Wednesday, 20 February 2013

mobile marketing - Google News

Google News


02/20/2013 11:25 AM
4 ways to make the growing mobile market work for you - LifeHealthPro

LifeHealthPro

4 ways to make the growing mobile market work for you
LifeHealthPro
Whether you are team iPhone or team Android, there's no denying the fact that we are officially waist-deep in the mobile generation. Admit it: On any given day most of us are too busy looking down at our phones to even notice what the weather is like.


02/20/2013 10:46 AM
Sprint, Telefónica Forge 'Global Advertising Alliance' - Mobile Marketing Watch

Mobile Marketing Watch

Sprint, Telefónica Forge 'Global Advertising Alliance'
Mobile Marketing Watch
Sprint Telefónica Forge Global Advertising Alliance 300x201 Sprint, Telefónica Forge Global Advertising Alliance The third largest mobile operator in the United States, Sprint, announced Wednesday that it is teaming with Telefónica to create one of the ...
Sprint Partners With Telefónica to Form Mobile Ad NetworkAdAge.com

all 5 news articles »

02/20/2013 11:08 AM
How Many Americans Are Comfortable Making Mobile Purchases? - Mobile Marketing Watch

Mobile Marketing Watch

How Many Americans Are Comfortable Making Mobile Purchases?
Mobile Marketing Watch
Innovation in smartphone technology has moved mobile commerce past its status as “the next big thing” to a tangible reality in 2013 for many companies. On Wednesday, Intela â€Â" a global provider of database marketing services â€Â" released a new report ...
Consumer confidence in mobile purchases growing in the UKMobile Entertainment
Consumers gain confidence in mobile purchases and they are moving beyond ...InternetRetailing.net
Smartphone owners find confidence to increase m-commerce spend over last ...The Drum

all 4 news articles »

02/20/2013 11:40 AM
Survey: Marketers face mobile ROI, staffing challenges - BtoB Magazine

The Providence Journal

Survey: Marketers face mobile ROI, staffing challenges
BtoB Magazine
Bostonâ€Â"Demonstrating mobile marketing's ROI is a top concern among companies planning to grow their marketing programs, according to a survey from Forrester Research and Aquent, a staffing company for the marketing industry. The study also found ...
Proving ROI Biggest Hurdle For Companies Investing In Mobile Marketing And ...MediaPost Communications
Aquent Survey Shows Marketers Challenged With Mobile ROIThe Providence Journal
Seven Tips for Creating a Mobile-Aware Marketing CultureMarketingProfs.com (subscription)
Warc -ACN Newswire (press release) -Mashable
all 9 news articles »

02/20/2013 11:31 AM
Intuitive App Discovery Coming to Sprint from Quixey - Mobile Marketing Watch

Intuitive App Discovery Coming to Sprint from Quixey
Mobile Marketing Watch
With millions of mobile applications available today across the mobile app stores of the digital world, consumers can use a little help finding apps just right for them. As a result, Quixey â€Â" the search engine for apps â€Â" confirmed a new working ...


02/19/2013 10:29 PM
Paramount Pictures Eyes Mobile Marketing, Social Media Muscle of WWE - Mobile Marketing Watch

Mobile Marketing Watch

Paramount Pictures Eyes Mobile Marketing, Social Media Muscle of WWE
Mobile Marketing Watch
Paramount Pictures Eyes Mobile Marketing Social Media Muscle of WWE 300x200 Paramount Pictures Eyes Mobile Marketing Paramount Pictures is getting some promotional muscle behind its upcoming film releases from a company that knows a thing or ...

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02/20/2013 03:51 AM
Mobile Marketing - Campaign Manager - Bizcommunity.com

Mobile Marketing - Campaign Manager
Bizcommunity.com
Plum Solutions are the market leaders in providing accurate consumer information with exceptional contactibility rates, driving consumer engagement through multiple mobile response channels. We are not merely a data provider or just another channel for ...


02/19/2013 09:23 PM
India Rising as Streaming Media Destination - Mobile Marketing Watch

Mobile Marketing Watch

India Rising as Streaming Media Destination
Mobile Marketing Watch
India Rising as Streaming Media Destination 300x195 India Rising as Streaming Media Destination Streaming video services are becoming big business in India. As one of the world's largest mobile communities, millions of residents across the nation are ...

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02/19/2013 01:02 PM
5 Tips for International Mobile Companies Entering the US Market - Mobile Marketing Watch

Mobile Marketing Watch

5 Tips for International Mobile Companies Entering the US Market
Mobile Marketing Watch
A common misconception is that commercial success in the U.S. mobile market relies predominantly on a strong product or service. The truth is, while having a solid offering is a key component, many companies fail because they lack an understanding of ...


02/19/2013 10:54 AM
Privacy Scandal Rocks Google Play - Mobile Marketing Watch

Mobile Marketing Watch

Privacy Scandal Rocks Google Play
Mobile Marketing Watch
Privacy Scandal Rocks Google Play 300x168 Privacy Scandal Rocks Google Play In recent days, Google Play has come under fire following a wave of reports suggesting that developers are gaining access to personal information related to individuals who ...
Bringing your app to BlackBerry or Windows Phone: Lessons learned from AndroidDeveloperTech

all 51 news articles »

social media - Google News

Google News


02/20/2013 07:18 AM
When Terrorists Take to Social Media - The Atlantic

Independent Voter Network

When Terrorists Take to Social Media
The Atlantic
It is a pattern that has become increasingly familiar. A Facebook or Twitter account affiliated or run by a terrorist organization is thrown into the spotlight, activists and the media buzz about it, it is suspended by the social network -- and then ...
Social Media Crime: Are We Putting Ourselves in Danger?Independent Voter Network
Hooked on Facebook: social media addictioneuronews
Should You Rethink What You're Doing on Social Media?Forbes
ClickZ -Today.com (blog) -Business 2 Community
all 69 news articles »

02/20/2013 11:46 AM
Social Media and Inspirational Leadership - Huffington Post

Social Media and Inspirational Leadership
Huffington Post
In social media, we see people -- entrepreneurs, activists, disruptive thinkers, politicians, educators, journalists -- with content that is informational, inspirational, even aspirational. The words of Lolly Daskal come to mind: "knowledge gives power ...


02/20/2013 10:58 AM
Is Your Social Media Investment Paying Off? Join Us At The Social Media ROI ... - Business Insider

Business Insider

Is Your Social Media Investment Paying Off? Join Us At The Social Media ROI ...
Business Insider
Find out at Business Insider's Social Media ROI conference, taking place May 15, 2013, in New York City. Executives from Fortune 500 brands, technology companies and emerging startups will tackle the question, “Where's the ROI in social media?” ...
Social media changes German consumer behaviour - studyTelecompaper (subscription)
Breaking Down Social Media: Finding a Soul in BrandsBusiness 2 Community
Poor Social Media Practices Can Kill Businesses !! [Report]Dazeinfo
MediaPost Communications
all 8 news articles »

02/19/2013 06:22 PM
A social-media 'Scandal' rocks ABC (in a good way) - USA TODAY

A social-media 'Scandal' rocks ABC (in a good way)
USA TODAY
Scandal also is drawing a substantial social-media following, encouraged by ABC's marketing efforts and the dedication of the cast, Rhimes and others involved with the show, who live-tweet each episode. Momentum picked up after the presidential ...

and more »

02/20/2013 05:25 AM
Pheed is feeding teens' thirst for social media - Detroit Free Press

Pheed is feeding teens' thirst for social media
Detroit Free Press
SAN FRANCISCO â€Â" Pheed is feeding the insatiable thirst among high school students for a new digital experience. The iPhone app, which debuted in November, has zoomed to the top free app in social media, besting Twitter and Facebook. The app already ...

and more »

02/20/2013 04:10 AM
The Best Social Tools from Social Media Weekend - PBS MediaShift

The Best Social Tools from Social Media Weekend
PBS MediaShift
So when social media experts gather, as 500 or so did at Social Media Weekend, hosted by Columbia University's Graduate School of Journalism in New York last weekend, they naturally spend lots of time griping about the overload, then frenetically ...

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02/20/2013 04:13 AM
How Internet, Social Media Can Change China - Wall Street Journal (blog)

Wall Street Journal (blog)

How Internet, Social Media Can Change China
Wall Street Journal (blog)
Social media sites are giving China's millions of Internet users a channel to express themselves and could open the door to “unstoppable” transformation in the country, the founder of video site Tudou.com says. “Younger generations are getting a taste ...

and more »

02/20/2013 11:53 AM
HootSuite + Twitter: The top social media dashboard integrates Twitter's ... - VentureBeat

VentureBeat

HootSuite + Twitter: The top social media dashboard integrates Twitter's ...
VentureBeat
Twitter and HootSuite announced a new way of selling and managing promoted tweets, promoted trends, and promoted accounts: right in HootSuite's social media management dashboard. “The new integration allows stakeholders in social businesses to ...
HootSuite Launches New Integration with Twitter's Promoted ProductsBroadcaster
Hootsuite Down This MorningSocial Zoo: Social Updates (blog)

all 5 news articles »

02/19/2013 04:57 PM
Women caught in the social media crossfire - Los Angeles Times

Women caught in the social media crossfire
Los Angeles Times
She is the founder of the Everyday Sexism Project, which uses the principles of social media to solicit and catalog user-generated comments that describe “daily experiences of gender inequality.” Next time someone tells you sexism no longer exists ...


02/20/2013 07:32 AM
Local Church Uses Social Media To Its Full Advantage - CBS Local

CBS Local

Local Church Uses Social Media To Its Full Advantage
CBS Local
MINNEAPOLIS (WCCO) â€Â" There are some big-time players on Facebook and Twitter based right here in the Twin Cities. Some of them have very serious social media strategies, and if you're not a pro-athlete or celebrity, followers on Twitter and “Likes” on ...

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search marketing - Google News

Google News


02/20/2013 02:28 AM
“Search Marketing is very ROI focused and measurable” - Digital Market Asia

Digital Market Asia

“Search Marketing is very ROI focused and measurable”
Digital Market Asia
Search Marketing may have been around longer than some other forms of digital marketing like social media, however, it is and always will be relevant and important for marketers. Search Marketing is non-intrusive, unlike many other forms of marketing ...


02/19/2013 11:17 PM
Creative Content Marketing: Winning Hearts, Minds & Wallets - Search Engine Watch

Business 2 Community

Creative Content Marketing: Winning Hearts, Minds & Wallets
Search Engine Watch
TopRank Online Marketing CEO Lee Odden presented his SES London session, Creative Content Marketing in the UK: Winning Hearts, Minds & Wallets, to a packed room yesterday. Over the course of an hour, he shared insights, case studies and processes ...
What B2B SEO's Need To Know About Buyer PersonasSearch Engine Land
When Content Marketing Goes WrongBusiness 2 Community
Stop and read: Refresh on the basics of content marketingBrafton
PR Web (press release) -ClickZ -BizReport
all 13 news articles »

02/20/2013 10:58 AM
40% of Americans Use Local Search Everyday, LocalSearchForDentists.com ... - PR Web (press release)

PR Web (press release)

40% of Americans Use Local Search Everyday, LocalSearchForDentists.com ...
PR Web (press release)
Local Internet Searches for dentists and dental practices did not exist just a few years ago the way you see it today. According to Graig Presti, CEO of LocalSearchForDentists.com, Local Internet Search Marketing is the most significant change in the ...


02/20/2013 12:45 AM
Facebook: A Growing Presence in Local Search - Direct Marketing News

allvoices

Facebook: A Growing Presence in Local Search
Direct Marketing News
He may not have a crystal ball, but Bill Connard, VP of local search solutions at Rio SEO, predicts that Facebook's Graph Search will give Google and Bing a run for their money when it comes to local search practices in 2013. “I expect Facebook will be ...
Webinar: Learn How Graph Search Will Impact MarketingPR Web (press release)
Facebook's Graph Search Ignites Race To Go LocalMediaPost Communications
Understanding Facebook's Graph SearchBostInno (blog)
Hospitality Net (press release) -allvoices -Business 2 Community
all 18 news articles »

02/19/2013 01:27 AM
KeyRelevance Search Marketing Professionals to Speak at SMX West 2013 ... - PR Web (press release)

PR Web (press release)

KeyRelevance Search Marketing Professionals to Speak at SMX West 2013 ...
PR Web (press release)
KeyRelevance, a Dallas based search marketing agency, today announced that their President, Christine Churchill, has been selected to speak at the Search Marketing Expo West (SMX West) Conference in San Jose, CA March 11-14, 2013. In her Day One ...

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02/14/2013 06:12 AM
Live @ SMX West: Big Data & Search Marketing - Search Engine Land

Search Engine Land

Live @ SMX West: Big Data & Search Marketing
Search Engine Land
In the early days of search marketing, it was relatively easy to get by using a few simple tools, a spreadsheet, and just casually surfing the Web to see what your competitors were up to. Not so today, in this new era of “big data.” Most search ...


02/15/2013 01:34 AM
WordStream's Larry Kim is Speaking at the Search Marketing Expo West in San ... - San Francisco Chronicle

San Francisco Chronicle

WordStream's Larry Kim is Speaking at the Search Marketing Expo West in San ...
San Francisco Chronicle
Larry Kim, Founder and CTO of the search marketing software company WordStream, will be participating in a live discussion at this years' Search Marketing Expo West (SMX West). The conference takes place in San Jose, California, from March 11-13, 2013.


02/12/2013 01:11 PM
Marin Logs State of Global Search Marketing - ClickZ

ClickZ

Marin Logs State of Global Search Marketing
ClickZ
The State of Mobile Search around the Globe 2013, an annual report, analyzes more than $4 billion in paid search spend by brands and advertisers in 13 countries. Most of Marin's clients are large advertisers spending more than $100,000 per month on ...
UK advertisers increased mobile paid-search budgets 94% in 2012BizReport
Google set to generate billions in search ad revenue from tablets in 2013TabTimes

all 38 news articles »

02/08/2013 11:45 AM
Digital Disruption is Affecting Search Marketing: Are You Ready? - Search Engine Watch

Digital Disruption is Affecting Search Marketing: Are You Ready?
Search Engine Watch
disruption "Digital disruption is here," Shar VanBoskirk of Forrester Research announced during the day two keynote at Covario's INFLECTIONPoint 2013 conference. "Marketers must innovate to manage digital disruption." Of all the brilliant minds in ...


02/18/2013 11:12 AM
Members Today Health Club Marketing Launches New, Multi-level Search ... - San Francisco Chronicle (press release)

San Francisco Chronicle (press release)

Members Today Health Club Marketing Launches New, Multi-level Search ...
San Francisco Chronicle (press release)
Members Today Health Club Marketing, a leading fitness marketing agency, is proud to announce the launch of their progressive new website, which allows gym owners to easily search through a vast database of highly successful fitness marketing and ...

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