mobile marketing - Google News

Google News

03/26/2013 09:00 AM

How Mobile Marketing Can Help Your Business - TIME

How Mobile Marketing Can Help Your Business TIME You may have seen the statistics â€Â" one study claims that more than 80% of small businesses that invest in mobile marketing see increased business as a result â€Â" but how can you go about capturing some of those gains yourself? Small Business Computing ...

03/26/2013 09:41 AM

New Google Calculator Tracks Value of Mobile Marketing Efforts - Entrepreneur

Entrepreneur New Google Calculator Tracks Value of Mobile Marketing Efforts Entrepreneur And as business owners ramp up their mobile marketing efforts to capitalize on this trend, they also need to know how -- or if -- those efforts are paying off. Google thinks it has the answer. The tech giant has launched a new tool called The Full ... Google Helping Marketers See the 'Full Value of Mobile'Mobile Marketing Watch Google Launches "Full Value Of Mobile" Calculator To Help Businesses ...TechCrunch Google follows Yelp, mobilizes value calculator one day laterUpstart (blog) MediaPost Communications -WebProNews -AdAge.com all 12 news articles »

03/26/2013 10:52 AM

It's Official: T-Mobile to Carry Apple's iPhone 5 - Mobile Marketing Watch

Mobile Marketing Watch It's Official: T-Mobile to Carry Apple's iPhone 5 Mobile Marketing Watch Its Official T Mobile to Carry Apples iPhone 5 300x203 Its Official: T Mobile to Following years of rumors suggesting the inevitability, subscribers of T-Mobile will finally gain long-awaited access to Apple's iPhone 5 next month. The nation's fourth ... T-Mobile un-leashes new #simplechoice marketing campaignandroidandme.com After months of speculation, T-Mobile finally ditches cellphone contractsArs Technica T-Mobile's New Rate Plans Are Live, Right On ScheduleTmoNews TechCrunch -CNET -Barron's (blog) all 365 news articles »

03/26/2013 11:12 AM

United Airlines Lands App on Windows 8 - Mobile Marketing Watch

United Airlines Lands App on Windows 8 Mobile Marketing Watch With the app, United customers can book reservations â€Â" including reward travel â€Â" check in for flights, access mobile boarding passes, monitor flight status details and view their MileagePlus frequent flyer accounts. “United's new app takes full ...

03/26/2013 07:11 AM

PayTango Working on Biometrics Mobile Payments - Mobile Marketing Watch

Mobile Marketing Watch PayTango Working on Biometrics Mobile Payments Mobile Marketing Watch PayTango Working on Biometrics Mobile Payments 300x133 PayTango Working on Biometrics Mobile Payments From science fiction to real life, biometrics may one day play a key role in how we pay for goods and services. A group of enterprising young ... and more »

03/26/2013 09:23 AM

BuzzCity Looks to Boost Effectiveness of Click Fraud Detection - Mobile Marketing Watch

Mobile Marketing Watch BuzzCity Looks to Boost Effectiveness of Click Fraud Detection Mobile Marketing Watch BuzzCity Looks to Boost Effectiveness of Click Fraud Detection 300x241 BuzzCity Looks to Boost Effectiveness of The team at mobile ad network BuzzCity has announced findings of recent research efforts designed to help combat the on-going issue of click ... and more »

03/25/2013 07:33 PM

Does Your Marketing Strategy Attract New Twitter Followers? - Mobile Marketing Watch

Mobile Marketing Watch Does Your Marketing Strategy Attract New Twitter Followers? Mobile Marketing Watch Does Your Marketing Strategy Attract New Twitter Followers 300x132 Does Your Marketing Strategy Attract New Twitter Every year, countless “marketing experts” claim thousands of dollars in consulting fees while doing very little to help attract and ... and more »

03/26/2013 03:37 AM

Ensure the success of your mobile marketing campaigns â€Â" Free White Paper - ITWeb

Ensure the success of your mobile marketing campaigns â€Â" Free White Paper ITWeb The percentage of people reading e-mail on mobile devices is on the increase. It's important to ensure your e-mail communications are optimised for mobile viewing â€Â" ignore this step and your users will simply ignore or delete them. People will simply ... and more »

03/25/2013 10:42 AM

Yahoo Confirms Acquisition of Teenager's Company - Mobile Marketing Watch

Mobile Marketing Watch Yahoo Confirms Acquisition of Teenager's Company Mobile Marketing Watch Yahoos Confirms Acquisition of Teenagers Company 300x184 Yahoo Confirms Acquisition of Teenagers Company Following Thursday's confirmation that Yahoo had acquired Jybe, a popular personalized recommendation engine, today we're learning that ... British teen confirms sale of mobile news service to YahooMarketing Week How to become a mobile app millionaireThe Guardian (blog) Yahoo Buys Summly News Aggregation App Developed By UK TeenMarketing Land Internet Marketing News -TechCrunch -Business 2 Community all 263 news articles »

03/26/2013 09:01 AM

The Global State of Mobile Marketing - Business 2 Community

The Global State of Mobile Marketing Business 2 Community I think we all know that mobile is becoming more important to small to large business plans. Whether you are designing an email or planning a social media campaign, mobile should be part of the equation. Mobile open rates are jumping through the roof ...

search marketing - Google News

Google News

03/26/2013 03:06 AM

Search Engine Marketing Firm Catalyst to Deliver Step-By-Step Social SEO ... - PR Web (press release)

WXYZ Search Engine Marketing Firm Catalyst to Deliver Step-By-Step Social SEO ... PR Web (press release) Catalyst, a leading search engine marketing firm, announced today that it will have two speakers at SES New York 2013 this week. The agency will deliver insights and best practices on search and social marketing during two sessions: Activating the ... The Evolving Intersection of Site Search, SEO, and Social Search: Why ...ADOTAS Rio SEO Integrates Search and Social in First Local SEO Software Offering With ...MarketWatch (press release) What Facebook's Graph Search Can Offer BrandsSearch Engine Journal Marketing Land -Internet Marketing News -4Hoteliers all 18 news articles »

03/25/2013 05:06 AM

Sophia Search Appoints VP Products and Marketing - Private Equity Hub (press release)

Sophia Search Appoints VP Products and Marketing Private Equity Hub (press release) Sophia Search has appointed Bill Roth as vice president of products and marketing. This follows the company's recent Series A funding round which raised $3.7 million. Roth will lead Sophia's product management, marketing, and demand generation efforts ... and more »

03/25/2013 04:28 AM

SMX Advanced Agenda Posted: Two Days of Expert-only Sessions for Search ... - PR Web (press release)

SMX Advanced Agenda Posted: Two Days of Expert-only Sessions for Search ... PR Web (press release) The agenda has been posted for Search Marketing Expo - SMX Advanced, featuring two days of conference sessions, networking activities and keynote addresses. View the agenda. SMX Advanced will be held June 11-12 in Seattle, WA. Sold out each year ... SMX Advanced Agenda Available â€Â" Super Early Bird Rates Expire FridayMarketing Land all 2 news articles »

03/25/2013 08:10 AM

Location, Location, Location: St. Louis-Based Digital Marketing Firm Makes ... - GlobeNewswire (press release)

Location, Location, Location: St. Louis-Based Digital Marketing Firm Makes ... GlobeNewswire (press release) LOUIS, March 25, 2013 (GLOBE NEWSWIRE) -- St. Louis-based digital marketing firm, tSunela, introduces to market an affordable local search optimization package that helps small-to mid-size businesses enhance visibility to prospective customers ... and more »

03/26/2013 06:32 AM

LinkedIn rolls out search update - Vertical Leap News (press release)

Social Zoo: Social Updates LinkedIn rolls out search update Vertical Leap News (press release) LinkedIn will also remember search queries and “learn” from the actions in order to deliver more accurate results in future. This could benefit brands with a social media marketing presence on LinkedIn by making their pages and content more easily ... LinkedIn Teaches Its Old Search Engine Some New TricksMarketing Pilgrim all 40 news articles »

03/24/2013 08:04 PM

Tips on Reaching Shoppers through Mobile Search Marketing - EcommerceBytes

EcommerceBytes Tips on Reaching Shoppers through Mobile Search Marketing EcommerceBytes These consumers will turn to search as one way to find what they need. Search marketing firm NetElixir recently presented some tips on reaching that mobile audience of searchers. They cited value in mobile search via higher click-through rates, as well ...

03/24/2013 12:07 PM

The Marketer's Guide to Social Media at SES New York #SESNY - Search Engine Watch

The Marketer's Guide to Social Media at SES New York #SESNY Search Engine Watch Today, marketers know that social media is no longer just another channel or standalone tactic for sharing content and listening to their community. Social media can be a powerful medium that can add value to your business by increasing brand awareness ... and more »

03/18/2013 03:20 AM

Don't Hire Yoda to Run Your Search Marketing - Search Engine Watch

Don't Hire Yoda to Run Your Search Marketing Search Engine Watch Prompting Yoda to famously pronounce, "No! Try not! Do. Or do not. There is no try." Great advice for a hot-headed young hero until your direct mentorship, but totally counter-productive when we first encounter our prospect on the hero's journey of search.

03/26/2013 11:40 AM

A hearing clinic attracts new customers with local web sites - InternetRetailer.com

A hearing clinic attracts new customers with local web sites InternetRetailer.com The local sites went live last September on a marketing software platform from vendor Sim Partners, with additional features from Kenshoo Local, a local search marketing platform from Kenshoo Ltd., Rossini says. Previously, Sonus had a single corporate ...

03/19/2013 08:39 PM

Suggestions for Successful Mobile Search Marketing from SooBest - PR Newswire (press release)

Suggestions for Successful Mobile Search Marketing from SooBest PR Newswire (press release) This data provides a strong basis as to why online B2C SooBest, which furnishes a wide range of products such as fashionable women's clothing, men's clothing, digital watches, charm jewelry and more, advises search marketers to consider a separate ... and more »

digital marketing - Google News

Google News

03/26/2013 02:17 AM

No ROI doesn't mean digital marketing spend is falling - Memeburn

Memeburn No ROI doesn't mean digital marketing spend is falling Memeburn The ever illusive Return on Investment figure for digital marketing and in particular social media marketing is not slowing down the trend of companies throwing even more buckets full of cash at the digital marketing channel. Is this the realization of ...

03/26/2013 02:03 AM

Digital Marketing Pays - Direct Marketing News

Digital Marketing Pays Direct Marketing News A new review of salaries in the direct marketing space reveals that VPs of traditional marketing practices are being out-earned by their counterparts in digital marketing. The average base compensation for digital veeps is $162,600 versus $155,300 for ...

03/26/2013 03:02 AM

Tealium Launches Digital Velocity Europe to Help Marketers Better Leverage ... - Marketwire (press release)

Tealium Launches Digital Velocity Europe to Help Marketers Better Leverage ... Marketwire (press release) Digital Velocity Europe, scheduled for June 20th at The Hatton in central London, provides a full day of customer success stories, product feedback sessions, digital marketing experts, valuable networking, and hands-on training. Econsultancy CEO and ... and more »

03/26/2013 04:57 AM

The AM/Razsor Digital Marketing Conference Report - AM-online

AM-online The AM/Razsor Digital Marketing Conference Report AM-online Welcome to the AM/Razsor Digital Marketing Conference Report. Click through our electronic magazine with in-depth coverage and expert advice which will help franchised dealers and car manufacturers to operate the online aspects of their business more ...

03/26/2013 02:11 AM

Brand websites named top priority in US - Warc

Media Newsline Brand websites named top priority in US Warc STAMFORD: Brand websites, social media and online advertising are regarded as the three most effective components of digital marketing by executives in the US, according to a new survey. The findings form part of the US Digital Marketing Spending ... Marketing budgets expected to go up by six percent in 2013Media Newsline all 2 news articles »

03/25/2013 11:09 AM

BtoB calls for Top Digital Marketers nominations - BtoB Magazine

BtoB calls for Top Digital Marketers nominations BtoB Magazine BtoB has opened the nomination process for its 2013 Top Digital Marketers special report, which will be published in the June 10 issue. BtoB will honor 25 people who demonstrate vision and innovation in their digital marketing efforts. Outside ...

03/26/2013 01:02 AM

Asia leads the way in digital marketing: Havas Media MD Dominique Delport - Campaign Asia-Pacific

Asia leads the way in digital marketing: Havas Media MD Dominique Delport Campaign Asia-Pacific Fifty-five per cent of the world's internet population resides in the region, providing marketers with huge opportunities to leverage digital media. As opposed to other regions like North America and Western Europe, the media industry in this region is ...

03/25/2013 11:09 AM

Digital marketing can help increase consumer spending - Nation's Restaurant News

Nation's Restaurant News Digital marketing can help increase consumer spending Nation's Restaurant News Attention Print Subscribers: While you have already been granted free access to the NRN Digital and Print access package, for only a small additional amount, you can get NRN All Access, which includes premium reports such as the annual NRN Top 200 ... and more »

03/24/2013 12:05 AM

PNJ Media Solutions offers seminar on digital marketing - Pensacola News Journal

PNJ Media Solutions offers seminar on digital marketing Pensacola News Journal PNJ Media Solutions invites businesses and marketing executives to attend Digital Roadmap, a free seminar for to help take the mystery out of digital marketing. The seminar is set for Tuesday, April 9, in the Saenger Theatre meeting rooms, 22 E ...

03/25/2013 08:10 AM

Location, Location, Location: St. Louis-Based Digital Marketing Firm Makes ... - GlobeNewswire (press release)

Location, Location, Location: St. Louis-Based Digital Marketing Firm Makes ... GlobeNewswire (press release) LOUIS, March 25, 2013 (GLOBE NEWSWIRE) -- St. Louis-based digital marketing firm, tSunela, introduces to market an affordable local search optimization package that helps small-to mid-size businesses enhance visibility to prospective customers ... and more »

social media - Google News

Google News

03/26/2013 04:51 AM

How to protect your company's social media - CBS News

Business Insider How to protect your company's social media CBS News (MoneyWatch) Your company's social media presence is fragile -- you're posting to Twitter or Facebook because you want to engage with customers, but an honest slip-up by an employee can result in an embarrassing or damaging post. And if you get ... Hertz correctly predicted who would win talent show "X Factor" by analyzing ...CNN How to Stand Out on Social MediaTIME Here's Why Nobody In Social Media Marketing Is Making Big Money â€Â" YetBusiness Insider Business Journal (blog) -NewsDay -ADOTAS all 41 news articles »

03/26/2013 03:22 AM

BracketRacket: A social media bracket, a touching moment and Dickie V. with ... - Fox News

BracketRacket: A social media bracket, a touching moment and Dickie V. with ... Fox News Welcome back to BracketRacket, the one-stop shopping place for all your NCAA needs. Today's edition includes a social media bracket, a touching moment between competitors and a little dance called the Larranaga Shuffle. Oh, and we've got Dickie V and ... and more »

03/25/2013 03:01 PM

Canadian advisers see gains, pitfalls in social media - Reuters

Canadian advisers see gains, pitfalls in social media Reuters TORONTO (Reuters) - Canadian financial adviser Will Britton is the quintessential success story of social media in the industry. He's active on Facebook, LinkedIn and Twitter, and when someone needs a financial planner, Britton's contacts are quick to ... and more »

03/24/2013 06:29 PM

Ads That Speak the Language of Social Media - New York Times

Ads That Speak the Language of Social Media New York Times The language of social media â€Â" “fans,” “friend request,” “like,” “social network” and, yes, “status update” â€Â" is increasingly appearing in advertising, whether or not those ads are running in social media like Facebook, Twitter and YouTube. Such ads ...

03/25/2013 01:58 PM

Bloomberg Plays Social Media Guru, Says Media Mogul Murdoch 'Should Stop ... - CBS Local

CBS Local Bloomberg Plays Social Media Guru, Says Media Mogul Murdoch 'Should Stop ... CBS Local Expanding on his thoughts, Bloomberg played social media guru as he said common sense must prevail when posting anything online. “Write down, number one, only things you believe and, number two, then think about how it would look if somebody else ... Michael Bloomberg Still Hates Social Networking, Says Things Like 'Re ...mediabistro.com Bloomberg says he told Rupert Murdoch to quit TwitterYahoo! News (blog) all 9 news articles »

03/25/2013 09:10 AM

Creating Social Change with Social Media - blogs.hbr.org (blog)

blogs.hbr.org (blog) Creating Social Change with Social Media blogs.hbr.org (blog) People all over the country came together to answer that question with a resounding "yes," and social media certainly helped us get there. But what really fueled #GivingTuesday was not technology tactics or whiz-bang applications; it was a mindset ...

03/25/2013 05:24 PM

Remember Ning? Once-buzzy social network has relaunched again as a ... - GigaOM

GigaOM Remember Ning? Once-buzzy social network has relaunched again as a ... GigaOM Back before Facebook really took off, people were all abuzz about Ning, a social network co-founded by Marc Andreessen and Gina Bianchini in 2004 that raised more than $100 million in its first five years. But the site hit the social market perhaps a ...

03/26/2013 07:57 AM

Torrington superintendent warns against social media taunting - Boston.com

NBC Connecticut Torrington superintendent warns against social media taunting Boston.com In a letter posted Monday on the school system's website, Superintendent Cheryl Kloczko said ''use of social media by Torrington students to disparage other Torrington students is entirely unacceptable.'' end of story marker. © Copyright 2013 ... Torrington Warns Against Social Media TauntingNBC Connecticut all 27 news articles »

03/26/2013 04:25 AM

Spring Cleaning Your Social Media - CBS Local

CBS Local Spring Cleaning Your Social Media CBS Local PHILADELPHIA (CBS) â€Â" The weather might not be cooperating, but it's time to start spring cleaning and there is no better place to start than your digital life. Spring cleaning shouldn't be limited to your home. Keeping your social networks updated and ...

03/26/2013 04:58 AM

IDF crackdown on soldiers' social media activity a 'problem of free speech' - RT

RT IDF crackdown on soldiers' social media activity a 'problem of free speech' RT Social media crazes in the Israeli military have seen a number of soldiers behaving in ways “unbecoming of the spirit of the IDF" â€Â" videos of soldiers dancing to Internet fads like the Harlem Shake could damage the IDF's image, officials said. It is ...