mobile marketing - Google News

Google News

12/01/2012 11:42 AM

3 Mobile Marketing Technologies to Watch in 2013 - Customer Think (blog)

3 Mobile Marketing Technologies to Watch in 2013 Customer Think (blog) Mobile, mobile and mobile. If someone asked you to describe the top three digital marketing trends for next year, that might be your answer. As 2012, the year of social media, draws to a close; it's time to start planning for 2013. For marketers that ...

12/01/2012 08:01 AM

Mobile marketing still seeing considerable spending - QR Code Press

Mobile marketing still seeing considerable spending QR Code Press As important as mobile marketing is, and while the majority of companies do believe that it could make a considerable difference to their revenues, according to some experts, there still aren't enough businesses actually taking the necessary actions. Mobile's Reach Powers EventsInvestor's Business Daily Marketing can help 'establish trust'Business Strata - Business News all 3 news articles »

11/28/2012 06:05 AM

Mobile Marketing: How To Generate Loyalty On The Go - Forbes

Folio Magazine Mobile Marketing: How To Generate Loyalty On The Go Forbes It's important for marketers to think about what that actually means for them. According to a recent Pew Internet report, 46% of American adults own a smartphone. We're deep in a world of mobile dominance, and an effective strategy to capitalize on ... Pew Research: Mobile Browsing, Usage Continues to GrowFolio Magazine all 35 news articles »

11/30/2012 09:38 AM

FCC Issues Declaratory Ruling on the SoundBite Petition: Confirmatory Opt-Out ... - Sacramento Bee

Destination CRM FCC Issues Declaratory Ruling on the SoundBite Petition: Confirmatory Opt-Out ... Sacramento Bee The Mobile Marketing Association (MMA), the leading global trade association for the mobile marketing industry, and SoundBite Communications, a customer communications expert and industry influencer, led an alliance of MMA members and trade ... Mobile Marketers Win Important FCC Text Message RulingAdweek FCC Clarifies Opt-Out Procedures for Text MarketingDestination CRM FCC rules for SoundBite on opt-out text message complianceFiercemobilecontent The BLT: Blog of Legal Times (blog) -Boston.com all 36 news articles »

11/28/2012 11:14 AM

What Mobile Marketers Can Learn From The Papa John's Lawsuit - Business 2 Community

Business 2 Community What Mobile Marketers Can Learn From The Papa John's Lawsuit Business 2 Community Mobile marketing has become quite ubiquitous I would say as it seems not a day goes by where we are not reading about something relating to mobile marketing. For example last week's announcement by Orbitz highlighting the fact that smartphones now ... Back to Basics: Leveraging Data to Deliver What the Customer WantsADOTAS all 2 news articles »

11/29/2012 12:30 PM

Ten Ways to Optimize your Mobile Marketing Efforts - iMedia Connection (blog)

iMedia Connection (blog) Ten Ways to Optimize your Mobile Marketing Efforts iMedia Connection (blog) Smart marketers know how to move mobile users to the narrowest point of the purchase funnel by leveraging contextual information to positively impact user engagement and improve overall ad-supported mobile media experiences. Greater relevancy to your ...

11/28/2012 08:14 AM

Snipp Interactive posts 50% rise in Q3 revenue as mobile marketing trend builds - Proactive Investors USA & Canada

Proactive Investors USA & Canada Snipp Interactive posts 50% rise in Q3 revenue as mobile marketing trend builds Proactive Investors USA & Canada Vancouver-based mobile marketing services firm Snipp Interactive (CVE:SPN) reported Wednesday a more than 50 per cent increase in third quarter revenue, citing a growing sales channel through existing and new customers. For the quarter that ended ... Meredith Special Interest Publications Mobilizes Reader Response CardsMinonline (subscription) all 16 news articles »

11/30/2012 06:09 AM

Mobile app downloads surged 33 percent after iPhone 5 launch - VentureBeat

VentureBeat Mobile app downloads surged 33 percent after iPhone 5 launch VentureBeat The drop in the cost of acquiring new loyal app users should be welcomed by developers, who worry that marketing costs may eat away at the profits that they get from free-to-play mobile games, where users play for free and pay real money for virtual goods. App downloads saw a surge after iPhone 5 releasetuaw.com Mobile App Downloads Surged by 33 Percent in October Post-iPhone 5, Find ...Sacramento Bee Mobile app downloads surge 33% after iPhone 5 releaseVatorNews Telecom Lead -Mazuma Mobile all 28 news articles »

11/26/2012 09:40 AM

Mobile Marketing: Creating Websites Optimized for Mobile Devices - Search Engine Journal

Search Engine Journal Mobile Marketing: Creating Websites Optimized for Mobile Devices Search Engine Journal As smartphone penetration continues to grow, mobile marketing will also continue to grow in importance. Fail to keep up and you could be missing out. Photo credits: @ mashup â€Â" courtesy © Thomas Jansa â€Â" Fotolia.com, and PC versus mobile â€Â" courtesy ...

11/27/2012 07:50 AM

Mobile: An Effective -- Yet Unloved -- Marketing Medium - Forbes

MediaPost Communications Mobile: An Effective -- Yet Unloved -- Marketing Medium Forbes The promise of mobile marketing is staggering. And for good reason: Despite an overwhelming lack of enthusiasm for it, audiences respond to it. According to the latest AdReaction report out today from Millward Brown and its Dynamic Logic and Firefly ... Mobile Key For Marketers, But Sites, Apps Disappoint UsersMediaPost Communications Survey reveals consumers' lack of satisfaction with mobile adsBizReport all 7 news articles »

search marketing - Google News

Google News

11/30/2012 09:12 AM

Lessons Learned: Presenting at a Search Marketing Conference - Search Engine Journal

Search Engine Journal Lessons Learned: Presenting at a Search Marketing Conference Search Engine Journal Presenting at a search engine marketing conference, like the SMX East 2012, had been a goal of mine since I got into the industry just under five years ago, but even though I felt like an expert in the field for what I was presenting, I never thought I ...

11/29/2012 08:45 AM

Cracking the Code on Facebook Search Marketing Success - Search Engine Journal

Search Engine Journal Cracking the Code on Facebook Search Marketing Success Search Engine Journal From a search marketing perspective, the sheer volume of data on Facebook presents both an opportunity and a challenge when it comes to developing customized, effective campaigns that deliver results. Based on experience with advertisers spanning ... and more »

11/28/2012 11:07 AM

Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'? - Search Engine Land

Search Engine Land Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'? Search Engine Land The one case where search marketers have 'stolen' real revenue from display teams has been within Facebook advertising (not the new FBX exchange) â€Â" when launched Facebook advertising was obviously the domain of media buyers, but when they ...

11/29/2012 09:30 AM

Glogou Launches Products To Help US Companies Do Search Marketing In China - Search Engine Land

Search Engine Land Glogou Launches Products To Help US Companies Do Search Marketing In China Search Engine Land Everyone knows China is one of the hottest, fastest-growing markets for consumer goods, but how does a U.S. company become known by Chinese consumers via search marketing? One Silicon Valley-based company by the name of Glogou is working to ...

11/28/2012 02:14 PM

Microsoft ad blitz attacks Google over policy that lets money sway shopping ... - Washington Post

ITBusiness.ca Microsoft ad blitz attacks Google over policy that lets money sway shopping ... Washington Post The attack started Wednesday with a marketing campaign focused on a recent change in the way Google operates the part of its search engine devoted to shopping results. The revisions require merchants to pay Google to have their products listed in the ... Bing's "Scroogled" Campaign Accuses Google of Dishonest SearchMarketing Vox News Bing claims Google product search leaves online shoppers ScroogledInternet Marketing News Google launching new tools for SMB marketingITBusiness.ca Travolution -Globe and Mail -MarketWatch (blog) all 493 news articles »

11/30/2012 04:14 PM

nFusion Achieves Certified Kenshoo Enterprise [Pro Agency] Designation - Equities.com

nFusion Achieves Certified Kenshoo Enterprise [Pro Agency] Designation Equities.com “The Kenshoo platform allows the nFusion SEM team to spend more time thinking strategically and collaboratively with our clients and less time in the weeds of bid management,” says nFusion's Rebekah Thomas, Senior Search Marketing Manager. Kenshoo ... and more »

11/27/2012 11:44 AM

The 6 Most Important Things International Search Marketers Should Know To Be ... - Search Engine Land

Search Engine Land The 6 Most Important Things International Search Marketers Should Know To Be ... Search Engine Land So, what are the six most important things to do to develop this international search marketing knowledge? Attend Conferences; Identify The Knowledge Experts; Get To Know The Experts; Participate In Training Courses; Network With Similar Professionals ...

11/28/2012 03:13 AM

Search Engine Marketing Canada Company â€Â" Powerhouse Launches New and ... - Equities.com

The Drum Search Engine Marketing Canada Company â€Â" Powerhouse Launches New and ... Equities.com Powerhouse Internet Marketing Inc., this Search engine marketing Canada firm, recently released their new and enhanced products and services such as social media marketing and conversion rate optimization. The latest social media marketing services ... The Top Six Digital Trends for 2013Destination CRM What next for SEO? Five search trends for 2013The Drum 2013: How Content Will Be A Driving Factor In Search RankingsBusiness 2 Community Forbes -Internet Marketing News -Virtual-Strategy Magazine (press release) all 92 news articles »

11/30/2012 09:18 AM

Study: Singles Seek Smartphones, While Couples Cozy up to Tablets - ADOTAS

Study: Singles Seek Smartphones, While Couples Cozy up to Tablets ADOTAS LOS ANGELES (November 29, 2012) â€Â" The Search Agency, a global online marketing firm and the largest independent US search marketing agency, today announced the results of its 2012 Online User Behavior and Engagement Study, conducted online by ...

11/28/2012 01:46 PM

Paid search spending skyrockets over the holiday weekend - InternetRetailer.com

Paid search spending skyrockets over the holiday weekend InternetRetailer.com Paid search marketing paid off over the holiday weekendâ€Â"a trend that was particularly pronounced on Thanksgiving, according to several reports from search marketing firms released today. That spending helped traffic increase 8% over the weekend to 500 ... and more »

social media - Google News

Google News

12/01/2012 02:24 PM

Social media, terrorism connect too well - San Francisco Chronicle

San Francisco Chronicle Social media, terrorism connect too well San Francisco Chronicle Regardless of whether the organizations should be allowed to have Twitter handles, the congressmen touch on a problem getting too little attention given how quickly social media is spreading as the pre-eminent information-sharing method of our age ...

12/01/2012 11:30 PM

Social media fails to drive sales - Hattiesburg American

Social media fails to drive sales Hattiesburg American A shopper uses her smart phone to shop for bargains at a Best Buy on Nov. 22. Social media made up less than 1 percent of online traffic and sales on Black Friday, according to IBM Smarter Commerce, which tracks sales for 500 of the top retail sites. and more »

12/01/2012 03:09 PM

Social media arrests: SC issues notice to Centre, three states - Hindustan Times

Hindu Business Line Social media arrests: SC issues notice to Centre, three states Hindustan Times The Supreme Court has issued notices to the Union government, Maharashtra, West Bengal, Delhi and Puducherry seeking an explanation over the recent arrests of social media users. This, after an aspiring Delhi Univeristy law student Shreya Singhal filed ... Cops to take prior approval for filing social media offencesNewsbullet all 457 news articles »

12/01/2012 11:30 PM

Traveling Indians just can't leave social media behind: Survey - Firstpost

Firstpost Traveling Indians just can't leave social media behind: Survey Firstpost New Delhi: Travellers from Asia-Pacific countries, including India, are most enthusiastic about using social media and most attached to their mobile devices like smartphones and laptops in the world, a study has found. About 98 per cent of Indians like ... and more »

12/01/2012 07:40 PM

Yahoo! Japan launches otaku social media network called 'Wonder!' - DigitalJournal.com

DigitalJournal.com Yahoo! Japan launches otaku social media network called 'Wonder!' DigitalJournal.com The trend is known as “social media.” With more people having Internet access and more people having a mobile device or a tablet with Internet connectivity, social media has become a prevalent medium of communication. Instead of posting on a website, ... SoftBank and Yahoo! Japan launch otaku-only social networkAsian Correspondent all 4 news articles »

11/30/2012 03:52 PM

Social Media Loses Big With Holiday Shoppers - Forbes

Business 2 Community Social Media Loses Big With Holiday Shoppers Forbes And while shoppers are engaging with retailers via social media â€Â" IBM found they expressed positive consumer sentiment on promotions, shipping and convenience as well as the retailers themselves at a three to one ratio â€Â" they aren't using it to ... Cyber Monday: Battle of Mobile and Social MediaBusiness 2 Community #CyberMonday 2012 Breaks Sales RecordsSearch Engine Journal all 147 news articles »

12/01/2012 10:07 PM

Colleges monitoring incoming students' social media - Gainesville Times

Colleges monitoring incoming students' social media Gainesville Times Facebook now boasts more than 1 billion active users worldwide, about three times the population of the United States. So it comes as no surprise that such social media sites have become an effective means of communication in worlds where they once ...

12/01/2012 08:13 PM

Niagara County Sheriff's Office using social media savvy - Buffalo News

Niagara County Sheriff's Office using social media savvy Buffalo News Undersheriff Michael J. Filicetti, foreground, and Administrative Capt. Michael P. Dunn work together to update the Facebook page for the Niagara County Sheriff's Office as social media become increasingly useful â€Â" and popular with the public â€Â" in ...

12/01/2012 09:03 PM

For TV viewers, hottest channel is social network - Minneapolis Star Tribune

Minneapolis Star Tribune For TV viewers, hottest channel is social network Minneapolis Star Tribune In just a couple of years, the marriage between social media and TV watching has gone from a curious novelty to an addictive habit, one that is changing how we watch television and, perhaps, what we watch on television. This year Americans have posted ...

11/30/2012 11:25 AM

Social media: Rewards programs sprout up - ESPN (blog)

Social media: Rewards programs sprout up ESPN (blog) Social media rewards programs have started popping up across the sports landscape as teams seek to recognize their most engaged fans. SocialToaster FANACTIVE, a social-media-meets-sports platform, is one of the companies working with professional ...