Thursday 31 January 2013

search marketing - Google News

Google News


01/30/2013 07:24 AM
The New SEO: Search Marketing Integration - Search Engine Watch

MarketingProfs.com (subscription)

The New SEO: Search Marketing Integration
Search Engine Watch
search-marketing-integration Every year, somebody proclaims that SEO is dead simply because Google has made some changes to its algorithm. But don't worry, this post won't be declaring that SEO is dead, dying, or even coughing up blood. However, the ...
An Exciting Time for SEO in the Enterprise [Infographic]MarketingProfs.com (subscription)
RevBuilders Marketing, a Local SEO Company, CEO to Speak at Business ...PR Web (press release)
The Value of Local SEO to Small BusinessesSearch Engine Journal
Econsultancy (blog) -KoMarketing Associates -Siliconindia.com
all 42 news articles »

01/29/2013 10:17 AM
Rio SEO Integrates Social Sharing, Search Marketing Tools - Search Engine Watch

Rio SEO Integrates Social Sharing, Search Marketing Tools
Search Engine Watch
“Rio SEO is all about providing digital advertisers and search marketers with the tools they need to help their brands get discovered,” said CEO Russ Mann. “The combination of well-orchestrated search marketing and social media strategies supported by ...
Rio SEO Now Offers Full Line of Social Sharing, Online Word-of-Mouth and ...Marketwire (press release)

all 3 news articles »

01/31/2013 01:09 PM
Develop A Social Media Presence That Customers Love: SMX Toronto Workshop - Search Engine Journal

Develop A Social Media Presence That Customers Love: SMX Toronto Workshop
Search Engine Journal
Two weeks ago we gave you a quick preview of what's in store for attendees of the Search Marketing Expo Conference in Toronto, Ontario. But if you want to dig deep and learn more than what can be presented in 15 minutes, you need to come early for the ...

and more »

01/31/2013 11:38 AM
How Brands Are Preparing for 2013: 10 Future-Proof SEO Steps - Search Engine Watch

How Brands Are Preparing for 2013: 10 Future-Proof SEO Steps
Search Engine Watch
To address the local nature of today's SERPs in 2013, marketers need to optimize their web presence, and vary SEO strategies by location. To drive SEO performance in local search markets, marketers will seek more insight into rank performance by ...


01/31/2013 08:18 AM
Search Marketing Issues: No Penguin Recovery - Internet Search Engine Database

Search Marketing Issues: No Penguin Recovery
Internet Search Engine Database
Our site has been affected by Google's Penguin update. Our website traffic and search queries are down almost 80%. We have reviewed our website and removed all the bad links that might affect our site. For the past 3 months we started getting ...


01/30/2013 08:16 AM
Meet the Experts in Search and Social Marketing at SES New York 2013 - The Herald | HeraldOnline.com

The Herald | HeraldOnline.com

Meet the Experts in Search and Social Marketing at SES New York 2013
The Herald | HeraldOnline.com
Other Incisive resources for interactive marketers include ClickZ for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch, which provides news and information about search, analysis of the search engine ...


01/31/2013 09:36 AM
Remedy proposals submitted to the European Commission by Google - Vertical Leap News (press release)

Remedy proposals submitted to the European Commission by Google
Vertical Leap News (press release)
The news may come as no surprise to search marketing experts, as it was well know that Google had until today (January 31st) to propose its solution to the anti-trust allegations. Although ICOMP reported on the news, the European Commission is yet to ...

and more »

01/22/2013 06:20 PM
Search Marketing: Routing Around Google's Privacy Policy - Forbes

MediaPost Communications

Search Marketing: Routing Around Google's Privacy Policy
Forbes
According to a recent study by digital marketing software company Optify, more than 57 percent of websites run Google Analytics, accounting for about 30 percent of all searches and nearly 40 percent for B2B sites. What does this mean? For any user ...
Report: For B2B, Twitter tops FacebookBizReport
Paid-Search Ads Dip, Marketers Invest LessMediaPost Communications
HTTPS Encryption Will Kill Organic SEO - And Make Google RicherBusiness 2 Community

all 6 news articles »

01/28/2013 02:42 PM
Facebook Graph Search and the opportunities for marketing - Huffington Post (blog)

IBNLive

Facebook Graph Search and the opportunities for marketing
Huffington Post (blog)
The tech world waited with bated breath for Mark Zuckerberg to unveil the new addition to Facebook -- Graph Search. Taking its name from the 'social graph' of people's online connections, Graph Search enables users to search for information within ...
3 Ways Facebook's Graph Search Will Change Digital Marketing (Infographic)Business 2 Community
Top 10 Facebook Graph Search Questions AnsweredIDG News Service

all 168 news articles »

01/28/2013 05:11 PM
4 ways Graph Search can boost social marketing success - iMedia Connection

iMedia Connection

4 ways Graph Search can boost social marketing success
iMedia Connection
In a much-anticipated move, Facebook recently announced Graph Search, a way to search its map of connections, images, and other content. And, with the launch of Facebook Graph Search, the social media giant has dived into the search plus social proof ...


mobile marketing - Google News

Google News


01/31/2013 10:24 AM
IDC Data Shows iPad Losing Global Tablet Market Share - Mobile Marketing Watch

Mobile Marketing Watch

IDC Data Shows iPad Losing Global Tablet Market Share
Mobile Marketing Watch
IDC Data Shows iPad Losing Global Tablet Market Share 300x199 IDC Data Shows iPad Losing Global Despite a record holiday quarter for iPad sales and a strong 2012 for the popular Apple tablet, the market-leading product saw its global market share dip ...

and more »

01/31/2013 12:52 PM
New York Times Launches BlackBerry 10 App - Mobile Marketing Watch

Mobile Marketing Watch

New York Times Launches BlackBerry 10 App
Mobile Marketing Watch
Understanding the integral role of mobile in sustaining its global readership, the New York Times has now made its app available across iOS, Android, Windows and BlackBerry. Shortly after the new devices were formally unveiled yesterday, The New York ...

and more »

01/31/2013 11:45 AM
Facebook 'Likes' Gift Cards for New Retail Effort - Mobile Marketing Watch

Mobile Marketing Watch

Facebook 'Likes' Gift Cards for New Retail Effort
Mobile Marketing Watch
Simply called “Facebook Card,” the offering allows you to store monetary balances from a wide variety of retailers on one single card. The social networking giant says individuals can purchase the gift cards for friends directly on the Facebook website ...
Multiple Balances, One Gift Card: Facebook Introduces a New Piece of PlasticMarketing Pilgrim

all 76 news articles »

01/31/2013 02:49 PM
Square Comes to Angie's List - Mobile Marketing Watch

Mobile Marketing Watch

Square Comes to Angie's List
Mobile Marketing Watch
Square Comes to Angies List 300x196 Square Comes to Angies List On Thursday, the popular national consumer review service known as Angie's List announced a new partnership with Square. The mobile payment platforms will now be included among the ...

and more »

01/31/2013 05:33 PM
Improving Your MMW Experience - Mobile Marketing Watch

Mobile Marketing Watch

Improving Your MMW Experience
Mobile Marketing Watch
Improving Your MMW Experience 203x300 Improving Your MMW Experience Over the last seven years, Mobile Marketing Watch has been fortunate to share the remarkable growth in mobile with our fantastic readers and fellow industry professionals.


01/31/2013 09:24 AM
EA Reports Big Quarter to Close Out 2012 - Mobile Marketing Watch

Mobile Marketing Watch

EA Reports Big Quarter to Close Out 2012
Mobile Marketing Watch
EA Reports Big Quarter to Close Out 2012 300x225 EA Reports Big Quarter to Close Out The final quarter of 2012 wasn't a game to EA in terms of revenue. The video game giant saw some serious revenue from an impressive slate of mobile games and ...

and more »

01/31/2013 11:17 AM
Sony Testing New Remote Security Service for Xperia Smartphones - Mobile Marketing Watch

Mobile Marketing Watch

Sony Testing New Remote Security Service for Xperia Smartphones
Mobile Marketing Watch
Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile Commerce · Mobile Coupons ...

and more »

01/31/2013 09:55 AM
Google Confirms Extension of Exchange ActiveSync Support for Windows Phone - Mobile Marketing Watch

Mobile Marketing Watch

Google Confirms Extension of Exchange ActiveSync Support for Windows Phone
Mobile Marketing Watch
Google Confirms Extension of Exchange ActiveSync support for Windows Phone 300x199 Google Confirms Extension of Exchange The window hasn't been slammed shut on Windows phone users just yet. Following recent confirmation that it would end ...

and more »

01/31/2013 10:09 AM
Mobile Marketing Q & A Forum for Marketers from Anchor Mobile - PR Web (press release)

PR Web (press release)

Mobile Marketing Q & A Forum for Marketers from Anchor Mobile
PR Web (press release)
Anchor Mobile has announced the release of it's new Mobile Marketing Q&A Forum made by marketers for marketers. The free site is designed for marketing professionals to interact with one another and find answers regarding technical and strategy issues ...
Ad Agency in St. Louis; Anchor Communications Celebrates 20 YearsEquities.com

all 2 news articles »

01/31/2013 07:24 PM
Mediabrands buys mobile marketing firm Mnet - MuMbrella

AdNews

Mediabrands buys mobile marketing firm Mnet
MuMbrella
“We have a very, very aligned view on mobile being probably the most significant impact on the broader marketing sector, and having the skills and capabilities to be able to offer our clients mobile marketing solutions is critical to maintaining ...
IPG Mediabrands Australia Acquires Mnet MobileAsia Media Journal
IPG Mediabrands buys Mnet MobileAdNews

all 5 news articles »

digital marketing - Google News

Google News


01/31/2013 07:46 AM
6 successful digital marketing case studies - Hotel News Now

6 successful digital marketing case studies
Hotel News Now
To illustrate digital marketing initiatives that are producing results, hoteliers during the Hospitality Sales and Marketing Association International's Digital Marketing Strategy Conference this week provided case studies of successful programs. The ...


01/31/2013 08:55 AM
Engauge buys Shift Global to bolster digital, social capabilities - Business First of Columbus

Engauge buys Shift Global to bolster digital, social capabilities
Business First of Columbus
Engauge is beefing up its digital skills via acquisition. The Columbus-based advertising agency has acquired Columbus-based Shift Global, a marketing firm specializing in digital, mobile and social. “We've known these guys for years and been impressed ...


01/29/2013 01:00 PM
Google wants to teach you digital marketing - VentureBeat

VentureBeat

Google wants to teach you digital marketing
VentureBeat
Google's announced a new series of “Learn with Google” webinars for digital marketing this morning, focused on helping small, media, and large businesses grow with digital branding, social media, multiscreen marketing, and, yes, online advertising ...
Google+ Tells Businesses Using AdWords Express Will Grow FollowersSearch Engine Watch

all 6 news articles »

01/31/2013 08:53 AM
Ipsos ASI|digital Ups the Ante on Digital Marketing - Ipsos News & Polls (subscription)

Ipsos ASI|digital Ups the Ante on Digital Marketing
Ipsos News & Polls (subscription)
New York, NY â€Â" Ipsos ASI|digital is plotting the future of online marketing and digital communications. As a global research leader in advertising and brand communications, Ipsos ASI is embarking on a five year plan to revolutionize the way research in ...

and more »

01/30/2013 08:46 AM
How to structure a digital marketing team - Hotel News Now

How to structure a digital marketing team
Hotel News Now
NEW YORKâ€Â"As digital marketing becomes more prevalent and occupies a larger chunk of the budget, many hotel companies are struggling with how digital marketing efforts fit into the current company structure. Does the responsibility fall under the ...


01/31/2013 01:24 PM
SiliconCloud: Client Connections Are the Most Important Metric in Digital ... - Virtual-Strategy Magazine (press release)

SiliconCloud: Client Connections Are the Most Important Metric in Digital ...
Virtual-Strategy Magazine (press release)
International digital marketing agency SiliconCloud has found that businesses place more weight on potential client profile than volume of leads. The finding comes as a result of an extensive feedback survey the Dublin and Jacksonville based agency ...

and more »

01/28/2013 09:42 PM
Digital Marketing Leader, Command Partners, Expanding Rapidly into 2013 - San Francisco Chronicle (press release)

San Francisco Chronicle (press release)

Digital Marketing Leader, Command Partners, Expanding Rapidly into 2013
San Francisco Chronicle (press release)
Command Partners, an online marketing agency headquartered in Charlotte, NC, not only doubled in size, but increased revenues over 200% in 2012. Looking towards 2013, the agency continues to grow and expand throughout the digital space, making its ...

and more »

01/30/2013 05:41 PM
How to Break Every Digital Marketing Rule and Succeed - Business 2 Community

How to Break Every Digital Marketing Rule and Succeed
Business 2 Community
It breaks every digital marketing rule in the book. It's a video-sharing site that posts five videos a day and has only one rule; videos must be suitable for all ages. Sounds simple and looks even simpler, but its popularity is difficult to fathom at ...


01/31/2013 01:03 PM
Growth-Spurt Continues for Maryland-based Digital Marketing Agency As ... - PR Web (press release)

Growth-Spurt Continues for Maryland-based Digital Marketing Agency As ...
PR Web (press release)
Digital Marketing Agency, WebMechanix, is once again moving to a larger office & nominated for CRTC's “Best Place to Work” award. Share on Twitter Share on Facebook Share on Google+ Share on LinkedIn Email a friend. WebMechanix Internet Marketing ...

and more »

01/29/2013 10:02 AM
Webtrends Re-Imagines Digital Marketing With Significant Enhancements to ... - Marketwire (press release)

Webtrends Re-Imagines Digital Marketing With Significant Enhancements to ...
Marketwire (press release)
SAN FRANCISCO, CA--(Marketwire - Jan 29, 2013) - Webtrends, the global leader in digital intelligence, today announced significant enhancements to its groundbreaking Webtrends Streams solution, including Session Streams, full-session scoring and an ...


social media - Google News

Google News


01/31/2013 09:32 PM
Social media's rocky road in business - ZDNet

Social media's rocky road in business
ZDNet
Those who track the online discourse on enterprise social media are surely aware that the trough of disillusionment is likely at hand. Yet the dreaded industry trough, brought about by the over-heated promises and inflated expectations bandied about ...

and more »

01/31/2013 01:51 PM
Does Your Startup Need A Social Media Expert? Five Questions To Find Out - Forbes

Independent Voter Network

Does Your Startup Need A Social Media Expert? Five Questions To Find Out
Forbes
But in companies large and small “social media” has taken the place of the telephone (and more recently, the Internet) as the revolutionary business tool du jourâ€Â"it's even been called the “new telephone”--and experts believe it's here to stay. “We're ...
Social media is free, your time is not: staying balancedAGBeat
Class explores social mediaAlexandria Echo Press
10 Social Media Facts Sure To “Wow” YouIndependent Voter Network
Search Engine Journal -U.S. News & World Report -BizReport
all 45 news articles »

01/31/2013 01:21 PM
Dodgers get their social media rewards program up and running - Los Angeles Times

CBS Local

Dodgers get their social media rewards program up and running
Los Angeles Times
To get this puppy rolling, the Dodgers partnered with Lodestone Social Media, a Texas company that says it has launched similar programs with national universities and colleges, including USC and UC Riverside. The Dodgers are getting ahead of the curve ...
Dodgers To Engage Fans During Games By Using Social MediaCBS Local
Dodgers launch social rewards programTrue Blue LA

all 5 news articles »

01/31/2013 10:43 AM
How To Protect Your Small Business From Social Media Pitfalls - Forbes

How To Protect Your Small Business From Social Media Pitfalls
Forbes
While more small businesses are using social media, not all of them are using it wisely. Social-media use by small businesses with fewer than 100 employees surged from 44% to 53% this year, according to the SMB Group's 2012 Small and Medium Social ...


01/31/2013 04:12 PM
The Social Media Super Bowl (Again) - Huffington Post (blog)

The Social Media Super Bowl (Again)
Huffington Post (blog)
Every year that goes by, warranted or not, social media seems to get more hyped for its role in major events. There are few major events in the United States as big as the Super Bowl. And the hoopla is in full force for 2013. Are you ready for "The ...
Here's your official social media guide to the 2013 Super BowlUpstart (blog)
Volunteers in Social Media Center for Super Bowl answer all kinds of visitor ...NOLA.com

all 4 news articles »

01/31/2013 04:23 PM
Social media will ultimately permeate the enterprise - ZDNet

Social media will ultimately permeate the enterprise
ZDNet
It should come as little news that the use of social media -- for all purposes, consumer and business both -- is currently at an all time high, with well over a billion people on the planet now using the medium regularly to stay connected with family ...


01/31/2013 06:22 AM
Does Our Industry Finally "Get" Social Media? - Forbes

Does Our Industry Finally "Get" Social Media?
Forbes
Sometimes fear drives action â€Â" and maybe financial services firms are finally becoming engaged in social media because they're afraid that if they don't, they'll get left behind. I'm fine with that â€Â" I don't care why social media is finally catching on ...


01/31/2013 08:03 AM
For Health Care CIOs, The Social Media Landscape Is a Ghost Town - Huffington Post

For Health Care CIOs, The Social Media Landscape Is a Ghost Town
Huffington Post
Twitter's active users grew by 714 percent since July 2009, making it the fast growing social platform in the world, according to Forbes. In my recent analysis of the Top 70 Social CIOs, I named some of the most active technology leaders on Twitter who ...


01/31/2013 02:02 PM
Snarky social media critiques of state Legislature - The Seattle Times (blog)

Snarky social media critiques of state Legislature
The Seattle Times (blog)
The anonymous satirical blog Undead Olympia is head clown in a snarky, funny class of social media commentary that has emerged this Legislative session. The blog first arose from the grave in 2011 to skewer state budget cuts. On its about page: With ...


01/31/2013 08:41 AM
The ugly side of social media - ESPN

ESPN

The ugly side of social media
ESPN
He used the power of social media for good, in a manner of speaking, by proactively announcing his decommitment to his followers. It got more than 150 retweets and plenty of responses, but for LaRue -- who took the time to read every single reply ...