mobile marketing - Google News

Google News

04/19/2013 02:09 PM

5 Must-Have Mobile Marketing Tools for Businesses - Search Engine Journal

Search Engine Journal 5 Must-Have Mobile Marketing Tools for Businesses Search Engine Journal It seems like every week I read a new set of statistics about the importance of mobile in a company's marketing strategy. Two of the most recent stand out. The first, from SteamFeed, included the fact that in the United States, 37 percent of internet ... Is Facebook Local Search's Sleeping Giant, or Just Sleeping?Search Engine Watch Mobile Web Browsing and the Rise of Local SearchBusiness 2 Community all 4 news articles »

04/19/2013 11:45 AM

Apple Admits to Storing Siri Data for Two Years - Mobile Marketing Watch

Mobile Marketing Watch Apple Admits to Storing Siri Data for Two Years Mobile Marketing Watch In response to questions and criticisms from mobile privacy advocates, Apple has finally capitulated and revealed how long it stores SirI-related user data. From searches to commands, everything that users put into Siri remains with Apple for quite a ... and more »

04/19/2013 10:01 AM

Facebook Has High Hopes for Cloud Based Mobile Platform Provider - Mobile Marketing Watch

Mobile Marketing Watch Facebook Has High Hopes for Cloud Based Mobile Platform Provider Mobile Marketing Watch “The need for integrations with today's most popular social media channels is a must when building and bringing a mobile app to market,” says Ty Amell, CEO and Co-Founder of StackMob. “With the explosive growth of Facebook, it's critical that ...

04/16/2013 01:22 PM

Mobile Marketing on Facebook - TIME

EndGame Public Relations Mobile Marketing on Facebook TIME Still, unless you've tapped into mobile marketing, you're missing out on the most active pool of Facebook fans. A study by the Web.com Group shows that of the small businesses who embrace mobile marketing, more than 80 percent have seen an increase in ... Facebook Smartphone Use Increases on WeekendsMad Mobile News all 100 news articles »

04/19/2013 11:07 AM

Millennial Media Infographic Looks at Mobile Madness 2013 - Mobile Marketing Watch

Mobile Marketing Watch Millennial Media Infographic Looks at Mobile Madness 2013 Mobile Marketing Watch Millennial Media Infographic Looks at Mobile Madness 2013 300x155 Millennial Media Infographic Looks at Mobile Madness In a new infographic published Friday, Millennial Media explores mobile activity during the recent NCAA tournament. And the ...

04/19/2013 06:39 AM

Mobile Marketing - Huffington Post UK (blog)

Mobile Marketing Huffington Post UK (blog) There are a number of big name brands leading the way in mobile marketing and there's one thing these campaigns all have in common - long term customer engagement. Brands have realised that building relationships with their customers is more important ...

04/19/2013 02:46 PM

Passbook Proves a Winner in European Restaurant Marketing - Mobile Marketing Watch

Passbook Proves a Winner in European Restaurant Marketing Mobile Marketing Watch The voucher could be used at any Harvester restaurant across the UK, and could be redeemed directly from the mobile device… The campaign was targeted to families and people who enjoy eating out, and the ads were only shown to consumers on mobile ... and more »

04/19/2013 06:15 AM

Unspoken Rules of Mobile Marketing In A Crisis - MediaPost Communications

Unspoken Rules of Mobile Marketing In A Crisis MediaPost Communications Earlier this week, the nation stood by and watched triumph turn to tragedy at the finish line of the Boston Marathon. As news trickled out, many turned to social networks to learn more, and to share their feelings. And that's when the advertising and ...

04/19/2013 12:46 PM

Penguin Will Reportedly Cut Off eBooks Deal with Apple - Mobile Marketing Watch

Mobile Marketing Watch Penguin Will Reportedly Cut Off eBooks Deal with Apple Mobile Marketing Watch Penguin Cuts Off eBooks Deal with Apple 300x225 Penguin Will Reportedly Cut Off eBooks Deal with Approximately 18 months after an expansive ebook antitrust investigation began, Apple and Penguin are going their separate ways on a previously ... and more »

04/19/2013 01:54 PM

Microsoft Prepping iPad Mini Killer? - Mobile Marketing Watch

Mobile & Apps Microsoft Prepping iPad Mini Killer? Mobile Marketing Watch ... pint-sized tablet will reach consumers, Microsoft is probably moving with haste to get the product ready, especially since the company's recently unveiled line of Surface tablets has largely failed to eat away at iOS and Android dominance in the ... Browser greatest threat to enterprise network: MicrosoftITWorld Canada Microsoft Confirms Smaller, Cheaper Windows 8 Tablets Coming 'In Months'Mobile & Apps Google Figures Lifted On Better Click Rates; Microsoft Windows Performs, With ...CMSWire Marketing Week -CIO Magazine all 425 news articles »

search marketing - Google News

Google News

04/18/2013 01:24 AM

The Critically Important Role of Bing Ads in Search Marketing - Search Engine Watch

V3.co.uk The Critically Important Role of Bing Ads in Search Marketing Search Engine Watch bing-ads-logo It was one of those moments in time I bet many Microsoft executives would like to revisit. The day they decided that Bing Ads (formerly known as Microsoft adCenter) had to be different from AdWords. We all know the outcome, using a ... Mobile and Tablets Driving US Paid Search SpendWall Street Journal It's not quite a game yet, but Bing and Yahoo gain on GoogleInternetRetailer.com Report: Bing Ads Gains Market Share In Q1 - Search Engine LandSearch Engine Land all 16 news articles »

04/18/2013 08:40 AM

The search engine marketer â€Â" a new challenger for display? - The Guardian (blog)

The Guardian (blog) The search engine marketer â€Â" a new challenger for display? The Guardian (blog) This won't be the first time that search engine marketing (SEM) agencies have dipped their toe into the display advertising water. Many adopted this business model years ago, when the ad buying market was less mature and the results were therefore less ...

04/17/2013 06:05 PM

International Search Summit Keynote: Yandex Co-Founder & CTO Ilya Segalovich - Search Engine Land

International Search Summit Keynote: Yandex Co-Founder & CTO Ilya Segalovich Search Engine Land We also plan to ask Ilya a lot of questions about the opportunities for search marketers around the globe. Questions like how Yandex is unique, how it differs from Google, and importantly, how it supports webmasters and advertisers to help them succeed ...

04/18/2013 06:10 PM

Manage by Exception: Why Search Marketers Need Automated Alerts - Business 2 Community

Manage by Exception: Why Search Marketers Need Automated Alerts Business 2 Community Manage by Exception: Why Search Marketers Need Automated Alerts image Red Alarm Imagine a world where firefighters wander the streets, putting out 2-alarm blazes as they happen to come across them. Thankfully, Francis Upton introduced the world to ...

04/16/2013 01:10 PM

3 Ways Promotional Gifts Can Enhance Your Social Media Marketing Strategy - Search Engine Journal

3 Ways Promotional Gifts Can Enhance Your Social Media Marketing Strategy Search Engine Journal Social media has become the go-to marketing vehicle for companies looking to generate interest, conversation and increase consumer engagement with their brand. Likewise, at Steel City Marketing, we have invested both time and money into making this ...

04/15/2013 01:19 AM

How Will Google Glass Change Internet Marketing? - Search Engine Watch

How Will Google Glass Change Internet Marketing? Search Engine Watch For all the hype about Google Glass, not much has been said about how it's going to change Internet marketing. Could it be that for all our gadget drool, we're overlooking what could be the biggest Internet marketing explosion of the decade? Or will ...

04/16/2013 02:28 PM

Live Blogging at Affiliate Management Days: Affiliate Marketing - Search Engine Journal (blog)

Live Blogging at Affiliate Management Days: Affiliate Marketing Search Engine Journal (blog) Biggest thing about affiliate marketing is to help make everything easy. Make everything easy. Many people go into a store and follow signs to get where they want. Others ask people for directions to where they need to go. Everyone is different, you ... and more »

04/19/2013 09:40 AM

'Integrated Marketing' Latest Buzzword, Critical Ecommerce Activity - Practical Ecommerce

'Integrated Marketing' Latest Buzzword, Critical Ecommerce Activity Practical Ecommerce Internet marketing. This may have been the original terminology â€Â" hence it is still the most widely used. It includes any type of marketing that was done online â€Â" banners, pay-per-click advertising, affiliate marketing, search. Search marketing. This ...

04/11/2013 01:23 AM

The Content Marketing Elephant & the Enterprise - Search Engine Watch

The Content Marketing Elephant & the Enterprise Search Engine Watch Fostering Collaboration Early is Key. This is where search marketing professionals can learn a valuable lesson from our parable. In some versions of the story, the blind men stop bickering and start listening to each other. In this way, the blind men ...

04/17/2013 08:40 AM

Bing And Yahoo! See Search Market Share Growth, Google Dominates - Internet Marketing News

Internet Marketing News Bing And Yahoo! See Search Market Share Growth, Google Dominates Internet Marketing News Google saw its share of the US search engine market fall slightly during March 2013, as Bing and Yahoo! clawed back a marginal amount. The latest figures, released by comScore, displayed that Google's overall market share stood at 67.1 per cent ... and more »

social media - Google News

Google News

04/19/2013 05:07 PM

Thousands post to Dzhokhar Tsarnaev on social media - USA Today - USA TODAY

New York Daily News Thousands post to Dzhokhar Tsarnaev on social media - USA Today USA TODAY The manhunt ended Friday for Boston Marathon bombing suspect Dzhokhar Tsarnaev, but social media posts to a VKontakte social network page and retweets from the Twitter account believed to belong to him continued throughout the day-long search. Boston Marathon bombing suspects: The social media manhunt and the arrestChicago Tribune Authorities in Boston bombing helped, hindered by social mediaCNET Boston bombing suspect venerates Islam, Chechen independence on social ...New York Daily News Slate Magazine -The Hill (blog) -The Atlantic Wire all 5,712 news articles »

04/19/2013 08:44 PM

On social media, Tsarnaevs mixed religious fervor and youthful whimsy - NBCNews.com (blog)

NBCNews.com (blog) On social media, Tsarnaevs mixed religious fervor and youthful whimsy NBCNews.com (blog) By Robert Windrem and Konrad Jankowski NBC News. On what appear to be their social media pages, the two brothers accused of bombing the Boston Marathon presented two faces -- one of Islamic fundamentalism, another of youthful whimsy. A YouTube ... and more »

04/19/2013 02:04 PM

Social media as breaking-news feed: Worse information, faster - CNET

WBFS Social media as breaking-news feed: Worse information, faster CNET Social media as breaking-news feed: Worse information, faster. commentary The unfolding of breaking news on social media can create a dangerous well of misinformation, witch-hunting, and egomaniacal info-spewing. Time for some ground rules for the ... The Role Social Media Played In #BostonBombingsWBFS all 4 news articles »

04/19/2013 02:33 PM

Is Our Addiction To Tragedy On Social Media Inspiring Violence? - TechCrunch

TechCrunch Is Our Addiction To Tragedy On Social Media Inspiring Violence? TechCrunch If terrorism requires an audience, then the recent mainstream adoption of social media may be giving violent actors a bigger stage than ever before. There are many reasons people lash out at the world, but I don't think it's unreasonable to suggest ...

04/19/2013 11:59 AM

5 ways social media can cost you a great new job - CBS News

CBS News 5 ways social media can cost you a great new job CBS News (MoneyWatch) By making networking easier and displaying tech skills, social media can be a vital part of your job search. For instance, you can develop digital relationships with a company you want to work for on Twitter or publicize your professional ... and more »

04/19/2013 12:55 PM

Boston bombing identification attempts on social media end in farce - The Guardian

The Guardian Boston bombing identification attempts on social media end in farce The Guardian Whatever the eventual conclusion to the hunt for the Boston marathon bombers, law enforcement experts as much as social media gurus will be analysing the role played by community websites in assisting â€Â" or perhaps hindering â€Â" efforts to identify and ... Social Media's Manhunt for the Boston BombersBloomberg Boston: TV channels and social media fill news vacuum with rumoursThe Independent Boston marathon bombings: how social media identified wrong suspectsTelegraph.co.uk SiliconBeat -Mashable -Inc.com all 82 news articles »

04/19/2013 08:39 AM

Shelter-in-Place Warnings for Boston Spread Through Social Media - Mashable - Mashable

Shelter-in-Place Warnings for Boston Spread Through Social Media - Mashable Mashable The shelter-in-place warning to the residents of Boston spread throughout social media Friday as Boston police continue the massive manhunt for the second man suspected in the Boston Marathon bombings. It began Thursday night, and officials quickly ... and more »

04/19/2013 01:13 PM

Want to work at Engadget? We're hiring a social media manager! - Engadget

Want to work at Engadget? We're hiring a social media manager! Engadget Do you live and breathe social media tools and have a passion for metrics? Engadget is looking for you! We're searching for a very special social- and community-savvy individual to lead the charge setting social strategy for the top consumer tech blog ...

04/19/2013 10:15 PM

Social media abuzz with love for Toledo - Toledo Blade

Toledo Blade Social media abuzz with love for Toledo Toledo Blade Social media abuzz with love for Toledo. Tweets, photos boast local flavors. BY TAYLOR DUNGJEN BLADE STAFF WRITER. In a contest seeking the best mustache in the region (#419mustache), several fine fellows were nominated, but one was a cut above: ...

04/19/2013 07:13 PM

Japan lifts social media ban against political candidates - Raw Story

Raw Story Japan lifts social media ban against political candidates Raw Story Japan's parliament on Friday lifted a ban on Internet electioneering, permitting candidates and their supporters to tweet, use Facebook and update their websites on the campaign trail. The upper house unanimously approved the bill to revise the public ... and more »

digital marketing - Google News

Google News

04/18/2013 02:56 PM

The State of Digital Marketing in the Networked Age - The Pew Internet and American Life Project

The State of Digital Marketing in the Networked Age The Pew Internet and American Life Project Pew Interent Director Lee Rainie will discuss the Project's latest research into internet trends, mobile connectivity, and use of social media and what they mean for marketers. He will also look ahead at some of the big questions about the next stages ... and more »

04/19/2013 04:37 AM

10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

Econsultancy (blog) 10 interesting digital marketing stats we've seen this week Econsultancy (blog) Here are some of the most interesting digital marketing stats we've seen this week. Stats include online video ads, tablet commerce, multi-screening, email marketing, in-store Wi-Fi and mobile commerce. For more digital marketing stats, check out our ... Email Marketing Is the Cornerstone For Many Marketing Programmes !! [Report]Dazeinfo Marketers integrating digital tactics with emailBusiness Strata - Business News all 4 news articles »

04/17/2013 12:09 PM

Why Citibank Eliminated Its Digital Marketing Department - Business Insider

Business Insider Why Citibank Eliminated Its Digital Marketing Department Business Insider In a crowded conference hall filled with digital ad marketers, Citibank North American head of consumer marketing Vanessa Colella explained why it made perfect sense that one of her first orders of business was, in fact, "eliminating the digital ...

04/18/2013 03:48 PM

Digital marketing firm ExactTarget eyes Atlanta for HQ - Atlanta Business Chronicle (blog)

Digital marketing firm ExactTarget eyes Atlanta for HQ Atlanta Business Chronicle (blog) ExactTarget (NYSE: ET) will bring more than 200 jobs to Buckhead, according to a source. The company has an office at Atlanta Plaza, where it could take more than 40,000 square feet. An ExactTarget spokeswoman declined comment late Thursday evening.

04/19/2013 05:31 AM

"Digital marketing gives us the flexibility to operate at a global and local ... - The Drum

The Drum "Digital marketing gives us the flexibility to operate at a global and local ... The Drum Heineken's global lead of digital strategy and media innovation, Jeremy Brook, discusses the challenges of marketing an alcohol brand, the importance of social media to a good digital strategy and this year's key trends for digital marketing ahead of ...

04/19/2013 08:10 AM

Hello Europe Hires Digital Marketing Experts to Crowdfund Cultural Travel Project - PR Web (press release)

Hello Europe Hires Digital Marketing Experts to Crowdfund Cultural Travel Project PR Web (press release) The team has looked to crowdfund the money on one of the most popular crowdfunding sites, Indiegogo, and has hired digital marketing experts, Command Partners, to help them raise the capital they need. “We love to travel, meet new people, take pictures ... and more »

04/19/2013 10:01 AM

With PC sales declining 14% in Q1 of 2013, digital marketers should move half ... - Econsultancy (blog)

Econsultancy (blog) With PC sales declining 14% in Q1 of 2013, digital marketers should move half ... Econsultancy (blog) With the PC officially in decline, mobile is clearly now the platform of choice for most digital services, including commerce, music, entertainment, banking, and communication. But advertisers and marketers have failed to keep up with consumers and ...

04/19/2013 03:37 AM

Digital Marketing Conference: Dealer innovation - AM-online

Digital Marketing Conference: Dealer innovation AM-online Dealers need to incorporate live chat into all elements of their digital business for it to make it have a positive impact. Godbold said: “Make your websites send out a drop down invite to chat as a call to action for customers visiting you online. “We ... and more »

04/18/2013 10:54 AM

Mobile Mind Shift, Smarter Connectivity Will Change Digital Marketing - MediaPost Communications

MediaPost Communications Mobile Mind Shift, Smarter Connectivity Will Change Digital Marketing MediaPost Communications Since the shift combines searches on social with locations during a specific time of day, it also changes and challenges search engine marketing. Consumers no longer expect information. They demand it--from food calorie counts to updates from friends ...

04/17/2013 03:38 PM

Digital Marketing Students Dissect Data in Search of Sales - University of Texas at Dallas (press release)

University of Texas at Dallas (press release) Digital Marketing Students Dissect Data in Search of Sales University of Texas at Dallas (press release) One of the hottest trends in marketing requires talent for turning big data into big sales. Digital marketing analysts study shoppers' cyberfootprints to help businesses zero in on their most likely customers. “You can target people in a very refined ... Big Data Trends Briefing: Digital Cream London 2013Econsultancy (blog) Setting out a plan for using big dataMarketing Week all 7 news articles »