Tuesday 28 August 2012

mobile marketing - Google News

Google News


08/28/2012 08:52 AM
India's Flytxt signs mobile marketing deal with Warid - Bizcommunity.com

India's Flytxt signs mobile marketing deal with Warid
Bizcommunity.com
Imossio Begoume, chief marketing officer at Warid Congo Brazzaville said, "As part of its innovations aimed at providing personalized offers and services to its subscribers, Warid has partnered with Flytxt, for its innovative approach to mobile ...
Flytxt clinches twin deals in AfricaHindu Business Line
Flytxt Wins Twin Deals In AfricaLight Reading India
Flytxt partners with Africa's two leading telecom operatorsKerala IT News

all 7 news articles »

08/27/2012 07:33 AM
Apple Patent Win Leaves Unclear Implications For Mobile Marketing - MediaPost Communications

MediaPost Communications

Apple Patent Win Leaves Unclear Implications For Mobile Marketing
MediaPost Communications
Days after a California jury awarded Apple over $1 billion in damages over patent infringements, experts can't seem to decide what -- if any -- effect the decision will have on the smartphone market, let alone mobile marketing. The jury found on Friday ...
Apple Wants Samsung's Mobile Devices Pulled From ShelvesMobile Marketing Watch
Microsoft and Nokia to benefit from Apple Samsung rulingMarketing Week
The Apple v. Samsung Decision: What it Means for Mobile ContentBusiness 2 Community
AdAge.com -Fiercemobilecontent -TechCrunch
all 9,035 news articles »

08/28/2012 09:25 AM
HubSpot gathers the inbound marketing faithful in Boston - Boston.com

HubSpot gathers the inbound marketing faithful in Boston
Boston.com
Still, the Cambridge company managed to lure about 2,800 people to the Hynes Convention Center for sessions on "Email Marketing That People Love," "Mobile Marketing," and "Closed Loop Social Selling Strategies." HubSpot coined and helped popularize ...

and more »

08/28/2012 06:05 PM
GuoheAD MIX, Puzzle out the Marketing Dilemma for Mobile Game Developers - Business Insider

GuoheAD MIX, Puzzle out the Marketing Dilemma for Mobile Game Developers
Business Insider
During the latest ChinaJoy game festival held in Shanghai couple weeks ago, we got constant lectures from big names predicting that client game is yesterday, web game is today, while mobile game is tomorrow. In what seems to be echoing the prediction, ...


08/28/2012 09:35 PM
Express Customer is a Fast Moving Target Socially - Chief Marketer

Chief Marketer

Express Customer is a Fast Moving Target Socially
Chief Marketer
"This is a conversationâ€Â"once you get their trust, then you can market to them." For an apparel brand like ... She tries on an outfitâ€Â"and then takes a picture of herself with her mobile phone and sends it to her friends, to see what they think. That ...


08/27/2012 12:06 AM
Understanding Mobile Marketing - Business 2 Community

Understanding Mobile Marketing
Business 2 Community
Mobile marketing can be simply defined as marketing using a mobile device. For example, using a cell phone to do SMS marketing can be defined as one of the categories of this marketing. In order to understand it properly, one will need to have an ...
Consumer Email Behavior: Leveraging Mobile in Email MarketingClickZ
British businesses unaware of high response and open rates of SMS messagingBizReport
Businesses unaware of high response rates of mobile messagingBusiness Strata - Business News
SBWire (press release) -Furniture World Magazine (press release)
all 8 news articles »

08/28/2012 10:53 AM
Meet the Nation's Top Hispanic Marketers in NYC Sept. 19-20 at Portada's ... - The Herald | HeraldOnline.com

Meet the Nation's Top Hispanic Marketers in NYC Sept. 19-20 at Portada's ...
The Herald | HeraldOnline.com
How to best operate in an environment where technology is changing the Hispanic consumer's shopping behavior - How to monetize Latin American audiences of U.S. Hispanic websites - Hispanic Mobile Marketing: Advertising Formats: SMS, Display, In App, ...

and more »

08/27/2012 10:14 AM
10 Ways to Make a Splash with Mobile Marketing - Business 2 Community

Business 2 Community

10 Ways to Make a Splash with Mobile Marketing
Business 2 Community
Mobile marketing is on the rise. In a few years, mobile users will visit your website more often than desktop users. To stay on top of your game, implementing mobile marketing is a mobile_marketing_10 ways must. The first step is ensuring that your ...


08/27/2012 04:53 AM
Effective Mobile Marketing Strategies For Your Business - Business 2 Community

Effective Mobile Marketing Strategies For Your Business
Business 2 Community
Making use of effective mobile marketing strategies can perform wonders for your business by getting your brand, service or products in front of a massive audience of potential buyers. If you have yet to develop a marketing plan for your business that ...


08/28/2012 08:20 AM
The Effective Mobile Marketing Awards Breaks 200 Entries - MobileMarketing Magazine

The Effective Mobile Marketing Awards Breaks 200 Entries
MobileMarketing Magazine
Tickets are £250.00 per person - or £2,050.00 for a table of 10 - including a three-course dinner, leading entertainment and unlimited drinks for the evening. The 2012 Effective Mobile Marketing Awards are sponsored by OpenMarket, 7Digital and Propel.


digital marketing - Google News

Google News


08/28/2012 09:25 AM
HubSpot gathers the inbound marketing faithful in Boston - Boston.com

HubSpot gathers the inbound marketing faithful in Boston
Boston.com
By Scott Kirsner, Globe Columnist. HubSpot, the fast-growing digital marketing company, picked an interesting week to hold its annual user conference: this final stretch of August that tends to be booked with last-minute vacations and back-to-school ...
HubSpot Gold Partner Agency, LyntonWeb Solutions, Highlight Inbound 2012 ...The Herald | HeraldOnline.com

all 16 news articles »

08/27/2012 06:25 AM
SHC Direct Selects Lyris to Improve Digital Marketing Campaigns - NASDAQ

SHC Direct Selects Lyris to Improve Digital Marketing Campaigns
NASDAQ
SHC Direct chose Lyris so that it could take advantage of its experience working with agency partners and use its powerful digital marketing automation platform to improve message targeting and deliverability rates. "As a full-service agency it's ...

and more »

08/28/2012 04:05 AM
Reaching the CIVETS through digital marketing - Econsultancy (blog)

Econsultancy (blog)

Reaching the CIVETS through digital marketing
Econsultancy (blog)
For digital marketers, there are several reasons why they're an attractive prospect now. With young populations and a growing urban middle class, web use and consumer demand are rising fast. Online marketing and social media can be cost-effective ways ...


08/28/2012 11:39 PM
DGTL#U, the First Corporate Digital Marketing Conference of Its Kind in Beirut - Naharnet

DGTL#U, the First Corporate Digital Marketing Conference of Its Kind in Beirut
Naharnet
Beirut remains the media and technology incubator in the region. As an assertion of the capital's role, the organizers of the corporate digital marketing conference DGTL#U have chosen Beirut to be the first stop in the road show around Arab cities ...


08/28/2012 01:09 PM
Study Shows How Demographics Impact Digital Coupon Conversion Rates - ADOTAS

Study Shows How Demographics Impact Digital Coupon Conversion Rates
ADOTAS
RevTrax®, the leading omnichannel promotions platform that empowers brands and retailers to securely drive and measure in-store sales through any digital marketing channel, today announced the results of a four-month study of digital coupon activations ...
RevTrax(R) Study Reveals How Demographics Impact Digital Coupon ...MarketWatch (press release)

all 5 news articles »

08/27/2012 09:16 AM
The importance of a Digital Marketing Campaign - Dental Economics

Dental Economics

The importance of a Digital Marketing Campaign
Dental Economics
While traditional marketing was king just a decade ago, advancements in digital marketing means practices like mine can no longer afford to sit back and do nothing. It wasn't until 2008 that I started exploring other options. After visiting with ...

and more »

08/27/2012 09:42 AM
Triad Launches Back-to-School Digital Marketing Campaigns for Big Brands ... - ADOTAS

Triad Launches Back-to-School Digital Marketing Campaigns for Big Brands ...
ADOTAS
Changing the way Internet shoppers make purchasing decisions online, Triad Retail Media announced today that it has collaborated with a number of industry-leading retailers and brands to create engaging back-to-school digital shopper marketing ...
Triad Retail Media Launches Back-to-School Digital Shopper Marketing ...MarketWatch (press release)

all 3 news articles »

08/27/2012 10:40 AM
Zee focuses on digital marketing - Business Standard

Zee focuses on digital marketing
Business Standard
In an effort to reach out to the more consumers, Zee Entertainment Enterprises (ZEEL) is planning to go for a digital marketing drive and is also in talks with All India Radio (AIR), popularly known as Akashvani, to air its mythological show Ramayan ...

and more »

08/28/2012 09:01 PM
This Incredibly Intricate Graphic Shows Everything You Need To Know About E ... - Business Insider

This Incredibly Intricate Graphic Shows Everything You Need To Know About E ...
Business Insider
The digital marketing world has gone gaga over LUMA Partner's collection of insanely intricate and visually complex infographics that aim to bring order to a confusing digital media landscape. Called LUMAscapes, these charts track the hundreds of ...

and more »

08/28/2012 11:47 AM
Hon Marketing acquired, picks up digital moniker - Sacramento Business Journal

Hon Marketing acquired, picks up digital moniker
Sacramento Business Journal
The business provides social digital programs aimed at Chinese consumers, website design, marketing automation consulting, lead-generation audits, market research and content marketing. Founded in 2009, Clement is a Denver technology public relations ...
Clement Communications Acquires Award-Winning Brand and Digital Agency ...R & D Magazine
Clement Communications acquires Hon MarketingPRWeek
Clement Communications buys Hon MarketingDenver Business Journal

all 9 news articles »

search marketing - Google News

Google News


08/28/2012 03:19 AM
Big Data: An Introduction for Search Marketers - Search Engine Watch

Big Data: An Introduction for Search Marketers
Search Engine Watch
Subscribers to a news alert about “big data” will receive no less than 10 new articles per day. Search marketers may scratch their heads and wonder what's new as search is the granddaddy of big data. And yet there are innovations in big data that ...

and more »

08/28/2012 11:17 PM
Online Marketing Firm Search Influence is Largest Google AdWords Partner on ... - RedOrbit

PR Web

Online Marketing Firm Search Influence is Largest Google AdWords Partner on ...
RedOrbit
Search Influence is a search engine marketing and website promotion company that lives up to its name as a Google Adwords Certified Partner by keeping its growing team up to date with internet marketing skills relevant to search engine optimization ...
SEO India Company, Profit By Search Now Offers Free Adwords Campaign SetupDigitalJournal.com (press release)

all 10 news articles »

08/28/2012 08:50 AM
4 Top Tips for Maximising Local Search Marketing - Business 2 Community

4 Top Tips for Maximising Local Search Marketing
Business 2 Community
Modern search trends mean that people are, more often than not, searching for a service and the place. Therefore, your site might be well optimised for “professional occupational therapist,” but if you have missed the bit from the end that says “in ...


08/28/2012 02:53 PM
How to maximize an SEO budget - Dentistry IQ

How to maximize an SEO budget
Dentistry IQ
Imagine the kind of impact your business could have if you had an unlimited budget for marketing. Unfortunately, most businesses are limited on what they can spend, particularly when it comes to online marketing and search engine optimization (SEO).

and more »

08/28/2012 06:11 AM
4 Ways to Maintain Consistency From Inbound Marketing Channels - ClickZ

ClickZ

4 Ways to Maintain Consistency From Inbound Marketing Channels
ClickZ
Whether a customer enters your website from Facebook, search, email, display, or another inbound marketing channel, your goal as a marketer is to be relevant and encourage them to convert. To increase the chances of a successful online session, you ...


08/27/2012 06:33 AM
Gmail Results in Search Reinforce Google's Dominance - iMedia Connection (blog)

Gmail Results in Search Reinforce Google's Dominance
iMedia Connection (blog)
Google has always been a search marketing dynamo. It has literally invented or made mainstream several well-known search functions, including autocomplete of search terms and the basic structure of search-based online advertising that is used today.


08/28/2012 02:22 PM
Chris Christie's political timing and his lesson for business owners, marketers - Washington Post

Chris Christie's political timing and his lesson for business owners, marketers
Washington Post
The company's core products and services include search engine optimization, search engine marketing, paid search and PPC, website design and development, reputation management and more. Follow On Small Business on Twitter. Related: Obama ...

and more »

08/22/2012 07:56 AM
A Hiring Checklist To Find The Right B2B Search Marketing Agency - Search Engine Land

Search Engine Land

A Hiring Checklist To Find The Right B2B Search Marketing Agency
Search Engine Land
All search marketing programs are not created equally. This rings true most profoundly in the B2B marketing arena where shifting corporate demands, streamlined staffs and reduced budgets produce unique challenges for both B2B companies and the search ...

and more »

08/28/2012 06:02 PM
Google Results Position: How Much Is First Place Really Worth? - Marketing Land

Marketing Land

Google Results Position: How Much Is First Place Really Worth?
Marketing Land
Google page position has long been considered one of the holy grails for site owners, advertisers, or marketers running campaigns to increase the level of exposure for their site. If you're reading this, you probably know that search engine ...


08/27/2012 07:52 PM
Five questions to ask when selecting a paid search agency - Marketing magazine Australia (blog)

Marketing magazine Australia (blog)

Five questions to ask when selecting a paid search agency
Marketing magazine Australia (blog)
Nick has been managing director of Marin Software Australia since January of 2011. He has extensive experience in digital marketing, most recently as commercial director, Australia, for Marin Software and prior to that as managing director of Steak ...


social media - Google News

Google News


08/28/2012 11:38 PM
Social media plays bigger role in Tampa - San Francisco Chronicle

Human Events

Social media plays bigger role in Tampa
San Francisco Chronicle
Tampa, -- Fla. - If you need any evidence that social media is transforming the political discourse in 2012, consider this: More tweets were sent during the first two days Republicans gathered in Tampa this week than in the entire 2008 election campaign.
Social media analysis: Ryan's record questioned from left and rightNBCNews.com (blog)
Can Social Media Escape the Echo Chamber?National Journal
Romney Actively Involved in Campaign's Social Media EffortForbes
Mashable -Human Events -Houston Chronicle
all 6,682 news articles »

08/28/2012 04:08 PM
Is the social networking monoculture ready to crumble? - ZDNet

VentureBeat

Is the social networking monoculture ready to crumble?
ZDNet
Summary: The emergence of new social networking services such as Pinterest and a growing base of disgruntled 3rd party developers for the leading services shows that changes in the social networking industry are far from over. It's also causing a ...
New App.net Social Network Aspires Beyond Chat and AdsTidBITS
Twitter's relationship with the media: It's complicatedGigaOM
New Twitter guidelines, recent censorship draw criticism from journalistsKnight Center for Journalism in the Americas (blog)

all 57 news articles »

08/28/2012 07:05 PM
Social media 'staged' at conventions - Politico

Politico

Social media 'staged' at conventions
Politico
Even the purveyors of the major social media outlets acknowledge that the seemingly altruistic goal â€Â" to use social media to connect the public to its leaders â€Â" can be manipulated just like many of the other tools of modern politics, from TV debates ...

and more »

08/28/2012 03:13 PM
Setbacks announced online don't seem to exist in reality - Chicago Tribune

Setbacks announced online don't seem to exist in reality
Chicago Tribune
We have several mutual friends, and I don't want to create discord in my social circle. Gentle reader: Since it has been more than a year, perhaps this lady has forgotten that some of the things were sold to you, not given. Still, in either case, they ...

and more »

08/28/2012 09:23 AM
RNC Dispatch: Social Media Grows Up at Conventions - WNYC

NBCNews.com

RNC Dispatch: Social Media Grows Up at Conventions
WNYC
... off to a waterlogged start on Monday and despite the fact that there were few official events - the convention convened and was adjourned minutes later - the Tampa Convention Center was abuzz with political celebrities, social networks and plenty ...
GOP, Dem conventions battle to claim social media supremacyThe Hill (blog)
2012 â€Â" a social media electionNBCNews.com
Did Ann Romney sway potential voters? The masses weigh in on social mediaal.com (blog)
Independent Voter Network -Tampabay.com -KYW Newsradio
all 12,333 news articles »

08/28/2012 02:00 PM
The NBC News Social Media Convention Guide - NBCNews.com (blog)

The NBC News Social Media Convention Guide
NBCNews.com (blog)
With Election Day just months away, NBC News is set cover this election season in many new and social ways. As Facebook approaches 1 billion users, Twitter generates over 200 million tweets a day, Foursquare over 3 million check-ins per day and more, ...


08/28/2012 11:13 PM
Using social media in a crisis - Dailyrecord.com

Using social media in a crisis
Dailyrecord.com
Jim Deery, dispatch supervisor for South Brunswick, points to the location of a mobile 911 call on Route 27 on the border with Franklin Township on June 29, 2009. The Think G.I.S. system enables authorities to locate most any mobile phone user who ...

and more »

08/28/2012 07:29 PM
Soldier abuse furore confirms power of social media - ZDNet

Taranaki Daily News

Soldier abuse furore confirms power of social media
ZDNet
This week, breakfast TV also looked at the uproar, wondering whether it did prove the need for some form of control of social media behaviour. Commentators said that making threats is already covered by existing law, as is defamation and libel. Like I ...
Is social media making us mean?Taranaki Daily News

all 75 news articles »

08/28/2012 10:12 PM
(SOCIAL) Tips On Contesting Using Social Media - Radio Ink

Business 2 Community

(SOCIAL) Tips On Contesting Using Social Media
Radio Ink
A lot of radio's efforts in social media fall flat because they try to use it for advertising or exclusively for contesting. You must ask yourself, “Where is the value in our social media for the listener or the “social media actives"? This week we ...
Target on Social Media â€Â" 5 Lessons from One of The World's Most Successful ...Business 2 Community

all 2 news articles »

08/28/2012 07:01 AM
Ericsson study: TV viewing increasingly accompanied by use of social media - Reuters

Siliconrepublic.com

Ericsson study: TV viewing increasingly accompanied by use of social media
Reuters
The results of Ericsson (NASDAQ:ERIC) ConsumerLab's annual study - presented in the TV & Video Consumer Trend Report 2012 - reveal that social TV is becoming a mass-market phenomenon. Sixty-two percent of consumers use social media while ...
Ericsson: TV & social media go togetherAdvanced Television
Social TV becoming mass market - surveyTelecompaper (subscription)

all 15 news articles »