digital marketing - Google News

Google News

04/17/2013 12:09 PM

Why Citibank Eliminated Its Digital Marketing Department - Business Insider

Business Insider Why Citibank Eliminated Its Digital Marketing Department Business Insider In a crowded conference hall filled with digital ad marketers, Citibank North American head of consumer marketing Vanessa Colella explained why it made perfect sense that one of her first orders of business was, in fact, "eliminating the digital ...

04/18/2013 06:42 AM

Alienation Digital appoints head of digital strategy, creative director and ... - The Drum

The Drum Alienation Digital appoints head of digital strategy, creative director and ... The Drum Alienation Digital has today announced three appointments following an internal restructure: Vivienne MacLaren as head of digital strategy, Scott Gilmour as creative director and Jennifer Rogerson as digital marketing manager. Neil Barr, managing ...

04/17/2013 03:38 PM

Digital Marketing Students Dissect Data in Search of Sales - University of Texas at Dallas (press release)

University of Texas at Dallas (press release) Digital Marketing Students Dissect Data in Search of Sales University of Texas at Dallas (press release) One of the hottest trends in marketing requires talent for turning big data into big sales. Digital marketing analysts study shoppers' cyberfootprints to help businesses zero in on their most likely customers. “You can target people in a very refined ... Big Data Trends Briefing: Digital Cream London 2013Econsultancy (blog) Setting out a plan for using big dataMarketing Week all 7 news articles »

04/18/2013 07:11 AM

ExactTarget Launches Singapore Office to Serve Digital Marketers Across Asia ... - Wall Street Journal

Inside INdiana Business ExactTarget Launches Singapore Office to Serve Digital Marketers Across Asia ... Wall Street Journal Global cross-channel digital marketing leader ExactTarget (NYSE:ET) launched its Singapore office today, expanding the company's international strength across Asia Pacific. The office extends ExactTarget's ability to bring its suite of email, mobile ... ExactTarget expands in Asia-PacificBtoB Magazine all 2 news articles »

04/18/2013 10:54 AM

Mobile Mind Shift, Smarter Connectivity Will Change Digital Marketing - MediaPost Communications

Mobile Mind Shift, Smarter Connectivity Will Change Digital Marketing MediaPost Communications Since the shift combines searches on social with locations during a specific time of day, it also changes and challenges search engine marketing. Consumers no longer expect information. They demand it--from food calorie counts to updates from friends ...

04/18/2013 11:38 AM

What the Crumbling State of the Media Means for Digital Marketing - Business 2 Community

Business 2 Community What the Crumbling State of the Media Means for Digital Marketing Business 2 Community What the Crumbling State of the Media Means for Digital Marketing image 75px New journalism We're entering â€Â" or, I should say, re-entering â€Â" an era where “Content is King.” You might not realize it, however, from all the hand-wringing about the end of ... Content Marketing 101: Auditing Your Digital AssetsHuffington Post (blog) What Is Your Biggest Marketing Spend?MediaPost Communications Content Marketing Rises, But Will It Hurt Paid Ads?PBS MediaShift all 21 news articles »

04/18/2013 06:04 AM

David Dunham Insurance Unveils Its New Virtual Insurance Office and Digital ... - PR Web (press release)

David Dunham Insurance Unveils Its New Virtual Insurance Office and Digital ... PR Web (press release) Independent insurance agency, David Dunham Insurance, proudly unveils a new virtual insurance office and digital marketing campaign for Florida homeowners and high value homeowners. Share on Twitter Share on Facebook Share on Google+ Share on ... Michigan Association of Professional Insurance Agents Hosts Astonish's One ...DigitalJournal.com (press release) all 4 news articles »

04/18/2013 03:05 AM

Digital Marketing Conference: The future of retail - AM-online

Digital Marketing Conference: The future of retail AM-online Dickerson said that in January there were 13 billion automotive searches online globally, and mobile internet use is growing fast, with people looking at their mobile phones 150 times per day. Consumers want to shop when they want, how they want, and ...

04/18/2013 01:22 AM

"The Evolution of SEO Managers into Online Marketers" - Live Webcast for ... - PR Web (press release)

PR Web "The Evolution of SEO Managers into Online Marketers" - Live Webcast for ... PR Web (press release) SEO Managers are adapting and evolving -- from technically-focused on web pages to more broadly managing content marketing and content optimization. This webcast features digital marketing and SEO experts who will discuss the changing role of an SEO ... Pioneer Digital Offers Unmatched SEO Services to Enhance Web TrafficSBWire (press release) all 34 news articles »

04/17/2013 09:16 AM

Making digital and traditional marketing work together - Econsultancy (blog)

Making digital and traditional marketing work together Econsultancy (blog) Even though it is impossible to have a conversation today with a CMO or other marketing leader that doesn't address digital strategies and tactics, it is easy to forget that the term “digital marketing” did not even exist 10-15 years ago. In the rush ...

social media - Google News

Google News

04/18/2013 04:06 AM

Survey: Young people who use social media seek fame - USA Today - USA TODAY

Social Barrel Survey: Young people who use social media seek fame - USA Today USA TODAY Tweens and young teens who use social media place a higher value on fame than kids who don't use it or use it infrequently, according to a new survey of media use among those ages 9-15. "Kids who claim they want to be famous use more media," says ... Teenagers who Frequently Use Social Media Value Being Famous - Social BarrelSocial Barrel all 2 news articles »

04/18/2013 10:58 AM

What's Appropriate to Share on Social... - ABC News

ABC News What's Appropriate to Share on Social... ABC News While most Twitter and Facebook feeds were dominated by the news, some continued to post their usual status updates, raising questions about social media etiquette and what is and what isn't appropriate to digitally talk about during a national tragedy.

04/18/2013 10:02 AM

Ricin suspect Paul Kevin Curtis an entertainer, conspiracy theorist on social ... - Washington Post (blog)

Ricin suspect Paul Kevin Curtis an entertainer, conspiracy theorist on social ... Washington Post (blog) Celebrity impersonator. YouTube comedian. Judging from his social media accounts, Kevin Curtis, the Mississippi man accused of mailing ricin-laced letters to national leaders, would perhaps describe himself as a local entertainer. But a quick look at ... and more »

04/18/2013 01:11 AM

Social media 911 - Chicago Tribune

Observer (blog) Social media 911 Chicago Tribune Ask yourself: If I was in a dangerous situation where I had to alert someone of my whereabouts and status, can I effectively do that with social media? Do I know how to find the most up-to-date and accurate information in a sea of tweets and status ... Study: Social media a bust for small businesses - USA TodayUSA TODAY University recruitment: one fifth of students say social media doesn't workObserver (blog) Why Small Businesses Are Losing On Social MediaForbes NOLA.com -Digital Trends -Fox News Latino all 110 news articles »

04/18/2013 11:27 AM

Boston Bombings: Truth, Justice and the Wild West of Social Media - Mashable - Mashable

Memeburn Boston Bombings: Truth, Justice and the Wild West of Social Media - Mashable Mashable For some Redditors, everyone in these photos is a potential suspect, and they're quickly targeting people and then launching social media investigations. Don't get me wrong, the subreddit is fascinating: images and ideas about what happened and who ... Boston Marathon Reddit Threads Spark Debate Over Social Media DetectivesHuffington Post Could Reddit, 4Chan find the Boston bombers using social media?Memeburn Social media users come together to support Bostonglobalnews.ca all 70 news articles »

04/18/2013 10:47 AM

Fears of Russian internet crackdown as investigators search social network HQ - The Guardian

The Guardian Fears of Russian internet crackdown as investigators search social network HQ The Guardian The Russian version of Facebook has had its offices searched and its ownership structure shaken amid fears the Kremlin is looking to tighten its grip on the internet. Investigators searched the office of VKontakte, Russia's most popular social network ... Anti-Social Media: Russia's 'Mark Zuckerberg' Under Fire In Hit-And-Run CaseInternational Business Times all 14 news articles »

04/18/2013 04:05 AM

Did Sir Isaac Newton Invent Social Media? - Forbes

Did Sir Isaac Newton Invent Social Media? Forbes Both the guilds and the Royal Society were business-related social media platforms long before there was social media. Put another way, there's always been social media and the rules of the game haven't really changed much. The lessons we can learn ... and more »

04/18/2013 07:18 AM

Northern Trust to workers: Confine social media to your own time - Chicago Tribune

Northern Trust to workers: Confine social media to your own time Chicago Tribune Even Northern Trust Corp., the conservatively run, 123-year-old Chicago financial services provider that prides itself on low turnover, needs to remind employees that social media is something to be done on their personal time. Northern Trust, which ...

04/17/2013 05:56 PM

Instagram Founder Kevin Systrom And Diplo Deliberate Social Media And EDM - Forbes

Instagram Founder Kevin Systrom And Diplo Deliberate Social Media And EDM Forbes Diplo: Social media can be "smoke and mirrors about why you're important or why you're great." (Photo: Brian Valdizno for Forbes). Two DJs took the stage on Wednesday afternoon at the first IMS Engage conference in Los Angeles. But unlike the sets out ...

04/18/2013 07:43 AM

Social media reacts with news, photos after the plant explosion - Houston Chronicle (blog)

Social media reacts with news, photos after the plant explosion Houston Chronicle (blog) Social media reacts with news, photos after the plant explosion. Thursday, April 18, 2013. Comment. CommentsComments(1)Comments(). |. Email. E-mail. |. Print. Blast near Waco. Plant Explosion Texas; LMT_WACO3_041713; Plant Explosion Texas ...

mobile marketing - Google News

Google News

04/16/2013 01:22 PM

Mobile Marketing on Facebook - TIME

EndGame Public Relations Mobile Marketing on Facebook TIME Still, unless you've tapped into mobile marketing, you're missing out on the most active pool of Facebook fans. A study by the Web.com Group shows that of the small businesses who embrace mobile marketing, more than 80 percent have seen an increase in ... Facebook Smartphone Use Increases on WeekendsMad Mobile News all 110 news articles »

04/18/2013 07:16 AM

India Critical to the Future of Smartphones - Mobile Marketing Watch

Mobile Marketing Watch India Critical to the Future of Smartphones Mobile Marketing Watch India Critical to the Future of Smartphones 300x200 India Critical to the Future of Smartphones Remember the old days when India was referred to as a nation in which smartphones will “one day” be very popular and profitable? Well, that “one day” is now ... and more »

04/18/2013 10:57 AM

Leaked iPhone Image Fuels Speculation - Mobile Marketing Watch

Leaked iPhone Image Fuels Speculation Mobile Marketing Watch New images surfaced online overnight that reportedly show what is believed to be the so-called budget iPhone model â€Â" a low-cost iPhone designed to win over customers in emerging mobile markets where the regular iPhone still carries too much of a ... and more »

04/18/2013 07:52 AM

Twitter Touts Keyword Targeting in Timelines - Mobile Marketing Watch

Mobile Marketing Watch Twitter Touts Keyword Targeting in Timelines Mobile Marketing Watch Twitter Touts Keyword Targeting in Timelines 300x160 Twitter Touts Keyword Targeting in Timelines Try to say it three times fast without stumbling â€Â" Twitter touts keyword targeting in timelines. It may be a tongue-twister, but there's little chance ... Twitter Grabs Onto Real-Time Ad Targeting, Social MarketingMediaPost Communications all 64 news articles »

04/17/2013 05:52 PM

Mondelez Fast-Tracks Mobile Marketing Solutions - Brandchannel - brandchannel.com

Mondelez Fast-Tracks Mobile Marketing Solutions - Brandchannel brandchannel.com Mondelez International's first-of-its-kind Mobile Futures Network is teaming brands with top entrepreneurial minds to bring pilots to market in as little as 90 days. "The Mobile Futures program has been an extraordinary experience for all of us at ... and more »

04/18/2013 08:45 AM

eBay Sees Big Boost in Mobile App Users in Q1 - Mobile Marketing Watch

Mobile Marketing Watch eBay Sees Big Boost in Mobile App Users in Q1 Mobile Marketing Watch eBay Sees Big Boost in Mobile App Users in Q1 300x126 eBay Sees Big Boost in On Thursday morning, global commerce platform and payments giant eBay reported revenue for the first quarter ended March 31, 2013. All told, revenue spiked 14% to $3.7 ... EBay's Strong User Growth Offers Catalysts for 2013 - MorningstarMorningstar.com eBay Earnings Call Insights: Growth Guidance and Marketing AnalysisWall St. Cheat Sheet eBay Shares Down on Weak Q2 GuideZacks.com all 83 news articles »

04/17/2013 09:28 AM

Mobile Marketing And Advertising: Explosive Growth And The Companies ... - Seeking Alpha

Mobile Marketing And Advertising: Explosive Growth And The Companies ... Seeking Alpha Mobile marketing and advertising is one of the fastest growing industries to date. We have to look no further than smartphone and tablet sales trends to imagine the interest stemming from media companies, advertising agencies, and the many brands out ...

04/17/2013 05:41 PM

Yahoo! Boasts About 300 Million Monthly Mobile Users - Mobile Marketing Watch

Mobile Marketing Watch Yahoo! Boasts About 300 Million Monthly Mobile Users Mobile Marketing Watch According to details announced during the company's Q1 2013 earnings call this week, Yahoo now has 300 million mobile monthly users, which is up substantially from the 200 million mobile users it counted at the end of 2012. “Mobile is not only at the ... Yahoo Surpasses 300 Million Monthly Mobile Users In Q1 - Marketing LandMarketing Land all 223 news articles »

04/18/2013 09:18 AM

Verizon Reports Strong Smartphone Sales - Mobile Marketing Watch

Mobile Marketing Watch Verizon Reports Strong Smartphone Sales Mobile Marketing Watch Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile ... Verizon's new phone upgrade policy draws scrutinyCNET all 114 news articles »

04/17/2013 01:36 PM

Millennial Media Releases SDK 5.0 for iOS and Android - Mobile Marketing Watch

Mobile Marketing Watch Millennial Media Releases SDK 5.0 for iOS and Android Mobile Marketing Watch Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile ... and more »

search marketing - Google News

Google News

04/18/2013 01:24 AM

The Critically Important Role of Bing Ads in Search Marketing - Search Engine Watch

The Critically Important Role of Bing Ads in Search Marketing Search Engine Watch bing-ads-logo It was one of those moments in time I bet many Microsoft executives would like to revisit. The day they decided that Bing Ads (formerly known as Microsoft adCenter) had to be different from AdWords. We all know the outcome, using a ... Mobile and Tablets Driving US Paid Search SpendWall Street Journal Twitter's keyword targeting will do Google more favours than harmMarketing Week Report: Bing Ads Gains Market Share In Q1 - Search Engine LandSearch Engine Land all 8 news articles »

04/17/2013 06:05 PM

International Search Summit Keynote: Yandex Co-Founder & CTO Ilya Segalovich - Search Engine Land

International Search Summit Keynote: Yandex Co-Founder & CTO Ilya Segalovich Search Engine Land We also plan to ask Ilya a lot of questions about the opportunities for search marketers around the globe. Questions like how Yandex is unique, how it differs from Google, and importantly, how it supports webmasters and advertisers to help them succeed ...

04/18/2013 08:40 AM

The search engine marketer â€Â" a new challenger for display? - The Guardian (blog)

The Guardian (blog) The search engine marketer â€Â" a new challenger for display? The Guardian (blog) This won't be the first time that search engine marketing (SEM) agencies have dipped their toe into the display advertising water. Many adopted this business model years ago, when the ad buying market was less mature and the results were therefore less ...

04/16/2013 01:10 PM

3 Ways Promotional Gifts Can Enhance Your Social Media Marketing Strategy - Search Engine Journal

3 Ways Promotional Gifts Can Enhance Your Social Media Marketing Strategy Search Engine Journal Social media has become the go-to marketing vehicle for companies looking to generate interest, conversation and increase consumer engagement with their brand. Likewise, at Steel City Marketing, we have invested both time and money into making this ...

04/16/2013 02:28 PM

Live Blogging at Affiliate Management Days: Affiliate Marketing - Search Engine Journal (blog)

Live Blogging at Affiliate Management Days: Affiliate Marketing Search Engine Journal (blog) Biggest thing about affiliate marketing is to help make everything easy. Make everything easy. Many people go into a store and follow signs to get where they want. Others ask people for directions to where they need to go. Everyone is different, you ... and more »

04/18/2013 05:25 AM

Google reveals upgrades for mobile search - Vertical Leap News (press release)

Android Community Google reveals upgrades for mobile search Vertical Leap News (press release) Users can now look for a new quick link for “In Theaters” right below the main link in the results page, which could interest those working in search marketing. Writing about the new features for Google's insidersearch.com blog, Google software ... Google Quick View Badge Field Trial - Search Engine LandSearch Engine Land all 35 news articles »

04/15/2013 01:19 AM

How Will Google Glass Change Internet Marketing? - Search Engine Watch

How Will Google Glass Change Internet Marketing? Search Engine Watch For all the hype about Google Glass, not much has been said about how it's going to change Internet marketing. Could it be that for all our gadget drool, we're overlooking what could be the biggest Internet marketing explosion of the decade? Or will ...

04/16/2013 02:26 AM

Search Marketing/SEM Manager - Bizcommunity.com - Bizcommunity.com

Search Marketing/SEM Manager - Bizcommunity.com Bizcommunity.com He/she will develop the strategy for, oversee the execution of, manage the budget, and measure the success of all SEM efforts and channels. Must have prior Search Engine Marketing experience with a strong track record, excellent analytic capabilities ... and more »

04/15/2013 03:22 AM

How to Be a Marketing Leader: Make Everyone Around You Better - Search Engine Watch

How to Be a Marketing Leader: Make Everyone Around You Better Search Engine Watch While I was scrambling to finish some last-minute handover items during my last day in the office before heading on vacation, I remembered a saying we had in the army: "A good commander is tested in his absence." Basically, this mantra forces you to ...

04/11/2013 01:23 AM

The Content Marketing Elephant & the Enterprise - Search Engine Watch

The Content Marketing Elephant & the Enterprise Search Engine Watch Fostering Collaboration Early is Key. This is where search marketing professionals can learn a valuable lesson from our parable. In some versions of the story, the blind men stop bickering and start listening to each other. In this way, the blind men ...