mobile marketing - Google News

Google News

07/31/2012 09:11 AM

How Mobile Marketing Can Add To Consumer Trust - Marketing Pilgrim

Marketing Pilgrim How Mobile Marketing Can Add To Consumer Trust Marketing Pilgrim Mobile marketing is one of the hottest topics of any marketing conversation at the moment. Oftentimes though the focus is where it is missing the mark. One of the favorite subject matters regarding mobile's 'unrealized potential' is the use of QR codes. and more »

07/31/2012 01:45 PM

Eric Weisberg Named First Jury Chair for MMA's 'The Smarties(TM)' Awards - MarketWatch (press release)

Eric Weisberg Named First Jury Chair for MMA's 'The Smarties(TM)' Awards MarketWatch (press release) "The winners of The Smarties reflect the mobile marketing industry's creative and strategic excellence in meeting core marketing objectives and set a global standard for mobile marketing," said Sheryl Daija, Chief Strategic Advisor and GM Global Events ... and more »

07/31/2012 07:28 AM

Drowsiness: The Mobile Marketing Opportunity - MediaPost Communications

Drowsiness: The Mobile Marketing Opportunity MediaPost Communications The propensity for distraction when using devices may actually be part of the explanation for such high engagement and ad performance rates on devices, Liuzzo tells Mobile Marketing Daily. "When people are distracted, they are more likely to 'play ...

07/30/2012 10:02 AM

AdTruth Presents Webinar on Improving the Economics of Mobile Marketing - MarketWatch (press release)

AdTruth Presents Webinar on Improving the Economics of Mobile Marketing MarketWatch (press release) SAN JOSE, CA, Jul 30, 2012 (MARKETWIRE via COMTEX) -- AdTruth, the digital media division of global device recognition leader 41st Parameter, will be conducting a webinar on the economics of mobile marketing. The event, moderated by Michael Becker, ... and more »

07/31/2012 02:32 PM

Marine Drive Mobile Has Completed Integration Into TapIn Solutions Interface ... - MarketWatch (press release)

Marine Drive Mobile Has Completed Integration Into TapIn Solutions Interface ... MarketWatch (press release) Colin MacDonald, President and CEO of Marine Drive Mobile stated, "We have just completed an important milestone for our company. The full integration into the TapIn Solutions marketing and online solutions could not have gone smoother. Both TapIn and ... and more »

07/31/2012 12:08 PM

Weather Channel's Mobile Pitch for Barack and Mitt - Adweek

MediaPost Communications Weather Channel's Mobile Pitch for Barack and Mitt Adweek TWC announced today a partnership with mobile marketing provider Jumptap to offer everyone from Barack Obama and Mitt Romney to local candidates like Carl DeMaio and Bob Filner (mayoral opponents in San Diego) the chance to target the weather ... Weather Channel gets in mobile targeting gameCampaigns & Elections all 3 news articles »

07/30/2012 08:14 AM

TimeRAZOR Enables L'Oreal's Active Cosmetics Division to Reach Consumers ... - MarketWatch (press release)

TimeRAZOR Enables L'Oreal's Active Cosmetics Division to Reach Consumers ... MarketWatch (press release) In a nutshell, timeRAZOR was able to leverage its mobile marketing app innovation to enable Vichy to achieve a 150% increase in attendance and 70% revenue increase in stores while capturing valuable analytics. In April, Vichy was looking for a solution ... and more »

07/31/2012 02:04 PM

Silicon Image Reaches 100 Million Unit Milestone for MHL(R) Products Shipped ... - MarketWatch (press release)

Silicon Image Reaches 100 Million Unit Milestone for MHL(R) Products Shipped ... MarketWatch (press release) SUNNYVALE, Calif., Jul 31, 2012 (BUSINESS WIRE) -- Silicon Image (NASDAQ:SIMG) , a leading provider of wireless and wired HD connectivity solutions, today announced that it has shipped over 100 million MHL(R) (Mobile High-Definition Link) products ... Silicon Image Reaches 100 Million Unit Milestone for MHL® Products Shipped ...Business Wire (press release) all 16 news articles »

07/31/2012 07:49 AM

2012 Marketing Technology Summit to be Hosted By Business Marketing ... - Sacramento Bee

2012 Marketing Technology Summit to be Hosted By Business Marketing ... Sacramento Bee Part of BMA's first-ever international "Go and Grow" roadshow series, the 2012 Marketing Technology Summit is dedicated to mobile marketing and will feature a keynote presentation by Pedro Moya, head of industry, manufacturing and distribution at ... and more »

07/31/2012 12:17 PM

Mooresville, NC Auto Business Announce Text Message Incentives for ... - SBWire (press release)

Mooresville, NC Auto Business Announce Text Message Incentives for ... SBWire (press release) Charlotte, NC -- (SBWIRE) -- 07/31/2012 -- Highway Tire & Service and 3rd Generation Automotive companies have teamed up with Mobile Marketing Max to offer a great new incentive program to consumers. "The new program will allow Highway Tire to offer ... and more »

social media - Google News

Google News

07/31/2012 09:32 PM

Google Acquires Social Media Marketing Firm Wildfire - PCWorld

Wall Street Journal (blog) Google Acquires Social Media Marketing Firm Wildfire PCWorld Google has acquired Wildfire Interactive, a social media marketing company, aiming to creating new opportunities for its clients to engage with people across all social services, it said Tuesday. Similar Articles: Google+ Numbers Show Social Network is ... Google Buys Wildfire to Play More in Social MediaWall Street Journal (blog) Google Acquires Social Media Platform WildfirePC Magazine Google buying social-media startup WildfireBoston.com Businessweek all 261 news articles »

07/31/2012 11:15 PM

3 Social Media Lessons From the Olympics - CNBC.com

WJLA 3 Social Media Lessons From the Olympics CNBC.com While an Olympic team doesn't operate exactly like a business, there are some lessons business owners can glean from these social media mistakes and apply to their own marketing efforts. Here are three tips from social media expert Scott Stratten ... Social media's effect on Olympic Games resultsWJLA Olympics Coverage on Social Media and New MediaiMedia Connection (blog) The New Social MetricsBank Technology News BostInno (blog) -Business 2 Community -KLTV all 128 news articles »

07/31/2012 11:26 AM

London 2012 Lives Up To 'Social Games' Title, In Unwelcome Ways - NPR (blog)

Boston.com London 2012 Lives Up To 'Social Games' Title, In Unwelcome Ways NPR (blog) The London 2012 Games have been touted as the first Olympics to live fully in the age of social media. After all, the organization's Twitter feed has nearly 1.4 million followers, as it lists on its special portal for Facebook and other social sites ... Olympics awash in Twitter, for better or worseThe Associated Press Olympic-level social media growing painsBoston.com No regrets over "Twitter Games" for IOCChicago Tribune all 1,200 news articles »

07/31/2012 05:35 PM

Olympic viewing: NBC critics loud on social media - Deseret News

Deseret News Olympic viewing: NBC critics loud on social media Deseret News ... 2012 in London, England. (Photo by Adam Pretty/Getty Images). Adam Pretty, Getty Images. Summary. In the age of social media, NBC now has millions of television critics who make their opinions known about every aspect of Olympics coverage instantly. and more »

07/31/2012 10:02 PM

AARP has social-media help, job lists for older workers - USA TODAY

USA TODAY AARP has social-media help, job lists for older workers USA TODAY Updated. Comments. Reprints & Permissions. AARP is launching a new social network designed to help older workers find jobs and reach their retirement goals. Nancy Seagraves, 61, works at a computer at an AARP office in Columbus,. Kantele Franko, AP ... and more »

07/31/2012 11:37 AM

LinkedIn: Social Media Stock For Investors Who Hate Social Media Stocks - Forbes

USA TODAY LinkedIn: Social Media Stock For Investors Who Hate Social Media Stocks Forbes LinkedIn clearly has become the sole beloved of the social media stocks. With the Zynga (NASDAQ: ZNGA) implosion, the slow-motion meltdown in Groupon (NASDAQ: GRPN), and Facebook increasingly suffering from both overvaluation and volume (i.e., ... RPT-HOW TO PLAY IT-Liking or hating social mediaReuters Zynga SLAMMED With Class Action Suit and 4 Social Media Stocks Seeing ActionWall St. Cheat Sheet all 300 news articles »

07/31/2012 07:22 AM

The Breakfast Meeting: Social Media as Focus Group, and a North Korean Fantasy - New York Times (blog)

The Breakfast Meeting: Social Media as Focus Group, and a North Korean Fantasy New York Times (blog) The comments relayed by social media are offering retail stores the kinds of insights about consumer demand that in the past would have required assembling focus groups and conducting other kinds of research, Stephanie Clifford reports. Companies like ... and more »

07/31/2012 06:08 AM

Social Media, Mobile Technology, Cloud Converging: Gartner - eWeek

Social Media, Mobile Technology, Cloud Converging: Gartner eWeek Social media, cloud computing, mobile technology and the ubiquity of information are converging to form a “nexus of forces” that will build upon and transform user behavior, creating business opportunities as it grows, according to a report from IT ... and more »

07/31/2012 10:32 AM

NBC Critics Loud on Social Media - CIO Today

CIO Today NBC Critics Loud on Social Media CIO Today Social-media savvy viewers are taking to Twitter to criticize NBC's Olympics coverage, with online complaints suggesting that NBC is holding on to old-media ways and strategies in a new-media world. Impatient views want to see events on their large ... Social Media Olympics Becoming Social Media HeadacheTechNewsWorld NBC's Olympic Coverage Takes a Social Media Beating OnlinePCWorld Fans Fight Social Media Temptation to Preserve Prime-time PleasureHispanicBusiness.com Contra Costa Times -Brownsville Herald all 2,941 news articles »

07/31/2012 11:14 AM

How to Use Social Media to Establish Trust - Business Insider

How to Use Social Media to Establish Trust Business Insider Life as a small business owner is all about trust. Trust is how we make consumers feel comfortable purchasing from us instead of big box stores and its how we get them to keep coming back. And through the world of social media, we have a slew of new ... and more »

internet marketing - Google News

Google News

07/31/2012 04:01 PM

The 3 New Rules of Internet Marketing - Morton Times-News (blog)

The 3 New Rules of Internet Marketing Morton Times-News (blog) I have worked in business web design and online marketing long enough to see how the industry has grown up, turned into something extraordinary, and changed quite a bit along the way. The same ideas and tactics that worked even 5 or 10 years ago are ... and more »

07/31/2012 02:24 PM

Chicago Internet Marketing Company Announces Affordable Website Design ... - Virtual-Strategy Magazine

Chicago Internet Marketing Company Announces Affordable Website Design ... Virtual-Strategy Magazine August 1st will mark the official launch of SmartSites, a new concept in affordable website design from the Chicago Internet Marketing company SmartROI Consulting. Citing the need for something more sophisticated than a generic template site and less ... and more »

07/31/2012 03:25 AM

Prism Communications Inc. Launches Full Service Internet Marketing Services ... - Virtual-Strategy Magazine

IMSoup Prism Communications Inc. Launches Full Service Internet Marketing Services ... Virtual-Strategy Magazine Prism Communications Inc. today announced the launch of a full service internet marketing package for small and medium sized businesses. Prism Communications Inc, rather than focusing on narrow specialties within the Internet marketing spectrum, such ... Janet Racy, New York City Stylist, Announces New Internet Marketing Initiative ...Equities.com Internet Marketing Company Prism Communications Announces Online ...IMSoup all 7 news articles »

07/31/2012 03:46 PM

Google buys online marketing start-up Wildfire - Telegraph.co.uk

Telegraph.co.uk Google buys online marketing start-up Wildfire Telegraph.co.uk The US-based website helps companies manage social media accounts on a range of services including Facebook, Twitter and LinkedIn, as well as online marketing campaigns, from a single website. It was founded just four years ago but has already grown ... Google buys Redwood City social-marketing startup WildfireSan Jose Mercury News Google Buys Wildfire To Spread Social MarketingRedOrbit Google acquires Kiwi-led social start-up WildfireSydney Morning Herald all 261 news articles »

07/31/2012 07:09 AM

avVenta Worldwide and WebiMax Announce Strategic Partnership - MarketWatch (press release)

avVenta Worldwide and WebiMax Announce Strategic Partnership MarketWatch (press release) NEW YORK, July 31, 2012 /PRNewswire via COMTEX/ -- Two leaders in Internet marketing team up to provide premiere solution based services to give their clients measured success and competitive advantage across the industry. avVenta Worldwide, the ... and more »

07/30/2012 11:12 AM

PLR Internet Marketing Releases Free Email Newsletter On Web Marketing - Daily Markets (press release)

PLR Internet Marketing Releases Free Email Newsletter On Web Marketing Daily Markets (press release) The web is full of internet marketing advice and that advice is only sometimes helpful but users are expected to sift through everything until they find the useful stuff. That problem has now ended with the new and improved weekly internet marketing ... and more »

07/30/2012 09:39 AM

11 Statistics to Turbocharge Your Targeted Online Marketing - Business 2 Community

Business 2 Community 11 Statistics to Turbocharge Your Targeted Online Marketing Business 2 Community The internet and the evolution of big data have forever altered the way marketers conduct business. In order to succeed at targeted online lead generation, you need access to high-quality, hard data, solid analysis and advice. Without access to current ... How crucial is social media to your online marketing strategy?Hostway Cosmetic Surgery Social Media Marketing Program Offered by Social Media ...RedOrbit Social Media is the New The Way to Promote Your BusinessIMSoup all 128 news articles »

07/31/2012 02:07 PM

ReachLocal Reports Second Quarter 2012 Results - MarketWatch (press release)

ReachLocal Reports Second Quarter 2012 Results MarketWatch (press release) Management also tracks and reports on Underclassmen Expense, Active Advertisers, Active Campaigns and the total number of Internet Marketing Consultants (IMCs), as management believes that these metrics are important gauges of the progress of the ... and more »

07/31/2012 01:02 PM

DigitalSherpa Acquires SocialTract, Creating the Largest Content Marketing ... - MarketWatch (press release)

DigitalSherpa Acquires SocialTract, Creating the Largest Content Marketing ... MarketWatch (press release) The acquisition fits into DigitalSherpa's strategy to provide an affordable Internet marketing solution for all types of small businesses. With the purchase of SocialTract, DigitalSherpa adds new relationships in the service industry, primarily with ... and more »

07/31/2012 12:45 AM

Internet Marketing and the Domain Market's Google Question - ADI News

ADI News Internet Marketing and the Domain Market's Google Question ADI News internet marketing domain auctions featured 300x115 Internet Marketing and the Domain Market's Google Question Paul Sloan recently wrote an article for CNET that brings up some interesting speculations in his article about Google's plans for 101 domains. Report: .CO domains holding valueBizReport all 11 news articles »

digital marketing - Google News

Google News

07/31/2012 12:35 PM

Zande Group Unveils Its New Custom Virtual Insurance Office and Digital ... - Virtual-Strategy Magazine

Zande Group Unveils Its New Custom Virtual Insurance Office and Digital ... Virtual-Strategy Magazine New website and accompanying digital marketing campaign are aimed at enhancing the way through which the agency connects with, markets to and serves the Illinois community. Northbrook, IL (PRWEB) July 31, 2012. Illinois insurance agency, Zande ... Bassler & Co. Insurance Agency Launches Its New Custom Virtual Insurance ...Insurance News Net (press release) Georgia's Mark Gilliam Agency Announces Its New Custom Virtual Insurance ...DigitalJournal.com (press release) all 11 news articles »

07/31/2012 03:18 PM

Digital marketing firm Logical Position to add 30 jobs after relocation to ... - Upstart

Digital marketing firm Logical Position to add 30 jobs after relocation to ... Upstart Beaverton digital marketing agency Logical Position is moving its headquarters to Lake Oswego where it plans to add up to 30 new employees. The company recently acquired the Arneson Building at 4350 S.W. Galewood St. in Lake Oswego, where it plans ... Beaverton-based Logical Position to move to Lake Oswego office off Kruse WayOregonLive.com all 4 news articles »

07/31/2012 07:55 PM

Social Focus Marketing, a Massachusetts-based Digital Marketing Agency ... - DigitalJournal.com (press release)

Social Focus Marketing, a Massachusetts-based Digital Marketing Agency ... DigitalJournal.com (press release) Social Focus Marketing, a Massachusetts-based digital marketing agency, has recently experienced strong growth due to small and mid-sized business clients expanding their digital marketing channels. Social Focus has added new employees, relaunched ... The Business Behind Social MediaBusiness Review Australia all 3 news articles »

07/31/2012 09:56 AM

SocialToaster and SME Digital Provide the Missing Link to the Launch of O2 ... - MarketWatch (press release)

SocialToaster and SME Digital Provide the Missing Link to the Launch of O2 ... MarketWatch (press release) BALTIMORE, July 31, 2012 /PRNewswire via COMTEX/ -- SocialToaster announced today that they have been chosen along with media partner, SME Digital, Social Media Explorer's digital marketing agency, to launch a new and innovative Social TV ... and more »

07/31/2012 12:39 AM

DMW Direct "upgrades" with new director of digital marketing - Direct Marketing News

DMW Direct "upgrades" with new director of digital marketing Direct Marketing News Direct response advertising agency DMW Direct has appointed Greg Marta as its director of digital marketing in a move to “upgrade” the company's digital proposition and service offerings, says DMW Direct president and CEO Mark Mandia. Marta, who ...

07/31/2012 09:32 PM

Kenshoo Appoints Kotaro Haruta as Vice President of Sales - PR Newswire (press release)

Kenshoo Appoints Kotaro Haruta as Vice President of Sales PR Newswire (press release) Kenshoo, a global leader in digital marketing software, today announced the appointment of Kotaro Haruta as Vice President of Sales of Kenshoo's Asia Pacific (APAC). (Photo: http://photos.prnewswire.com/prnh/20120801/552284 ). In his new role, Mr. and more »

07/31/2012 07:09 AM

avVenta Worldwide and WebiMax Announce Strategic Partnership - MarketWatch (press release)

avVenta Worldwide and WebiMax Announce Strategic Partnership MarketWatch (press release) avVenta Worldwide, the leader in digital marketing production, is pleased to announce their partnership with WebiMax, an industry leading internet marketing company. WebiMax is a recognized leader in Search Engine Optimization providing their custom ... and more »

07/30/2012 08:04 AM

Silverpop Launches "Marketing of Champions" Facebook Sweepstakes - MarketWatch (press release)

Silverpop Launches "Marketing of Champions" Facebook Sweepstakes MarketWatch (press release) About Silverpop:Silverpop is the only digital marketing technology provider that unifies marketing automation, email, mobile, and social. Its customers achieve superior Return on Relationship by uniquely engaging each individual based on their ... and more »

07/31/2012 08:03 AM

UBM Asia Educates Marketing, Media and Advertising Professionals with the ... - MarketWatch (press release)

UBM Asia Educates Marketing, Media and Advertising Professionals with the ... MarketWatch (press release) The TFM&A Virtual Classroom is the knowledge initiative of TFM&A, India's only integrated Marketing and Technology event. The virtual classroom was presented in UBM Studios' Briefing Center. UBM Studios is the global leader in digital events, ... and more »

07/31/2012 04:12 PM

Econsultancy and UTS launch Australia's first formally accredited ... - Econsultancy (press release) (blog)

Econsultancy and UTS launch Australia's first formally accredited ... Econsultancy (press release) (blog) Econsultancy, the leading global provider of independent education and insight on best practice digital marketing and e-commerce, has today announced its local partnership with the University of Technology Sydney (UTS), to launch Australia's first ...