Wednesday 26 September 2012

digital marketing - Google News

Google News


09/26/2012 06:20 PM
Morris Publishing creating new digital marketing division - The Augusta Chronicle

PR Web (press release)

Morris Publishing creating new digital marketing division
The Augusta Chronicle
Morris announced today that it reached an agreement with LocalEdge, a Hearst Media Services company, to resell digital marketing services to local businesses in Morris newspaper markets. Augusta-based Morris will absorb the LocalEdge offices in Augusta ...
Morris to offer one-stop-shop digital agencySavannah Morning News
TU Media creates new division to offer digital solutions to Jacksonville-area ...Florida Times-Union
Morris Communications Partners with Hearst's LocalEdge™ to Offer Internet ...PR Web (press release)
Daily Markets (press release)
all 9 news articles »

09/26/2012 10:02 PM
Ybrant Digital's $175M deal with Experian falls through - ZDNet

Ybrant Digital's $175M deal with Experian falls through
ZDNet
Digital marketing company Ybrant Digital was not able to pay the US$175 million for Experian's three price comparison Web sites--PriceGrabber, LowerMyBills and ClassesUSA.co--in time, despite assurances from the former that finances were in place.

and more »

09/26/2012 06:29 AM
FlipGive Gets Funded to Revolutionize Digital Marketing while Doing Good. - Sacramento Bee

FlipGive Gets Funded to Revolutionize Digital Marketing while Doing Good.
Sacramento Bee
The investment, led by iGan Partners Inc. with participation from the MaRS Investment Accelerator Fund (IAF) and a group of private investors, will be used to develop and market the Company's recently announced Business-to-Consumer digital marketing ...

and more »

09/26/2012 04:23 AM
Merkle to Host Webinar Series on Connected CRM: Activating the Digital ... - PYMNTS.com

Merkle to Host Webinar Series on Connected CRM: Activating the Digital ...
PYMNTS.com
Merkle (www.merkleinc.com), a leading customer relationship marketing (CRM) firm and the nation's largest privately-held agency, announced that it will host a new webinar series in support of its 3rd annual Financial Services & Insurance Exchange that ...

and more »

09/26/2012 02:12 PM
James Madison Athletics/Front Row Marketing Selects Phizzle to Enhance Fan ... - ADOTAS

James Madison Athletics/Front Row Marketing Selects Phizzle to Enhance Fan ...
ADOTAS
SAN FRANCISCO (September 25, 2012) â€Â" Phizzle Inc., a leading technology provider of advanced mobile marketing products and digital advertising solutions, today announced an agreement with James Madison Athletics to power its digital marketing ...
James Madison Athletics and Front Row Marketing Selects Phizzle to Provide ...MarketWatch (press release)

all 4 news articles »

09/26/2012 08:41 AM
Optify Appoints 25-Year Marketing Veteran Doug Wheeler As CMO - ADOTAS

Optify Appoints 25-Year Marketing Veteran Doug Wheeler As CMO
ADOTAS
SEATTLE (September 26, 2012) â€Â" Optify, a leading provider of inbound marketing software for professional B2B marketers and Digital Marketing Agencies, today announcedthe appointment of marketing veteran Doug Wheeler as Chief Marketing Officer.
Finding Quality Leads Among Your Web Visitors â€Â" It's Easier Than You Think ...DigitalJournal.com (press release)

all 9 news articles »

09/26/2012 05:11 PM
5 digital trends you need to embrace - iMedia Connection

iMedia Connection

5 digital trends you need to embrace
iMedia Connection
Specifically, I was tasked with covering trends in the world of digital marketing. After a bit of introspection and research, I arrived at five digital marketing trends no marketer can afford to ignore across media platforms, tools, and strategies ...


09/26/2012 07:57 PM
Bernhart Associates' Q4 Hiring Survey Released, Outlook Weakens - What They Think

Bernhart Associates' Q4 Hiring Survey Released, Outlook Weakens
What They Think
"In terms of job creation we're only a few points ahead of a year ago," said Jerry Bernhart, leading direct and digital marketing recruiter and principal of Bernhart Associates Executive Search, LLC, which conducts the widely tracked quarterly hiring ...
Direct marketing employment outlook for Q4 weakensBtoB Magazine

all 2 news articles »

09/25/2012 03:28 PM
Report Sends Nike and Adidas to Head of Digital Marketing Class - ClickZ

Report Sends Nike and Adidas to Head of Digital Marketing Class
ClickZ
Nike and Adidas definitely get digital marketing. The North Face, Patagonia and L.L. Bean are also on the ball, but Eddie Bauer, Speedo and Danskin are lagging. Those are the conclusions of a new report from New York-based digital consultancy L2 that ...

and more »

09/25/2012 04:27 PM
Revenge of the Nerds: Digital, Marketing and Digital Marketing - Business 2 Community

Business 2 Community

Revenge of the Nerds: Digital, Marketing and Digital Marketing
Business 2 Community
digital marketing Geeks and nerds, there was a time when the entire population of the Internet was summed up with one of those two words. There were other even less flattering words used, but those two were the most common. That dim view of the online ...


social media - Google News

Google News


09/26/2012 09:46 PM
Social network MySpace is trying to stage yet another comeback with help of ... - LubbockOnline.com

The Guardian

Social network MySpace is trying to stage yet another comeback with help of ...
LubbockOnline.com
Those are the opening lines of a song that accompanies a "New Myspace" promotional video. The once-mighty social network is trying to stage yet another comeback with the help of Justin Timberlake. The new site, for which people can request an ...
Will Nostalgia Be a Factor for the New MySpace?Business 2 Community
Myspace Returns With New Design Focused on Creative ProfessionalsSmall Business Trends

all 349 news articles »

09/26/2012 07:37 PM
Social engineering: Using social media to launch a cyberattack - Washington Post

Social engineering: Using social media to launch a cyberattack
Washington Post
Social engineering: Using social media to launch a cyberattack. Hackers penetrate secure networks by attacking the weakest links in cyberspace: human beings. Hackers penetrate secure networks by attacking the weakest links in cyberspace: human beings.

and more »

09/26/2012 06:44 AM
Police Get Social Media Training In Pittsburgh As Hostage-Takers Post To ... - Huffington Post

ABC News

Police Get Social Media Training In Pittsburgh As Hostage-Takers Post To ...
Huffington Post
PITTSBURGH (AP) â€Â" Pittsburgh police plan to train their officers to be fluent in social media, joining other departments nationwide, days after a man armed with a hammer and kitchen knife used a hostage's computer to post Facebook messages lamenting ...
Social media training set after Pa. hostage callPolice News

all 389 news articles »

09/26/2012 11:36 AM
9 Tips for Managing Your Child's Social Media Presence - Forbes

Forbes

9 Tips for Managing Your Child's Social Media Presence
Forbes
No matter how old your kid is, you've likely confronted questions surrounding his social media usage. You may have posted pictures of your baby on Facebook, received a notification that your toddler was tagged in a photo by a well-meaning friend or had ...
Tech Talk: Social Media and CampaignsKFYR-TV
Social media as a game-changer for opposition partiesBizcommunity.com
Saudis use social media to laud, slam National DayJerusalem Post
Huffington Post -Business 2 Community -BusinessNewsDaily
all 131 news articles »

09/26/2012 10:01 PM
Social Media Delivered among Best Places to Work 2012 - Bizjournals.com (blog)

Social Media Delivered among Best Places to Work 2012
Bizjournals.com (blog)
The group joins other Social Media Delivered employees in a den that's been remade into a meeting room. They plop down in chairs around a big table, and they toss questions and comments around during a half-hour conference call with a pair of Think ...


09/26/2012 03:17 PM
Here's Why Social Media Week LA Is Important This Year - Huffington Post (blog)

Here's Why Social Media Week LA Is Important This Year
Huffington Post (blog)
Social Media Week 2012 kicked off on Monday. So you know, Social Media Week "is a worldwide event exploring the social, cultural and economic impact of social media. Our mission is to help people and organizations connect through collaboration, ...


09/26/2012 09:50 PM
Chinese Social Media Offers Great Opportunities for Charity: Gates Foundation - HispanicBusiness.com

Chinese Social Media Offers Great Opportunities for Charity: Gates Foundation
HispanicBusiness.com
China's social media companies put aside competition when they come to work together for social good, setting a great example from which other countries can learn, according to a senior officer of the Bill & Melinda Gates Foundation. "Countries use ...

and more »

09/26/2012 07:32 PM
How "Sleepwalk With Me" used social media, public radio to become an Indie hit - Chicago Tribune

How "Sleepwalk With Me" used social media, public radio to become an Indie hit
Chicago Tribune
"I think that the 'This American Life' audience is very media savvy and just a social-media-heavy audience," said Brian Bedol, CEO of Bedrocket Media Ventures, one of the film's main backers. "So the whole strategy was to incubate it within the 'This ...

and more »

09/26/2012 04:11 PM
Unproven Social Media Stocks Winning Election 2012 - TheStreet.com

Unproven Social Media Stocks Winning Election 2012
TheStreet.com
NEW YORK (TheStreet) -- As the presidential election hits the homestretch, the race isn't just on between Democrats and Republicans. One of the more intriguing contests of the campaign may center on record election year ad spending on social networks ...

and more »

09/26/2012 08:33 PM
Jill Meagher disappearance sparks social media manhunt - NEWS.com.au

Jill Meagher disappearance sparks social media manhunt
NEWS.com.au
THE disappearance of ABC worker Jill Meagher has highlighted the growing trend of everyday Australians using social media to play armchair detective. Within hours of Ms Meagher's disappearance on the way home from Friday night drinks with friends, ...

and more »

search marketing - Google News

Google News


09/26/2012 05:23 AM
In-House SEO Interview: The Hidden Heroes of Search - Search Engine Watch

Business 2 Community

In-House SEO Interview: The Hidden Heroes of Search
Search Engine Watch
John Cole: I got into search marketing in the late '90s when I had a side business designing websites for local businesses. It wasn't until 2007 that I began a career as a full-time search marketer. I started off working for an agency, and since taking ...
Search Engine Optimization is NOT a One-Time ThingBusiness 2 Community
Whiteboard Friday: Predicting Keyword VolumeIMSoup

all 5 news articles »

09/26/2012 03:14 AM
3 Tips for Marketers Ready to Invest More in Mobile - Search Engine Watch

3 Tips for Marketers Ready to Invest More in Mobile
Search Engine Watch
Also in the travel category, 75 percent of mobile travel users reported that they notice mobile ads and only 25 percent have a preferred brand before the search. Marketers have an opportunity to influence these searchers with the right mobile content ...


09/25/2012 10:31 AM
Beyond SEO: Inbound Marketing in a Post-Google World - Business Insider

PR Web (press release)

Beyond SEO: Inbound Marketing in a Post-Google World
Business Insider
One of the main arguments I've heard against calling it inbound marketing (other than people who just plain don't like the term) is that SEO is already a thing. If we're still spending our time optimizing a website for maximum organic traffic from ...
The Google Dance Is BackSearch Engine Land
Little Things 9 - Build LinksBusiness 2 Community
SEO Expected to Increase Influence in Business Strategies, Survey RevealsKoMarketing Associates
MarketWatch (press release) -PR Web (press release)
all 67 news articles »

09/26/2012 06:20 PM
Morris Publishing creating new digital marketing division - The Augusta Chronicle

PR Web

Morris Publishing creating new digital marketing division
The Augusta Chronicle
The division will contain a sales force offering mobile Web site design, video production, search engine marketing, search engine optimization and other digital products and services. Locally, Main Street Digital will be a new venture of TAC Media, the ...
Morris, LocalEdge Team On Web MarketingNetNewsCheck.com
Morris Communications Partners With Hearst's LocalEdge(TM) To Offer Internet ...Daily Markets (press release)
TU Media creates new division to offer digital solutions to Jacksonville-area ...Florida Times-Union

all 9 news articles »

09/26/2012 08:30 AM
CONVERGE Chicago features Engaging Brands! - Sacramento Bee

CONVERGE Chicago features Engaging Brands!
Sacramento Bee
25, 2012 -- /PRNewswire/ -- The Institute for Social, Search & Mobile Marketing has assembled one of the best line-ups of leading brands of social media and mobile marketing business practitioners. "Our goal is to continue our reputation for featuring ...

and more »

09/26/2012 07:25 AM
Forrester Study: Email and Search, Not Social, Drives Sales Online - Marketing Pilgrim

Marketing Pilgrim

Forrester Study: Email and Search, Not Social, Drives Sales Online
Marketing Pilgrim
... is to page to purchase full report which Marketing Pilgrim receives no payment whatsoever) basically says the the most effective tools in the online space to drive sales are the equivalent of online hammer and nails: email marketing and search ...
Social Media Influences Less Than 1% of Online Purchases [STUDY]Yahoo! News Blogs (blog)
Consumers use social as discovery method, sales come from contentBrafton
Social media posts don't lead to salesInternetRetailer.com
BizReport -Direct Marketing News
all 9 news articles »

09/26/2012 07:57 PM
Bernhart Associates' Q4 Hiring Survey Released, Outlook Weakens - What They Think

Bernhart Associates' Q4 Hiring Survey Released, Outlook Weakens
What They Think
"In terms of job creation we're only a few points ahead of a year ago," said Jerry Bernhart, leading direct and digital marketing recruiter and principal of Bernhart Associates Executive Search, LLC, which conducts the widely tracked quarterly hiring ...
Direct marketing employment outlook for Q4 weakensBtoB Magazine

all 2 news articles »

09/25/2012 10:15 PM
Internet Marketing For Start Ups Seminar Now Registering Businesses - Daily Markets

PR Web

Internet Marketing For Start Ups Seminar Now Registering Businesses
Daily Markets
Staying alive in search engines is becoming harder for content that is older than 90 days according to the Internet Marketing for Beginners website. Companies can develop attractive websites that utilize modern applications and still fail to produce ...
Internet Marketing for Small Businesses Event Now Registering AttendeesEquities.com
Google marketing taught to business ownersAmsterdamPrinting.com
Internet Marketing for Beginners Announces Internet Marketing for Small ...IMSoup
Marketing Land -DigitalJournal.com (press release)
all 46 news articles »

09/24/2012 11:22 AM
Pass Options for SMX East; Sessions, Networking and More â€Â" Starts Next Tuesday! - Search Engine Land

Pass Options for SMX East; Sessions, Networking and More â€Â" Starts Next Tuesday!
Search Engine Land
Search Marketing Expo â€Â" SMX East kicks off October 2 at the Javits Convention Center in NYC. With over 50 educational sessions and keynotes, multiple networking activities and presentations from leading solutions providers, you'll get the tactics and ...

and more »

09/26/2012 12:41 PM
United Selects Momentum Worldwide To Lead Global Sponsorship Marketing ... - The Herald | HeraldOnline.com

United Selects Momentum Worldwide To Lead Global Sponsorship Marketing ...
The Herald | HeraldOnline.com
After an extensive search which began in the spring, United identified Momentum as the strategic planning and activation sponsorship marketing partner that will help manage its portfolio of more than 25 sports and entertainment properties nationally ...

and more »

mobile marketing - Google News

Google News


09/26/2012 12:06 PM
Companies need to get Mobile: Mobile Marketing and Social Media - Equities.com

Companies need to get Mobile: Mobile Marketing and Social Media
Equities.com
Mobile Marketing has turned the world into a twenty four hour, non-stop business opportunity. Implementation of mobile marketing advertisement campaigns have allowed companies to attain a ubiquitous presence in the market; regardless of time or place, ...

and more »

09/26/2012 02:44 PM
Apple's Passbook opens a new mobile marketing venue - InternetRetailer.com

Apple's Passbook opens a new mobile marketing venue
InternetRetailer.com
There's been a lot of hype about mobile wallets in recent years, but little adoption. Apple Inc. has the potential to change that with its new Passbook app. Passbook is a mobile wallet that enables a consumer to store her loyalty cards, movie and event ...

and more »

09/26/2012 05:30 AM
BlueKai Activates Data Intelligence to Mobile Marketing - Sacramento Bee

BlueKai Activates Data Intelligence to Mobile Marketing
Sacramento Bee
"As ad spending on mobile continues to double from last year, marketers are looking for ways to be competitive and effective in this channel," said Cory Treffiletti, Senior Vice President of Marketing for BlueKai. "BlueKai's DAS promises to help ...


09/26/2012 12:36 PM
Catalina relocates mobile marketing business from Quincy to South Boston - L.A. Biz

Catalina relocates mobile marketing business from Quincy to South Boston
L.A. Biz
Within months after acquiring Modiv Media in Quincy, Catalina has decided to move the mobile media business to bigger digs in South Boston. Catalina last month signed a seven-year lease for 25,000 square feet in two floors at 24 Farnsworth St. in the ...
'Game changer' plugs into BostonBoston Herald
Catalina Triples Mobile Team In Boston's Innovation DistrictMediaPost Communications

all 11 news articles »

09/26/2012 07:35 AM
Average firm to spend $13-22 mn on mobile marketing this year: Tata ... - Economic Times

Economic Times

Average firm to spend $13-22 mn on mobile marketing this year: Tata ...
Economic Times
NEW DELHI: An average global company will spend USD 13-22 million this year for marketing through mobile devices, a study by Tata Consultancy Services said today. "During 2012, the average-size company (USD 11.2 billion in annual revenue) will spend ...
Asia-Pacific Leads the Race to Engage Digital Mobile Consumers in 2012African Business Review (press release)

all 43 news articles »

09/26/2012 02:12 PM
James Madison Athletics/Front Row Marketing Selects Phizzle to Enhance Fan ... - ADOTAS

James Madison Athletics/Front Row Marketing Selects Phizzle to Enhance Fan ...
ADOTAS
SAN FRANCISCO (September 25, 2012) â€Â" Phizzle Inc., a leading technology provider of advanced mobile marketing products and digital advertising solutions, today announced an agreement with James Madison Athletics to power its digital marketing ...
James Madison Athletics and Front Row Marketing Selects Phizzle to Provide ...MarketWatch (press release)

all 4 news articles »

09/24/2012 04:27 PM
Dreamforce: Salesforce Focuses on Mobile Marketing - PC Magazine

Dreamforce: Salesforce Focuses on Mobile Marketing
PC Magazine
At its annual Dreamforce conference last week, Salesforce.com introduced a wide array of products, mostly focused on using social connections in sales and marketing in new ways. There were many interesting product announcements, including Social Key ...

and more »

09/25/2012 02:18 PM
Mobile Marketing Goes Postal with Holiday eCommerce Promotion - Marketing Pilgrim

Marketing Pilgrim

Mobile Marketing Goes Postal with Holiday eCommerce Promotion
Marketing Pilgrim
It may not seem like it, but mobile is actually the perfect compliment to the US Postal Service. When a customer uses their mobile device to buy something online, that something has to be mailed to them and there's a one in three chance that that ...
Mobile Barcodes and Direct Mail to Drive Holiday ShoppingBusiness Review USA (press release)

all 17 news articles »

09/25/2012 07:03 AM
BlueKai Now Unlocks Brand Insights for Mobile Marketing - ADOTAS

BlueKai Now Unlocks Brand Insights for Mobile Marketing
ADOTAS
Offering the industry's first ever mobile end-to-end, cloud-based solution, marketers and publishers will now be able to better understand and analyze their mobile audiences to adjust and activate marketing messages that align with their interest and ...
BlueKai solution offers mobile brands dataBizReport
BlueKai extends data platform to mobile marketBtoB Magazine

all 10 news articles »

09/26/2012 03:14 AM
3 Tips for Marketers Ready to Invest More in Mobile - Search Engine Watch

3 Tips for Marketers Ready to Invest More in Mobile
Search Engine Watch
At a recent Mobile Marketing Association event, one ROI firm recommended that marketers allocate 7 percent of their budgets to mobile with growth to 10 percent by 2016. I disagree. Mobile monetization opportunities are high and should be commanding a ...