Thursday 6 September 2012

mobile marketing - Google News

Google News


09/06/2012 10:04 PM
Optimize Your Mobile Marketing Database - Destination CRM

Optimize Your Mobile Marketing Database
Destination CRM
Mobile marketing offers a range of benefits, including the potential to achieve high response rates and drive increased consumer interaction and engagement. With mobile devices representing the convergence of multiple channels, they enable a consumer ...


09/06/2012 08:06 PM
4 Reasons Mobile Marketing Leads Are Better? - Business 2 Community

4 Reasons Mobile Marketing Leads Are Better?
Business 2 Community
mobilemarketing We're constantly conducting research about mobile marketing. We believe mobile marketing is the future of the marketing world. Data from a variety of sources indicates that mobile marketing spend will increase 5x to 10x in the next 5 years.


09/05/2012 12:07 AM
Mobile marketing: Gadget makers jockey for edge during the holidays - Jackson Clarion Ledger

NDTV

Mobile marketing: Gadget makers jockey for edge during the holidays
Jackson Clarion Ledger
Apple CEO Tim Cook walks on stage during the Apple Developers Conference in San Francisco. Makers of consumer electronics are refreshing their products for the holiday shopping season. Apple's rivals are hoping that a head start on the buzz will ...
Amazon adds HD fuel to its FireInternetRetailer.com

all 3,109 news articles »

09/06/2012 11:17 AM
How The 2012 Election Is Driving Mobile Marketing Innovation - MediaPost Communications

How The 2012 Election Is Driving Mobile Marketing Innovation
MediaPost Communications
The 2012 presidential election will be the most expensive in history. According to the The New York Times, the candidates will raise and spend over $1 billion seeking office. For marketers, this election will yield a windfall of new ideas. Political ...


09/06/2012 11:19 AM
FTC Unveils Mobile App Marketing Guide - ClickZ

TPM

FTC Unveils Mobile App Marketing Guide
ClickZ
Matthew Palmer, CEO of Marketing Your App, told Clickz the real issues will arise when mobile app developers dig into the details. "With things changing so quickly in mobile marketing, it's good to have these FTC rules in writing but they seem so ...
CTIA-The Wireless Association® Statement on the FTC's "Marketing Your Mobile ...Sacramento Bee
FTC issues ad guidelines for mobile app developersRadio & Television Business Report
FTC Tells Mobile App Developers To Honor User Privacy, Threatens FinesTPM
RedOrbit -Mobile Marketing Watch
all 23 news articles »

09/06/2012 04:15 PM
Vibes releases mobile consumer report - Retail Customer Experience

2d-code

Vibes releases mobile consumer report
Retail Customer Experience
The mobile marketing and technology company Vibes announced today the release of its first annual Vibes Mobile Consumer Report that provides retail brands with recommendations on how to connect with mobile consumers while enhancing the ...
Why More Consumers Use Mobile to Shop In-store vs. OnlineADOTAS
Act Now: “Showrooming” Can Be Good For Business, New Research From ...RedOrbit

all 7 news articles »

09/04/2012 07:37 AM
Location-based Mobile Marketing: Engagement, Relevance and Locale - RetailWire

RetailWire

Location-based Mobile Marketing: Engagement, Relevance and Locale
RetailWire
Companies have been experimenting with mobile marketing for years, but spending in this sector really took off in 2011, increasing nearly 45 percent.1 According to a recent AT&T survey of U.S. marketers, the trend will continue in 2012. In fact, 88 ...


09/06/2012 07:57 AM
Regulators approve UK mobile payment joint venture between Everything ... - The Independent (blog)

The Independent (blog)

Regulators approve UK mobile payment joint venture between Everything ...
The Independent (blog)
With the likes of Google, Apple developing their own mobile payment services, a group of UK network providers have joined forces in a bid to roll out their own cross-network, mobile marketing platform and gain a foothold in the UK market ahead of the ...
EU clears Telefonica-Vodafone joint venture in UKMarketWatch
Mobile wallet and marketing JV greenlitMarketing Week
European Commission clears Vodafone, Telefonica UK and Everything ...Engadget
Computerworld New Zealand -Marketing -Mobile Today
all 111 news articles »

08/29/2012 04:14 PM
Study Suggests a '7 Percent Solution' for Mobile Marketing - New York Times (blog)

Mobile Marketing Watch

Study Suggests a '7 Percent Solution' for Mobile Marketing
New York Times (blog)
A consultancy that helps marketers improve the effectiveness of their advertising spending is proposing that they significantly increase the amount of money they spend in the United States on ads on smartphones, tablets and other mobile devices.
MMA releases study on mobile spending trendsBtoB Magazine
MMA Challenges Conventional Thinking on Mobile Marketing With ...Mobile Marketing Watch
MMA: Mobile Should Be 7% Of Ad MixMediaPost Communications

all 25 news articles »

09/04/2012 10:22 AM
Facebook's Mobile Marketing Finally Begins To Yield Profit: MS - ValueWalk

ValueWalk

Facebook's Mobile Marketing Finally Begins To Yield Profit: MS
ValueWalk
A report compiled and published by Morgan Stanley (NYSE:MS) reveals that Facebook's shift towards mobile is taking a turn for the better. Mobile monetization has begun materializing, and Facebook Inc (NASDAQ:FB) is heightening the tempo with regard to ...


search marketing - Google News

Google News


09/06/2012 07:25 AM
Investing in SEO: Marketers are Doing More SEO Than They Think - Search Engine Watch

Business 2 Community

Investing in SEO: Marketers are Doing More SEO Than They Think
Search Engine Watch
I was thrilled to see the joint GroupM and Nielsen research published recently on the UK Search Marketing Landscape. If you missed it, Danny Goodwin's blog post, “Organic vs. Paid Search Results: Organic Wins 94 Percent of Time” is a great summary.
How SEO Marketing Can Help Your Small BusinessBusiness 2 Community
Q&A: Husam Jandal on SEO in the Middle EastEconsultancy (blog)
What You Need To Know For Competitive Keyword AnalysisSearch Engine Land
Melodika.net (press release) -Business Review USA (press release) -PR Web (press release)
all 25 news articles »

09/06/2012 07:23 PM
Customer search engine puts marketers in control of big data - BizReport

Customer search engine puts marketers in control of big data
BizReport
Jason: We believe that inbound marketing (SEO, search ads, and social) is the most efficient lead-gen a company can do. Everyone should max it out. But marketers have cast too wide a net here, and they treat all inbound traffic the same. Wouldn't it be ...


09/04/2012 10:19 AM
Search Marketing Insight: How To Expand Into Canada - Search Engine Journal

Search Marketing Insight: How To Expand Into Canada
Search Engine Journal
If you're looking to expand your search marketing program beyond the United States, put Canada on your map. With a steady rise in online advertising spend, Canada is ripe for advertisers that want to expand their reach, boost awareness, and drive sales.


09/06/2012 08:06 PM
When Search Engine Giants Turn to Print â€Â" Your Marketing Strategy - Business 2 Community

When Search Engine Giants Turn to Print â€Â" Your Marketing Strategy
Business 2 Community
With information like this, it's clear why there has been a surge in internet marketing, social media marketing strategy and a rush of forward thinking companies looking to find ways to reach the population in these areas. The challenge for companies ...


09/06/2012 08:46 AM
Microsoft (MSFT) Bing, Google (GOOG) 'Pepsi Challenge' type marketing ... - WPTV

WPTV

Microsoft (MSFT) Bing, Google (GOOG) 'Pepsi Challenge' type marketing ...
WPTV
In a nod to another famous runner-up, Microsoft launched a "Pepsi Challenge"-like marketing campaign Thursday called "Bing it On." The software giant will be giving users side-by-side search results that have been stripped of any formatting. Microsoft ...
'Bing It On' is a real turn-offBetaNews
The Bing challenge: Microsoft pulls Pepsi trick on Google [Poll]Los Angeles Times
Bing Starts TV Campaign Challenging Google By NameAdAge.com
eWeek -RedOrbit -Vertical Leap News (press release)
all 78 news articles »

09/06/2012 06:15 AM
Sullivan amends proposal in search for tourism and marketing service - Times Herald-Record

Sullivan amends proposal in search for tourism and marketing service
Times Herald-Record
MONTICELLO â€Â" Sullivan County's request-for-proposal for tourism and marketing services was revised Wednesday amid complaints about a requirement that seemed to eliminate the county Visitor's Association from applying. The clause in the version issued ...


09/06/2012 12:19 PM
Content marketing recap: August 2012 - Brafton (blog)

Content marketing recap: August 2012
Brafton (blog)
(SEO was still most the most pervasive internet marketing strategy cited in the study, with 92 percent naming search optimization part of their marketing mix.) What does this tell us? Diverse content is a competitive necessity, and it's important to ...

and more »

09/06/2012 10:06 PM
Local Dental Marketing & Lead Generation: New IDA Plans Feature Latest Tools - Equities.com

Local Dental Marketing & Lead Generation: New IDA Plans Feature Latest Tools
Equities.com
IDA's New Patient Marketing Machine™ programs include dental websites (Portals), dynamic search engine optimization (SEO), automated lead tracking, mobile web pages, listings in online Dental Directories and much more. The programs are designed to ...

and more »

09/05/2012 09:00 AM
How B2B Marketers Can Develop A Better Social Media Plan This Fall - Search Engine Land

Search Engine Land

How B2B Marketers Can Develop A Better Social Media Plan This Fall
Search Engine Land
For B2B search engine marketers, this represents an opportunity to lead the improvement effort. Here is a rundown of initial considerations B2B marketers should consider when developing a better B2B social media program the second half of this year and ...
B2B Social Networking | What's In a Name?SYS-CON Media (press release) (blog)

all 9 news articles »

09/06/2012 10:03 AM
YouTube Analytics: Measuring the Value of Your Video - Search Engine Journal

Search Engine Journal

YouTube Analytics: Measuring the Value of Your Video
Search Engine Journal
However, the overall size and scope of YouTube has made video SEO a necessary strategy for developers and marketers of rich content. As with traditional search engine optimization, determining the success and ROI of a video SEO requires assistance from ...

and more »

internet marketing - Google News

Google News


09/06/2012 11:07 PM
Internet Marketing for Real Estate Investors Now Offered Online - RedOrbit

PR Web (press release)

Internet Marketing for Real Estate Investors Now Offered Online
RedOrbit
Internet marketing is one topic that used in the business world. Marketing houses online is a new trend and some real estate investors that are trying to bring offline success online are now learning Internet marketing strategies. The HowtoMarketHouses ...
Real Estate Marketing Techniques for 2012 Announced OnlinePR Web (press release)

all 10 news articles »

09/06/2012 12:05 PM
Internet Marketing Ninjas Welcomes Former Pepperjam CEO Kristopher Jones ... - Equities.com

Internet Marketing Ninjas Welcomes Former Pepperjam CEO Kristopher Jones ...
Equities.com
Internet Marketing Ninjas (IMN), a leading full-service Internet marketing company located in upstate New York, is pleased to announce the addition of Internet entrepreneur Kristopher Jones to its executive staff as Chairman. As a member of the ...

and more »

09/06/2012 08:23 PM
A Week Is a Long Time In Internet Marketing - Business 2 Community

A Week Is a Long Time In Internet Marketing
Business 2 Community
Former British Prime Minister Harold Wilson once said that a week is a long time in politics , well it seems it's a lot longer in Internet Marketing. I can't believe some of the things that have happened since i've been out of the loop. However first I ...


09/06/2012 12:24 PM
IBM launches online marketing service - Computerworld

DatacenterDynamics

IBM launches online marketing service
Computerworld
IBM has designed the service, an IBM Smarter Commerce offering, for organizations to outsource their online marketing efforts, eliminating the need to purchase and stitch together new marketing software and hire an IT team to manage it. The service ...
Live @ IBM Smarter Commerce Global Summit â€Â" Opening Keynote Debrief ...Internet Evolution
IBM Marketing Center: Swiss Army Knife For E-CommerceInformationWeek

all 73 news articles »

09/04/2012 06:09 PM
Internet Marketing Ideas for Realtors Now Available at HowtoMarketHouses.com - Equities.com

PR Web

Internet Marketing Ideas for Realtors Now Available at HowtoMarketHouses.com
Equities.com
Internet marketing is one area that Internet gurus have down pat, but some real estate agents are struggling to find online buyers for properties. The HowtoMarketHouses.com website has launched a new area dedicated to Internet marketing for real estate.
Internet Marketing For Real Estate Investors Now Offered OnlineDaily Markets (press release)
Real Estate Guru Josh Caldwell Releases New Internet Marketing Book.Virtual-Strategy Magazine (press release)

all 26 news articles »

09/06/2012 03:10 AM
New Marketing Classes Offered Through Union County College's Continuing ... - NJ TODAY

NJ TODAY

New Marketing Classes Offered Through Union County College's Continuing ...
NJ TODAY
In addition to a new Marketing Fundamentals certificate program, classes on Internet Marketing and Social Media Marketing for Business will also be offered through the Continuing Education department. The Marketing Fundamentals certificate program ...

and more »

09/05/2012 11:10 AM
The Internet & Serendipity: Does Online Luck Exist? - Business 2 Community

Business 2 Community

The Internet & Serendipity: Does Online Luck Exist?
Business 2 Community
Strategy Internet Marketing discuss this evolution of Google + social search in their blog. By Google places listings combining with your Google + social network, you may see restaurants in you search that friends have visited. A More Natural ...
Does the internet offer more advertising opportunities for marketing deals ...The International News Magazine

all 2 news articles »

09/05/2012 01:57 PM
Hinge Authors Book on How the Online Marketing Revolution is Affecting ... - The Herald | HeraldOnline.com

Hinge Authors Book on How the Online Marketing Revolution is Affecting ...
The Herald | HeraldOnline.com
RESTON, Va., Sept. 5, 2012 â€Â" /PRNewswire/ -- Hinge, a national leader in branding and marketing for professional services, announced today that it has published a groundbreaking book titled Online Marketing for Professional Services written by Lee W.

and more »

09/05/2012 01:23 PM
How to Use Video for Your Internet Marketing - Business 2 Community

How to Use Video for Your Internet Marketing
Business 2 Community
The internet has become an amazing outlet for marketing, especially with the use of social media. What really makes all of this possible is the ease in which you can share marketing materials such as photos, infographics, and videos, the latter of ...


09/04/2012 01:44 AM
Web And Graphic Company Pilots Starting Companies To The Top Of Internet ... - Daily Markets

Web And Graphic Company Pilots Starting Companies To The Top Of Internet ...
Daily Markets
Ellie Design has earned the respect of competitors and clients alike in the areas of website design, search engine optimization (SEO) and internet marketing. It has helped many small and starting business companies go up the ladder of the highly ...

and more »

social media - Google News

Google News


09/06/2012 09:32 PM
Commentary: Social media fundamentally change rules of engagement - Elko Daily Free Press

al.com (blog)

Commentary: Social media fundamentally change rules of engagement
Elko Daily Free Press
Social media were at the core of this strategy. On the night Obama accepted the Democratic nomination, 85,000 people packed the Denver Broncos football stadium. The price of admission was an email address or cellphone number, and everyone was ...
Social media sizes up Clinton speechHuman Events
Live from the Twitterverse: Social media commentary on Barack Obama's DNC ...al.com (blog)
Michelle Obama wows social media, TV audience soarsChicago Tribune (blog)
Orlando Sentinel -The Huntsville Times - al.com (blog)
all 29,011 news articles »

09/06/2012 08:26 PM
Book Review: Social Marketology: Improve Your Social Media Processes and ... - Blogcritics.org (blog)

Blogcritics.org (blog)

Book Review: Social Marketology: Improve Your Social Media Processes and ...
Blogcritics.org (blog)
Social media marketing is vital for every business of any size these days. Every brand, however big or small, needs to be represented on Twitter, Facebook and other social sites. For market experts, this is a new field and everyone is learning the ...

and more »

09/06/2012 03:47 PM
HootSuite Acquires Social Media Tool Seesmic - PC Magazine

Business Insider

HootSuite Acquires Social Media Tool Seesmic
PC Magazine
After years of competition, the social media tools merged in what HootSuite's Jordan Behan called "a logical step in the lifecycle of both companies." Seesmic launched in 2008 and has had several focuses, from video-commenting tool to Twitter client to ...
HootSuite Acquires Social Management Startup SeesmicWebProNews
HootSuite CEO: We're Buying Seesmic For The Users, Not The Tech [Interview]TechCrunch
Hootsuite swoops in on SeesmicCNET
All Things Digital -Broadcast Newsroom -VentureBeat
all 35 news articles »

09/05/2012 09:11 PM
Social media has key role in '12 election - San Francisco Chronicle

San Francisco Chronicle

Social media has key role in '12 election
San Francisco Chronicle
Social media prowess is on display during the Democratic National Convention in Charlotte, N.C., this week and also was at the Republican gathering last week in Tampa, Fla. The dominant platforms, Bay Area social networks Twitter and Facebook, are ...
HBCU Presidents and Social MediaHuffington Post
The Election's Real Battleground States: Facebook and TwitterFox Business
Social Networking Still on Political SidelinesPC Advisor
BDlive -LiveScience.com -NextGen Journal
all 150 news articles »

09/06/2012 07:06 AM
Family-Only Social Network JustFamily Keeps Things Close To Home - Wall Street Journal (blog)

Wall Street Journal (blog)

Family-Only Social Network JustFamily Keeps Things Close To Home
Wall Street Journal (blog)
He believes JustFamily will complement and not compete with these predecessors in social media. With JustFamily, Quigley is working across screensâ€Â"the seven-person start-up launched a mobile iOS app this week, along with its Web-based social network.

and more »

09/06/2012 04:36 PM
Social Media Makes Old-School Political Conventions New Again - PBS MediaShift

PBS MediaShift

Social Media Makes Old-School Political Conventions New Again
PBS MediaShift
The Democrats' former party chair, Terry McAuliffe, who looked ecstatically at home chatting up delegates in Charlotte, said there's no doubt that social media is opening up an old tradition to new people. As for any proposals to cancel the conventions ...

and more »

09/06/2012 12:36 PM
Gen Y, Social Media, and the Powers That Be - Huffington Post (blog)

Gen Y, Social Media, and the Powers That Be
Huffington Post (blog)
It's not surprising that social media helps ordinary people cross this barrier, but it is exciting to see the Powers That Be choose to engage average Joes. For whatever cynical political calculations that go on behind closed doors about how to appeal ...


09/06/2012 07:18 PM
Fine line with this social media - Greenville News

Fine line with this social media
Greenville News
MURFREESBORO â€Â" MTSU football coach Rick Stockstill and staff understand the impact of social media forums like Facebook and Twitter. When used properly, it can be an effective recruiting and marketing tool and quick and encompassing way to ...

and more »

09/06/2012 03:07 PM
Is Social Media the Enemy Of Greatness? - Hollywood Reporter

Is Social Media the Enemy Of Greatness?
Hollywood Reporter
If you're online at all, perusing television sites or participating vociferously on Twitter, nitpicking the beautiful elements of truly great series, then you are part of a phenomenon that few people saw coming. You are the people who make the pursuit ...

and more »

09/06/2012 08:32 AM
Social media and mobile apps add to the mass notification arsenal - SecurityInfoWatch (blog)

Social media and mobile apps add to the mass notification arsenal
SecurityInfoWatch (blog)
"We've monitored more than 100,000 mentions about Hurricane Isaac on social media," said Wendy Harman, director of social strategy of the Red Cross. "People are stressed out, scared and seeking information. Social media and apps become a way to ...

and more »