10/07/2012 11:12 PM |
Value of mobile overestimated in the short term, underestimated in the medium ... - MarkLives.com |
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10/04/2012 12:56 PM |
A mobile marketing war - Toronto Sun |
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A mobile marketing warToronto SunThree years on, as the company moves aggressively into the mobile computing business with its Kindle tablets and ereaders, Amazon has already spent $34 million US on TV advertising for the Kindle in the first half of the year, according to Kantar Media ...and more » | |
10/02/2012 04:52 PM |
Making Good on the Promise of Mobile Marketing - Huffington Post |
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Making Good on the Promise of Mobile MarketingHuffington PostAt a recent all things digital conference we hosted for Purina, Jon Steinberg, president & COO of Buzzfeed, was asked: "Every year, people say 'This is going to be the year of mobile,' and it never pans out. What are your thoughts on mobile and will ... | |
10/04/2012 03:05 PM |
Mondelez International Launches Mobile Marketing Initiative - Consumer Goods Technology |
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Mondelez International Launches Mobile Marketing InitiativeConsumer Goods TechnologyMondelez International Launches Mobile Marketing Initiative. Mondelez International, Inc., formerly Kraft Foods Inc., unveiled a mobile marketing initiative during New York's Advertising Week. The new program, Mobile Futures, aims at igniting the ... | |
10/07/2012 11:48 PM |
Online video easily fastest growing advertising segment - iTWire |
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09/28/2012 01:55 PM |
Internet World's Mobile Marketing Strategies: Effectively Leveraging the ... - Sacramento Bee |
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10/02/2012 12:49 AM |
Mobile marketing: the 7% solution - Direct Marketing News |
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Mobile marketing: the 7% solutionDirect Marketing NewsBrands need to refine their creative content on mobile devices and agree on industry production and measurement standards, and objectives before they devote 7% of their budgets to mobile marketing, the panels recommended. âÂÂWhether you get to 7% or not ...and more » | |
10/07/2012 03:38 PM |
Marketing's Next Five Years: How to Get From Here to There - AdAge.com |
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10/05/2012 07:12 AM |
Verizon's Hillier discusses data privacy and the future of mobile marketing - Fiercemobilecontent |
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10/07/2012 09:01 AM |
T-Mobile, MetroPCS Merger May Invigorate Smallest National Carrier - eWeek |
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