Wednesday 20 February 2013

social media - Google News

Google News


02/20/2013 11:22 PM
Consumers don't like using social media for customer service: [24]7 - ZDNet

Consumers don't like using social media for customer service: [24]7
ZDNet
Contacting enterprises on social media is a last resort, not the preferred engagement method, for disgruntled customers, according to predictive customer service company [24]7's CEO PV Kannan. [24]7 offers cloud-based customer service, and manages ...

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02/20/2013 11:36 PM
Sony introduces its social-media-oriented PlayStation 4 - Washington Post

Fortune

Sony introduces its social-media-oriented PlayStation 4
Washington Post
Sony introduces its social-media-oriented PlayStation 4. The Japanese electronics giant talked about its newst gaming system Wednesday, promoting the machine as a “supercharged PC” with the ability to effortlessly share interactive experiences. Andrew ...
PlayStation 4 Will Have Social Aspects and Media SharingGameranx
PS4 socials all the gaming, says Sony; but why?ZDNet
Sony Pushes for Social in PlayStation 4 (Video)TheWrap

all 1,451 news articles »

02/20/2013 03:58 PM
How companies used social media during Hurricane Sandy - The Guardian (blog)

The Guardian (blog)

How companies used social media during Hurricane Sandy
The Guardian (blog)
As Hurricane Sandy approached the US in October last year hundreds of thousands of people used social media networks like Facebook and Twitter to keep abreast of the storm. When the dust settled, people turned to those networks again to follow recovery ...


02/20/2013 07:18 AM
When Terrorists Take to Social Media - The Atlantic

Independent Voter Network

When Terrorists Take to Social Media
The Atlantic
Aaron Zelin, a fellow at the Washington Institute for Near East Policy who recently published a report on the use of social media by jihadist groups, says if groups have their accounts deleted they will just create new ones. "It creates a situation ...
How social media is impacting Australian TV viewing habitsEconsultancy (blog)
Social Media Crime: Are We Putting Ourselves in Danger?Independent Voter Network
Hooked on Facebook: social media addictioneuronews
South Florida Business Journal (blog) -QSRweb.com -Forbes
all 72 news articles »

02/20/2013 01:26 PM
Biden's 'shot-gun' remarks spur social media flurry - CNN International

Biden's 'shot-gun' remarks spur social media flurry
CNN International
New York (CNN) -- Social media lit up Wednesday with reactions to Vice President Joe Biden's off-the-cuff remarks about fending off a would-be home intruder. But unlike most debates about gun control, on which Biden is leading a White House task force, ...

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02/20/2013 11:46 AM
Social Media and Inspirational Leadership - Huffington Post

Social Media and Inspirational Leadership
Huffington Post
In social media, we see people -- entrepreneurs, activists, disruptive thinkers, politicians, educators, journalists -- with content that is informational, inspirational, even aspirational. The words of Lolly Daskal come to mind: "knowledge gives power ...


02/20/2013 10:58 AM
Is Your Social Media Investment Paying Off? Join Us At The Social Media ROI ... - Business Insider

Business Insider

Is Your Social Media Investment Paying Off? Join Us At The Social Media ROI ...
Business Insider
Find out at Business Insider's Social Media ROI conference, taking place May 15, 2013, in New York City. Executives from Fortune 500 brands, technology companies and emerging startups will tackle the question, “Where's the ROI in social media?” ...
Book Review: Exposing the Myths of Social MediaCMSWire
Social media changes German consumer behaviour - studyTelecompaper (subscription)
5 Tips for Better Consumer Response on Social MediaBusiness 2 Community
MediaPost Communications -Dazeinfo
all 12 news articles »

02/20/2013 09:42 PM
How Social Media Made Scandal a Hit in Season 2 - TV Guide

How Social Media Made Scandal a Hit in Season 2
TV Guide
"While the tools don't currently exist to 100 percent correlate social media activity to ratings, our first major social media push when the President was shot led to the first major uptick in the demo ratings," says Marla Provencio, the chief ...

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02/20/2013 04:10 AM
The Best Social Tools from Social Media Weekend - PBS MediaShift

The Best Social Tools from Social Media Weekend
PBS MediaShift
So when social media experts gather, as 500 or so did at Social Media Weekend, hosted by Columbia University's Graduate School of Journalism in New York last weekend, they naturally spend lots of time griping about the overload, then frenetically ...

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02/20/2013 05:17 PM
Website accesses your social media site - WIVB

Website accesses your social media site
WIVB
The creators of the website said they designed the site to help others stay in touch with what's going on globally on social media. “We give the opportunity for consumers and citizens to voice their opinions in more powerful ways while they're at a ...

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mobile marketing - Google News

Google News


02/20/2013 10:55 PM
ROI Remains Top Concern and Objective in Mobile Marketing - Mobile Marketing Watch

Mobile Marketing Watch

ROI Remains Top Concern and Objective in Mobile Marketing
Mobile Marketing Watch
ROI Remains Top Concern and Objective in Mobile Marketing ROI Remains Top Concern and Objective in They're the three little words mobile marketers either love or dread the most â€Â" return on investment. For some with the right tools and winning ...
ROI key to future mobile marketing investments: reportEconsultancy (blog)
Proving ROI Biggest Hurdle For Companies Investing In Mobile Marketing And ...MediaPost Communications
Survey: Marketers face mobile ROI, staffing challengesBtoB Magazine
The Providence Journal -MarketingProfs.com (subscription) -ITNews
all 11 news articles »

02/20/2013 07:24 PM
Invisible PlayStation 4 Already Dubbed a Game Changer - Mobile Marketing Watch

ABC News

Invisible PlayStation 4 Already Dubbed a Game Changer
Mobile Marketing Watch
Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile ...
Sony Announces PlayStation 4 With a Holiday 2013 Release DateGotta Be Mobile

all 1,446 news articles »

02/20/2013 09:31 PM
Pinterest Now Valued at $2.5 Billion - Mobile Marketing Watch

Mobile Marketing Watch

Pinterest Now Valued at $2.5 Billion
Mobile Marketing Watch
Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile ...

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02/20/2013 11:25 AM
4 ways to make the growing mobile market work for you - LifeHealthPro

LifeHealthPro

4 ways to make the growing mobile market work for you
LifeHealthPro
Whether you are team iPhone or team Android, there's no denying the fact that we are officially waist-deep in the mobile generation. Admit it: On any given day most of us are too busy looking down at our phones to even notice what the weather is like.

and more »

02/20/2013 10:46 AM
Sprint, Telefónica Forge 'Global Advertising Alliance' - Mobile Marketing Watch

Mobile Marketing Watch

Sprint, Telefónica Forge 'Global Advertising Alliance'
Mobile Marketing Watch
Sprint Telefónica Forge Global Advertising Alliance 300x201 Sprint, Telefónica Forge Global Advertising Alliance The third largest mobile operator in the United States, Sprint, announced Wednesday that it is teaming with Telefónica to create one of the ...
Sprint Partners With Telefónica to Form Mobile Ad NetworkAdAge.com

all 5 news articles »

02/20/2013 05:34 PM
Internet Gambling Bill Makes Headway in New Jersey - Mobile Marketing Watch

Mobile Marketing Watch

Internet Gambling Bill Makes Headway in New Jersey
Mobile Marketing Watch
Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile ...

and more »

02/20/2013 11:08 AM
How Many Americans Are Comfortable Making Mobile Purchases? - Mobile Marketing Watch

Mobile Marketing Watch

How Many Americans Are Comfortable Making Mobile Purchases?
Mobile Marketing Watch
On Wednesday, Intela â€Â" a global provider of database marketing services â€Â" released a new report focused on consumer mCommerce preferences and behaviors. Some of the information gleaned from Intela's new research points to the rate of mobile payment ...
Consumer confidence in mobile purchases growing in the UKMobile Entertainment
Consumers gain confidence in mobile purchases and they are moving beyond ...InternetRetailing.net
Smartphone owners find confidence to increase m-commerce spend over last ...The Drum

all 4 news articles »

02/20/2013 04:57 PM
Woz Wonders When Apple's Next Big Innovation Will Come - Mobile Marketing Watch

Mobile Marketing Watch

Woz Wonders When Apple's Next Big Innovation Will Come
Mobile Marketing Watch
Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile ...

and more »

02/20/2013 01:16 PM
Twitter Touts Long Awaited New Ads API - Mobile Marketing Watch

Mobile Marketing Watch

Twitter Touts Long Awaited New Ads API
Mobile Marketing Watch
“Since we launched Promoted Tweets in April 2010, marketers have come to Twitter to reach new audiences and engage with more than 200 million active Twitter users on the web, on mobile devices, and on tablets,” says April Underwood, Product Manager ...
Twitter ups social marketing game with Ads API; partners with Adobe, SalesforceZDNet
Twitter's Ads API is Here: So What and Now What?AdAge.com (blog)
Twitter scales up advertising through API access toolsPC World Magazine
Marketing Week -ITBusiness.ca
all 64 news articles »

02/20/2013 02:02 PM
Square Launches Cutting Edge 'Business in a Box' - Mobile Marketing Watch

Mobile Marketing Watch

Square Launches Cutting Edge 'Business in a Box'
Mobile Marketing Watch
Square Launches Cutting Edge Business in a Box 300x231 Square Launches Cutting Edge Business in a Square has delivered a cutting edge point-of-sale solution to physical retailers with the unveiling of its new “Business in a Box.” According to the ...

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search marketing - Google News

Google News


02/19/2013 11:17 PM
Creative Content Marketing: Winning Hearts, Minds & Wallets - Search Engine Watch

Business 2 Community

Creative Content Marketing: Winning Hearts, Minds & Wallets
Search Engine Watch
TopRank Online Marketing CEO Lee Odden presented his SES London session, Creative Content Marketing in the UK: Winning Hearts, Minds & Wallets, to a packed room yesterday. Over the course of an hour, he shared insights, case studies and processes ...
What B2B SEO's Need To Know About Buyer PersonasSearch Engine Land
Is Culture The Key To Success In The Future Of Marketing?Business 2 Community
Stop and read: Refresh on the basics of content marketingBrafton
ClickZ -BizReport
all 13 news articles »

02/20/2013 02:28 AM
“Search Marketing is very ROI focused and measurable” - Digital Market Asia

Digital Market Asia

“Search Marketing is very ROI focused and measurable”
Digital Market Asia
Search Marketing may have been around longer than some other forms of digital marketing like social media, however, it is and always will be relevant and important for marketers. Search Marketing is non-intrusive, unlike many other forms of marketing ...


02/20/2013 10:58 AM
40% of Americans Use Local Search Everyday, LocalSearchForDentists.com ... - PR Web (press release)

PR Web (press release)

40% of Americans Use Local Search Everyday, LocalSearchForDentists.com ...
PR Web (press release)
Local Internet Searches for dentists and dental practices did not exist just a few years ago the way you see it today. According to Graig Presti, CEO of LocalSearchForDentists.com, Local Internet Search Marketing is the most significant change in the ...

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02/20/2013 12:45 AM
Facebook: A Growing Presence in Local Search - Direct Marketing News

The Point

Facebook: A Growing Presence in Local Search
Direct Marketing News
He may not have a crystal ball, but Bill Connard, VP of local search solutions at Rio SEO, predicts that Facebook's Graph Search will give Google and Bing a run for their money when it comes to local search practices in 2013. “I expect Facebook will be ...
Webinar: Learn How Graph Search Will Impact MarketingPR Web (press release)
Facebook's Graph Search Ignites Race To Go LocalMediaPost Communications
Understanding Facebook's Graph SearchBostInno (blog)
Business 2 Community
all 22 news articles »

02/19/2013 09:41 AM
KeyRelevance Search Marketing Professionals to Speak at SMX West 2013 ... - San Antonio Express

KeyRelevance Search Marketing Professionals to Speak at SMX West 2013 ...
San Antonio Express
Noted online marketer Christine Churchill to lead keyword research and SEO copywriting “Boot Camp” and contribute to advanced keyword research panel at national search marketing conference. Dallas, TX (PRWEB) February 19, 2013. KeyRelevance ...

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02/14/2013 06:12 AM
Live @ SMX West: Big Data & Search Marketing - Search Engine Land

Search Engine Land

Live @ SMX West: Big Data & Search Marketing
Search Engine Land
In the early days of search marketing, it was relatively easy to get by using a few simple tools, a spreadsheet, and just casually surfing the Web to see what your competitors were up to. Not so today, in this new era of “big data.” Most search ...


02/20/2013 08:19 AM
Why Do Big Data & Programmatic Marketing Actually Matter? - Search Engine Land

Search Engine Land

Why Do Big Data & Programmatic Marketing Actually Matter?
Search Engine Land
Every day, we send 145bn emails, 340m tweets and 2 million searches queries to Google. But, there is also the more invisible footprints you leave as you go about your day swiping your credit card, driving through tolls, visiting websites, etc.. So ...


02/15/2013 01:34 AM
WordStream's Larry Kim is Speaking at the Search Marketing Expo West in San ... - San Francisco Chronicle

San Francisco Chronicle

WordStream's Larry Kim is Speaking at the Search Marketing Expo West in San ...
San Francisco Chronicle
Larry Kim, Founder and CTO of the search marketing software company WordStream, will be participating in a live discussion at this years' Search Marketing Expo West (SMX West). The conference takes place in San Jose, California, from March 11-13, 2013.


02/12/2013 01:11 PM
Marin Logs State of Global Search Marketing - ClickZ

ClickZ

Marin Logs State of Global Search Marketing
ClickZ
The State of Mobile Search around the Globe 2013, an annual report, analyzes more than $4 billion in paid search spend by brands and advertisers in 13 countries. Most of Marin's clients are large advertisers spending more than $100,000 per month on ...
UK advertisers increased mobile paid-search budgets 94% in 2012BizReport
Nearly a quarter of paid search clicks stem from mobile devicesInternetRetailer.com
Google set to generate billions in search ad revenue from tablets in 2013TabTimes
allvoices -ZDNet
all 38 news articles »

02/08/2013 11:45 AM
Digital Disruption is Affecting Search Marketing: Are You Ready? - Search Engine Watch

Digital Disruption is Affecting Search Marketing: Are You Ready?
Search Engine Watch
disruption "Digital disruption is here," Shar VanBoskirk of Forrester Research announced during the day two keynote at Covario's INFLECTIONPoint 2013 conference. "Marketers must innovate to manage digital disruption." Of all the brilliant minds in ...