Wednesday 8 August 2012

mobile marketing - Google News

Google News


08/08/2012 06:20 AM
Key mobile, marketing talents exit Facebook - Detroit Free Press

ValueWalk

Key mobile, marketing talents exit Facebook
Detroit Free Press
The latest defections came last week, when Ethan Beard, who is responsible for developing relationships with top app makers, and Katie Mitic, platform marketing director, announced pending departures. Jonathan Matus, mobile platform marketing manager, ...
Facebook Tries To Salvage Revenue Through New Marketing ToolValueWalk

all 44 news articles »

08/08/2012 12:05 PM
Tackling Social, Local, Mobile Marketing: Pros Reveal Their 'SoLoMo' Strategy ... - Business Insider

Business Insider

Tackling Social, Local, Mobile Marketing: Pros Reveal Their 'SoLoMo' Strategy ...
Business Insider
startup-120wide.png Hear from Ford, Pepsi, Gap and more on measuring social media impact at "Social Media ROI," Business Insider's conference on strategy for Facebook, YouTube, LinkedIn, Twitter, Instagram, Tumblr, Google Plus and Pinterest.


08/08/2012 05:27 PM
Flying high in mobile marketing - Irish Times

Irish Times

Flying high in mobile marketing
Irish Times
The digital venture was set up eight months ago by Freda McEnroe who, from her experience in marketing, knew a lot of companies were having problems with mobile marketing. Often, they did not have the people or budget to create an app. That's where ...


08/07/2012 09:58 AM
Avoiding Mobile Marketing Mistakes - Lesson 1 - Forbes

Avoiding Mobile Marketing Mistakes - Lesson 1
Forbes
Mobile marketing is tricky. There are many types of mobile marketing campaigns, such as SMS, QR codes, banner ads, and in-app real time offers. It has taken years for companies to embrace QR codes, which are 2D bar codes, for marketing in the U.S. ...


08/08/2012 09:24 AM
Android and iOS dominate mobile market, says IDC - Computerworld

Brisbane Times

Android and iOS dominate mobile market, says IDC
Computerworld
IDG News Service - Android was on over two-thirds of smartphones shipped in the second quarter, with Apple's iOS on around a sixth of them -- more than all the remaining smartphone OSes combined, IDC said Wednesday. Windows Phone's share of the ...
Android Dominates Smartphone Race; Windows Shows StrengthSci-Tech Today
Apple, Android totally mainstream now with 85% of smartphone marketMemeburn
Windows Phone Struggles Against Major Rivals Android and iOSSocial Barrel
Mobile Marketing Watch
all 460 news articles »

08/08/2012 02:31 PM
NQ Mobile Inc. Announces Second Quarter 2012 Results - MarketWatch (press release)

NQ Mobile Inc. Announces Second Quarter 2012 Results
MarketWatch (press release)
NQ MOBILE INC. NON-GAAP MEASURE RECONCILIATIONS (In thousands) Three months ended Six months ended June 30, March 31, June 30, June 30, June 30, 2012 2012 2011 2012 2011 US$ US$ US$ US$ US$ Selling and marketing expenses under ...

and more »

08/08/2012 06:04 AM
Augme Scheduled to Present at Canaccord Genuity 32nd Annual Growth ... - MarketWatch (press release)

Augme Scheduled to Present at Canaccord Genuity 32nd Annual Growth ...
MarketWatch (press release)
Augme(R) Technologies, Inc. (OBB:AUGT) provides strategic services and mobile marketing technology to leading consumer and healthcare brands. Selling its products and services under the Hipcricket brand, Augme's platform has provided measurable ...
Velti to Participate in the 32nd Annual Canaccord Genuity Growth ConferenceVirtual-Strategy Magazine

all 142 news articles »

08/08/2012 12:30 PM
My Mobile Money Pages Review - Created by Chris and Andrew Fox - Not a ... - SBWire (press release)

My Mobile Money Pages Review - Created by Chris and Andrew Fox - Not a ...
SBWire (press release)
Castlebar, Mayo -- (SBWIRE) -- 08/08/2012 -- My Mobile Money Pages Review: Welcome to my review of My Mobile Money Pages a mobile marketing software created by brothers Andrew and Chris Fox. This is a unique software and will revolutionise the ...
My Mobile Money Pages Review by Andrew Davidson ReleasedPR Web (press release)

all 5 news articles »

08/08/2012 12:10 AM
3 tips that make B2B marketing mobile-friendly - Luxury Daily

Luxury Daily

3 tips that make B2B marketing mobile-friendly
Luxury Daily
By Ryan Willumson. Imagine I told you there is an intimate new venue where your potential customers like to hang out. And there was no one else vying for their attention. And you are invited to the party. This is the current state of affairs in the B2B ...

and more »

08/08/2012 09:04 AM
Innovation in the Mobile World - Innovation Excellence (blog)

Innovation in the Mobile World
Innovation Excellence (blog)
Mobile market research is proving to be better than online surveys. With online approaches, the consumer has to be taken out of the moment and put in their workspace in front of a computer. Mobile, on the other hand, gets you into virtually any ...
The next big small thing in fieldworkResearch Magazine

all 2 news articles »

search marketing - Google News

Google News


08/08/2012 03:35 PM
Qdoba® Selects 90octane for Strategic Search Engine Marketing Program - Sacramento Bee

Qdoba® Selects 90octane for Strategic Search Engine Marketing Program
Sacramento Bee
DENVER, Aug. 8, 2012 -- /PRNewswire/ -- Qdoba Mexican Grill®, a leading fast-casual restaurant known for its fresh and flavorful Mexican fare, has selected Denver marketing agency 90octane to strategize and implement a foundational search engine ...

and more »

08/08/2012 12:11 PM
Concepts Every B2B SEO Needs To Know In Today's Internet Marketing ... - Search Engine Land

Business 2 Community

Concepts Every B2B SEO Needs To Know In Today's Internet Marketing ...
Search Engine Land
In a recent Forbes article, the the popular, SEO is Dead / Death of SEO topic took center stage. The article highlighted how questionable SEO tactics (particularly for link building) will no longer be valid. Marketers need to focus on creating truly ...
Online vs Offline for B2B MarketersB2B Marketing Online (blog)
How to Increase Backlinks and Customer Loyalty through Content MarketingBusiness 2 Community

all 5 news articles »

08/08/2012 07:16 AM
Citadel EFT (CDFT) Contracts With New Search Engine Optimization (SEO) and ... - MarketWatch (press release)

Citadel EFT (CDFT) Contracts With New Search Engine Optimization (SEO) and ...
MarketWatch (press release)
OCEANSIDE, CA, Aug 08, 2012 (MARKETWIRE via COMTEX) -- Citadel EFT, Inc. (otcqb:CDFT) (pinksheets:CDFT) which offers U.S. merchants credit card terminals, online, mail order and retail credit card processing services, today announces that it has ...

and more »

08/08/2012 11:21 PM
SEO India Company, Profit By Search Announces Free SEO Bronze Plan Worth ... - PR Web (press release)

New Zealand Herald

SEO India Company, Profit By Search Announces Free SEO Bronze Plan Worth ...
PR Web (press release)
Search Engine Optimization (SEO) is a technique that employs a combination of factors to help a website achieve higher rankings in major search engines. SEO is an integral part of emerging Search Engine Marketing or Internet Marketing strategies that ...
Maps Gurus SEO Report On Social Signals With Search Engine OptimisationPRWire
Seomso.com Continues to Expand Its Backlink Services After 10 Years in BusinessSBWire (press release)
Colorado's #1 SEO Company Fruition.net to Give Away SEO Package Worth ...Virtual-Strategy Magazine
ClickZ -Search Newz -Promotion World (press release)
all 67 news articles »

08/08/2012 10:24 PM
Dental Marketing Strategy & Patient Acquisition: IDA's New Plans Focus On ... - Virtual-Strategy Magazine

Dental Marketing Strategy & Patient Acquisition: IDA's New Plans Focus On ...
Virtual-Strategy Magazine
At the heart of each plan are the New Patient Portals, or dental marketing websites, that are automatically search engine optimized based on the doctor's choice of target markets and geographical locations. With a few mouse clicks, IDA's proprietary ...

and more »

08/08/2012 01:15 PM
View-Through Attribution For The Search Marketer - Search Engine Land

Search Engine Land

View-Through Attribution For The Search Marketer
Search Engine Land
One of the reasons search marketers don't like or understand view-through is because it does not exist as a metric or a capability in the PPC world. With PPC, we see a searcher and can choose to respond to that person with an ad, and that individual ...


08/08/2012 12:26 PM
Why SEO's Usually Suck at PPC Marketing - Business 2 Community

Why SEO's Usually Suck at PPC Marketing
Business 2 Community
When it comes to search marketing, SEO's are from Mars and PPC's are from Venus. Just over a week following the release of our War on Free Clicks infographic, dozens of whiny SEO's have come out of the woodwork with ludicrous sob stories about how ...
How to Get Better Search RankingsNBC Chicago (blog)
SEO Specialist - Turkish - UKGaming Intelligence Group (registration)

all 6 news articles »

08/08/2012 10:31 AM
Framing Landing Pages In The Bigger Picture - Search Engine Land

Search Engine Land

Framing Landing Pages In The Bigger Picture
Search Engine Land
It's wonderful that landing pages have become so widely known, at least in search marketing and conversion optimization circles. They're a well-honed tactic that everyone in our space understands. Want to improve your conversion rate on search ...


08/07/2012 02:03 PM
Search Marketing Local Launches New Services - SBWire (press release)

iMedia Connection

Search Marketing Local Launches New Services
SBWire (press release)
According to Donald D. Dolenec, who's the firm's Marketing Director, Search Marketing Local's new offerings has been generating a lot of interest in the market â€Â" not only within the USA, but from all over the world. Mr. Dolenec wants to assist business ...
Last Week's ASBA and Search Control Marketing Workshop Taught Business ...WebWire (press release)
Why Google dependency is hurting your brandiMedia Connection

all 9 news articles »

08/08/2012 02:26 PM
Retail rivals take on Amazon in paid searchâ€Â"and win - InternetRetailer.com

Retail rivals take on Amazon in paid searchâ€Â"and win
InternetRetailer.com
1 in the Internet Retailer Top 500, doesn't always have complete search marketing domination. In at least three categories of e-retail keywordsâ€Â"children's products, fashion and apparel, and auto partsâ€Â"smaller merchants turned up higher in search ...
AdGooroo Report Uncovers Who's Beating Amazon in Paid SearchMarketWatch (press release)

all 7 news articles »

social media - Google News

Google News


08/08/2012 10:10 PM
Does your school use Facebook or other social media to communicate or teach? - Atlanta Journal Constitution (blog)

ITProPortal

Does your school use Facebook or other social media to communicate or teach?
Atlanta Journal Constitution (blog)
Is your school administration or your school's PTA using Facebook to communicate with parents? Are your teachers using social media in the classroom to help teach? According to one website 90 percent of teachers are using social media in their ...
The Developing Role of Social Media in the Modern Business WorldForbes
The Social Media Oracle: Can Social Media Predict the Latest Consumer Trends?Business 2 Community
How to Hire a Social Media Expert for Small BizReuters
ITProPortal -Huffington Post (blog) -Becker's Hospital Review
all 135 news articles »

08/08/2012 12:24 PM
Why McKinsey Says Social Media Could Add $1.3 Trillion to the Economy - Huffington Post (blog)

Why McKinsey Says Social Media Could Add $1.3 Trillion to the Economy
Huffington Post (blog)
A recent McKinsey study concludes that social technologies could potentially contribute $900 billion to $1.3 trillion in annual value to business. That's welcome news to the jobs-starved economy. I say it's a natural progression of a truly ubiquitous ...
Social media's role in small businessesAmsterdamPrinting.com
The Social Web 2.0 Business Success Program (Nine Courses)PR.com (press release)

all 6 news articles »

08/08/2012 06:41 AM
Social media event focuses on NASA Ames contributions to Mars mission - Examiner.com

Mobile Marketing Watch

Social media event focuses on NASA Ames contributions to Mars mission
Examiner.com
On Friday August 3, a group of social media users visited NASA Ames Research Center. The day-long event focused on Ames's contributions to the Mars Science Laboratory mission which successfully landed the Curiosity rover at Gale Crater on Mars late ...
Social media blast off @NASAGlobe and Mail
NASA Lands on Mars and a Social Media Star is Bornbrandchannel.com
Curiosity Rover live-tweets Mars landingtheEword (blog)
BakeryAndSnacks.com -Siliconrepublic.com -Mobile Marketing Watch
all 11,216 news articles »

08/08/2012 07:19 PM
Coalition looks at social media regulation - Ninemsn

AFP

Coalition looks at social media regulation
Ninemsn
A federal coalition taskforce is examining tougher regulatory powers to take down offensive social media material. Its work coincides with a row over a Facebook page which portrayed Aboriginal people as drunks who sniff petrol and bludge on welfare.
Facebook at centre of convergenceCrikey
Contents removed from racist Facebook pageThe Age

all 238 news articles »

08/08/2012 01:54 PM
2012 Election Politics & Social Media - BostInno (blog)

Sydney Morning Herald

2012 Election Politics & Social Media
BostInno (blog)
As the London 2012 Olympics are already proving to be, the 2012 presidential election between Barack Obama and Mitt Romney is also getting set to be one for the social media record books. Readwriteweb.com reported on Wednesday about Twitter's new ...
Social media, Obama, and political campaignThe La Vernia News

all 7,088 news articles »

08/08/2012 05:21 PM
PGA Goes Big With Social Media at Golf's Final Major - Mobile Sports Report

PGA Goes Big With Social Media at Golf's Final Major
Mobile Sports Report
We'll have a separate Watching Golf this Week post tomorrow with all the details as usual, but I think it's worth taking a quick look today at how the PGA is going big with social media for the year's last major, the PGA Championship, which starts ...

and more »

08/08/2012 09:38 PM
Social media turns 'likes' into dollars for Somali refugees - FOX 9 News

Social media turns 'likes' into dollars for Somali refugees
FOX 9 News
The pledge is contingent upon ARC getting 50000 social media impressions for its "I Am a Star for Somalia" Facebook page. The "I Am a Star for Somalia" campaign was launched a year ago in response to the famine that the United Nations says killed 30000 ...

and more »

08/08/2012 12:05 PM
Tackling Social, Local, Mobile Marketing: Pros Reveal Their 'SoLoMo' Strategy ... - Business Insider

Business Insider

Tackling Social, Local, Mobile Marketing: Pros Reveal Their 'SoLoMo' Strategy ...
Business Insider
Hear from Ford, Pepsi, Gap and more on measuring social media impact at "Social Media ROI," Business Insider's conference on strategy for Facebook, YouTube, LinkedIn, Twitter, Instagram, Tumblr, Google Plus and Pinterest. September 27, 2012, in New ...


08/08/2012 12:08 PM
Even In Trying Times, The Randy Travis Social Media Train Keeps On A Rollin' - Houston Press (blog)

Even In Trying Times, The Randy Travis Social Media Train Keeps On A Rollin'
Houston Press (blog)
Social media is a fun place, where you can damage your entire career or build up a massive following within just a few strokes. You can engage with your fans and help foster a community, and also you know, sell your shit. Just hours after country ...

and more »

08/08/2012 12:54 PM
Weplay, Youth Sports Social Network, Scores Denny's Sponsorship Deal for 200 ... - MarketWatch (press release)

Weplay, Youth Sports Social Network, Scores Denny's Sponsorship Deal for 200 ...
MarketWatch (press release)
LOS ANGELES, Aug. 8, 2012 /PRNewswire via COMTEX/ -- Weplay, the fastest-growing social media platform for coaches, parents and players of youth sports used by 1.5 million families nationwide, has announced a sponsorship deal with 30 Denny's ...

and more »

digital marketing - Google News

Google News


08/08/2012 08:05 AM
Digital Marketing Institute to create 39 jobs - Siliconrepublic.com

Siliconrepublic.com

Digital Marketing Institute to create 39 jobs
Siliconrepublic.com
“We started the company to specifically address the lack of digital marketing knowledge within the traditional business education,” said Anthony Quigley, MD of the Digital Marketing Institute. “We soon noticed that an increasing number of our students ...
Digital Marketing Institute announces 39 new jobsBusinessandleadership.com

all 2 news articles »

08/08/2012 03:31 PM
Behind The Brand: Citi's Digital-Marketing Game Plan - Forbes

Behind The Brand: Citi's Digital-Marketing Game Plan
Forbes
Michelle Peluso came to Citi three years ago as interim CMO under then-CEO Terri Dial's initial push to become a more consumer-led organization. She came with a healthy dose of digital expertise, having founded travel-deals site Site59 and later ...


08/07/2012 07:05 AM
Imaginario Mexicano Uses Optify's Digital Marketing Software Suite for ... - MarketWatch (press release)

Imaginario Mexicano Uses Optify's Digital Marketing Software Suite for ...
MarketWatch (press release)
Like many other digital marketing agencies, Imaginario was looking for more than a simple SEO point solution. They needed a solution that would give them a competitive differentiator for their clients without impacting their profit margin. Optify's ...

and more »

08/07/2012 12:43 PM
Qualtrics unveils digital marketing tool for updating web content on-the-go - ZDNet (blog)

ZDNet (blog)

Qualtrics unveils digital marketing tool for updating web content on-the-go
ZDNet (blog)
Qualtrics, an enterprise data analysis software provider, is debuting a new platform that enables marketers to respond to social media and other sources and update website content instantly. In a nutshell, Qualtrics Site Intercept is an online ...
Qualtrics' first product after raising $70M? A digital marketing toolVentureBeat

all 12 news articles »

08/08/2012 01:02 AM
Social Media Agency Seeks Digital Marketing Interns for Fall 2012 - PR.com (press release)

Social Media Agency Seeks Digital Marketing Interns for Fall 2012
PR.com (press release)
Digital marketing agency, Ingenex Digital, is searching for new interns for the Fall 2012 semester. The Ingenex Eco-Friendly Internship program seeks digital savvy college students interested in all forms of new media who can work at least three days a ...


08/08/2012 07:12 AM
AdGooroo Report Uncovers Who's Beating Amazon in Paid Search - EON: Enhanced Online News (press release)

AdGooroo Report Uncovers Who's Beating Amazon in Paid Search
EON: Enhanced Online News (press release)
CHICAGO--(BUSINESS WIRE)--Digital marketing intelligence provider AdGooroo (www.adgooroo.com) today released a new report showing how major retailers such as Target, Toys “R” Us and Victoria's Secret outperformed Amazon in paid search engine ...
Retail rivals take on Amazon in paid searchâ€Â"and winInternetRetailer.com

all 7 news articles »

08/07/2012 06:03 AM
Publicis Groupe acquires Resultrix, strengthens India presence in digital ... - Economic Times

VC Circle

Publicis Groupe acquires Resultrix, strengthens India presence in digital ...
Economic Times
Publicis Groupe has announced the acquisition of Resultrix, a digital marketing agency with an international footprint in India, Singapore, the UAE and the USA. As per the press release issued from the group's Paris office, "This acquisition ...
Publicis Groupe Acquires Resultrix, India's Leading Performance Marketing ...Sacramento Bee
Publicis acquires digital marketing startup ResultrixVC Circle
Publicis Groupe acquires digital marketing agency, Resultrixafaqs (press release)
Indiantelevision.com -Daily Research News Online
all 29 news articles »

08/07/2012 08:50 PM
Mobile App Development's Role in Digital Marketing - PRWire

Mobile App Development's Role in Digital Marketing
PRWire
As the face of digital marketing continues to grow and change, app development has become the most popular approach to getting your products and services seen. Whether you are a nonprofit organisation, a large social media company or an SEO company ...

and more »

08/08/2012 07:03 AM
Call for Entries: Gap, Unilever and GE Invite Startups to Pitch at ad:tech New ... - MarketWatch (press release)

Call for Entries: Gap, Unilever and GE Invite Startups to Pitch at ad:tech New ...
MarketWatch (press release)
The Startup Spotlight Series is a hunt for the most enterprising new companies in digital marketing, and the competition goes live at ad:tech New York in November. Startups can submit to compete in one of four challenges: Gap Shopper Marketing ...

and more »

08/08/2012 01:01 AM
Marketers Must Rethink How to Sustain Profitable Engagement Across the Entire ... - MarketWatch (press release)

Marketers Must Rethink How to Sustain Profitable Engagement Across the Entire ...
MarketWatch (press release)
"Marketers continue to struggle with measuring digital strategies and marketing campaigns and their impact on strategic objectives and business success," said Darren Guarnaccia, senior vice president product marketing, Sitecore. "This study highlights ...

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