search marketing - Google News

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08/16/2012 07:46 AM

Search marketing in travel: Keep the real target in sight, chill out over ... - Tnooz

Tnooz Search marketing in travel: Keep the real target in sight, chill out over ... Tnooz The importance of relevancy cannot be overstated in today's search marketing industry. At the back of every advertiser's mind, there's always the need to ensure the copy they produce will be relevant to the people they want to reach. This attitude is ...

08/16/2012 02:31 PM

Impact of Gmail in Personal Search Results on Email Marketing and SEO - Actionable Insights

Search Engine Land Impact of Gmail in Personal Search Results on Email Marketing and SEO Actionable Insights As with many of Google's recently added features, the net is buzzing with negative sentiment and resistance to yet another seemingly invasive skewing of search results. From an SEO and overall marketing perspective I actually see the new feature as a ... Google Update Could Result in Email Marketing and SEO CollaborationKoMarketing Associates Is SEO Dead or Does it Still Work?Virtual-Strategy Magazine The State of SEO and What Entrepreneurs Need to KnowEntrepreneur Business 2 Community -Search Engine Land -WebWire (press release) all 26 news articles »

08/16/2012 08:08 PM

Revealing the hidden benefits of search marketing - B2B Marketing Online (blog)

Revealing the hidden benefits of search marketing B2B Marketing Online (blog) For several years now, an increasing number of small businesses have reaped the rewards of investing in search marketing. But while the obvious benefits â€Â" better targeting, clearer return on investment (ROI), cost efficiencies â€Â" are clear, there are ...

08/16/2012 07:32 PM

Did Google Ruin Search Engine Call Tracking? - Business 2 Community

Did Google Ruin Search Engine Call Tracking? Business 2 Community Early pioneers of call tracking like Mongoose Metrics and Marchex came up with some ingenious ways to link SEM to phone activity in order to help marketers understand which pay-per-click advertisements or organic search links generate phone calls (we ...

08/16/2012 01:03 PM

7 Best Practices for Video Marketing - ADOTAS

Brafton 7 Best Practices for Video Marketing ADOTAS A video is 53 times more likely to generate a first-page Google ranking than traditional search engine marketing techniques. 1 in every 10 tablet users watches online video content almost daily on their device. 500 years of YouTube video are watched ... 95 percent of consumers use Google search, YouTube to find relevant web contentBrafton How to Earn a Passive Income Online in 2012Business 2 Community all 5 news articles »

08/14/2012 10:07 AM

Google Incorporating Gmail into Search Results: Your Email Marketing Just ... - Search Engine Journal

Business 2 Community Google Incorporating Gmail into Search Results: Your Email Marketing Just ... Search Engine Journal “Sometimes the best answer to your question isn't available on the public webâ€Â"it may be contained somewhere else, such as in your email. We think you shouldn't have to be your own mini-search engine to find the most useful informationâ€Â"it should just ... Google Gives the Email Marketing Campaign a BoostBusiness 2 Community Cashing Out: Week of August 5-11 2012 in Online Marketing NewsReveNews Google Bows To Pressure, Will Penalize Sites Accused Of Copyright InfringementMarketing Land Vertical Leap News (press release) all 258 news articles »

08/16/2012 05:13 AM

Learn from the Pros: See Who's Speaking at SMX East - Search Engine Land

Learn from the Pros: See Who's Speaking at SMX East Search Engine Land More than 100 of the world's most knowledgeable internet marketers will present at Search Marketing Expo â€Â" SMX East, October 2-4 in New York City. You'll learn what makes them successful, what keeps them up at night, and what to expect from digital ...

08/15/2012 08:23 AM

Supposed Egyptian Pyramids Found in Internet Search; Marketing Agency ... - Virtual-Strategy Magazine

Supposed Egyptian Pyramids Found in Internet Search; Marketing Agency ... Virtual-Strategy Magazine The use of internet searches has played an important role in marketing campaigns for a long timeâ€Â"and there are many tips that marketing agencies have to offer companies looking to increase traffic to their website. Instead of waiting to be found, like ... and more »

08/15/2012 04:35 AM

The 'missing manual' of search marketing in China: part two - Econsultancy (blog)

Econsultancy (blog) The 'missing manual' of search marketing in China: part two Econsultancy (blog) In terms of online marketing, given that search engines pick up the signals from social media (crawl and analyse social media content) that have more power to influence people, marketers certainly want to not only feed their customers all the relevant ...

08/16/2012 02:43 PM

Brands Could Benefit From Google Email Search Feature - MediaPost Communications

MediaPost Communications Brands Could Benefit From Google Email Search Feature MediaPost Communications Consumers could begin that same query in their email in-box, but David Atlas, senior vice president of marketing at StrongMail, admits that Google's latest feature provides an added utility to find information, offers and deals in search results. As ...