Friday 1 February 2013

search marketing - Google News

Google News


02/01/2013 06:06 AM
5 Reasons Search Marketers Should Watch the Regulatory Landscape - ClickZ

5 Reasons Search Marketers Should Watch the Regulatory Landscape
ClickZ
You may wonder what a recent hack of a U.S. government website, purportedly by the group "Anonymous," has to do with search engine marketing and online marketing, but bear with me as we use this as a segue into the regulatory environment, both in the ...


02/01/2013 11:56 AM
What Football Social Data Teaches Search Marketers - MediaPost Communications

MediaPost Communications

What Football Social Data Teaches Search Marketers
MediaPost Communications
Once again football time comes to America. Never mind getting together with friends and family to enjoy the game -- marketers just want to think about data. The great American pastime has turned into a race to discover what brands influence consumers ...


02/01/2013 12:23 PM
Buffalo Chicken Dip: Search Engine Super Bowl Champ (Four Seasonal ... - MarketingProfs.com (subscription)

MarketingProfs.com (subscription)

Buffalo Chicken Dip: Search Engine Super Bowl Champ (Four Seasonal ...
MarketingProfs.com (subscription)
We conducted extensive research into the seasonality and trends of keyword searches on Google corresponding to chicken wings and hundreds of other popular Super Bowl snacks, including the following: guacamole, chili, nachos, pulled pork, pigs in a ...
Buffalo Chicken Dip Wins the Search Engine Super Bowl by a Landslide!Business 2 Community

all 168 news articles »

01/30/2013 07:24 AM
The New SEO: Search Marketing Integration - Search Engine Watch

MarketingProfs.com (subscription)

The New SEO: Search Marketing Integration
Search Engine Watch
search-marketing-integration Every year, somebody proclaims that SEO is dead simply because Google has made some changes to its algorithm. But don't worry, this post won't be declaring that SEO is dead, dying, or even coughing up blood. However, the ...
An Exciting Time for SEO in the Enterprise [Infographic]MarketingProfs.com (subscription)
RevBuilders Marketing, a Local SEO Company, CEO to Speak at Business ...PR Web (press release)
The Value of Local SEO to Small BusinessesSearch Engine Journal
Econsultancy (blog) -KoMarketing Associates -Albany Times Union
all 40 news articles »

02/01/2013 03:55 AM
Spain & Search Marketing: The 4th Edition - State of Search

State of Search

Spain & Search Marketing: The 4th Edition
State of Search
... Solis No Comments · Tweet · Buffer. Spain & Search Marketing Update. Hola amigos! I'm back with a new edition of Spain & Search Marketing to share about the latest news in SEO, Social, Web Analytics and related search marketing disciplines in Spain.
How Brands Are Preparing for 2013: 10 Future-Proof SEO StepsSearch Engine Watch
Google+ Local Offering Phone Support Adster Creative Launches Affordable ...Equities.com
UK Digital Marketing Agency Bough SEO Strike a Deal with Website Hosting ...PR Web (press release)
Business 2 Community -Technorati -Search Engine Land
all 14 news articles »

01/29/2013 10:17 AM
Rio SEO Integrates Social Sharing, Search Marketing Tools - Search Engine Watch

Rio SEO Integrates Social Sharing, Search Marketing Tools
Search Engine Watch
“Rio SEO is all about providing digital advertisers and search marketers with the tools they need to help their brands get discovered,” said CEO Russ Mann. “The combination of well-orchestrated search marketing and social media strategies supported by ...
Rio SEO Now Offers Full Line of Social Sharing, Online Word-of-Mouth and ...Marketwire (press release)

all 3 news articles »

01/31/2013 01:09 PM
Develop A Social Media Presence That Customers Love: SMX Toronto Workshop - Search Engine Journal

openPR

Develop A Social Media Presence That Customers Love: SMX Toronto Workshop
Search Engine Journal
Two weeks ago we gave you a quick preview of what's in store for attendees of the Search Marketing Expo Conference in Toronto, Ontario. But if you want to dig deep and learn more than what can be presented in 15 minutes, you need to come early for the ...
Announcing Upcoming 2-Day Social Media Marketing Training from Boot Camp ...Melodika.net (press release)

all 2 news articles »

02/01/2013 01:23 AM
WebsiteSpot.com Helps Customers with Local Search Engine Marketing - PR Web (press release)

PR Web (press release)

WebsiteSpot.com Helps Customers with Local Search Engine Marketing
PR Web (press release)
WebsiteSpot.com: a new feature allows users to submit their businesses to local directories. In addition, users can now track local reviews from websites like Yelp®, Facebook®, YellowPages® and more â€Â" all within their search engine marketing software.

and more »

01/31/2013 08:18 AM
Search Marketing Issues: No Penguin Recovery - Internet Search Engine Database

Search Marketing Issues: No Penguin Recovery
Internet Search Engine Database
Our site has been affected by Google's Penguin update. Our website traffic and search queries are down almost 80%. We have reviewed our website and removed all the bad links that might affect our site. For the past 3 months we started getting ...

and more »

01/30/2013 08:16 AM
Meet the Experts in Search and Social Marketing at SES New York 2013 - The Herald | HeraldOnline.com

The Herald | HeraldOnline.com

Meet the Experts in Search and Social Marketing at SES New York 2013
The Herald | HeraldOnline.com
Other Incisive resources for interactive marketers include ClickZ for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch, which provides news and information about search, analysis of the search engine ...


mobile marketing - Google News

Google News


02/01/2013 05:34 PM
FTC Cracks Whip with New Mobile Guidelines, Dishes Out Hefty Fine - Mobile Marketing Watch

Mobile Marketing Watch

FTC Cracks Whip with New Mobile Guidelines, Dishes Out Hefty Fine
Mobile Marketing Watch
FTC Cracks Whip with New Mobile Guidelines Dishes Out Hefty Fine FTC Cracks Whip with New On Friday, the Federal Trade Commission issued a new staff report recommending new guidelines to be followed by key players in the rapidly expanding mobile ...
FTC Acts on Privacy as Rogue Apps ProliferateClickZ
FTC Leadership Change Coming. Should Google Be Worried?Marketing Pilgrim
Olshan Law | New FTC Mobile Privacy Report: Trust Through TransparencyLinex Legal (press release) (registration)

all 142 news articles »

02/01/2013 08:25 AM
Mobile Marketing Trends in 2013 - Huffington Post UK (blog)

Mobile Marketing Trends in 2013
Huffington Post UK (blog)
2013 is shaping up to be the biggest year for mobile so far, as more consumers than ever shift over to smartphones and tablets: 17.4 million iOS and Android devices were activated on Christmas day alone. These numbers support the trends we saw in 2012 ...


02/01/2013 08:26 AM
HBO GO in Talks with Apple - Mobile Marketing Watch

HBO GO in Talks with Apple
Mobile Marketing Watch
Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile ...

and more »

02/01/2013 10:15 AM
ABI Sees Big 2013 for BlackBerry 10 - Mobile Marketing Watch

CBC.ca

ABI Sees Big 2013 for BlackBerry 10
Mobile Marketing Watch
ABI Sees Big 2013 for BlackBerry 10 300x175 ABI Sees Big 2013 for BlackBerry 10 The BlackBerry 10 smartphones haven't even reached consumers yet, but palpable market interest and the latest industry research shows that BlackBerry may sell as many as ...
BlackBerry CMO: 'We will be more open'Marketing Week

all 300 news articles »

02/01/2013 06:20 PM
Global Gaming Expo Enjoys Attendance Spike - Mobile Marketing Watch

Mobile Marketing Watch

Global Gaming Expo Enjoys Attendance Spike
Mobile Marketing Watch
Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile ...


02/01/2013 07:09 AM
Steiner Sports Wants to Turn Game Players into 'Brand Marketers' - Mobile Marketing Watch

Mobile Marketing Watch

Steiner Sports Wants to Turn Game Players into 'Brand Marketers'
Mobile Marketing Watch
According to the announcement, this partnership enables Steiner Sports â€Â" a sports marketing services and memorabilia provider â€Â" to offer a customized, branded sports challenge on their website so customers can compete for giveaways and other prizes.


02/01/2013 02:26 PM
Braintree's New Brainchild is One Touch Payments For Mobile Apps - Mobile Marketing Watch

Braintree's New Brainchild is One Touch Payments For Mobile Apps
Mobile Marketing Watch
Braintrees New Brainchild is One Touch Payments For Mobile Apps 300x109 Braintrees New Brainchild is One Innovating in the mobile payments space today as few others can, Braintree â€Â" a leading platform for online and mobile commerce â€Â" is behind a ...

and more »

02/01/2013 12:55 PM
Scientific Games Takes Gamble on Casino Venture - Mobile Marketing Watch

Mobile Marketing Watch

Scientific Games Takes Gamble on Casino Venture
Mobile Marketing Watch
Scientific Games Takes Gamble on Casino Venture 300x225 Scientific Games Takes Gamble on Casino Venture Scientific Games Corp. is taking a bold and mighty step forward to extend its reach within a thriving market poised for exponential growth this ...

and more »

02/01/2013 11:34 AM
WIX Filters Expands Mobile Marketing Program - AftermarketNews.com (AMN)

AftermarketNews.com (AMN)

WIX Filters Expands Mobile Marketing Program
AftermarketNews.com (AMN)
GASTONIA, N.C. â€Â" WIX Filters, a member of the Affinia Group family of brands, has expanded its mobile marketing program by adding the Richard Petty Challenger to join the WIX H2 in 2013. The mobile marketing program will increase its event presence by ...


01/31/2013 12:52 PM
New York Times Launches BlackBerry 10 App - Mobile Marketing Watch

Mobile Marketing Watch

New York Times Launches BlackBerry 10 App
Mobile Marketing Watch
Understanding the integral role of mobile in sustaining its global readership, the New York Times has now made its app available across iOS, Android, Windows and BlackBerry. Shortly after the new devices were formally unveiled yesterday, The New York ...


social media - Google News

Google News


02/01/2013 08:00 PM
Social media guide to Super Bowl XLVII - USA TODAY

San Francisco Chronicle

Social media guide to Super Bowl XLVII
USA TODAY
Here's a rundown of what you need to know and who you need to follow to keep up with Super Bowl XLVII on social media. The teams. Ravens. Facebook: facebook.com/baltimoreravens; Twitter: @Ravens; Instagram: @Ravens; Hashtags: #Ravens ...
Few surprises in Super Bowl adsESPN
Thanks to social media the Super Bowl now has millions of color commentatorsPenn Live
For Super Bowl Ads, More Social-Media SavvyWBUR
Search Engine Journal -WWNO -KBZK Bozeman News
all 775 news articles »

02/01/2013 04:09 PM
Netflix's 'House of Cards' creates social media buzz-binge - Los Angeles Times

TIME

Netflix's 'House of Cards' creates social media buzz-binge
Los Angeles Times
Netflix Inc.'s strategy of simultaneously releasing all 13 episodes of its new political drama "House of Cards" is generating social media buzz -- with well over 10,000 mentions since the show's debut just after midnight Friday. "House of Cards" is ...
As 'House of Cards' Arrives, Why Cable Isn't Interested in the Netflix 'Binge'AdAge.com

all 265 news articles »

02/01/2013 01:58 PM
Michigan social media experiment smells like catfish - USA TODAY

CBS Local

Michigan social media experiment smells like catfish
USA TODAY
Speaking Friday at an event in Toledo, Ohio, athletic director Dave Brandon recounted how the school hired a pair of consulting firms to monitor how university student-athletes were behaving on social media tools like Facebook and Twitter. Writes ...
UM Student Athletes Learn Pitfalls Of Social NetworkingCBS Local
Coach employs firm to monitor Michigan athletes' social media activitiesToledo Blade
U-M has warned its athletes about perils of social mediaDetroit Free Press
SI.com -The Detroit News -Daily Mail
all 30 news articles »

02/01/2013 09:44 PM
Airlines using social media to change the way you fly - WFAA

Airlines using social media to change the way you fly
WFAA
"Before social media, most of our interaction was over the telephone or in our airports -- our customers interacting with our station personnel," Hahn said. Surprisingly, many still prefer that. Southwest said it has not seen a measurable decline at ...

and more »

02/01/2013 01:04 PM
Path social media app settles with FTC over privacy issue - MiamiHerald.com

Path social media app settles with FTC over privacy issue
MiamiHerald.com
WASHINGTON -- A popular social-networking app has reached a settlement with federal regulators over allegations that it collected address book information from users' mobile phones without their knowledge or consent, the Federal Trade Commission ...

and more »

01/31/2013 09:32 PM
Social media's rocky road in business - ZDNet

Social media's rocky road in business
ZDNet
Those who track the online discourse on enterprise social media are surely aware that the trough of disillusionment is likely at hand. Yet the dreaded industry trough, brought about by the over-heated promises and inflated expectations bandied about ...

and more »

02/01/2013 10:35 AM
Will Super Bowl set social media records? - ESPN (blog)

Will Super Bowl set social media records?
ESPN (blog)
The 49ers may hail from Silicon Valley, but Ravens fans are twice as engaged on social media, according to Crimson Hexagon. Women make up 45 percent of the NFL's fan base, yet Crimson Hexagon found women only account for a quarter of fans tweeting ...


02/01/2013 04:07 PM
WATCH: 60 Seconds of Social Media - Huffington Post

WATCH: 60 Seconds of Social Media
Huffington Post
Remember when Super Bowl ads aired, you know, during the game? Welcome to the Social Super Bowl, coming to a device near you. Once closely guarded secrets, some companies are maximizing exposure by teasing their ads online. Of course, early ...

and more »

02/01/2013 09:35 AM
Beyonce Instagram & Tumblr: Singer's Outrageous Social Media Pictures ... - Huffington Post

Beyonce Instagram & Tumblr: Singer's Outrageous Social Media Pictures ...
Huffington Post
So, that's why I drink coffee. See? Life. Sistagirl_Young: Me, personally? I preferred the Inaugural version. That "gargling" that. http://www.huffingtonpost.com/social/Sistagirl_Young/beyonces-outrageous-social-media-pictures-_n_2594137_226727169.html ...


02/01/2013 08:37 AM
This Week's Social Media Power Rankings: The Return of Swatch - Yahoo! News (blog)

This Week's Social Media Power Rankings: The Return of Swatch
Yahoo! News (blog)
The social media sphere is an increasingly noisy place, especially for brands. But hiding somewhere in the static are strong signals from companies reaching their customers in innovative ways. The Social Business Index from the Dachis Group provides a ...

and more »

digital marketing - Google News

Google News


02/01/2013 06:54 AM
What Makes Digital Marketing Fundamentally Different? - Forbes

What Makes Digital Marketing Fundamentally Different?
Forbes
The marketing world, in large part, can be split into two camps. The traditionalists believe that nothing has really changed except the tools. Digital advocates, on the other hand, are sure that the realm of communication has changed so completely that ...


02/01/2013 09:21 AM
Digital Marketing v. Offline v. Google Positions - Business 2 Community

Digital Marketing v. Offline v. Google Positions
Business 2 Community
Being firmly entrenched in digital marketing for some 15 years I have recently realised that I have been overlooking other forms of marketing that can and should form part of the overall portfolio of sales activity. You see we can easily get tunnel ...


01/29/2013 01:00 PM
Google wants to teach you digital marketing - VentureBeat

VentureBeat

Google wants to teach you digital marketing
VentureBeat
Google's announced a new series of “Learn with Google” webinars for digital marketing this morning, focused on helping small, media, and large businesses grow with digital branding, social media, multiscreen marketing, and, yes, online advertising ...

and more »

02/01/2013 05:07 AM
10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

10 interesting digital marketing stats we've seen this week
Econsultancy (blog)
Here are some of the most interesting digital marketing stats we've seen this week. Stats include how retailers are smartphone privacy, B2B websites, Super Bowl ads, NFC in Australia, Facebook driving B2B traffic, Product Listing Ads and dual screening.


01/31/2013 09:08 PM
SiliconCloud: Client Connections Are the Most Important Metric in Digital ... - San Francisco Chronicle (press release)

SiliconCloud: Client Connections Are the Most Important Metric in Digital ...
San Francisco Chronicle (press release)
International digital marketing agency SiliconCloud has found that businesses place more weight on potential client profile than volume of leads. The finding comes as a result of an extensive feedback survey the Dublin and Jacksonville based agency ...

and more »

01/30/2013 08:46 AM
How to structure a digital marketing team - Hotel News Now

How to structure a digital marketing team
Hotel News Now
NEW YORKâ€Â"As digital marketing becomes more prevalent and occupies a larger chunk of the budget, many hotel companies are struggling with how digital marketing efforts fit into the current company structure. Does the responsibility fall under the ...


01/31/2013 07:46 AM
6 successful digital marketing case studies - Hotel News Now

6 successful digital marketing case studies
Hotel News Now
To illustrate digital marketing initiatives that are producing results, hoteliers during the Hospitality Sales and Marketing Association International's Digital Marketing Strategy Conference this week provided case studies of successful programs. The ...


01/31/2013 08:53 AM
Ipsos ASI|digital Ups the Ante on Digital Marketing - Ipsos News & Polls (subscription)

Ipsos ASI|digital Ups the Ante on Digital Marketing
Ipsos News & Polls (subscription)
New York, NY â€Â" Ipsos ASI|digital is plotting the future of online marketing and digital communications. As a global research leader in advertising and brand communications, Ipsos ASI is embarking on a five year plan to revolutionize the way research in ...

and more »

01/31/2013 08:55 AM
Engauge buys Shift Global to bolster digital, social capabilities - Business First of Columbus

Engauge buys Shift Global to bolster digital, social capabilities
Business First of Columbus
Engauge is beefing up its digital skills via acquisition. The Columbus-based advertising agency has acquired Columbus-based Shift Global, a marketing firm specializing in digital, mobile and social. “We've known these guys for years and been impressed ...


02/01/2013 09:02 AM
AutoUpLink Tech New Name for Leading Digital Marketing and Data Aggregator ... - PR Web (press release)

AutoUpLink Tech New Name for Leading Digital Marketing and Data Aggregator ...
PR Web (press release)
To leverage its well-known brand name AutoUpLinkUSA, digital marketing and data aggregation company AULtec, has rebranded as AutoUpLink Tech. The change is effective immediately. Visit the company at NADA, Booth 3264. “Auto dealers recognize the ...

and more »