Thursday 16 August 2012

social media - Google News

Google News


08/16/2012 02:33 PM
President Obama Dominates Mitt Romney... In Social Media Use - New York Daily News (blog)

CIO

President Obama Dominates Mitt Romney... In Social Media Use
New York Daily News (blog)
In a study of content from June 4-17, the Obama camp published 614 posts on social media sites, compared to just 168 from Romney. In that same time, Obama's Facebook posts garnered more than 1.1 million "likes" to Romney's 633000, the president's ...
Ron Dzwonkowski: Obama more active on social media, Romney offers more ...Detroit Free Press
Obama Tweets More Than Romney, Wins Social Media SmackdownCIO
Obama more active on social media, with less focus on jobs, report showsCBS News
mediabistro.com -BuzzFeed -PC Magazine
all 5,870 news articles »

08/16/2012 09:24 PM
Parents see benefits to kids in social media - Kansas City Star

USA TODAY

Parents see benefits to kids in social media
Kansas City Star
In a national survey released Thursday by Children's Mercy Hospitals and Clinics, almost three-fourths of parents said social media prepare children for success in a digital society and encourage curiosity and collaboration. The results surprised ...
Survey: Parents cite benefits of kids' social media useUSA TODAY
Most Parents Think Social Media Not a Bad Thing: SurveyU.S. News & World Report
Social Media Is Parents' Friend, Not Enemy, New Report From Children's Mercy ...Equities.com
Public News Service
all 15 news articles »

08/16/2012 06:26 AM
Social Media Proves Gold for Promoting Athletes - Wall Street Journal

Wall Street Journal

Social Media Proves Gold for Promoting Athletes
Wall Street Journal
The Olympics brought out an explosion of social-media activity that showed just how popular some champions have become. Now, through the world of Twitter, they can probably turn fans' adulation into cash. WSJ's Ben Rooney has been looking at the ...
The 'Social Olympics': who were the winners and losers?Sydney Morning Herald
Social media has legal implications for businessesBizjournals.com (blog)
Social Media Managers Talk Advanced Strategies!Staugnews
iMedia Connection (blog) -Business Insider
all 31 news articles »

08/16/2012 11:18 PM
Social Media Marketing Agency, fishbat, Dives In to Klout's Recent Update - RedOrbit

ABC News (blog)

Social Media Marketing Agency, fishbat, Dives In to Klout's Recent Update
RedOrbit
On August 16, 2012, social media marketing agency fishbat reacted to Klout's newest update, which changed the media platform's scoring measurement. Klout is a website that measures the social media influence of a user by providing them with a measure ...
Klout Revamps Website and Scoring To Provide More Information on Your ...ABC News (blog)
Klout unveils updated scoring systemExaminer.com
Klout adds more useless signals to its algorithmEconsultancy (blog)
mediabistro.com -Digitaltrends.com
all 100 news articles »

08/15/2012 04:44 PM
Social Media Proves Gold for Promoting Athletes - MarketWatch

Post Online

Social Media Proves Gold for Promoting Athletes
MarketWatch
That disturbing fact aside, it is rightly the athletes themselves that appear to be big winners, boosting their social media profiles as the London 2012 games captured the public imagination around the world. Jane Cowmeadow, agent for British ...
Is Social Media Dying?Huffington Post
FTSE100 Recognise The Value of Social MediaBusiness 2 Community
HEALTH: Rx 4 btr hlth: social mediaNorth County Times
Business Insider -Media Newsline -Patch.com
all 207 news articles »

08/16/2012 07:44 AM
Social Media Plays Big Role in Fire Support - HispanicBusiness.com

CBS News

Social Media Plays Big Role in Fire Support
HispanicBusiness.com
By Wednesday afternoon there were 2316 members of the Taylor Bridge Fire Animal Recovery page on Facebook, many of them offering shelter or help in identifying lost and found animals. And that's only one example of the role social media is playing in ...
Social Media Playing Major Factor in Taylor Bridge Fire SupportKAPP

all 1,466 news articles »

08/16/2012 02:53 PM
United Airlines gaffe leads to social-media backlash - Minneapolis Star Tribune

Minneapolis Star Tribune

United Airlines gaffe leads to social-media backlash
Minneapolis Star Tribune
After U.S. Olympic swimmer Matt Grevers tweeted his thanks to the airline and posted a picture of himself with a medal around his neck and his arms around a United flight crew, United's social media staff must have been flying high. Then it ran into ...

and more »

08/16/2012 09:22 PM
Act global and think local: how not to get lost in translation - eTurboNews

Act global and think local: how not to get lost in translation
eTurboNews
“KLM are rock stars when it comes to social media,” said Kathleen Bostick, VP Travel and Hospitality Practice at translations firm, Lionbridge, “Getting to this point has obviously been a process. The bottom line is that they have recognized two ...

and more »

08/16/2012 10:26 AM
Social Media and the C-Suite: Increasing Engagement in the Wake of CIO 100 ... - Forbes

Forbes

Social Media and the C-Suite: Increasing Engagement in the Wake of CIO 100 ...
Forbes
Social media is likely to be among the hot topics among the hundreds of chief information officers and senior executives from around the world who will gather next week to honor the most innovative IT organizations at the 25th annual CIO 100 Symposium.

and more »

08/16/2012 11:11 AM
Progressive robo-tweets spark social media crisis - CNNMoney

Insurance Journal

Progressive robo-tweets spark social media crisis
CNNMoney
As criticism intensified, Progressive dumped gasoline on the social-media sparks. It responded to its detractors with a perfunctory statement through the app TwitLonger, which allows tweets exceeding 140 characters. Its reply began: "This is a tragic ...
Progressive Vs. Matt Fisher & Social MediaiMedia Connection (blog)
NY Man Harnesses Social Media to Protest Against ProgressiveInsurance Journal
How to compound bad business with bad social media: @Progressive's crummy ...Boing Boing

all 363 news articles »

mobile marketing - Google News

Google News


08/16/2012 06:31 AM
Union County College offering mobile marketing online class - NJ.com

Mobile Marketing Watch

Union County College offering mobile marketing online class
NJ.com
This fall, students can learn more about how mobile marketing can help drive results through several new online classes provided by Union County College's Office of Continuing Education. Anyone who completes all three mobile marketing classes will earn ...
Mobile Marketing's Collegiate Presence Keeps GrowingMobile Marketing Watch

all 3 news articles »

08/16/2012 11:40 AM
Will You Hear The Future Of Mobile Marketing? - Business 2 Community

Business 2 Community

Will You Hear The Future Of Mobile Marketing?
Business 2 Community
mobile marketing Sound isn't something we associate with technology any more. We use technologies that are based on sound all the time. We listen to music, we talk on mobile phones, but we rarely think of sound as a part of the 'tech' world. Now though ...


08/16/2012 01:07 AM
Mobile Marketing Firm Reports Net Loss, New Name - San Diego Business Journal

Mobile Marketing Firm Reports Net Loss, New Name
San Diego Business Journal
CommerceTel Corp., a San Diego provider of mobile marketing technologies, reported a second quarter net loss of $991545, compared with a net loss of $997985 for the like quarter of 2011. Revenue for the quarter was about $1 million, compared with ...


08/16/2012 05:03 AM
Mobile Marketing Live preview: Why brands should tap into mobile targeting now - GoMo News

GoMo News

Mobile Marketing Live preview: Why brands should tap into mobile targeting now
GoMo News
However, a recent report from eMarketer on global mobile advertising spending points to the impact of mobile-centric advertising strategies for global brands and marketers. Mobile ad spending worldwide is predicted to top $6.43 billion in 2012 ...


08/16/2012 09:32 PM
Social + Mobile + Local & The Facebook Fallout (Roundtable Pt 3) - iMedia Connection (blog)

Social + Mobile + Local & The Facebook Fallout (Roundtable Pt 3)
iMedia Connection (blog)
In part three of our August Mobile Marketing Roundtable, Jordan Atlas, VP/Creative Director for Ignited LA joins our conversation with Jonathan Becher, CMO of software giant SAP (middle image) and Dorrian Porter, CEO of longtime GEN WOW sponsor ...


08/16/2012 09:46 AM
Velti: Secular Growth Overwhelms Cyclical Macro Issues - Seeking Alpha

Velti: Secular Growth Overwhelms Cyclical Macro Issues
Seeking Alpha
The company engages in the provision of mobile marketing and advertising technology and solutions for brands, advertising agencies, mobile operators, and media companies around the world. Possibly the most important news was that the company had ...

and more »

08/16/2012 12:36 AM
Report: More than half of mobile users convert - Direct Marketing News

Mobile Marketing Watch

Report: More than half of mobile users convert
Direct Marketing News
Direct Marketing News ... The Q2 2012 study, based on survey data of more than 1000 U.S. mobile users, found that 59% of users made mobile commerce transactions during a six-month period, compared to just 38% six months before. “I'm struck at just how ...
Mobile Media Consumption is Through The RoofMobile Marketing Watch
Just How Influential Are Mobile Ads?Daily Deal Media
US mobile media habits matureWarc
GoMo News
all 21 news articles »

08/16/2012 01:06 PM
Gree grows North American mobile game revenue by 38% in Q2 - VentureBeat

VentureBeat

Gree grows North American mobile game revenue by 38% in Q2
VentureBeat
That probably means the company isn't making money and it is spending heavily on marketing its games. Earlier, Gree said it would spend a whopping $50 million on mobile game marketing. But despite rumors to the contrary, Gree isn't spending all of that ...
As Gree Moves Aggressively Into the U.S., It Breaks Out Its Revenues HereAll Things Digital

all 5 news articles »

08/15/2012 07:28 AM
Are Sound Waves the Future of Mobile Marketing? - Mashable

Are Sound Waves the Future of Mobile Marketing?
Mashable
The Global Innovation Series is presented by BMW i, a new concept dedicated to providing mobility solutions for the urban environment. It delivers more than purpose-built electric vehicles -- it delivers smart mobility services. Visit bmw-i.com or ...


08/13/2012 09:33 AM
Mobile Marketing Freeze Tag - MediaPost Communications

Business 2 Community

Mobile Marketing Freeze Tag
MediaPost Communications
One of the great parts of being a parent is that your children reacquaint you with the games of your youth. Recently, this happened to me at our block party when my kids joined an impromptu game of Freeze Tag on a neighbor's lawn. You remember Freeze ...
The Secret To Mobile School AppsBusiness 2 Community
Facebook seeks to fix mobile revenue woesMarketing magazine Australia
Survey Reveals Inadequacies in Monetizing Facebook Apps and Mobile AppsMarketwire (press release)
Danbury News Times -AllFacebook
all 68 news articles »

search marketing - Google News

Google News


08/16/2012 07:46 AM
Search marketing in travel: Keep the real target in sight, chill out over ... - Tnooz

Tnooz

Search marketing in travel: Keep the real target in sight, chill out over ...
Tnooz
The importance of relevancy cannot be overstated in today's search marketing industry. At the back of every advertiser's mind, there's always the need to ensure the copy they produce will be relevant to the people they want to reach. This attitude is ...


08/16/2012 02:31 PM
Impact of Gmail in Personal Search Results on Email Marketing and SEO - Actionable Insights

Search Engine Land

Impact of Gmail in Personal Search Results on Email Marketing and SEO
Actionable Insights
As with many of Google's recently added features, the net is buzzing with negative sentiment and resistance to yet another seemingly invasive skewing of search results. From an SEO and overall marketing perspective I actually see the new feature as a ...
Google Update Could Result in Email Marketing and SEO CollaborationKoMarketing Associates
Is SEO Dead or Does it Still Work?Virtual-Strategy Magazine
The State of SEO and What Entrepreneurs Need to KnowEntrepreneur
Business 2 Community -Search Engine Land -WebWire (press release)
all 26 news articles »

08/16/2012 08:08 PM
Revealing the hidden benefits of search marketing - B2B Marketing Online (blog)

Revealing the hidden benefits of search marketing
B2B Marketing Online (blog)
For several years now, an increasing number of small businesses have reaped the rewards of investing in search marketing. But while the obvious benefits â€Â" better targeting, clearer return on investment (ROI), cost efficiencies â€Â" are clear, there are ...


08/16/2012 07:32 PM
Did Google Ruin Search Engine Call Tracking? - Business 2 Community

Did Google Ruin Search Engine Call Tracking?
Business 2 Community
Early pioneers of call tracking like Mongoose Metrics and Marchex came up with some ingenious ways to link SEM to phone activity in order to help marketers understand which pay-per-click advertisements or organic search links generate phone calls (we ...


08/16/2012 01:03 PM
7 Best Practices for Video Marketing - ADOTAS

Brafton

7 Best Practices for Video Marketing
ADOTAS
A video is 53 times more likely to generate a first-page Google ranking than traditional search engine marketing techniques. 1 in every 10 tablet users watches online video content almost daily on their device. 500 years of YouTube video are watched ...
95 percent of consumers use Google search, YouTube to find relevant web contentBrafton
How to Earn a Passive Income Online in 2012Business 2 Community

all 5 news articles »

08/14/2012 10:07 AM
Google Incorporating Gmail into Search Results: Your Email Marketing Just ... - Search Engine Journal

Business 2 Community

Google Incorporating Gmail into Search Results: Your Email Marketing Just ...
Search Engine Journal
“Sometimes the best answer to your question isn't available on the public webâ€Â"it may be contained somewhere else, such as in your email. We think you shouldn't have to be your own mini-search engine to find the most useful informationâ€Â"it should just ...
Google Gives the Email Marketing Campaign a BoostBusiness 2 Community
Cashing Out: Week of August 5-11 2012 in Online Marketing NewsReveNews
Google Bows To Pressure, Will Penalize Sites Accused Of Copyright InfringementMarketing Land
Vertical Leap News (press release)
all 258 news articles »

08/16/2012 05:13 AM
Learn from the Pros: See Who's Speaking at SMX East - Search Engine Land

Learn from the Pros: See Who's Speaking at SMX East
Search Engine Land
More than 100 of the world's most knowledgeable internet marketers will present at Search Marketing Expo â€Â" SMX East, October 2-4 in New York City. You'll learn what makes them successful, what keeps them up at night, and what to expect from digital ...


08/15/2012 08:23 AM
Supposed Egyptian Pyramids Found in Internet Search; Marketing Agency ... - Virtual-Strategy Magazine

Supposed Egyptian Pyramids Found in Internet Search; Marketing Agency ...
Virtual-Strategy Magazine
The use of internet searches has played an important role in marketing campaigns for a long timeâ€Â"and there are many tips that marketing agencies have to offer companies looking to increase traffic to their website. Instead of waiting to be found, like ...

and more »

08/15/2012 04:35 AM
The 'missing manual' of search marketing in China: part two - Econsultancy (blog)

Econsultancy (blog)

The 'missing manual' of search marketing in China: part two
Econsultancy (blog)
In terms of online marketing, given that search engines pick up the signals from social media (crawl and analyse social media content) that have more power to influence people, marketers certainly want to not only feed their customers all the relevant ...


08/16/2012 02:43 PM
Brands Could Benefit From Google Email Search Feature - MediaPost Communications

MediaPost Communications

Brands Could Benefit From Google Email Search Feature
MediaPost Communications
Consumers could begin that same query in their email in-box, but David Atlas, senior vice president of marketing at StrongMail, admits that Google's latest feature provides an added utility to find information, offers and deals in search results. As ...