03:22 AM
Percept Activ conceptualizes and executes the Mobile Marketing Association ... - Indiantelevision.com

Percept Activ conceptualizes and executes the Mobile Marketing Association ...
Indiantelevision.com
MUMBAI: The Mobile Marketing Association Forum series has evolved to become the leading global platform for brands, agencies and publishers to share their experiences and success in mobile marketing. Percept Activ, the strategic business unit of ...


11/05/2012 04:18 AM
Yoc: Large Upside In A Hypergrowth Market - Seeking Alpha

Yoc: Large Upside In A Hypergrowth Market
Seeking Alpha
In 2011, venture capital investments in mobile marketing and advertising were $592M, almost a five-fold increase from $128M in 2010. InMobi alone secured $200M in financing last year. It is a real land-grab right now. Venture capital firms are pouring ...


10/29/2012 08:03 AM
Mobile Marketing - The Elephant In The Room For Marketers - Forbes

Forbes

Mobile Marketing - The Elephant In The Room For Marketers
Forbes
About a month ago I wrote a piece entitled Mobile Marketing Too Large For Brands To Ignore which featured a very telling quote from Mark Donovan, comScore SVP of mobile: ““With nearly 86 million Americans now shopping on their smartphones, this ...

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11/05/2012 11:30 AM
U.S. Mobile Local Ad Revenue Will Reach $5.8 Billion by 2016 - ClickZ

MediaPost Communications

U.S. Mobile Local Ad Revenue Will Reach $5.8 Billion by 2016
ClickZ
BIA/Kelsey says that mobile local ads offer marketers better relevance, immediacy, and consumer-buying intent. However, the company reports that mobile ad spending has seen slow adoption rates because of the steep mobile marketing learning curve.
Look for Big Local Mobile Growth in Near FutureMarketing Pilgrim
BIA/Kelsey Forecasts US Mobile Local Ad Revenues to Grow from $664M in ...MarketWatch (press release)
BIA/Kelsey Forecasts Online Media Growth, Albeit SlowerMediaPost Communications
BizReport
all 18 news articles »

11/05/2012 11:55 AM
Big Velti Client Is T-Mobile - MediaPost Communications

Big Velti Client Is T-Mobile
MediaPost Communications
The major U.S. brand is T-Mobile USA, according to sources with knowledge of the deal. Neither Velti nor T-Mobile would confirm that the wireless carrier is the client in question. But last year Velti handled a large mobile marketing campaign for T ...


11/05/2012 10:20 AM
TMS sets out ways to interact with traditional media via mobile - The Borneo Post

TMS sets out ways to interact with traditional media via mobile
The Borneo Post
Speaking at the inaugural 'Mobile Marketing Forum' in Delhi, Ellis emphasised that amid the increasing adoption and proliferation of mobile devices, the real revolution was actually coming from the traditional media. According to Ellis, mobilse should ...


search marketing - Google News

Google News


11/05/2012 07:40 AM
Digital Net Agency (DNA) Acquires Top Social Media Agency Plaid Skirt Marketing - Sacramento Bee

Digital Net Agency (DNA) Acquires Top Social Media Agency Plaid Skirt Marketing
Sacramento Bee
"We are incredibly pleased with the acquisition of Plaid Skirt Marketing. Search is in our 'DNA,' Social and Branding is in Plaid Skirt Marketing's 'DNA' â€Â" and the match is perfect," said Digital Net Agency CEO Aaron Baker. "This is a business move ...

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11/05/2012 11:07 AM
Numero Uno Web Solutions Announces Enhanced Local SEO Marketing Plans - Equities.com

Econsultancy

Numero Uno Web Solutions Announces Enhanced Local SEO Marketing Plans
Equities.com
If a business wants to be the top search engine result in its area, it has to take advantage of every possible marketing avenue. If the business doesn't cater to its local market, the competition will, according to Numero Uno Web Solutions. For years ...
Why small business needs SEO consultantsProject Accelerator News
Some best practices for your hotel websiteBedouk.com
Lead to Conversion Named Third Best Social Media Marketing Company by ...PR Web (press release)
Promotion World (press release) -Melodika.net (press release) -SBWire (press release)
all 43 news articles »

11/05/2012 08:27 AM
Facebook Marketing Software Provider Kenshoo Raises $12M - AllFacebook

Facebook Marketing Software Provider Kenshoo Raises $12M
AllFacebook
Kenshoo added that the funding will be used to support “ongoing double- and triple-digit annual growth rates” within its search marketing and social media business units, as well as to further penetrate key geographic markets, and to more aggressively ...
Digital marketing co Kenshoo raises $12mGlobes
Kenshoo raises $12M in late stage roundInside Facebook

all 14 news articles »

11/01/2012 04:25 PM
Forrester Rates The Top Large Search Marketing Agencies - Search Engine Land

Forrester Rates The Top Large Search Marketing Agencies
Search Engine Land
Forrester, the large marketing technology analysis organization, has released two of three of its Forrester Wave reports related to search marketing. The first, The Forrester Wave: Search Marketing Agencies, Q4 2012 rates seven of the largest full ...

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11/05/2012 11:57 AM
Internet marketing news roundup, November 5 - Brafton

Internet marketing news roundup, November 5
Brafton
According to a report from Forrester, there are several elements of search marketing holding brands back. Making search part of an integrated strategy troubles 65 percent of brands, while 51 percent said keeping up with changes to search algorithms and ...


11/02/2012 03:07 AM
Search Marketing Agency Making Impactful Results for Businesses - Equities.com

Search Marketing Agency Making Impactful Results for Businesses
Equities.com
The brand new service is an E-Marketing Strategy Plan catered to businesses looking to gain new insights and tactics to enhance or improve their existing online marketing efforts. The plan is designed to help boost Search Engine Marketing (SEM) ...
The Top SEO Platforms: Forrester Wave ReportSearch Engine Land

all 5 news articles »

10/30/2012 10:02 AM
Mobile Search Marketing for BRIC Countries - Search Engine Journal

Search Engine Journal

Mobile Search Marketing for BRIC Countries
Search Engine Journal
Mobile search is big news everywhere. According to Google, mobile searches quadrupled in the United States last year. “Roughly one in seven searches, even in the smaller categories, are happening on a mobile phone, but how many of you are putting one ...


11/02/2012 06:20 PM
Sequoia-Backed Search And Social Marketing Company Kenshoo Raises ... - TechCrunch

Sequoia-Backed Search And Social Marketing Company Kenshoo Raises ...
TechCrunch
The company has three main products â€Â" Kenshoo Enterprise (a tool for managing search advertising campaigns), Kenshoo Local (ditto), and Kenshoo Social. It says it's managing more than $3 billion annually in search engine marketing, with more than 1.5 ...


11/02/2012 01:47 PM
Search marketing challenges suggests brands need some help - Brafton

Brafton

Search marketing challenges suggests brands need some help
Brafton
A report from Forrester found that search marketers currently face a number of challenges that they plan to address in the next two years. Developing an effective strategy to stand out is increasingly difficult given the myriad factors associated with ...

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11/05/2012 10:35 AM
Boston Medical Center HealthNet Plan appoints Kevin Klein as Chief Marketing ... - Sacramento Bee

Boston Medical Center HealthNet Plan appoints Kevin Klein as Chief Marketing ...
Sacramento Bee
5, 2012 -- /PRNewswire-USNewswire/ -- Following a nationwide search, Boston Medical Center HealthNet Plan (BMCHP) announced the appointment of Kevin Klein as BMCHP's Chief Marketing and Sales Officer, a new position in the organization.

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social media - Google News

Google News


11/05/2012 10:53 AM
Bracing for a social media explosion on Election Day - Washington Post (blog)

CNBC.com

Bracing for a social media explosion on Election Day
Washington Post (blog)
The presidential election set to take place tomorrow will largely be reliant on independent voters and winning crucial swing states. There has been a significant amount of momentum building in social media and the online community that will play a ...
The Social Media Conversion Funnel and ROISearch Engine Journal
Social Media Users Expect Great Customer ServiceTIME
Social Media Giants Leap Into Arab WorldCNBC.com
Boston Globe -ZDNet -Neon Tommy
all 37 news articles »

11/05/2012 09:50 AM
Building Social Media Communities - Huffington Post

Building Social Media Communities
Huffington Post
Maybe bragging rights, maybe access to perks, or maybe just to establish to the people in your space that you're really a social media player and not someone who ignored social media as an essential aspect of your organization until last Thursday (I ...


11/05/2012 09:32 AM
Social media's top 10 comic moments - New Zealand Herald

The Associated Press

Social media's top 10 comic moments
New Zealand Herald
The hashtag #eastwooding went viral on Twitter after Clint Eastwood's guest appearance at the Republican National Convention, where his speech focusing on an empty chair meant to represent Barack Obama baffled many. Obama's team eventually ...
Claire Beale on Advertising: Forget kissing babies, social media is the vote ...The Independent
Ohio college students not swayed much by get-out-the-vote drive, survey findsColumbus Business First

all 5,450 news articles »

11/05/2012 08:23 AM
On Social Media, Commute Enrages New Jersey Transit Passengers - Wall Street Journal (blog)

Wall Street Journal (blog)

On Social Media, Commute Enrages New Jersey Transit Passengers
Wall Street Journal (blog)
Frustrated commuters took to social media to vent their frustrations and share their tales of woe. [View the story "Commute Enrages New Jersey Transit Passengers" on Storify]. See more photos of the post-storm commute in our slideshow. Hurricane Sandy ...

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11/05/2012 11:55 AM
Each One Reach One: Social Media GOTV - Huffington Post

Each One Reach One: Social Media GOTV
Huffington Post
If you volunteer on a field operation for a political campaign, you'll hear the mantra "each one reach one." Turns out, we can use our social media networks to influence friends and followers to vote. I've heard from many of friends online -- Ananda ...


11/05/2012 10:37 AM
Indian Country, Social Media and the Right Response from Gwen Stefani and ... - Indian Country Today Media Network.com

Indian Country, Social Media and the Right Response from Gwen Stefani and ...
Indian Country Today Media Network.com
Within a few hours of posting their latest video “Lookin Hot”â€Â"in which Stefani was dancing suggestively in a series of video montages with cowboys and Indians and was also handcuffed and tied to a wallâ€Â"social media outlets in Indian country were ...

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11/05/2012 04:00 AM
Tweet, like, and vote: Social media in modern campaigns - TechHive

Tweet, like, and vote: Social media in modern campaigns
TechHive
During the 2008 election, President Barack Obama changed people's ideas about the way a modern political campaign could be run, by making social media a major component of his efforts. His robust Facebook following and Twitter outreach gained him a ...

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11/05/2012 08:46 AM
How to Avoid Politics on Social Media - ABC News

ABC News

How to Avoid Politics on Social Media
ABC News
With 66 percent of social media users reading or participating in political conversation, according to the Pew Center, many have found themselves in the same position as McDowell -- drowning in politics whether they like it or not. Some admitted to ABC ...

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11/05/2012 06:09 AM
Social Media, Mobile Marketing Use Rises Among Small Businesses - eWeek

eWeek

Social Media, Mobile Marketing Use Rises Among Small Businesses
eWeek
Social media, propelled by Facebook, appears to be rapidly evolving into a core medium for SMB advertising and promotion. Among LCM: Core respondents, 63 percent said they now use social media. Small businesses are also turning more to mobile ...

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11/04/2012 06:21 PM
Facing an Election Night Clamor - New York Times

Irish Times

Facing an Election Night Clamor
New York Times
NBC News edited a 911 tape of George Zimmerman in a way that implied race as a factor in the Trayvon Martin shooting. CNN and Fox News falsely reported that the Supreme Court had struck down the individual mandate at the heart of the Obama ...
Election Night 2012: Setting a New Political StageBroadcasting & Cable

all 6 news articles »

internet marketing - Google News

Google News


11/05/2012 07:40 AM
Internet Marketing Authority, Dr. Chandler George, Announces Calendar of ... - Sacramento Bee

Internet Marketing Authority, Dr. Chandler George, Announces Calendar of ...
Sacramento Bee
DALLAS, Nov. 5, 2012 -- /PRNewswire/ -- Dr. Chandler George, president of Catchfire Coaching and its chief marketing strategist, has announced he will be holding a series of upcoming Catchfire seminars and conferences. A recognized expert in the field ...

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11/05/2012 11:07 AM
Numero Uno Web Solutions Announces Enhanced Local SEO Marketing Plans - Equities.com

Econsultancy

Numero Uno Web Solutions Announces Enhanced Local SEO Marketing Plans
Equities.com
Long Beach, CA;Chicago, IL;Houston, TX (PRWEB) November 05, 2012 -- Experts at Numero Uno Web Solutions (NumeroUnoWeb.com), a fast-growing global Internet marketing firm that caters to small- and mid-size business-to-consumer companies, ...
Lead to Conversion Named Third Best Social Media Marketing Company by ...PR Web (press release)
Local SEO Agency in Kansas City Launches New Service for Small BusinessPromotion World (press release)
HigherVisibility Named Second Best Search Engine Optimization Company by ...Melodika.net (press release)
Econsultancy (blog)
all 43 news articles »

11/05/2012 10:19 AM
Who Will Win the Election Tomorrow? Obama by a Landslide*! - Business 2 Community

Who Will Win the Election Tomorrow? Obama by a Landslide*!
Business 2 Community
Romney does not have a sophisticated Internet marketing presence compared to Obama, suggesting that: Romney has been getting less exposure in the crucial weeks leading up to Election Day; Obama has a more passionate voter base, at least in online ...

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11/04/2012 06:17 AM
New Online Marketing Strategy â€Â" Predict Surprising Google Updates - Innovation Excellence (blog)

New Online Marketing Strategy â€Â" Predict Surprising Google Updates
Innovation Excellence (blog)
New Online Marketing Strategy - Predict Surprising Google Updates The Internet marketing industry is constantly coming up with innovations and original ideas to help increase visibility. After all, it isn't easy to really create a presence online ...


11/05/2012 08:36 AM
Internet Advertising Competition Looking for Online Advertising Professionals ... - Sacramento Bee

Internet Advertising Competition Looking for Online Advertising Professionals ...
Sacramento Bee
5, 2012 -- /PRNewswire/ -- The Web Marketing Association's 11th annual Internet Advertising Competition (IAC) Award program is currently accepting entries and is looking for qualified judges to help adjudicate this year's award program. The IAC Awards ...

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11/05/2012 06:06 AM
Online reviews, word-of-mouth and recommendations generate the most ... - Bizjournals.com (blog)

Online reviews, word-of-mouth and recommendations generate the most ...
Bizjournals.com (blog)
Seventy percent of consumers worldwide trust online reviews, while only 47 percent believe traditional broadcast and print ads, according to a Nielsen study. So make your marketing plans accordingly. Nielsen, a global provider of insights about ...


11/05/2012 11:01 AM
ExactTarget buys e-marketing firms iGoDigital and Pardot - InternetRetailer.com

ExactTarget buys e-marketing firms iGoDigital and Pardot
InternetRetailer.com
ExactTarget, a provider of e-mail marketing technology and services to hundreds of retailers including Best Buy Co. Inc., Nike Inc. and The Home Depot Inc., has acquired iGoDigital and Pardot LLC for their respective technology and expertise in ...


11/03/2012 08:09 AM
Cleveland Meetup Provides Internet Marketing Business Development ... - Equities.com

Cleveland Meetup Provides Internet Marketing Business Development ...
Equities.com
Cleveland, OH (PRWEB) November 03, 2012. Local entrepreneur Roger Bryan and his staff have created the Internet Marketing Business Development Mastermind as a Cleveland Meetup to get to know other entrepreneurs and internet marketers in the area.

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10/31/2012 08:03 PM
Internet Marketing Consultancy Services Now Online - Equities.com

Internet Marketing Consultancy Services Now Online
Equities.com
Marketing products and services online can be harder than new companies realize. Established companies can even be affected by the changing landscape of consumers on the Internet. The Marketer's Black Book team has uncovered an Internet marketing ...

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11/04/2012 06:32 AM
Leading Online Marketing Company fishbat Responds to an Article Which ... - Broadcast Newsroom

Tourism Review

Leading Online Marketing Company fishbat Responds to an Article Which ...
Broadcast Newsroom
On November 4, online marketing company fishbat responds to an article published by Forbes which reports that television advertisements are more relevant now than ever. With social media revitalizing the medium of television, fishbat weighs in on ...
The Social Media Conversion Funnel and ROISearch Engine Journal

all 37 news articles »