Sunday 9 December 2012

digital marketing - Google News

Google News


12/09/2012 07:33 PM
Digital marketing takes centre stage - Daily News & Analysis

Digital marketing takes centre stage
Daily News & Analysis
Call it the powerful word of mouth squared, if you will, but person-to-person talk in the digital medium is slowly emerging from the shadows to be the primary tool to reach out to customers for many corporates. They call it digital marketing. And ...


12/08/2012 08:54 PM
BlueCross Hires New Director Of Digital Marketing - The Chattanoogan

BlueCross Hires New Director Of Digital Marketing
The Chattanoogan
BlueCross BlueShield of Tennessee has hired Vanessa Daffron as director of digital marketing. Ms. Daffron will be responsible for directing all digital marketing and strategies for BlueCross, including the member web portal, bcbst.com, and content ...


12/09/2012 10:20 AM
British Airways boosts digital marketing with Windows 8 app - The Standard Digital News

British Airways boosts digital marketing with Windows 8 app
The Standard Digital News
Richard Bowden, British Airways' digital marketing innovation manager, said, “Our relationship with Microsoft continues to excite, because of our shared desire to innovate and use technology to explore new ways to improve the customer experience.

and more »

12/06/2012 03:05 PM
Creative Digital Marketing Agency, 6S Marketing, Dons Mascot Heads for ... - San Francisco Chronicle

Creative Digital Marketing Agency, 6S Marketing, Dons Mascot Heads for ...
San Francisco Chronicle
6S Marketing, a digital marketing agency, wanted to create a fun and dynamic tour of their office that truly emphasized its vibrant office culture. They hired a Google Street View Certified photographer and put on fuzzy animal mascot heads to dress up ...

and more »

12/06/2012 06:43 AM
The salt of digital marketing - Hindu Business Line

Hindu Business Line

The salt of digital marketing
Hindu Business Line
The digital marketing market size in India is estimated to touch close to Rs 2,000 crore by 2013 from Rs 1,400 crore in 2011, according to industry watchers. Areas like online retail, ticketing and branding of FMCG products are moving online, and the ...

and more »

12/08/2012 12:34 AM
Stretching the digital dollars across the globe - Direct Marketing News

Stretching the digital dollars across the globe
Direct Marketing News
According to the APAC Digital Marketing Performance Dashboard by the CMO Council and Adobe Systemsâ€Â"a report that focuses on marketing tactics in the Asia-Pacific Regionâ€Â"37% of marketers devote less than 10% of their marketing budget to digital ...


12/07/2012 03:29 AM
10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

10 interesting digital marketing stats we've seen this week
Econsultancy (blog)
Stats include Cyber Monday conversion rates, basket abandonment, eBay's 'Super Sunday' mobile traffic, online security concerns and Stylistpick's increase in conversions. For more digital marketing stats, check out our Internet Statistics Compendium.


11/20/2012 02:48 AM
Asia lags in digital marketing - ZDNet

ZDNet

Asia lags in digital marketing
ZDNet
Summary: Companies in the region understand the importance of digital marketing, but many do not have a comprehensive roadmap or use data correctly to better engage with customers online. Ellyne Phneah. By Ellyne Phneah | November 20, 2012 -- 09:43 ...
Digital Marketing Not the First Priority for Asia-Pacific MarketersKoMarketing Associates
Digital ad spend will double over next few years, Adobe report findsThe Australian
Australia outstrips APAC for digital marketing spend, activityMarketing magazine Australia
Techgoondu -CommsDay -B&T Marketing & Media
all 24 news articles »

12/04/2012 02:05 PM
CMO Digital Marketing Expansion Expected with 2013 Budget Increases - KoMarketing Associates

CMO Digital Marketing Expansion Expected with 2013 Budget Increases
KoMarketing Associates
CMO Digital Marketing Expansion Expected with 2013 Budget Increases The Chief Marketing Officer Council survey of 550 international marketing officers found that fewer than one in five corporations believe they have an effective digital marketing strategy.


11/12/2012 10:41 AM
A digital marketing guide to prepare for Small Business Saturday - Washington Post (blog)

New Zealand Herald

A digital marketing guide to prepare for Small Business Saturday
Washington Post (blog)
(Sarah L. Voisin - Post) To get the full exposure and awareness that your small business needs and deserves, here are some digital marketing tips to help you prepare for this year's Small Business Saturday, coming up on Nov. 24. 1. Think social ...
How Advisors Can Maximize Their Digital Marketing EffortsFinancial-Planning.com (blog)

all 145 news articles »

internet marketing - Google News

Google News


12/09/2012 03:08 AM
Powerhouse Internet Marketing Releases New and Improved SEO Services - Equities.com

SubmitinME

Powerhouse Internet Marketing Releases New and Improved SEO Services
Equities.com
Powerhouse Internet Marketing Inc., a trustworthy name in Online Marketing, has just released a set of new and enhanced SEO services. This SEO Company Canada has come up with techniques which make the most of the newest Internet technologies and ...
Have You Developed an Online Marketing Strategy for 2013?Business 2 Community
Powerhouse Internet Marketing Launches New Services to Revolutionize ...Albany Times Union
Orlando SEO Pros Now Offers Internet Marketing Training & ConsultingMelodika.net (press release)
Virtual-Strategy Magazine (press release) -DigitalJournal.com (press release) -SBWire (press release)
all 92 news articles »

12/09/2012 08:28 AM
Internet Marketing Domain Buying and Domain Selling Strong Numbers - ADI News

ADI News

Internet Marketing Domain Buying and Domain Selling Strong Numbers
ADI News
You have some great ideas that you would like to post on the internet. You may want to offer items for sale, or you might want to offer some great information on a given subject. The thing is you are not certain how to post this information. You do ...


12/08/2012 06:58 AM
5 Financial Tips for Starting Internet Marketing - Business 2 Community

Business 2 Community

5 Financial Tips for Starting Internet Marketing
Business 2 Community
So, you are looking to open up your own small business, but are not well versed enough in Internet marketing to know the best financial practices? Internet marketing can be both a gift and a curse for small businesses. On one hand, for the ...

and more »

12/08/2012 08:07 PM
FTC orders online marketing firm to destroy consumer spyware data - Examiner.com

Examiner.com

FTC orders online marketing firm to destroy consumer spyware data
Examiner.com
7, New York Daily News reports 'Epic Marketplace Inc., a online marketing company spied on Internet users' browsing habits in order to see what health conditions they might have and target ads to them, according to a Federal Trade Commission settlement ...


12/09/2012 11:46 AM
Why Reaching Customers Online Might Not be Worth Your Time - Business 2 Community

Business 2 Community

Why Reaching Customers Online Might Not be Worth Your Time
Business 2 Community
Creating website traffic and ultimately conversions into sales are what makes online marketing a viable service. If your web traffic is high, but site visitors have low visiting times, it shows there is something wrong with your website. There is no ...


12/06/2012 06:12 PM
How Online Marketer Peered Into People's Health Histories - Bloomberg (blog)

Bloomberg (blog)

How Online Marketer Peered Into People's Health Histories
Bloomberg (blog)
There are few things as creepy in online marketing as digging into someone's health history, without their knowledge, to advertise to them. Yet that's precisely what New York-based Epic Marketplace is accused of doing. According to the online ...


12/05/2012 09:06 AM
Internet Marketing Company Kansas City Website Design Launches New ... - Sacramento Bee

Internet Marketing Company Kansas City Website Design Launches New ...
Sacramento Bee
5, 2012 -- /PRNewswire/ -- Internet marketing and web design company, Kansas City Website Design (aka Kansas City Web Design) today announced the launch of its newly designed website: www.Kansas-City-Website-Design.com. The company spent the ...

and more »

12/04/2012 10:01 PM
5WPR CEO: Internet Marketing Works - Jewocity.com Blog (blog)

5WPR CEO: Internet Marketing Works
Jewocity.com Blog (blog)
As the CEO of 5WPR, I am excited to have recently become a guest blogger on Search Engine Journal and believe wholeheartedly in Integrated marketing. Marketing works best when many different disciplines are being used â€Â" from Internet Marketing to ...


12/02/2012 03:03 AM
Toronto Internet Marketing Company â€Â" Powerhouse Presents Their Prize ... - Equities.com

Search Engine Journal

Toronto Internet Marketing Company â€Â" Powerhouse Presents Their Prize ...
Equities.com
Powerhouse Internet Marketing is proud to introduce their brand-new highly rated Client Dashboard. Powerhouse has gone a step further by building our very own Client Dashboard to make our costumers fully grasp what it is we've done and are doing for ...
Powerhouse Internet Marketing Enhances Internet Marketing in Toronto by ...Virtual-Strategy Magazine (press release)
Local SEO and Savvy Internet Marketing by Top Ten Website Marketing Benefit ...Melodika.net (press release)
Are You Guilty of These 3 Marketing Bad Habits?Search Engine Journal

all 22 news articles »

12/04/2012 01:03 PM
Internet Marketing Inc. Speaking at Dallas Digital Summit 2012 - Equities.com

Internet Marketing Inc. Speaking at Dallas Digital Summit 2012
Equities.com
San Diego, CA â€Â" December 4, 2012 - Integrated digital marketing agency, Internet Marketing Inc. (http://www.internetmarketinginc.com/) (IMI), will have a strong presence at the first annual Dallas Digital Marketing Summit 2012 on December 4th and 5th.

and more »

mobile marketing - Google News

Google News


12/09/2012 03:24 PM
8-Track Tapes, Hula Hoops and QR Codes in Mobile Marketing - Business 2 Community

Business 2 Community

8-Track Tapes, Hula Hoops and QR Codes in Mobile Marketing
Business 2 Community
Over the past few years, there have been many naysayers regarding the use of QR codes in marketing to drive mobile engagement â€Â" I was one of them. I, like many, was initially excited by the novelty of using the camera on my smartphone as a scanner.


12/09/2012 07:37 PM
Mobile will take 50% of budget in 2017, but held back by skills gap: study - Marketing magazine Australia

Marketing magazine Australia

Mobile will take 50% of budget in 2017, but held back by skills gap: study
Marketing magazine Australia
Only 4% of the 320 marketers involved in Experian's mobile marketing study are regularly implementing mobile marketing activities, despite a widespread belief it will be one of the most important ways to communicate with customers in the future. Head ...
Local marketers not leveraging mobileAdNews

all 2 news articles »

12/06/2012 02:57 PM
Forrester on mobile marketing: who you do â€Â" and do not â€Â" want to target - VentureBeat

VentureBeat

Forrester on mobile marketing: who you do â€Â" and do not â€Â" want to target
VentureBeat
Forrester released a new report today on mobile marketing. As it turns out, there's only one group of mobile customers that marketers want to target. Big shocker: It's not the 7 percent of American adults who still refuse to use a mobile phone. Most ...


12/08/2012 06:06 AM
Mobile marketing award won by IMImobile and British Gas - QR Code Press

QR Code Press

Mobile marketing award won by IMImobile and British Gas
QR Code Press
It has just been announced that IMImobile, one of the leading providers of specialized smartphone and tablet data platforms and services to enterprises and telecom operators worldwide, is the recipient of one of the top Effective Mobile Marketing Awards.


12/07/2012 02:39 PM
Open Table co-founder introduces mobile marketing app - ZDNet

Open Table co-founder introduces mobile marketing app
ZDNet
The co-founder of OpenTable, Glenn Allen, and Zynga mobile games designer Alan Wells have collaborated to create a new mobile application targeted at small businesses that want an integrated interface for sending marketing and social media messages.


12/06/2012 02:08 PM
Mobile Marketing is Now a Mainstream Marketing Channel - Business 2 Community

Mobile Marketing is Now a Mainstream Marketing Channel
Business 2 Community
I think it's safe to say that mobile is now a mainstream marketing channel. We've known it to be so for some time. However, 2012 has seen massive growth is mobile usage, specifically with regards to smartphones. According to Snaphop.com “in 2012, the U ...


11/27/2012 07:55 AM
What Mobile Marketers Can Learn From The Papa John's Lawsuit - Forbes

Marketing Land

What Mobile Marketers Can Learn From The Papa John's Lawsuit
Forbes
Mobile marketing has become quite ubiquitous I would say as it seems not a day goes by where we are not reading about something relating to mobile marketing. For example last week's announcement by Orbitz highlighting the fact that smartphones now ...
Community spirit over the mobileFinancial Express
4 Tips For Capitalizing On Untapped Mobile ConversionsMarketing Land
It's the year of mobile… againMarketing magazine Australia (blog)
Chief Marketer
all 5 news articles »

12/05/2012 10:34 AM
Verizon seeks customers to spam with mobile marketing forever - Ars Technica

U.S. News & World Report

Verizon seeks customers to spam with mobile marketing forever
Ars Technica
Verizon is starting to contact customers this week about allowing the telecom to sell their dataâ€Â"including location, browsing information, and mobile app usageâ€Â"to third-party marketers in exchange for… coupons. The company promises one coupon up ...
Verizon Selects uses subscribers' location, usage data for opt-in ad programFiercemobilecontent
Verizon asks customers to opt in to personalized marketing programTechRadar UK
AT&T, Verizon offer daily deals with a phone-tracking twistGigaOM

all 340 news articles »

11/28/2012 06:05 AM
Mobile Marketing: How To Generate Loyalty On The Go - Forbes

Mobile Marketing: How To Generate Loyalty On The Go
Forbes
It's important for marketers to think about what that actually means for them. According to a recent Pew Internet report, 46% of American adults own a smartphone. We're deep in a world of mobile dominance, and an effective strategy to capitalize on ...

and more »

12/06/2012 02:20 AM
10 Relationship-First Mobile Marketing Best Practices - ClickZ

10 Relationship-First Mobile Marketing Best Practices
ClickZ
There is little doubt that mobile marketing has become the dream channel for marketers. Not only is it ubiquitous - there are five times as many mobile phones in the world today as PCs - but its real-time nature and commercial power have elevated its ...


search marketing - Google News

Google News


12/09/2012 03:08 AM
Powerhouse Internet Marketing Releases New and Improved SEO Services - Equities.com

SubmitinME

Powerhouse Internet Marketing Releases New and Improved SEO Services
Equities.com
These SEO services include Pay Per Click (PPC) advertising strategies and copywriting, Search Engine Optimization (SEO) writing, SEO and PPC analysis, paid search services, ethical online advertising tactics and much more. Generating visitors to view ...
The New SEO Rules in a Content Marketing WorldMashable
How to Create Google-Friendly ContentBusiness 2 Community
Corporate Social Media Marketing Strategy Checklist for 2013ClickZ
Albany Times Union -Nashua Telegraph (blog) -San Francisco Chronicle
all 92 news articles »

12/05/2012 11:15 AM
MIT Blackjack Kingpin and Forrester's Top Search Marketing Analyst Slated to ... - ADOTAS

MIT Blackjack Kingpin and Forrester's Top Search Marketing Analyst Slated to ...
ADOTAS
SAN DIEGO (December 5, 2012) â€Â" Covario, Inc., the nation's top independent search marketing agency, today announced the keynote speakers for its annual INFLECTIONPoint conference, Feb. 5-7, which is expected to attract many of the world's leading ...

and more »

12/09/2012 03:09 AM
Engineering Marketing Ideas and Strategy from ByReputation's New ... - Equities.com

Engineering Marketing Ideas and Strategy from ByReputation's New ...
Equities.com
With organic search engine optimization, local search directories, and content marketing, ByReputation reaches out to engineering service providers to help bring in new clients. To receive a free engineering marketing consult from an expert, click on ...
Dairy Marketing Ideas and Strategy from ByReputation's New Dairy Promotion ...Beaumont Enterprise

all 9 news articles »

11/29/2012 08:45 AM
Cracking the Code on Facebook Search Marketing Success - Search Engine Journal

Search Engine Journal

Cracking the Code on Facebook Search Marketing Success
Search Engine Journal
From a search marketing perspective, the sheer volume of data on Facebook presents both an opportunity and a challenge when it comes to developing customized, effective campaigns that deliver results. Based on experience with advertisers spanning ...

and more »

11/30/2012 09:12 AM
Lessons Learned: Presenting at a Search Marketing Conference - Search Engine Journal

Search Engine Journal

Lessons Learned: Presenting at a Search Marketing Conference
Search Engine Journal
Presenting at a search engine marketing conference, like the SMX East 2012, had been a goal of mine since I got into the industry just under five years ago, but even though I felt like an expert in the field for what I was presenting, I never thought I ...


11/28/2012 11:07 AM
Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'? - Search Engine Land

Search Engine Land

Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'?
Search Engine Land
The one case where search marketers have 'stolen' real revenue from display teams has been within Facebook advertising (not the new FBX exchange) â€Â" when launched Facebook advertising was obviously the domain of media buyers, but when they ...


12/06/2012 02:32 AM
Spain & Search Marketing: The 2nd Edition - State of Search

State of Search

Spain & Search Marketing: The 2nd Edition
State of Search
Aleyda Solis tries to get a grip the market by gathering some of the best of what happened in Spain. If you have tips, go to our tip page and send them to us! There was certainly a lot of activity last November in Spain search marketing world. Let's ...

and more »

12/06/2012 09:31 AM
Winter Meetings: MiLB Begins Search For Marketing Leader - Baseball America (blog)

Winter Meetings: MiLB Begins Search For Marketing Leader
Baseball America (blog)
NASHVILLEâ€Â"Minor League Baseball president Pat O'Conner spent a good part of his stay in Nashville explaining the sport's new marketing plan to his constituents during league meetings. Next up on his to-do list is finding someone to run the program.

and more »

12/04/2012 03:13 AM
Dynamic Search - Web Marketing Company Uses New Targeted Marketing ... - Equities.com

The Independent

Dynamic Search - Web Marketing Company Uses New Targeted Marketing ...
Equities.com
Web marketing consultant and seo company Dynamic Search is using social media marketing to enhance SEO results. Social media is a growing industry and an important asset for local businesses. Dynamic Search is a leader in providing locally based SEO ...
The Biggest Lies About SEO and Content Marketing EverBusiness 2 Community
14 Ways to Link Social and SEOClickZ
Your Talent Acquisition Strategy Needs SEO, TooMashable

all 57 news articles »

11/29/2012 09:30 AM
Glogou Launches Products To Help US Companies Do Search Marketing In China - Search Engine Land

Search Engine Land

Glogou Launches Products To Help US Companies Do Search Marketing In China
Search Engine Land
Everyone knows China is one of the hottest, fastest-growing markets for consumer goods, but how does a U.S. company become known by Chinese consumers via search marketing? One Silicon Valley-based company by the name of Glogou is working to ...