digital marketing - Google News

Google News

08/31/2012 05:00 PM

Are You Keeping Up With 5 Digital Marketing Trends in 2012? - Customer Think (blog)

Are You Keeping Up With 5 Digital Marketing Trends in 2012? Customer Think (blog) Digital marketing is a constantly evolving landscape. New technologies and tools that can be used for marketing purposes are steadily being developed, creating a space that is always in flux and that offers infinite opportunities for digital marketers ... and more »

08/31/2012 11:12 AM

Is your digital marketing on track? [INFOGRAPHIC] - Tnooz

Is your digital marketing on track? [INFOGRAPHIC] Tnooz Manchester, UK-based digital marketing agency Return on Digital has created an infographic that highlights just how important it is to keep social media on-track, and what steps a social media manager can take to ensure a consistent return on their ... Brand Social to Toast New Brand IdentityAdWorld all 2 news articles »

08/31/2012 02:14 AM

Digital Marketing Agency Unveils New Hotel Internet Marketing Division - Daily Markets

Digital Marketing Agency Unveils New Hotel Internet Marketing Division Daily Markets BeeSeen's newly launched Hotel Internet Marketing division works with hotels, resorts, inns and bed & breakfasts to reach their target customers in a pool of over 250 million people booking their travels online each year. This branch offers hospitality ... and more »

08/31/2012 04:46 AM

10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

10 interesting digital marketing stats we've seen this week Econsultancy (blog) Here's a round up if some of the most interesting digital marketing stats we've seen this week. Stats include mobile commerce in Europe, consumer sharing of data, email subject lines, and Facebook ad revenues. For more digital stats, see our ... and more »

08/31/2012 05:38 AM

Social Media for Small Businesses: Google+ - Mediarun Search (blog)

Mediarun Search (blog) Social Media for Small Businesses: Google+ Mediarun Search (blog) This mini-series of blog posts will be full of useful information and tips to help you plan, structure and execute an effective social media marketing campaign for your small business. This post looks at the most exciting (in my opinion!) and potential ... Why retailers should take note of Google+Marketing Week all 211 news articles »

09/01/2012 12:42 AM

Infographic: SEO top priority for B2B and B2C marketers - Direct Marketing News

Brafton Infographic: SEO top priority for B2B and B2C marketers Direct Marketing News SEO, and how to measure its effectiveness, are top concerns for marketers, according to Webmarketing123's new “State of Digital Marketing 2012 Report.” The survey, which drew on responses from more than 500 B2B and B2C marketers, found growing ... More B2B Companies Engage in Social Media (Report)TopTenWholesale News Survey: Social marketing drives sales, experts enhance successBrafton all 14 news articles »

08/31/2012 10:15 AM

Digital Marketing Manager, International Charity - Third Sector

Digital Marketing Manager, International Charity Third Sector Our client is a leading charity with offices in Milton Keynes and London. They are currently looking to recruit a Digital Marketing Manager to lead and deliver an innovative, highly engaging and commercially effective digital strategy. This role can be ... Digital Project Manager - Londonprintweek.com all 2 news articles »

08/31/2012 04:54 AM

Luxury brands up their digital marketing spend in 2012 - InternetRetailing.net

Luxury brands up their digital marketing spend in 2012 InternetRetailing.net Luxury brands are upping their spend on digital media in 2012, according to a new report. While most brand marketers and agencies believe that digital marketing is more effective than TV for driving online sales, 44% also said it was more effective for ...

08/29/2012 01:50 PM

Sherwin-Williams Digital Marketing Seminars to Take Place in Omaha and ... - BodyShop Business

Sherwin-Williams Digital Marketing Seminars to Take Place in Omaha and ... BodyShop Business The Sherwin-Williams Automotive Finishes A-Plus Network University, along with Summit Software and Marketing, will again conduct their successful Digital Marketing advanced business classes Sept. 26 in Minneapolis and Sept. 27 in Omaha. Designed ...

08/29/2012 03:38 PM

Oneupweb : Digital Marketers Unchained! - StraightUpSearch

StraightUpSearch Oneupweb : Digital Marketers Unchained! StraightUpSearch Oneupweb : Digital Marketers Unchained! Today is OneUpWebsday. We've decided that every Wednesday will be a day in which you get an insider's look at the goings on within Oneupweb. We'll highlight our work, our clients' successes and our team's ...

search marketing - Google News

Google News

08/31/2012 10:17 AM

Kenshoo: Filling the Gaps That Search Marketers Desperately Need - Search Engine Land

Search Engine Land Kenshoo: Filling the Gaps That Search Marketers Desperately Need Search Engine Land At the time (I almost started with In my day…, ha), there were many different engines other than Google and Bing that were viable options for search engine marketing such as Overture, Excite, AltaVista, AskJeeves, etc. This single value proposition of ...

08/31/2012 12:40 AM

Walmart steps up e-commerce with in-house search engine - Direct Marketing News

Walmart steps up e-commerce with in-house search engine Direct Marketing News Walmart is stepping up its integration of its online and in-store properties by creating a proprietary search engine called Polaris. The search engine was developed by the retail giant's in-house technology shop @WalmartLabs, which the company created ... and more »

08/28/2012 03:19 AM

Big Data: An Introduction for Search Marketers - Search Engine Watch

Big Data: An Introduction for Search Marketers Search Engine Watch Subscribers to a news alert about “big data” will receive no less than 10 new articles per day. Search marketers may scratch their heads and wonder what's new as search is the granddaddy of big data. And yet there are innovations in big data that ...

09/01/2012 06:09 AM

The 3 Most Important Online Marketing Metrics to Monitor - Terra.com

Toronto Star The 3 Most Important Online Marketing Metrics to Monitor Terra.com While some people get too wrapped up in monitoring web analytics data such as toolbar PageRank, top 30 rankings and number of daily visitors, there are some crucial metrics to follow and act on in order to improve your website and your search engine ... SEO or Pay Per Click?Business 2 Community Seven Tips to Improve Website Search...Toronto Star Video-Centric Keyword ResearchSEOmoz (blog) PR Web (press release) -Melodika.net (press release) -Technology Digital (press release) all 30 news articles »

08/31/2012 11:52 AM

Here's What's Working For B2B Businesses In Search And Social - WebProNews

Search Engine Land Here's What's Working For B2B Businesses In Search And Social WebProNews B2C marketing efforts in terms of SEO, PPC and social media. We'll focus on the B2B side of things here. Among other things, it looks specifically at the satisfaction levels of in-house/agency search marketing and social media efforts, as well as how ... Industry Survey: PPC Is Losing Ability To Generate LeadsSearch Engine Land 5 Reasons SEM Agencies Should Do Social and SEOClickZ all 5 news articles »

08/30/2012 03:12 AM

Back to School for Search Marketers - Search Engine Watch

Back to School for Search Marketers Search Engine Watch The end of summer means it's time for back to school. Kids of all ages are trading in their swimsuits for backpacks and heading back to class. Now that summer vacation is behind us and a busy Q4 lies ahead, it's as good a time as any for search ...

08/30/2012 10:30 AM

What Retailers Need To Know About The Local-Mobile Marketing Landscape - Search Engine Land

Search Engine Land What Retailers Need To Know About The Local-Mobile Marketing Landscape Search Engine Land Retailers have an array of digital marketing tactics at their disposal: email, SEO, local search, PPC, display ads, social media, etc. These are frequently combined with traditional marketing tactics such as print, direct mail and trade shows. It's ...

09/01/2012 06:18 AM

Buy Real Marketing Garners More Exposure with Buy Twitter Followers Issues - Equities.com

Buy Real Marketing Garners More Exposure with Buy Twitter Followers Issues Equities.com Buy Real Marketing is owned by Clicking Labs. Clicking Labs is a well-established internet marketing company founded in 2010 by Jean-Patrick Bisson, Diana Quartin and Jonathan Kennedy. The company specializes in driving search marketing and social ... and more »

08/22/2012 07:56 AM

A Hiring Checklist To Find The Right B2B Search Marketing Agency - Search Engine Land

Search Engine Land A Hiring Checklist To Find The Right B2B Search Marketing Agency Search Engine Land All search marketing programs are not created equally. This rings true most profoundly in the B2B marketing arena where shifting corporate demands, streamlined staffs and reduced budgets produce unique challenges for both B2B companies and the search ... and more »

08/29/2012 10:29 AM

How To Engage The ZMOT To Be Findable, Relevant & Trustworthy - Search Engine Land

Search Engine Land How To Engage The ZMOT To Be Findable, Relevant & Trustworthy Search Engine Land As search engines continue on the path of rapid evolution, marketing is evolving in tandem as people search in different places at various times across different screens. We are in the midst of a paradigm shift where push messaging and mass consumption ...

mobile marketing - Google News

Google News

09/01/2012 10:56 AM

Mobile marketing is most effective in mcommerce without direct advertising - QR Code Press

QR Code Press Mobile marketing is most effective in mcommerce without direct advertising QR Code Press Mobile marketing is proving to be more unique than marketers had originally anticipated, as a little bit more is learned about the mcommerce channel with each passing day, and better techniques are developed to cater to the preferences of the device users. and more »

08/29/2012 04:14 PM

Study Suggests a '7 Percent Solution' for Mobile Marketing - New York Times (blog)

MediaPost Communications Study Suggests a '7 Percent Solution' for Mobile Marketing New York Times (blog) A consultancy that helps marketers improve the effectiveness of their advertising spending is proposing that they significantly increase the amount of money they spend in the United States on ads on smartphones, tablets and other mobile devices. MMA: Mobile Should Be 7% Of Ad MixMediaPost Communications all 25 news articles »

08/31/2012 11:51 AM

Mobile marketing from Skycore now includes QR codes & social media - QR Code Press

QR Code Press Mobile marketing from Skycore now includes QR codes & social media QR Code Press Leading mobile marketing and mcommerce platform provider, Skycore, LLC., has just announced its new “Scan to Like” and “Tap to Like” smartphone advertising features that brands can use to encourage consumers to become fans at real world locations.

08/31/2012 11:19 PM

3Seventy Releases Whitepaper: “Critical Mobile Ingredients: A Strategic ... - RedOrbit

3Seventy Releases Whitepaper: “Critical Mobile Ingredients: A Strategic ... RedOrbit 3Seventy, a leading provider of mobile engagement solutions, recently released a whitepaper entitled “Critical Mobile Ingredients: A Strategic Approach to Mobile Marketing for Restaurants.” To be used as a guideline for restaurants to understand the ...

08/29/2012 08:45 AM

Mobile Marketing Should Be Less Distraction, More Interaction - MediaPost Communications

Mobile Marketing Should Be Less Distraction, More Interaction MediaPost Communications Has the time for a truly integrated mobile marketing effort finally arrived? It depends how you read the numbers on the level of user's engagement with mobile content. I personally think the time has come, but it requires a very gentle “touch” to ... and more »

08/31/2012 03:05 PM

GraphicMail Improves on Innovative Mobile Site Creator and Adds Shortcode ... - Equities.com

GraphicMail Improves on Innovative Mobile Site Creator and Adds Shortcode ... Equities.com GraphicMail, a leading global hosted email marketing solution, today announced the launch of its new mobile editor that makes it simple for their clients to build and launch a mobile site in minutes, promote it via social media and SMS short code ... and more »

08/31/2012 03:19 PM

Mobile App Marketing Costs Continued Their Upward Climb, Report the Fiksu ... - Sacramento Bee

Mobile App Marketing Costs Continued Their Upward Climb, Report the Fiksu ... Sacramento Bee BOSTON, Aug. 31, 2012 -- /PRNewswire/ -- Fiksu, Inc. (www.fiksu.com), the industry's first cost-effective mobile app user acquisition platform spanning the global mobile ecosystem, today reported the continued trajectory of the cost to acquire loyal ... and more »

09/01/2012 07:23 AM

Everything You Need to Know About Mobile Websites - Business 2 Community

Business 2 Community Everything You Need to Know About Mobile Websites Business 2 Community U.S. consumers spend an average of 1 in every 10 e-Commerce dollars via a mobile device. 6. The most popular mobile marketing tactic in use is creating a mobile friendly website. This is followed by mobile apps, mobile versions of email, mobile ...

08/30/2012 01:21 AM

The age of mobile marketing - Al-Bawaba

Al-Bawaba The age of mobile marketing Al-Bawaba Mobile has fast become the most available channel for communication, information and entertainment, according to Finn Raben, Director General of ESOMAR, the world association for market, social and opinion researchers. He said that figures reveal that ... and more »

08/30/2012 10:30 AM

What Retailers Need To Know About The Local-Mobile Marketing Landscape - Search Engine Land

Search Engine Land What Retailers Need To Know About The Local-Mobile Marketing Landscape Search Engine Land Retailers have an array of digital marketing tactics at their disposal: email, SEO, local search, PPC, display ads, social media, etc. These are frequently combined with traditional marketing tactics such as print, direct mail and trade shows. It's ...

social media - Google News

Google News

09/01/2012 05:17 PM

Romney campaign claims to be closing gap in social media battle - Fox News

Fast Company Romney campaign claims to be closing gap in social media battle Fox News The Democrats have long been the leaders in using social media to their advantage. According to a Pew Research Center study released Aug. 15, the 2012 presidential election is no different â€Â" with Obama far exceeding Romney in the number of Facebook ... Social Media: The Leadership Secret of the Successful CEOChief Marketer Vile social media rants don't deserve a reponseAdelaide Now How to use your community to generate social-media ideasBizjournals.com (blog) Sci-Tech Today -Fast Company -Insurance Age all 38 news articles »

08/31/2012 12:15 PM

Social Media: Friends of athletes valuable - ESPN (blog)

ESPN (blog) Social Media: Friends of athletes valuable ESPN (blog) That is not to say athletes on social media are going to replace traditional journalists. However, stepping into the role of social media interviewer or photojournalist to share and document what's going on in the locker room -- or on a private jet ... and more »

09/01/2012 11:07 PM

Tryon: Schools should guide teachers use of social media - Sarasota Herald-Tribune

Tryon: Schools should guide teachers use of social media Sarasota Herald-Tribune Two incidents in Manatee County that made headlines during the past year demonstrated the risks of teachers using Facebook, or other social media, to discuss students or themselves. In one instance, an elementary teacher -- who was communicating with ...

09/01/2012 04:04 AM

Jennifer Owens: Social media is cutting-edge technology that can cut both ways - Syracuse.com (blog)

Jennifer Owens: Social media is cutting-edge technology that can cut both ways Syracuse.com (blog) While most unsavory incidents in social media don't truly rise to the level of life-ruining, there is a certain truth behind this statement. Most of us who use Facebook or Twitter have seen firsthand the pitfalls that plague online social interactions ...

09/01/2012 05:43 PM

Armando Iannucci turns satirical eye on Silicon Valley - The Guardian

The Guardian Armando Iannucci turns satirical eye on Silicon Valley The Guardian The creation of Facebook has been dramatised in the film The Social Network and information technology workers have been satirised in the Channel 4 series The IT Crowd. However, the rise of social media companies has been almost too recent to have ... Armando Iannucci to pilot 'social media satire' for HBODigital Spy Iannucci to take on social mediaChortle King of Satire Armando Iannucci Looks to Silicon ValleyThe Next Web all 7 news articles »

09/01/2012 01:34 PM

Empty chair, Eastwood hijack Republican media coverage â€Â" Social media seen ... - Kuwait Times

Kuwait Times Empty chair, Eastwood hijack Republican media coverage â€Â" Social media seen ... Kuwait Times LOS ANGELES: Months of careful planning for the Republican National Convention were hijacked by actor Clint Eastwood as traditional and social media erupted in a frenzy of scratched heads and parodies that experts said largely overshadowed ... Eastwood catapults onto the social media sceneNBCNews.com Clint Eastwood's 'Invisible Obama' fires up social mediaTampabay.com all 4,151 news articles »

08/30/2012 04:35 PM

Social media analysis: Ryan called out for claims in convention speech - NBCNews.com (blog)

Adweek Social media analysis: Ryan called out for claims in convention speech NBCNews.com (blog) Paul Ryan was getting hammered on social media for what commenters say was his dishonesty in his address Wednesday night at the Republican National Convention, according to NBCPolitics.com's computer-assisted analysis of thousands of Twitter and ... The Obama Campaign's Brilliant Social Media ResponseAdweek TV audiences go social as Republican convention coverage wanesChicago Tribune Mitt Romney takes center stage at the RNC; how does social media react?al.com (blog) Patriot-News all 27,953 news articles »

09/01/2012 08:53 PM

Cleveland's NAACP chapter aims for new leadership, younger members, social ... - Plain Dealer

Cleveland's NAACP chapter aims for new leadership, younger members, social ... Plain Dealer Stanley Miller, who resigned last year as executive director, and George L. Forbes, who left that president's post in April -- and incorporating social media on the home page. While some in the audience agreed, others acknowledged they don't have ... and more »

09/01/2012 10:31 PM

Pastor coordinates relief via social media - Cincinnati.com

Pastor coordinates relief via social media Cincinnati.com Largely through social media, church members reached out to the community, organizing everything from volunteers to clear fields of debris to donations of cleaning supplies and building materials. Church members prepared meals for volunteers, arranged ...

09/01/2012 01:58 PM

B2B Companies Enhance Social Media Presence with Lead-Generation as Top ... - TopTenWholesale News

TopTenWholesale News B2B Companies Enhance Social Media Presence with Lead-Generation as Top ... TopTenWholesale News B2B companies are fast catching on to online marketing trends as more of them start to follow the example of their B2C counterparts when it comes to social media engagement, shows a recent report by WebMarketing123.com. According to the “State of ... Secret Revealed! What Percent Of Marketing Should Go To Social Media?Business 2 Community Survey: Social marketing drives sales, experts enhance successBrafton SOCIAL MEDIA NEWS: Blogs among 'most valuable' B2B contentB2B Marketing Online Direct Marketing News -Destination CRM all 14 news articles »