mobile marketing - Google News

Google News

11/20/2012 12:23 PM

Sievert named T-Mobile marketing boss - The Seattle Times (blog)

AdAge.com Sievert named T-Mobile marketing boss The Seattle Times (blog) The longtime area marketing executive is the new chief marketing officer at Bellevue-based T-Mobile USA. Sievert held a similar position at AT&T Wireless before joining Microsoft in 2005, to lead Windows client marketing during the Vista era. He left ... T-Mobile Names Tech-Marketing Veteran as CMOAdAge.com all 2 news articles »

11/21/2012 03:45 PM

Mobile Marketing: It's About Convenience, Simplicity, and Proximity - Business 2 Community

Business 2 Community Mobile Marketing: It's About Convenience, Simplicity, and Proximity Business 2 Community Here's my definition: Mobile Marketing is all about Convenience, Simplicity, and Proximity. Let me break down these three words by first providing the dictionary definition followed by my take on how each relates to mobile marketing. Convenience - The ...

11/19/2012 05:32 AM

Mobile Marketing & Advertising 2013: Challenges and Opportunities - Sacramento Bee

Mobile Marketing & Advertising 2013: Challenges and Opportunities Sacramento Bee No longer a niche value-added service (VAS), mobile marketing and advertising is now a mainstream service offering. As is the case with many VAS applications, there is an interdependency between the mobile operator and various third parties including ... and more »

11/20/2012 08:30 AM

Sybase 365 And Mobile Marketing Association Survey Finds 87 Percent Of ... - Sacramento Bee

Sybase 365 And Mobile Marketing Association Survey Finds 87 Percent Of ... Sacramento Bee 20, 2012 -- /PRNewswire/ -- According to a joint national survey conducted by Sybase 365, the mobile services arm of SAP AG (NYSE: SAP) and global leader in mobile interconnection services and mobile commerce solutions, and the Mobile Marketing ...

11/20/2012 08:00 AM

Marketers' Approach to Mobile is (Still) Flawed - AdAge.com

Co.Create Marketers' Approach to Mobile is (Still) Flawed AdAge.com Mobile is the fastest growing digital channel among consumers, but a new study conducted by research firm Forrester and mobile marketing and advertising company Velti shows that marketers continue to treat it as an extension of desktop computing ... Why Marketers Need To Get Mobile (Hint: Because Mobile Is Blowing Up ...Co.Create all 21 news articles »

11/24/2012 07:24 AM

The Shift from Mobile First to Mobile Only - Business 2 Community

The Shift from Mobile First to Mobile Only Business 2 Community Every year the mobile marketing industry boldly announces that THIS will be the “year of mobile”. In 2005, Sony Ericsson, O2 and Samsung added new features and capabilities to their mobile handsets, delivering 2Mb cameras and GPS to blur the lines ...

11/19/2012 01:29 PM

The 'Local' Path To Mobile Marketing - Seeking Alpha

The 'Local' Path To Mobile Marketing Seeking Alpha Until recently, mobile marketing had consisted of big players like Google (GOOG) and Facebook (FB) sending out billboard-type ads to users based on demographics or search queries. If you were located in Des Moines, and you were looking for an all night ...

11/15/2012 08:42 AM

LIN Media Launches New Mobile Marketing Company - DailyFinance

LIN Media Launches New Mobile Marketing Company DailyFinance LIN Mobile furthers the Company's goal to be advertisers' preferred choice for multiplatform marketing opportunities and provide its customers with a unified digital media strategy and more sophisticated offerings, including a leading comScore, Inc ... LIN Media Launches Mobile Marketing CompanyBroadcasting & Cable all 13 news articles »

11/13/2012 02:02 PM

Mobile Marketing & Measurement Snapshot: Google & ClickZ Insights - Search Engine Watch

Mobile Marketing & Measurement Snapshot: Google & ClickZ Insights Search Engine Watch Mobile has become an integrated part of the marketing mix and is no longer an add-on to campaigns. In fact, it's the central focus for a growing number of marketers, 87 percent of whom are planning to increase their emphasis on mobile in 2013. Google ... Mobile marketing stats to help plan for 2013AGBeat SES Chicago: ClickZ and Google Analytics Unveil Mobile Metrics ReportClickZ all 3 news articles »

11/13/2012 07:57 AM

SAMY Mobile Marketing Management Platform Fills Apple Passbook Void - Sacramento Bee

SAMY Mobile Marketing Management Platform Fills Apple Passbook Void Sacramento Bee 13, 2012 -- /PRNewswire/ -- MobileBits Corporation (OTCBB: MBIT), provider of SAMYSM, the fast growing mobile marketing and loyalty network, announced today it will offer support for Apple Passbook in the SAMY Mobile Marketing Management platform to ... and more »

social media - Google News

Google News

11/24/2012 05:56 PM

Justin Bieber shirtless on social media - Examiner.com

Examiner.com Justin Bieber shirtless on social media Examiner.com Yesterday, Justin Bieber took a picture shirtless and sent it out on his social media accounts (Instagram and Twitter). The caption to the image read, “Back at the gym.” We can only assume he is either bulking up for a performance or looking for ... and more »

11/24/2012 12:12 PM

Social media aids Hurricane Sandy cleanup on Staten Island - SILive.com

SILive.com Social media aids Hurricane Sandy cleanup on Staten Island SILive.com Occupy Sandy, the recovery effort of New York's so-called Occupy movement, has seen great success with its Internet-based crowdsourcing too, says Daphne Carr, the 34-year-old graduate student who runs social media for the Staten Island branch. and more »

11/24/2012 06:48 AM

Reuters Social Media Director Wonders Why Israel Should 'Retaliate' (ie ... - NewsBusters (blog)

The Australian Financial Review Reuters Social Media Director Wonders Why Israel Should 'Retaliate' (ie ... NewsBusters (blog) The assertion came the very next day in the form of a tweet from a member of the establishment press (how unsurprising), one Anthony De Rosa from Reuters, the wire service's Director of Social Media. Alert responder "Robbie Guy" posted a riposte so ... Israeli army, Hamas military tap power of social mediaUSA TODAY Israel's government targets internet, social media in POR drive during Gaza ...Fox News Social media comes to fore in Gaza conflictThe Australian Financial Review Deutsche Welle -Poynter.org -Fast Company all 26,168 news articles »

11/24/2012 10:36 PM

Police tap into social media to connect with community - Altoona Mirror

Altoona Mirror Police tap into social media to connect with community Altoona Mirror As social media sites such as Facebook bring more private lives into public view, police are noticing and turning to the information posted by users to do more than just gather incriminating evidence. At the Altoona Police Department, officers have ...

11/24/2012 09:03 PM

Social media lets world keep tabs on Rex Fleming, and offers family emotional ... - ReporterNews.com

Social media lets world keep tabs on Rex Fleming, and offers family emotional ... ReporterNews.com Friends have been able to keep up with Rex Fleming's story almost from the beginning, thanks to social media. His father, Lance, has been keeping a journal on CaringBridge.org â€Â" a website designed for people to communicate and find support during a ... and more »

11/24/2012 07:16 PM

Social media opens new paths for holiday hitchhikers - The Virginian-Pilot

Social media opens new paths for holiday hitchhikers The Virginian-Pilot Would you consider using social media sites such as eRideShare.com to find a travel partner? Yes. No. Unsure. Background. Disclaimer: This is an unscientific sampling of users. View results | Vote in more polls. By Dave Forster The Virginian-Pilot ...

11/24/2012 08:43 AM

Social Media Fuelling Uganda's HIV/Aids Prevalence - AllAfrica.com

Social Media Fuelling Uganda's HIV/Aids Prevalence AllAfrica.com Until World Aids Day on December 1, New Vision will publish HIV-related stories daily. Today, George Wabweyo explores how the media is fuelling reckless sex and the spread of HIV. Scary! There is this group on Facebook. It is called No Strings Attached ... and more »

11/24/2012 10:42 PM

Social media program Monday - Columbus Telegram

Social media program Monday Columbus Telegram COLUMBUS â€Â" Parents wanting to know if their children's social media habits are safe are encouraged to attend an upcoming University of Nebraska-Lincoln Extension program about Internet safety. The program will be held between 6:30 and 8:30 p.m. ...

11/23/2012 11:08 PM

Hospitals check into social media - Albany Times Union

Brafton Hospitals check into social media Albany Times Union Betty Jones, a laundry room employee at Glens Falls Hospital, celebrated 50 years of working at the hospital and 2,700 people clicked on her photo on the hospital's Facebook page. Matthew Van Pelt, Ellis Medicine's new social media specialist, posted a ... 10 Things Social Media Marketers Should be Thankful ForBusiness 2 Community TV networks turn to social mediaHerald Sun Facebook, Twitter Influence Holiday Shopping HabitseWeek Brafton -Lexology (registration) all 18 news articles »

11/23/2012 05:20 PM

Social media reuniting New Jersey victims of Superstorm Sandy with lost photos ... - Fox News

Social media reuniting New Jersey victims of Superstorm Sandy with lost photos ... Fox News NEWARK, N.J. â€Â" New Jersey residents devastated by Superstorm Sandy are being reunited with lost photographs and objects through social media. There are at least five Facebook pages targeted to New Jersey residents that help connect them with their ... and more »

digital marketing - Google News

Google News

11/20/2012 02:48 AM

Asia lags in digital marketing - ZDNet

ZDNet Asia lags in digital marketing ZDNet Summary: Companies in the region understand the importance of digital marketing, but many do not have a comprehensive roadmap or use data correctly to better engage with customers online. Ellyne Phneah. By Ellyne Phneah | November 20, 2012 -- 09:43 ... Asia's marketers willing but not able to implement digital marketing: AdobeCampaign India Digital Marketing Not the First Priority for Asia-Pacific MarketersKoMarketing Associates Australia outperforms APAC on digital marketingAdNews all 24 news articles »

11/23/2012 08:53 AM

Adobe Digital Marketing Summit 2013 - Dexigner

Dexigner Adobe Digital Marketing Summit 2013 Dexigner Adobe Digital Marketing Summit 2013 will take place in Salt Lake City, Utah at the Salt Palace Convention Center from March 4-8, 2013. The event will convene thousands of marketers, advertisers, publishers, agencies, analysts and developers across ... Digital Marketing Trends Makes 2013 Traffic and Conversion Summit Unlike ...PR Web (press release) all 2 news articles »

11/20/2012 01:09 PM

"Link-Building - How To," Live Webcast for Marketers, at Digital Marketing ... - San Francisco Chronicle

Fast Company "Link-Building - How To," Live Webcast for Marketers, at Digital Marketing ... San Francisco Chronicle Link-building expert Jon Ball of Page One Power will share tips and tactics on link-building, in what is essentially a "Link-Building 101" webinar. Topics will cover the basics of link-building, and will provide a firm foundation for any digital ... "Competitor Analysis: Realize your Visibility" Live Webcast for Marketers, at ...Virtual-Strategy Magazine (press release) The 2013 Social Business Marketing ManifestoBusiness 2 Community all 27 news articles »

11/23/2012 03:23 AM

10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

Econsultancy (blog) 10 interesting digital marketing stats we've seen this week Econsultancy (blog) Here are some of the most interesting digital marketing stats we've seen this week. Stats include Cookie Law compliance, blinkbox's mobile traffic, Facebook brand pages, real-time bidding, email marketing ROI, mobile marketing in the UK and how UK mums ...

11/21/2012 09:39 AM

Greenlight Secures LV= Digital Marketing Brief - Sacramento Bee

Greenlight Secures LV= Digital Marketing Brief Sacramento Bee Independent digital marketing agency, Greenlight has been awarded a brief to define a digital strategy and implement integrated paid media and search campaigns for LV='s life and pensions business, to continue itsinvestment and further its growth via ... and more »

11/12/2012 10:41 AM

A digital marketing guide to prepare for Small Business Saturday - Washington Post (blog)

New Zealand Herald A digital marketing guide to prepare for Small Business Saturday Washington Post (blog) (Sarah L. Voisin - Post) To get the full exposure and awareness that your small business needs and deserves, here are some digital marketing tips to help you prepare for this year's Small Business Saturday, coming up on Nov. 24. 1. Think social ... How Advisors Can Maximize Their Digital Marketing EffortsFinancial-Planning.com (blog) all 145 news articles »

11/21/2012 11:50 AM

Digital Marketing Strategy: Leveraging the Internet's Greatest Myth - Business 2 Community

Digital Marketing Strategy: Leveraging the Internet's Greatest Myth Business 2 Community The ultimate goal of all marketing is sales. Unless you're generating leads and those leads are converting, your marketing strategy is not succeeding. The same goes for digital marketing strategy. Unless you can find ways to generate real ROI online ...

11/23/2012 12:08 PM

Balancing SEO and PPC marketing: which blend is right for you? - VentureBeat

VentureBeat Balancing SEO and PPC marketing: which blend is right for you? VentureBeat Sujan Patel is the founder and CEO of Single Grain, one of the top Digital Marketing agencies in San Francisco, CA. With more than 10 years of Internet marketing experience, Sujan leads the digital marketing strategy for companies like Sales Force ... LOCUS-T discusses the importance of SEO & PPC for digital marketing successPR Web (press release) all 6 news articles »

11/20/2012 11:39 AM

TV Advertising VS Digital Marketing - Forbes

TV Advertising VS Digital Marketing Forbes As technology continues to transform all forms of marketing and social media, brands are continually trying to identify the ideal marketing mix that will translate to the best possible return on ad spend or marketing investment. Brands are also ...

11/19/2012 10:31 AM

1st Source Servall Launches New Digital Marketing Service For Appliance Parts ... - Sacramento Bee

1st Source Servall Launches New Digital Marketing Service For Appliance Parts ... Sacramento Bee 19, 2012 /PRNewswire/ -- 1st Source Servall, one of the largest distributors of appliance parts in North America, today announced it has launched a new digital marketing services division - Profit Partners Solutions - to assist small businesses in the ... and more »

search marketing - Google News

Google News

11/22/2012 05:04 AM

Leeds search marketing agency expands - Creative Boom

Leeds search marketing agency expands Creative Boom The last 12 months has seen Blueclaw - which offers paid and organic search marketing, social media marketing, conversion rate optimisation and ecommerce website build services - move to new premises, grow its dedicated teams and launch the UK's ...

11/21/2012 10:31 AM

Unstructured Data Brings Search Effectiveness To Display - Search Engine Land

Search Engine Land Unstructured Data Brings Search Effectiveness To Display Search Engine Land Keyword Level Search Retargeting âˆÂ' Impressions are targeted to users based on the individual term searched. Just like in search marketing, bids and ads are adjusted for the search terms based on performance. Another key factor, such as recency of the ...

11/24/2012 03:05 AM

Hearing Aid Marketing Ideas and Strategy from ByReputation's New Hearing Aid ... - Equities.com

Hearing Aid Marketing Ideas and Strategy from ByReputation's New Hearing Aid ... Equities.com ByReputation reaches out to help improve hearing aid marketing by using organic search engine optimization, local search directories, and content marketing to find new patients. If you would like to get a free hearing aid marketing consult from an ... Medicare Marketing Ideas and Strategy from ByReputation's New Medicare ...Beaumont Enterprise all 5 news articles »

11/20/2012 01:20 PM

Forrester Report: The Best PPC Bid Management Providers - Search Engine Land

Forrester Report: The Best PPC Bid Management Providers Search Engine Land Forrester, the large marketing technology analysis organization, has released the final of its quarterly Forrester Wave reports related to search marketing. The first, Forrester Rates The Top Large Search Marketing Agencies, offered an assessment of ...

11/22/2012 01:18 AM

Just Search Reviews the Online Marketing Strategy for www.money4yourmotors ... - The Herald | HeraldOnline.com

Just Search Reviews the Online Marketing Strategy for www.money4yourmotors ... The Herald | HeraldOnline.com Money4yourmotors.com launched in 2010 and has already become one of the UKs leading Vehicle purchasing companies. The company prides itself on being one of the only places that you can sell your car, motorhome or plant hire equipment to that ...

11/20/2012 04:18 PM

4 Paid Search Innovations Marketers Should Be Thankful For - Business 2 Community

Business 2 Community 4 Paid Search Innovations Marketers Should Be Thankful For Business 2 Community I started in the search industry approximately seven years ago. Since then, much has changed in the space and how search marketers manage their day-to-day activities. In the beginning, it was all about manually calculated bids, generating keywords out ...

11/20/2012 01:09 PM

"Link-Building - How To," Live Webcast for Marketers, at Digital Marketing ... - San Francisco Chronicle

Search Engine Land "Link-Building - How To," Live Webcast for Marketers, at Digital Marketing ... San Francisco Chronicle Digital Marketing Depot webcasts are produced by Third Door Media, Inc. Third Door Media's mission is to empower interactive and search marketing professionals by providing trusted content and community services they need to be successful. Third Door ... Jumpstart Your 2013 â€Â" Attend SMX Social Media Marketing in 2 WeeksSearch Engine Land "Competitor Analysis: Realize your Visibility" Live Webcast for Marketers, at ...PR Web (press release) all 27 news articles »

10/30/2012 10:02 AM

Mobile Search Marketing for BRIC Countries - Search Engine Journal

Search Engine Journal Mobile Search Marketing for BRIC Countries Search Engine Journal Mobile search is big news everywhere. According to Google, mobile searches quadrupled in the United States last year. “Roughly one in seven searches, even in the smaller categories, are happening on a mobile phone, but how many of you are putting one ... and more »

11/01/2012 04:25 PM

Forrester Rates The Top Large Search Marketing Agencies - Search Engine Land

Forrester Rates The Top Large Search Marketing Agencies Search Engine Land Forrester, the large marketing technology analysis organization, has released two of three of its Forrester Wave reports related to search marketing. The first, The Forrester Wave: Search Marketing Agencies, Q4 2012 rates seven of the largest full ... 360i Named a Leader in Search Marketing Agencies ReportPYMNTS.com Covario Named a Search Marketing Agency "Strong Performer" by Independent ...MENAFN.COM Direct Marketing News Names Covario Managing Director Mike Gullaksen a ...Marketwire (press release) all 15 news articles »

11/15/2012 03:08 PM

VirKet Partners with Kenshoo to Improve Returns on Search Marketing Campaigns - Sacramento Bee

VirKet Partners with Kenshoo to Improve Returns on Search Marketing Campaigns Sacramento Bee Kenshoo.com), a global leader in digital marketing software, today announced that VirKet (http://www.VirKet.com), one of the largest digital marketing firms in Mexico, has chosen Kenshoo Enterprise and Kenshoo Local to maximize paid search campaign ... and more »