Friday 1 March 2013

mobile marketing - Google News

Google News


02/28/2013 12:46 PM
Chok! Chok! Chok! ad shakes up mobile marketing - Reuters

Yahoo!7 News

Chok! Chok! Chok! ad shakes up mobile marketing
Reuters
"The consumer is there so we as marketers start to salivate," said Mike Parker, chief digital officer for McCann, in an interview at the Mobile World Congress. "But people are so underwhelmed by banner ads on tiny screens. We are all still searching ...
Mobile advertising from Asia honored in GSMA Global Mobile Awards 2013Campaign Asia-Pacific

all 3 news articles »

03/01/2013 04:43 PM
Mobile Web Users Increasingly Comfortable with Mobile Ads - Mobile Marketing Watch

Mobile Marketing Watch

Mobile Web Users Increasingly Comfortable with Mobile Ads
Mobile Marketing Watch
Mobile Web Users Increasingly Comfortable with Mobile Ads 300x211 Mobile Web Users Increasingly Comfortable with Mobile No one is saying that mobile ads have found their sweet spot with consumers yet, but they have at least achieved a new level of ...


03/01/2013 10:54 AM
Understanding Women and Mobile Payments in Emerging Markets - Mobile Marketing Watch

Mobile Marketing Watch

Understanding Women and Mobile Payments in Emerging Markets
Mobile Marketing Watch
Understanding Women and Mobile Payments in Emerging Markets 300x225 Understanding Women and Mobile Payments in Emerging The GSMA mWomen Program and Visa have just released a study on women and mobile money programs.

and more »

03/01/2013 01:52 PM
IgnitionOne Publishes 'The Integrated Marketing Playbook' - Mobile Marketing Watch

IgnitionOne Publishes 'The Integrated Marketing Playbook'
Mobile Marketing Watch
IgnitionOne Publishes The Integrated Marketing Playbook 300x140 IgnitionOne Publishes The Integrated Marketing Playbook Digital marketing solutions provider IgnitionOne has published “The Integrated Marketing Playbook: How to Create Simplicity from ...


03/01/2013 02:31 AM
Trailblazers Needed for Mobile Marketing - Campaign Asia-Pacific (blog)

1to1 Media (registration)

Trailblazers Needed for Mobile Marketing
Campaign Asia-Pacific (blog)
The study was designed to measure attitudes towards mobile marketing, primarily within client-side advertisers and marketing services agencies, and surveyed respondents from 18 different markets in the region. What was the key finding? That brands in ...
Marketing Fundamentals at the Heart of Mobile Growth1to1 Media (registration)
What's hot in mobile marketing?bdaily
Mobile web use demands new content marketing strategiesBrafton

all 4 news articles »

03/01/2013 09:46 AM
Facebook to Acquire Advertising Platform from Microsoft - Mobile Marketing Watch

Mobile Marketing Watch

Facebook to Acquire Advertising Platform from Microsoft
Mobile Marketing Watch
Confirmation of the intention came late Thursday from Brian Boland, director of monetization product marketing at Facebook. “Many marketers that advertise on Facebook today use Atlas, and Atlas has been an approved partner for measurement since June,” ...
Facebook confirms buying Microsoft's Atlas to boost ad salesInfoWorld
Facebook moves to improve measurement with Atlas buyMarketing Week
Microsoft to Sell Atlas Online Ad Platform to FacebookeWeek
Marketing Land -ITWorld Canada -Fiercemobilecontent
all 112 news articles »

02/28/2013 04:15 AM
Mobile Marketing Madness - ClickZ

Mobile Marketing Madness
ClickZ
It seems every year there is a proclamation that this will be the year for mobile marketing. Well, it's just not that simple. The fact is, mobile usage is growing steadily each and every year, accounting for a larger and larger percentage of how we ...


03/01/2013 12:41 PM
Rumor: iPhone 5S Shipping in August - Mobile Marketing Watch

Mobile Marketing Watch

Rumor: iPhone 5S Shipping in August
Mobile Marketing Watch
Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile ...

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03/01/2013 05:18 PM
Online Gambling Not a Sure Bet in New Jersey After All - Mobile Marketing Watch

Mobile Marketing Watch

Online Gambling Not a Sure Bet in New Jersey After All
Mobile Marketing Watch
Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile ...

and more »

02/28/2013 10:03 PM
The Era of Social Casino Games Has Begun - Mobile Marketing Watch

Mobile Marketing Watch

The Era of Social Casino Games Has Begun
Mobile Marketing Watch
The Era of Social Casino Games Has Begun 300x215 The Era of Social Casino Games Has GameHouse, the Seattle-based division of RealNetworks, is betting all of its chips on social casino games. Sharing the belief that online and mobile gambling may be ...

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search marketing - Google News

Google News


03/01/2013 04:17 PM
Search Retargeting CPC Less Than Paid Search - MediaPost Communications

Search Retargeting CPC Less Than Paid Search
MediaPost Communications
The cost per click (CPC) delivered through search engine marketing becomes more costly compared with search retargeting, especially in high-value verticals like personal finance. CPCs for search marketing on finance savings came in at $5.24 vs. search ...


02/28/2013 08:51 AM
The 68 Most Authoritative Search Marketing Blogs In One Custom Search Engine - Search Engine People (blog)

The 68 Most Authoritative Search Marketing Blogs In One Custom Search Engine
Search Engine People (blog)
When I started to explore web marketing I used to track some major blogs like Search Engine Land, Search Engine Journal, Bruce Clay, and Social Media Examiner. As time went on I discovered more blogs and it became harder to track all these blogs.


02/28/2013 06:02 AM
Medical Search Engine Marketing CEO to Speak at Dallas Rhinoplasty ... - Marketwire (press release)

Medical Search Engine Marketing CEO to Speak at Dallas Rhinoplasty ...
Marketwire (press release)
SAN DIEGO, CA--(Marketwire - Feb 28, 2013) - The 30th Annual Dallas Rhinoplasty Symposium will be held in Dallas, TX from March 8-10, 2013. The medical website design and search engine marketing team from Rosemont Media will be in attendance, ...


02/28/2013 08:32 PM
UK's most-visible paid search ad brands revealed - BizReport

UK's most-visible paid search ad brands revealed
BizReport
... frequently and prominently a domain appears in paid search results based on weekly data from the search results for millions of keywords which Searchmetrics uses to populate the database that powers its online software for search and social marketers.

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03/01/2013 05:37 AM
UK Marketers Increase Search Budgets - The FINANCIAL

UK Marketers Increase Search Budgets
The FINANCIAL
01/03/2013 05:35 (12:03 minutes ago). The FINANCIAL -- Search marketing is an essential piece of the marketing mix in the UK. Email. Print. TwitterFacebookMySpace. DelicousStumbleDigg. More Destinations... ADVERTISEMENT. While mobile and social ...


03/01/2013 07:52 AM
10 Free Tools to Enhance Your Content Marketing Efforts - Marketing Pilgrim

Marketing Pilgrim

10 Free Tools to Enhance Your Content Marketing Efforts
Marketing Pilgrim
content marketing As authors, it's our job to answer questions, talk about industry developments and write about topics that provide value to readers for months, or even years to come. As search engines continue to evolve, so do the resources we have ...


02/27/2013 06:10 AM
Lenovo Wins eTail Search Marketing Award for Global SEO Campaign - Marketwire (press release)

Lenovo Wins eTail Search Marketing Award for Global SEO Campaign
Marketwire (press release)
With the support of Covario, a leading international search marketing agency, the award-winning campaign resulted in keyword rankings, website traffic, social engagement, and revenues on a global scale for Lenovo that were significantly higher than ...

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02/27/2013 08:14 AM
A Guide To Understanding Big Testing & Massively Parallel Marketing - Search Engine Land

A Guide To Understanding Big Testing & Massively Parallel Marketing
Search Engine Land
Paid search marketing, especially at the top of the funnel, is particularly well-suited to parallel experimentation. Many brands already partition paid search using campaigns and keyword groups. Often, these represent different sets of touchpoints that ...


02/26/2013 03:47 PM
Roar Search Marketing Offers Guaranteed SEO Services That Generate Traffic ... - SBWire (press release)

Roar Search Marketing Offers Guaranteed SEO Services That Generate Traffic ...
SBWire (press release)
Melbourne, Victoria -- (SBWIRE) -- 02/26/2013 -- Online businesses need to implement and execute proven Internet marketing strategies in a timely and efficient manner. Search Engine Optimisation is considered the essential method most necessary for an ...


02/27/2013 01:12 AM
Facebook Graph Search: How Multi-Location Brands & Local Marketers Can ... - Search Engine Watch

Facebook Graph Search: How Multi-Location Brands & Local Marketers Can ...
Search Engine Watch
Local marketing has grown increasingly important in recent years with the proliferation of smartphones, tablets, GPS, and other mobile navigation-enabled devices. When people on the go search for businesses, they typically need directions to the ...


internet marketing - Google News

Google News


03/01/2013 04:06 PM
Adult Industry gets internet marketing boost - Canadian National Newspaper

Canadian National Newspaper

Adult Industry gets internet marketing boost
Canadian National Newspaper
Thanks to the recent advertising introduction AdultAgencyADS.COM, there are infinite possibilities within this niche. If you are looking for an innovative and dependable adult agency to handle a wide variety of online marketing campaigns, this is the ...


02/27/2013 07:41 PM
Explore online marketing â€Â" Haruna Iddrisu advises MSMEs - GhanaWeb

Explore online marketing â€Â" Haruna Iddrisu advises MSMEs
GhanaWeb
The Minister of Trade and Industry, Mr Haruna Iddrisu, has said the Internet provides enormous opportunities for business, particularly Micro Small and Medium Enterprises (MSMEs) in the country to make their products and services known to the global ...


02/28/2013 03:11 AM
Internet Marketing Agency WSI Milton Delivers Southern Ontario Guest Speaking ... - The Edwardsville Intelligencer

Internet Marketing Agency WSI Milton Delivers Southern Ontario Guest Speaking ...
The Edwardsville Intelligencer
Since the beginning of the 2013 calendar year, Denise Gervais of online marketing service provider WSI Milton has been on the move in order to guide small to medium sized business owners in the effective use of the web to generate leads. Acting as a ...

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03/01/2013 05:16 PM
Free Online Marketing Seminar Offered by Google and Local Business Rockstar - Newswire (press release)

Free Online Marketing Seminar Offered by Google and Local Business Rockstar
Newswire (press release)
As a way to empower small business owners, Google has partnered with Local Business Rockstar to offer an exciting free online marketing event in the Phoenix, AZ market. The live event will be taking place at the Homewood Suites on March 5, 2013 from 11 ...


02/27/2013 08:34 AM
Developaweb Offers the Best Internet Marketing Services in Vancouver - SBWire (press release)

IMSoup

Developaweb Offers the Best Internet Marketing Services in Vancouver
SBWire (press release)
Vancouver, BC -- (SBWIRE) -- 02/27/2013 -- Developaweb provides cost-effective solutions for companies and individuals and offers the best internet marketing services in Vancouver. The internet marketing experts in Vancouver at the company provide PPC, ...
Avital Web Presents Small Businesses Comprehensive Internet Marketing ...IMSoup

all 6 news articles »

02/27/2013 01:22 AM
Long Island Internet Marketing Company Establishes Win-Win Internship ... - Virtual-Strategy Magazine (press release)

Long Island Internet Marketing Company Establishes Win-Win Internship ...
Virtual-Strategy Magazine (press release)
While experiencing the beginnings of a growth spurt, Internet Marketing Company, Online Marketing Muscle snubs the challenging economy and implements an internship program to tap into and provide real life growth opportunities for Long Island's young ...

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02/27/2013 05:10 PM
How Boardwalk Auto Group Succeeded with Online Marketing - Dealer Marketing Magazine

How Boardwalk Auto Group Succeeded with Online Marketing
Dealer Marketing Magazine
This month I am interviewing Jack Weinzierl, director of internet marketing for the Boardwalk Auto Group's 10 dealerships. Jack has 23 years experience as a results-driven sales and marketing executive specializing in startup and territory expansion ...


03/01/2013 06:02 AM
AWOA.com Announces Specialized International Internet Marketing Services ... - SBWire (press release)

AWOA.com Announces Specialized International Internet Marketing Services ...
SBWire (press release)
Fort Lauderdale, FL -- (SBWIRE) -- 03/01/2013 -- A Work of Art, Inc., a full service web design SEO and marketing company in business for over 24 years, has announced the addition of international internet marketing services to its suite of marketing ...


02/26/2013 12:51 PM
Expert Advice on Perfecting Your Internet Marketing - Resource Nation (blog)

Resource Nation (blog)

Expert Advice on Perfecting Your Internet Marketing
Resource Nation (blog)
For advice on perfecting your internet marketing, we turned to Claiborne Yarbough, the business development manager for Paveya, a North Carolina-based inbound marketing agency. Yarbough spends a third of each day following trends and reading blogs ...


02/26/2013 08:23 PM
Internet Marketing and Reputation Management Firm SearchCred Announces ... - Albany Times Union

Internet Marketing and Reputation Management Firm SearchCred Announces ...
Albany Times Union
Melbourne, Florida internet marketing and reputation management firm, SearchCred.com launches its new content writing service called ContentCred which helps companies with article marketing, copywriting services, and blog management. Melbourne ...

and more »

digital marketing - Google News

Google News


03/01/2013 06:28 AM
10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

Search Engine Roundtable

10 interesting digital marketing stats we've seen this week
Econsultancy (blog)
Here are some of the most interesting digital marketing stats we've seen this week. Stats include Google Adwords, digital video campaigns, customer satisfaction with m-commerce, mobile advertising, Nissan's social strategy and e-commerce in China.
AdWords Targets Mobile App Market with New Mobile App Download Ad FormatBusiness 2 Community

all 20 news articles »

03/01/2013 12:23 PM
South Africa: Drive digital marketing efforts with actionable insight - Afrique en Ligue

South Africa: Drive digital marketing efforts with actionable insight
Afrique en Ligue
Digital marketing - One of the most important benefits of digital marketing lies in the fact that it is a channel that produces reams and reams of data about your customers and how they interact with your brand and campaigns. Paid search, display ads ...


02/28/2013 10:07 AM
Digital Marketing Associate - Publishers Lunch Deluxe (subscription)

Digital Marketing Associate
Publishers Lunch Deluxe (subscription)
Open Road Integrated Media's marketing team bridges the traditional world of book marketing with the dynamic, fast-paced world of digital media. We leverage the worlds of social media, viral distribution and emerging technologies to market Open Road ...


02/28/2013 07:58 AM
Back To School: Silverpop Launches Digital Marketing University - ADOTAS

Back To School: Silverpop Launches Digital Marketing University
ADOTAS
Silverpop is a digital marketing technology provider that unifies marketing automation, email, mobile and social, similar to competing platforms offered by Integrate and Promodity. Unlike simple email campaign automation platforms like Marketo and ...


03/01/2013 12:55 PM
Digital Marketing Agency for Water and Office Coffee Industry Launches New ... - EIN News (press release)

Digital Marketing Agency for Water and Office Coffee Industry Launches New ...
EIN News (press release)
It's often hard for small companies to get noticed without the help of a digital marketing agency, but Water, Coffee, & More can help. With strategies and designs that have been proven to work, the company can assist businesses wishing for more website ...

and more »

02/28/2013 05:17 PM
Digital marketing spend on the rise globally - B&T Marketing & Media

Digital marketing spend on the rise globally
B&T Marketing & Media
More than 50% of organisations intend to increase their digital marketing budget with most of them intending to shift money from other areas a global digital marketing outlook survey has found. While 15% of respondents said they intended to increase ...


02/25/2013 10:15 AM
INSIGHT: Digital marketing efforts need superpowers - Sioux Falls Argus Leader

INSIGHT: Digital marketing efforts need superpowers
Sioux Falls Argus Leader
To get noticed, all superheroes dress the part with cool costumes and exhibit superior performance. Heroic digital marketing begins with creating awareness. Your website is no different. The right look gets you noticed, which results in more visits to ...


03/01/2013 04:09 AM
Aston hosts exclusive Digital Marketing event - The FINANCIAL

Aston hosts exclusive Digital Marketing event
The FINANCIAL
Speaker Justin Cooke, Chair of BIMA, and UK CEO of POSSIBLE picked out the key insights on what it takes to win in digital media today. He also spoke about the key trends for 2013 and beyond and the best ways to use benchmarks for measuring the ...


02/28/2013 05:00 AM
Universal appoints new catalogue digital marketing man - Complete Music Update

Complete Music Update

Universal appoints new catalogue digital marketing man
Complete Music Update
The Universal Music Group has announced the appointment of a new Head Of Digital for its Universal Strategic Marketing division. Having worked on digital catalogue marketing campaigns for EMI, in his new job Geoff Smith will “focus on creating ...
Universal Strategic Marketing Expands With Geoff Smith HireBillboard
Geoff Smith joins Universal from EMImusicweek.com

all 18 news articles »

03/01/2013 01:27 AM
Brands seek social goals - brand-e.biz

WealthManagement.com

Brands seek social goals
brand-e.biz
technoratiâ€Â"logo Spending on social media, including influencer outreach, makes up only 10% of brands' digital marketing expenditure, according to Technorati's Media Digital Influence report. Of that social budget, more than half goes to Facebook ...
Three reasons why advertising should not be part of your social media strategySkiddMark
Google Glass, Pealk, Vimeo's Looks, LinkedIn Stats, GIFs... The Week in Social ...MarketingProfs.com (subscription)
How to Amp Up Your Social Media and Email MarketingBusiness 2 Community

all 40 news articles »