Tuesday 2 October 2012

search marketing - Google News

Google News


10/02/2012 08:12 AM
Search Week in NYC with #SMX Conference and Workshops - Search Engine Journal

Search Week in NYC with #SMX Conference and Workshops
Search Engine Journal
Search Marketing Expo East kicked off yesterday with a handful of pre-conference workshops. The six workshops provided intense day-long focus on topics like international search, advanced AdWords, SEO training, advanced local marketing, and Facebook ...

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10/01/2012 02:09 AM
Search Marketing Specialist - Bizcommunity.com

MediaPost Communications

Search Marketing Specialist
Bizcommunity.com
CubicICE seeks a motivated and experienced person to join our busy search marketing campaign management and strategy team of marketing professionals. If you know the difference between PPC and CPM, how CPA can impact ROAS, what happens from ...
Avital Web: Internet Marketing Company with a Reputation for SuccessSacramento Bee
The Search Agency Unveils New OfferingsocalTech.com
Social Content Impacts Search Agency SEO Biz ModelsMediaPost Communications
MarketWatch (press release) -Business Review USA (press release)
all 67 news articles »

10/02/2012 11:36 AM
Is Your Website Killing Your Inbound Marketing? - Business 2 Community

Business 2 Community

Is Your Website Killing Your Inbound Marketing?
Business 2 Community
Inbound marketing means getting your website to the top of search results through SEO and content creation. The first target is to bring prospects to your website, but what happens when they get there? Your inbound marketing content should be designed ...
Captain Marketing Announces Platinum SEO Service PackagePR Web (press release)

all 9 news articles »

10/02/2012 07:26 AM
Try Auditing Your Trust Anchors To Succeed Globally With Digital Marketing - Search Engine Land

Search Engine Land

Try Auditing Your Trust Anchors To Succeed Globally With Digital Marketing
Search Engine Land
Almost anyone who specialises in international SEO or SEM will tell you that within a few years, it becomes pretty obvious that most marketers' problems have little to do with SEO or SEM techniques and are much more to do with brands cutting corners in ...


10/01/2012 12:05 PM
Mayor Bloomberg Declares “Search Week” In New York City - Search Engine Land

Search Engine Land

Mayor Bloomberg Declares “Search Week” In New York City
Search Engine Land
Why, it's the first day of Search Week, happening through October 4 in New York City. We've just received the proclamation from Mayor Michael Bloomberg, declaring it so. It happens in conjunction with our SMX East search marketing show in town this week.

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10/02/2012 12:14 PM
Report: Search Engine Market Share, September 2012 - Search Engine Journal

Report: Search Engine Market Share, September 2012
Search Engine Journal
Search Engine Journal “SEJ” helps companies improve their interactive marketing, and helps marketers to succeed in a challenging career. Launched in 2003, SEJ is unique in its community-based approach to search marketing. Virtually all of our content ...


10/02/2012 09:44 PM
Marketing/Business Development Director - KBTX

Marketing/Business Development Director
KBTX
Summary - The position of Marketing/Business Development Director will be responsible for development, implementation and maintenance of the credit union's marketing and public relations plan. In this role, the employee will attract, enhance, and ...

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10/02/2012 06:29 AM
Learn Google's Guidelines for Safely Testing a Website in Search - Internet Search Engine Database

Learn Google's Guidelines for Safely Testing a Website in Search
Internet Search Engine Database
Small business owners have options when it comes to testing their websites in search. They can consult an Internet marketing expert for tips on how to find the right combination of elements to launch a compelling website. They can just wing it and hope ...

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10/01/2012 01:55 PM
FTC toughens green marketing guidelines - USA TODAY

FTC toughens green marketing guidelines
USA TODAY
4:37PM EST October 1. 2012 - To avoid deceptive claims, the federal government released tougher standards Monday for marketing products as green, warning companies not to use broad terms such as "eco friendly" without providing specifics and proof.


10/02/2012 10:37 AM
Small ads, great potential - InternetRetailer.com

Small ads, great potential
InternetRetailer.com
U.S. marketers in 2012 will spend $2.3 billion on mobile ads that appear in search results, mobile web sites and mobile apps; that's a 91.7% increase over $1.2 billion in 2011, according to a new forecast from research firm eMarketer Inc. Marketers ...

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mobile marketing - Google News

Google News


10/02/2012 04:52 PM
Making Good on the Promise of Mobile Marketing - Huffington Post

Making Good on the Promise of Mobile Marketing
Huffington Post
At a recent all things digital conference we hosted for Purina, Jon Steinberg, president & COO of Buzzfeed, was asked: "Every year, people say 'This is going to be the year of mobile,' and it never pans out. What are your thoughts on mobile and will ...


10/02/2012 01:17 PM
Mobile Takes Center Stage at Advertising Week 2012 - Huffington Post (blog)

Mobile Takes Center Stage at Advertising Week 2012
Huffington Post (blog)
If the programming during Advertising Week 2012 is any indication of what is important to marketers today, then mobile marketing is certainly top of mind. With not one, but three full days of events dedicated to mobile marketing and advertising ...

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10/02/2012 06:15 PM
At Ad Week, the Vital Role of Digital Marketing - New York Times

New York Times

At Ad Week, the Vital Role of Digital Marketing
New York Times
And there are numerous daylong or multiday events focusing on digital, mobile and social, among them O.M.M.A. (Online Media, Marketing and Advertising) Global, sponsored by MediaPost Communications and composed of five conferences in areas like ...

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10/02/2012 08:19 AM
Merger with Mobile Marketing Firm Ad Shark Full Speed Ahead - RedOrbit

Merger with Mobile Marketing Firm Ad Shark Full Speed Ahead
RedOrbit
LAGUNA NIGUEL, Calif., Oct. 2, 2012 /PRNewswire/ â€Â" Monster Offers (OTCBB: MONT), a leading Daily Deal analytics provider and aggregator, today announced that its proposed merger with Ad Shark, Inc., a mobile marketing firm specializing in the sales ...


10/02/2012 12:49 AM
Mobile marketing: the 7% solution - Direct Marketing News

Mobile marketing: the 7% solution
Direct Marketing News
Brands need to refine their creative content on mobile devices and agree on industry production and measurement standards, and objectives before they devote 7% of their budgets to mobile marketing, the panels recommended. “Whether you get to 7% or not ...


10/02/2012 02:09 PM
Marketers: Reach Men Through Mobile, Movies - MediaPost Communications

MediaPost Communications

Marketers: Reach Men Through Mobile, Movies
MediaPost Communications
According to a new study by the Interactive Advertising Bureau's Mobile Marketing Center of Excellence and mobile advertising company InMobi, the mobile channel is particularly effective when it comes to reaching moviegoers, particularly the highly ...
Study: More Men Than Women Use Mobile Phones to Choose Movies, Watch ...Hollywood Reporter
Study: Mobile screens have strong influence on male moviegoersL.A. Biz
Mobile Screens Have Strong Influence on Male Moviegoers, According to ...MarketWatch (press release)

all 8 news articles »

10/02/2012 11:02 AM
Sprint Unveils New Mobile-Ad Platform - AdAge.com

AdAge.com

Sprint Unveils New Mobile-Ad Platform
AdAge.com
The company unveiled the new service, dubbed Pinsight Media+, Tuesday at the Mobile Marketing Association's Smarter Mobile Marketing (SM2) forum. "There's value here in sharing your data to get more relevant offers," said Dan Polk, director-business ...
SPRINT NEXTEL CORPORATION : Sprint Launches Pinsight Media+TM ...4-traders
Sprint Debuts Ad Service Pinsight Media+MediaPost Communications

all 3 news articles »

10/02/2012 11:55 AM
IDYLLWILD: Dog's Mayor Mobile powers town marketing - Press-Enterprise

Press-Enterprise

IDYLLWILD: Dog's Mayor Mobile powers town marketing
Press-Enterprise
Phyllis Mueller receives the massive amount of attention she's after when she chauffeurs Max, Idyllwild's animal mayor, in her Jeep Patriot. Her mountain rig is thoroughly decorated in his honor. The white Jeep can't be missed. In a red-white-and-blue ...

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10/02/2012 02:38 PM
Transactional Banking and Mobile Payments in China: An Emerging Opportunity - Knowledge@Wharton

Knowledge@Wharton

Transactional Banking and Mobile Payments in China: An Emerging Opportunity
Knowledge@Wharton
Of course, the Chinese mobile payments market is just beginning to take root, and still faces many challenges. Perhaps most notably, despite the large mobile user base, most Chinese mobile phone users cannot access mobile payments on their device.

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09/28/2012 01:55 PM
Internet World's Mobile Marketing Strategies: Effectively Leveraging the ... - Sacramento Bee

Internet World's Mobile Marketing Strategies: Effectively Leveraging the ...
Sacramento Bee
To ensure businesses stay ahead they need to understand the mobile channel's full capabilities, determine what will make their target audience's tick and develop a mobile marketing strategy that will unlock a brand's full potential and drive the ...

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internet marketing - Google News

Google News


10/01/2012 08:19 AM
Avital Web: Internet Marketing Company with a Reputation for Success - Sacramento Bee

MediaPost Communications

Avital Web: Internet Marketing Company with a Reputation for Success
Sacramento Bee
Avital Web, Los Angeles Internet marketing company, has a reputation for success and works with its clients to provide only the most reliable, proven SEO strategies that will ensure organic traffic and long-term growth. Legitimate SEO companies will ...
The Google Storm Is Not Over, but Small Businesses Can Keep Problems at Bay ...SBWire (press release)
The Search Agency Unveils h(SEO) to Address Modern Day Search Behaviormediacaster
Three SEO Tactics You Cannot Do WithoutPromotion World (press release)

all 67 news articles »

10/02/2012 11:36 AM
Is Your Website Killing Your Inbound Marketing? - Business 2 Community

Business 2 Community

Is Your Website Killing Your Inbound Marketing?
Business 2 Community
Inbound marketing is all about reading. It's about creating content to be read by both search engines and users. But users read more than text on a website. They read design too. The online world has a basic design language that most websites and users ...
ITC Recognized as One of the 5 Best SEO Consulting CompaniesPR Web (press release)

all 9 news articles »

10/02/2012 09:00 AM
3 Free Killer Apps for the Internet Marketer - Business 2 Community

Business 2 Community

3 Free Killer Apps for the Internet Marketer
Business 2 Community
Do you work from home and have trouble sticking to a daily schedule? Ever felt like you didn't really accomplish anything after a 10 hour stretch in the office? Ever have a great idea for your business and then it slips your mind by the time you get a ...


10/01/2012 08:04 AM
Internet marketing news roundup, October 1 - Brafton

Brafton

Internet marketing news roundup, October 1
Brafton
Typically, words from Matt Cutts draw the attention of web marketers everywhere. Whether it's a Tweet regarding the latest algorithm shift from Google or a Webmaster Help spot on YouTube, wisdom from Google's resident search spokesman is often taken as ...

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09/30/2012 10:13 PM
LOCUS-T: Professional in Online Marketing Singapore Offer Attractive SEO ... - Equities.com

LOCUS-T: Professional in Online Marketing Singapore Offer Attractive SEO ...
Equities.com
Located in Singapore, LOCUS-T is definitely an ISO 9001 Quality Management System certified company that now offers an array of useful online marketing services for the global clients. These types of services consist of SEO services, eCommerce, PPC, ...

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10/02/2012 06:18 PM
Berkery Noyes Releases Media And Marketing Industry M&A Report For Third ... - The Herald | HeraldOnline.com

Berkery Noyes Releases Media And Marketing Industry M&A Report For Third ...
The Herald | HeraldOnline.com
NEW YORK, Oct. 2, 2012 â€Â" /PRNewswire/ -- Berkery Noyes, an independent mid-market investment bank, today released its third quarter 2012 mergers and acquisitions trend report for the Media and Marketing Industry. The report analyzes M&A activity in ...

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10/01/2012 12:05 PM
Survey Shows that Yellow Pages Advertising is Highly Ineffective when ... - STLtoday.com

Survey Shows that Yellow Pages Advertising is Highly Ineffective when ...
STLtoday.com
With the recent sale of Yellow Pages by AT&T, a lot of marketers assumed that print advertising, especially in the form of a 5-pound book dropped off at your doorstop, was dead. St. Louis online marketing firm Leap Clixx set out to survey the local ...

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10/02/2012 01:48 PM
Optimizing Marketing Spend in a Digital World (Part 2) - Spend Matters

Optimizing Marketing Spend in a Digital World (Part 2)
Spend Matters
Consumers increasingly consult the internet (whether from laptop, tablet, or phone) to inform their buying decisions, and marketing spend allocation should shift to appropriately address that new norm. Consumers have also become increasingly skeptical ...


10/02/2012 02:39 PM
Marketing Exec Ordered To Pay $163M For 'Scareware' Scam - MediaPost Communications

MediaPost Communications

Marketing Exec Ordered To Pay $163M For 'Scareware' Scam
MediaPost Communications
The ruling, published Tuesday by the Federal Trade Commission, stems from a 2008 FTC complaint against Innovative Marketing, ByteHosting Internet and seven individuals connected with the companies. The FTC accused them of marketing software via ...
Final "scareware" defendant to pay $163M to FTCSC Magazine

all 45 news articles »

10/01/2012 02:28 PM
4 Reasons iLove the Internet Marketing Podcast - Business 2 Community

4 Reasons iLove the Internet Marketing Podcast
Business 2 Community
A pet peeve of mine are long podcasts. I already mentioned that I enjoy listening to podcasts while doing other things so carving out a long block of time to finish listening to a show is tough to do. The Internet Marketing Podcast seems to be a ...


social media - Google News

Google News


10/02/2012 07:25 AM
NYPD To Double Size Of Gang Unit Over Social Media Violence - Huffington Post

San Francisco Chronicle

NYPD To Double Size Of Gang Unit Over Social Media Violence
Huffington Post
NEW YORK -- The New York Police Department is planning to double the size of its gang unit to 300 detectives to combat teen violence fueled by dares and insults traded on social media. Rather than target established street gangs involved in the drug ...
NYPD is closely monitoring Facebook, social media to fight gang bloodshedLubbockOnline.com
NYPD Doubling Anti-Gang Unit, Zeroing in on Social MediaNBC New York

all 598 news articles »

10/02/2012 09:43 PM
Oracle Links All of Its SaaS Business Apps to Social Media Platform - eWeek

eWeek

Oracle Links All of Its SaaS Business Apps to Social Media Platform
eWeek
Because the social media capabilities are built as a platform, those capabilities are part of the whole range of Oracle software-as-a-service (SaaS) applications for human resources, customer relationship management (CRM), sales, marketing, finance, ...

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10/02/2012 09:11 PM
Social Media - 5 Things That Every Job Seeker Can Do - India West

NBCNews.com (blog)

Social Media - 5 Things That Every Job Seeker Can Do
India West
Social Media is about being viewed and viewing to convey information. If you are a jobseeker, you want your resume viewed as many times as relevantly possible to help you connect to the people who will be involved in helping you get your next position.
Sarcasm campaigning: Social media hones cynical edge in presidential politicsNBCNews.com (blog)
Florida business says keep your social media recordsSacramento Bee
5 Fundamentals of a Social-Media Action PlanEntrepreneur
Business 2 Community -B&T Marketing & Media -Dearborn Press and Guide
all 87 news articles »

10/02/2012 10:53 PM
Social Media Adding To The Debate - Hartford Courant

ABC News

Social Media Adding To The Debate
Hartford Courant
At the Republican State Central Committee, Chairman Jerry Labriola said, "We try to follow the lead from RNC, which I believe is on the cutting edge of social media in the political arena. The RNC essentially adopted Facebook as their primary platform ...
Now in Crosshairs: Debate ModeratorsNewser
Debate is missing chance at true social interactionCNN

all 272 news articles »

10/02/2012 09:35 PM
Fund managers eager to use social media are held back by industry regulations - Washington Post

Fund managers eager to use social media are held back by industry regulations
Washington Post
Facebook and Twitter may have become mainstream for many American families and businesses, but within the fund industry, the use of social media is much less common. Fund management companies have been cautious about using social platforms ...


10/02/2012 02:36 PM
Social media's impact on the presidential debates - Central Florida News 13

Central Florida News 13

Social media's impact on the presidential debates
Central Florida News 13
"The interesting dynamic that social media has is it has the ability to reinforce people's original feelings." â€Â" Frank Torres, Republican political analyst. "We really didn't have as much of this four years ago. This is an instrument you have to use ...
Campaigns Brace for Social Media Effect on DebatesSlate Magazine (blog)
Instant presidential debate analysis?Variety
Romney's last-ditch effort to be your Facebook friendSBS (blog)

all 13,185 news articles »

10/02/2012 07:21 PM
Vote 4 Stuff: Celebrities use social media to urge people to get out and vote - Examiner.com

AFP

Vote 4 Stuff: Celebrities use social media to urge people to get out and vote
Examiner.com
A number of Hollywood celebrities are "starring" in a new PSA that uses social media to urge voters - particularly young, socially connected ones - to get out and vote. The Vote 4 Stuff campaign, which launched on Monday, includes a Facebook page ...
Hollywood stars in social media push for US voteAFP
Celebrity PSA urges voters to engage via social mediaSan Antonio Express

all 311 news articles »

10/02/2012 03:48 PM
Go Purple: Jacksonville police, social media, zombies work to end domestic ... - Florida Times-Union (blog)

Go Purple: Jacksonville police, social media, zombies work to end domestic ...
Florida Times-Union (blog)
GO PURPLE ONLINE â€Â" Oct. 1-31 Go Purple online by changing your social media profile pic to Hubbard House's Purple Ribbon icon (which can be found on Facebook page or Twitter). Encourage family and friends to do the same! CLOTHESLINE PROJECT ...

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10/02/2012 07:19 AM
Can Seth McFarlane Boost Oscar's Social Media Buzz? Check The Charts - Forbes

Can Seth McFarlane Boost Oscar's Social Media Buzz? Check The Charts
Forbes
Comparing the top three shows to the Oscars is somewhat unfair â€Â" they all bring multiple mega-star musicians to the screen and that's prime fodder for Social Media and especially Twitter. Still, a television show that is treated like a national ...

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10/02/2012 08:22 AM
Bruce Springsteen Stars In Gay Marriage Social Media Campaign (PHOTO) - Huffington Post

New Yorker

Bruce Springsteen Stars In Gay Marriage Social Media Campaign (PHOTO)
Huffington Post
October 1, 2012 8:09 pm via UberSocial for BlackBerry Reply Retweet Favorite. As to why an extra social media push is necessary this November, The Four 2012 co-founder Brian Ellner told USA Today: "We have never won one of these votes of the people.
Bruce Springsteen Says 'Gay Marriage Is A Civil Rights Issue' In New Social ...Instinct Magazine (blog)

all 312 news articles »