Wednesday 1 August 2012

mobile marketing - Google News

Google News


08/01/2012 07:32 AM
Papa Murphy's Pizza Expands Phizzle Mobile Marketing Partnership to 26 States - MarketWatch (press release)

Papa Murphy's Pizza Expands Phizzle Mobile Marketing Partnership to 26 States
MarketWatch (press release)
SAN FRANCISCO, CA, Aug 01, 2012 (MARKETWIRE via COMTEX) -- Phizzle Inc., a leading technology provider of advanced mobile marketing products and digital advertising solutions, today announced that Papa Murphy's Take 'N' Bake Pizza, the ...

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08/01/2012 02:35 PM
Tips for Improving Your Mobile Marketing Campaign - ADOTAS

Luxury Daily

Tips for Improving Your Mobile Marketing Campaign
ADOTAS
ADOTAS â€Â" Mobile marketing can be described as “SMS marketing via one's cell phone/ personal mobile device” or “marketing that involves moving billboards.” Be that as it may, if you have a mobile device, you can't get away from mobile marketing.
CallFire Releases New Text Marketing Best Practice Guide for Mobile MarketersRedOrbit
Who Says Mobile Sites Can't Push Messaging?Business 2 Community
Connect with consumers 160 characters at a timeLuxury Daily

all 9 news articles »

08/01/2012 05:38 PM
4 Reasons Why Brazil Is The Next Hot Mobile Market - Forbes

4 Reasons Why Brazil Is The Next Hot Mobile Market
Forbes
We all know about “The Girl from Ipanema” and the world-famous supermodels like Gisele Bundchen. But Brazil is now on the world map in another way, this time for its explosive mobile consumer market and the business opportunities for investors and ...


08/01/2012 11:18 AM
US Poised to Spend More on Mobile Advertising Than Japan - New York Times (blog)

The Australian Financial Review

US Poised to Spend More on Mobile Advertising Than Japan
New York Times (blog)
The United States is poised to become the global leader in spending on mobile marketing this year according to new research, passing Japan, which had been the world's largest market for mobile ads. On Tuesday, the company eMarketer released its first ...
Mobile ad spending up 62%, US tops JapanNinemsn
Australian mobile ad spending to soar: studyThe Australian Financial Review
U.S. Advertising To Lead Global Mobile Ad SpendMediaPost Communications
Mashable
all 39 news articles »

08/01/2012 09:53 AM
Ad Agency Experts Reveal Secrets to Mobile Success - Business Insider

Ad Agency Experts Reveal Secrets to Mobile Success
Business Insider
The dollars spent on mobile marketing do not come close to lining up with the amount of time we spend with our devices, and “traditional” media like print and broadcast still attract the lion's share of spending. In other words, we've had our mobile ...

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08/01/2012 03:49 AM
Mobile marketing co expands - Screen Africa

The Drum

Mobile marketing co expands
Screen Africa
M&C Saatchi Mobile, an industry leader in mobile marketing, has announced its expansion into the sub-Saharan continent with the launch of South African offices in both Cape Town and Johannesburg. The company has launched full mobile marketing ...
M&C Saatchi Mobile opens South African officesThe Drum

all 4 news articles »

07/31/2012 09:11 AM
How Mobile Marketing Can Add To Consumer Trust - Marketing Pilgrim

Marketing Pilgrim

How Mobile Marketing Can Add To Consumer Trust
Marketing Pilgrim
Mobile marketing is one of the hottest topics of any marketing conversation at the moment. Oftentimes though the focus is where it is missing the mark. One of the favorite subject matters regarding mobile's 'unrealized potential' is the use of QR codes.


08/01/2012 02:21 PM
Vuurr Talks SMS Marketing at Twilio Webinar - Virtual-Strategy Magazine

Vuurr Talks SMS Marketing at Twilio Webinar
Virtual-Strategy Magazine
Jonathan Kressaty, co-founder and partner at Vuurr, to speak at Twilio's Mobile Marketing Webinar Series, Session 1: "Leveraging Short Code Marketing in Your Customer Lifecycle" on Aug. 2. San Francisco, CA (PRWEB) August 01, 2012. Jonathan Kressaty ...

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07/31/2012 01:45 PM
Eric Weisberg Named First Jury Chair for MMA's 'The Smarties(TM)' Awards - MarketWatch (press release)

Eric Weisberg Named First Jury Chair for MMA's 'The Smarties(TM)' Awards
MarketWatch (press release)
"The winners of The Smarties reflect the mobile marketing industry's creative and strategic excellence in meeting core marketing objectives and set a global standard for mobile marketing," said Sheryl Daija, Chief Strategic Advisor and GM Global Events ...

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08/01/2012 07:02 AM
Pontiflex Delivers AppConnect Solution for Acquiring New Email Marketing ... - MarketWatch (press release)

Pontiflex Delivers AppConnect Solution for Acquiring New Email Marketing ...
MarketWatch (press release)
The integration will allow small businesses around the globe to acquire new customers on mobile devices and follow up with them in real time through email, social and web marketing channels directly from the AdLeads self-service user interface. In ...
Constant Contact and Pontiflex Launch New IntegrationDestination CRM

all 6 news articles »

search marketing - Google News

Google News


08/01/2012 09:04 PM
Marketing Lion Selects Searchmetrics to Drive Multi-Country Search Marketing ... - SYS-CON Media (press release) (blog)

Marketing Lion Selects Searchmetrics to Drive Multi-Country Search Marketing ...
SYS-CON Media (press release) (blog)
London, UK 1 August, 2012 - One of Denmark's leading organic and paid search marketing agencies, Marketing Lion, has signed up to use Searchmetrics' search and social analytics software to drive its multi-country client campaigns. The company will also ...


08/01/2012 09:08 AM
Internet Retailer Survey: Search marketing - InternetRetailer.com

Internet Retailer Survey: Search marketing
InternetRetailer.com
The survey, covering various aspects of search marketing, also shines a light on another Google Inc. effort that promises to play a significant role in e-retailing just as holiday shopping ramps up: the Google Shopping program, which by this fall will ...

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08/01/2012 12:52 PM
Search Marketing Local Launches New Services - SBWire (press release)

Search Marketing Local Launches New Services
SBWire (press release)
Lahaina, HI -- (SBWIRE) -- 08/01/2012 -- Over the last few years, an increasing number of small local businesses are turning to the Internet to enhance their client base, and if the stats are anything to go by, the strategy seems to be working. It is ...


08/01/2012 05:26 AM
Portent CEO and Director of Search Marketing Help to Author Second Edition of ... - Virtual-Strategy Magazine

Portent CEO and Director of Search Marketing Help to Author Second Edition of ...
Virtual-Strategy Magazine
Portent, Inc., a Seattle-based full service internet marketing company is proud to announce the August 31st release of the second edition of Web Marketing All-in-One for Dummies co-authored by Portent CEO Ian Lurie and Portent Director of Search ...

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07/30/2012 12:23 PM
Search Engine Marketing And SEO Via Google Now - Plus Ten Web-Based Tools - Forbes

Experts Exchange (blog)

Search Engine Marketing And SEO Via Google Now - Plus Ten Web-Based Tools
Forbes
The Click House, aka Google, and the White House seem far removed from one another. President Barack Obama is contemplating how to help small business; He likely has small business on his mind a fair amount lately. In another office, not oval, a team ...
How Content Marketers Can Grow Their Audience: 3 Takeaways from MozCon ...Experts Exchange (blog)
Why to choose social media marketing Arizona?Melodika.net (press release)
29 Prime Extends Online Marketing Services to Swimming Pool ContractorsEquities.com
Internet Marketing News -DigitalJournal.com (press release) -PRWire
all 58 news articles »

08/01/2012 08:36 AM
Share the Experience: Send Your Team to SMX…and Save - Search Engine Land

Share the Experience: Send Your Team to SMX…and Save
Search Engine Land
Shared knowledge, experiences, vocabulary…they're all part of building an effective internet marketing team. And Search Marketing Expo â€Â" SMX East is an exceptional opportunity for teams to learn and network. Choose from more than 50 sessions on the ...


08/01/2012 03:24 AM
Marketing Lion Selects Searchmetrics to Drive Multi-Country Search Marketing ... - IT News Online

Marketing Lion Selects Searchmetrics to Drive Multi-Country Search Marketing ...
IT News Online
London, UK 1 August, 2012 - One of Denmark's leading organic and paid search marketing agencies, Marketing Lion, has signed up to use Searchmetrics' search and social analytics software to drive its multi-country client campaigns. The company will also ...

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08/01/2012 06:41 AM
The key to marketing integration is fluidity between budgets and disciplines - The Guardian (blog)

The Guardian (blog)

The key to marketing integration is fluidity between budgets and disciplines
The Guardian (blog)
Examples of this type of 'discipline blur' are manifold in online marketing as new technology allows consumers and marketers to use multiple devices to access the same piece of content. Video platforms, search engines, social networks are now accessed ...
SEO Agency, SmartSearch Marketing, Offers Complimentary B2B Marketing ...RedOrbit
SEO Positive Launch New Company DivisionDigitalJournal.com (press release)
Static Media Internet Marketing Releases New SEO Affiliate ProgramIMSoup

all 4 news articles »

08/01/2012 02:30 PM
WordStream closes $6m for search marketing software - Digital Media Wire

Digital Media Wire

WordStream closes $6m for search marketing software
Digital Media Wire
Boston â€Â" WordStream, a Boston-based provider of search engine marketing software for small and medium-sized businesses, announced it has raised $6 million in its third round of venture capital, which was led by Sigma + Partners and Egan-Managed ...

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08/01/2012 09:58 AM
Microsoft embraces social media in revamped email service - Vertical Leap News (press release)

Microsoft embraces social media in revamped email service
Vertical Leap News (press release)
SEO GUIDES · PAID SEARCH GUIDES · CONTENT GUIDES · SOCIAL MEDIA GUIDES · DOWNLOADS · FREE TOOLS · BLOG · NEWS · NEWSLETTER · CONTACT. Search Marketing Services. SEO services. Content Marketing Services. PPC Services ...

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digital marketing - Google News

Google News


08/01/2012 11:30 AM
The Smart Hotelier's Guide to 2013 Digital Marketing Budget Planning | By Max ... - Hospitality Net

The Smart Hotelier's Guide to 2013 Digital Marketing Budget Planning | By Max ...
Hospitality Net
In the HeBS Digital's Sixth Annual Benchmark Survey on Hotel Digital Marketing Budget Planning and Best Practices, nearly one-third of respondents planned to spend as much as 49 percent of their advertising and marketing budgets on digital marketing ...

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08/01/2012 01:49 PM
Digital marketing firm to add 30 jobs after move to Lake Oswego - KATU

Digital marketing firm to add 30 jobs after move to Lake Oswego
KATU
Beaverton digital marketing agency Logical Position is moving its headquarters to Lake Oswego where it plans to add up to 30 new employees. The company recently acquired the Arneson Building at 4350 S.W. Galewood St. in Lake Oswego, where it plans ...


08/01/2012 06:36 AM
Startups Flock To Digital Marketing Agency Command Partners - Virtual-Strategy Magazine

Startups Flock To Digital Marketing Agency Command Partners
Virtual-Strategy Magazine
Digital marketing agency Command Partners has recently seen an influx of startup companies seeking the firm out to handle their Internet marketing needs. With the needs of startup companies being vastly different to those of a more well established ...

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08/01/2012 09:08 AM
Ad revenue down in 2nd quarter at AH Belo, Dallas Morning News - Poynter.org

Ad revenue down in 2nd quarter at AH Belo, Dallas Morning News
Poynter.org
A.H. Belo says in its second-quarter earnings report that it will increase its investment in 508 Digital, “a new division at The Dallas Morning News that provides digital marketing solutions for underserved small and medium-sized businesses,” from $3 ...

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08/01/2012 02:50 PM
Harte-Hanks Promotes Four Individuals as Direct Marketing Company Leaders - MarketWatch (press release)

Harte-Hanks Promotes Four Individuals as Direct Marketing Company Leaders
MarketWatch (press release)
SAN ANTONIO, TX, Aug 01, 2012 (MARKETWIRE via COMTEX) -- Harte-Hanks, Inc. (NYSE:HHS) , a worldwide direct and targeted marketing company that provides multichannel direct and digital marketing services and shopper advertising opportunities, ...

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08/01/2012 05:17 AM
Digital marketing agency I Spy acquired - Travolution

The Drum

Digital marketing agency I Spy acquired
Travolution
Robb said: “Working with clients such as Superbreak, Visit Scotland and Teletext Holidays, we have built up a great reputation for delivering outstanding digital marketing results to our clients in travel and hospitality. "We are really looking forward ...
An Aegis bonanza for digital marketing duoEvening Standard
I Spy Marketing joins Aegis fold with iProspect acquisitionThe Drum
iProspect acquires I Spy Marketing to become UK's largest performance ...SourceWire (press release)
ShareCast -MediaPost Communications -CampaignLive
all 13 news articles »

08/01/2012 01:50 PM
Apple App Developer Marketing Costs Higher - Businessweek

Apple App Developer Marketing Costs Higher
Businessweek
Getting noticed on Apple Inc. (AAPL) (AAPL)'s App Store has become more expensive for developers this year, while application downloads haven't increased much, according to Fiksu Inc., a digital marketing company. Developers who actively market their ...

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08/01/2012 10:10 PM
Uni partners with digital training firm to bridge Aus' marketing skills gap - Marketing magazine Australia

Uni partners with digital training firm to bridge Aus' marketing skills gap
Marketing magazine Australia
In an attempt to bridge the skills gap present in Australia's digital marketing industry the University of Technology Sydney (UTS) is teaming up with digital marketing research, publishing and education firm Econsultancy to launch a range of formally ...


08/01/2012 07:32 AM
Papa Murphy's Pizza Expands Phizzle Mobile Marketing Partnership to 26 States - MarketWatch (press release)

Papa Murphy's Pizza Expands Phizzle Mobile Marketing Partnership to 26 States
MarketWatch (press release)
SAN FRANCISCO, CA, Aug 01, 2012 (MARKETWIRE via COMTEX) -- Phizzle Inc., a leading technology provider of advanced mobile marketing products and digital advertising solutions, today announced that Papa Murphy's Take 'N' Bake Pizza, the ...

and more »

08/01/2012 02:34 AM
“Strategic Link Building Strategy in the Penguin Age” â€Â" webcast Thursday at ... - Search Engine Land

Search Engine Land

“Strategic Link Building Strategy in the Penguin Age” â€Â" webcast Thursday at ...
Search Engine Land
Our sister site, Digital Marketing Depot, is hosting a webcast on Thursday, August 2 that will help marketers better understand how to develop a strategic link-building plan â€Â" particularly in light of recent changes in Google's algorithms. “Strategic ...


social media - Google News

Google News


08/01/2012 02:57 PM
Full-on tech, social media turns avoiding Olympic spoilers into a sport of its own - Washington Post

IBNLive.com

Full-on tech, social media turns avoiding Olympic spoilers into a sport of its own
Washington Post
It's also incredibly difficult with social media in full flower. Olympic spoilers have people turning off phone alerts, hiding their iPads and shushing co-workers in a search of simpler times, when screaming at the TV during nail-biting competition was ...
Social media making it hard to conceal Olympic resultsKLTV

all 313 news articles »

08/01/2012 08:55 AM
'The Social Media Games': How hashtags and likes are shaping London 2012 - CNN

Boston.com

'The Social Media Games': How hashtags and likes are shaping London 2012
CNN
"Social media connects the world in real time and fosters a constant conversation about sports, which is exactly what sports fans crave," said Lowell Taub, head of sports endorsements at CAA Sports, which represents stars like David Beckham and Dwayne ...
Daybreak - Social media at the London OlympicsTriValley Central
Social media great for the OlympicsPacific Daily News
London Olympics feels social media impactTimes of India
Boston.com -Lost Remote -Otago Daily Times
all 1,938 news articles »

08/01/2012 08:56 PM
Spoiler Alert: Social Media No Bane To Prime-Time Olympic Ratings - Hartford Courant

CIO Today

Spoiler Alert: Social Media No Bane To Prime-Time Olympic Ratings
Hartford Courant
Social media and the 24/7 news cycle have made it increasingly difficult for fans of the Olympics to avoid learning who won gold in the games' most-anticipated competitions before they're televised. Twitter and Facebook users shared the news of the U.S ...
Social media striking gold in NBC's tape-delayed OlympicsOrlando Sentinel
Social Media Olympics Becoming Social Media HeadacheMacNewsWorld
Social Media Plays Olympic SpoilerDaily Beast
Wall Street Journal -CIO Today -New York Times (blog)
all 4,096 news articles »

08/01/2012 05:40 AM
Google acquires social media marketing firm Wildfire - Computerworld

CBS News

Google acquires social media marketing firm Wildfire
Computerworld
IDG News Service - Google has acquired Wildfire Interactive, a social media marketing company, aiming to creating new opportunities for its clients to engage with people across all social services, it said Tuesday. Started four years ago, Wildfire in ...
Wildfire Joins Google: Serving All Social Media PlatformsBusiness Insider
Google buying social-media startup WildfireCBS News
Google Acquires Social Media Platform WildfirePC Magazine
Business 2 Community
all 373 news articles »

08/01/2012 02:14 PM
Ted Cruz wins social media victory - The Hill (blog)

Ted Cruz wins social media victory
The Hill (blog)
Cruz was particularly good at leveraging social media in his campaign, likely due in part to his strong Tea Party support. The Tea Party movement has been noted for its use of social media tools since 2010, when grassroots activism helped Republicans ...

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08/01/2012 03:14 PM
Illinois Facebook Password Law Bars Employers From Asking For Social Media ... - Huffington Post

ABC News

Illinois Facebook Password Law Bars Employers From Asking For Social Media ...
Huffington Post
In their efforts to vet job applicants, some companies and government agencies have started asking for passwords to log in to a prospective employee's accounts on social media sites, such as Facebook and Twitter. Civil liberties groups, social media ...
Law Prevents Employers From Getting Social Media PasswordsCBS2 Chicago
Illinois employers barred from asking job applicants to hand over social ...The Republic
State strikes a blow for social networkingCrain's Chicago Business (blog)

all 727 news articles »

08/01/2012 02:43 PM
It's Official: Social Media Stocks are the New Dot-Com Busts - NBCNews.com

CIO (blog)

It's Official: Social Media Stocks are the New Dot-Com Busts
NBCNews.com
Social media stocks Zynga, Groupon, Angie's List, Pandora Media and Facebook are now rivaling the dot-com disasters of the early 2000s. Each is trading well below its initial public offering price. All would have probably been better off remaining ...
Social Media's Slumping Stock: It's Not Just FacebookCIO (blog)
Zynga Suits Begin PILING Up and 4 Social Media Stocks Seeing ActionWall St. Cheat Sheet

all 191 news articles »

08/01/2012 04:30 PM
Biz Break: Yelp breaks social media's losing streak, Fed disappoints Wall Street - San Jose Mercury News

Biz Break: Yelp breaks social media's losing streak, Fed disappoints Wall Street
San Jose Mercury News
Facebook and Zynga sent social media on a Wall Street roller coaster with earnings reports last week that did not live up to investors' expectations in different ways, but Yelp seemed to avoid the same pratfalls Wednesday, posting revenue growth and ...

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08/01/2012 09:23 PM
Comments Made on Social Media Can Have Powerful Impact - fox4kc.com

fox4kc.com

Comments Made on Social Media Can Have Powerful Impact
fox4kc.com
KANSAS CITY, Mo. â€Â" Chick-Fil-A president Dan Cathy's comment spread like wildfire on social media sites. Social media experts and public relations consultants say that's what really fueled the current “beef”. Experts say it takes just one Tweet or a ...
Social media promotes Chick-fil-A Appreciation DayNews-Daily.com

all 2,737 news articles »

08/01/2012 08:37 AM
AdVoice: Does Social Media Leave You Comfortably Numb? - Forbes

Forbes

AdVoice: Does Social Media Leave You Comfortably Numb?
Forbes
If you often ask yourself that question when trying to interact with companies and brands via social media then you should probably check out this blog post as it seems we are not alone. As the social channels become more of an 'accepted' method of ...
3 Social Media Lessons From the OlympicsCNBC.com
2012 Olympics & The Social Media LandscapeBusiness 2 Community

all 5 news articles »