internet marketing - Google News

Google News

10/15/2012 10:29 PM

Online Marketing Summit 2012 Showcases Exhibitor Announcements - Sacramento Bee

Online Marketing Summit 2012 Showcases Exhibitor Announcements Sacramento Bee Online Marketing Summit provides a unique platform for exhibitors to showcase the latest digital marketing solutions to a targeted audience and will take place October 22-25, 2012 at the Santa Clara Convention Center in Santa Clara, CA. For more ...

10/15/2012 08:15 AM

Internet marketing news roundup, October 15 - Brafton

Brafton Internet marketing news roundup, October 15 Brafton SEO headlines in recent weeks have centered on content. Adjustments to both Panda and Penguin, Google's most frequently discussed quality algorithms, dominated search news in the first week of October. Engaging articles and blog posts are the driving ... Release from Web Marketing ExpertsPRWire PPI CEO, Stacy Williams, Named Finalist for Search Engine Marketer of the Year ...MarketWatch (press release) Mobile SEO Strategies: More than Just Choosing KeywordsCIO Australia Melodika.net (press release) -PR Web (press release) -DigitalJournal.com (press release) all 41 news articles »

10/16/2012 01:44 PM

Google and the Price of Success - Minyanville.com

Google and the Price of Success Minyanville.com MINYANVILLE ORIGINAL Google (NASDAQ:GOOG) reports its quarterly earnings on Thursday, with analysts expecting revenue to come in at $11.98 billion and earnings per share of $10.56. In their forecasts, they probably will not mention the costs they ... and more »

10/16/2012 12:35 PM

FedBid Welcomes Marketing Visionary Susan L. Bostrom to Board of Directors - The Herald | HeraldOnline.com

FedBid Welcomes Marketing Visionary Susan L. Bostrom to Board of Directors The Herald | HeraldOnline.com FedBid, Inc., the fully-managed online marketplace revolutionizing commerce, announced the appointment of top marketing expert and thought leader, Susan L. Bostrom, to its Board of Directors. Bostrom brings more than 25 years of multifaceted marketing ... and more »

10/16/2012 12:09 PM

How To Use Video In Your Email Marketing To Increase Conversions - Business 2 Community

Business 2 Community How To Use Video In Your Email Marketing To Increase Conversions Business 2 Community There is a temptation to forget about the potential of email marketing campaigns. We get carried away looking too far forward and we forget about the power of one of the earlier life-changing aspects of the Internet. Email is still widely used. Having ...

10/16/2012 08:27 AM

Vision Internet, The Government Website Experts™, Honored by Web Marketing ... - Sacramento Bee

Vision Internet, The Government Website Experts™, Honored by Web Marketing ... Sacramento Bee SANTA MONICA, Calif., Oct. 16, 2012 -- /PRNewswire/ -- The City of Atlanta and the City of Hermosa Beach were announced as winners in the 16th annual WebAward Competition for website development. Presented by the Web Marketing Association, the ...

10/16/2012 09:08 AM

Online Advertisers Create Anti-”Do Not Track” Advocacy Group - WebProNews

Online Advertisers Create Anti-”Do Not Track” Advocacy Group WebProNews Through education, research, and outreach, DDMI will redouble our efforts to advance and protect responsible data-driven marketing…on behalf of marketers, fund-raisers â€Â" and consumers â€Â" everywhere. So how will the DMA “set the record straight?” There ... and more »

10/16/2012 04:45 AM

ReachLocal to Present at Upcoming Investor Conferences - The Herald | HeraldOnline.com

ReachLocal to Present at Upcoming Investor Conferences The Herald | HeraldOnline.com ReachLocal, Inc. (NASDAQ:RLOC), a leader in local online marketing solutions for small- and medium-sized businesses (SMBs), today announced that Ross Landsbaum, Chief Financial Officer, will present to the investment community at the following ...

10/16/2012 09:16 AM

Using Quality Content to Establish Authority Online - Business 2 Community

Business 2 Community Using Quality Content to Establish Authority Online Business 2 Community Frequent readers to the Big Thinking Online marketing blog will be well aware that we are firm believers in the fact that in order to create any form of online authority in your niche and to position your business online you should be producing fresh ...

10/16/2012 09:03 PM

Xbox 360 Rolls Out Internet Explorer Access Giving Brands Another Ad Channel - MediaPost Communications

MediaPost Communications Xbox 360 Rolls Out Internet Explorer Access Giving Brands Another Ad Channel MediaPost Communications Microsoft began rolling out access to Internet Explorer (IIE) on the Xbox 360 entertainment systems Tuesday, giving brands a new channel to market goods and services. The browser, available through a dashboard, provides a new way to find and view ... and more »

mobile marketing - Google News

Google News

10/16/2012 10:23 AM

Mobile Marketing Association Tackles Mobile Video Standards - MediaPost Communications

Mobile Marketing Association Tackles Mobile Video Standards MediaPost Communications That's why the Mobile Marketing Association is forming a mobile video committee to review current standards and develop best practices for mobile video advertising and measurement. The MMA's foray into pursuing standards comes on the heels of several ... MMA Members Form Committee to Focus On Mobile Video Advertising ...MarketWatch (press release) all 5 news articles »

10/16/2012 09:22 PM

The mobile trends that marketers should focus on: Gartner - Campaign India

The mobile trends that marketers should focus on: Gartner Campaign India "Understanding how consumers are using these devices is an important element of understanding mobile's benefits and risks," said Sandy Shen, research director at Gartner. "Mobile technology is the vehicle of immediacy, putting mobile marketers in the ...

10/15/2012 08:17 AM

Mobile Marketing â€Â" Hot Or So What? - Business 2 Community

Business 2 Community Mobile Marketing â€Â" Hot Or So What? Business 2 Community We found a study just a couple of days ago from Business to Business Magazine that reported only 14% of Chief Marketing Officers polled were happy with their mobile marketing performance. Based on a survey of 250 people, the article also notes that ”43 ...

10/16/2012 03:39 PM

How mobile is shaping the future of marketing innovation - iMedia Connection

How mobile is shaping the future of marketing innovation iMedia Connection Consider these reasons to start spending more of your time and budget on mobile. We all know that mobile can be a powerful marketing tool. Mobile provides marketers the opportunity to make more precise, data-driven decisions than ever before and offers ... and more »

10/16/2012 08:27 AM

SAMY, The fast growing Mobile Mall partners with leading brands - Sacramento Bee

SAMY, The fast growing Mobile Mall partners with leading brands Sacramento Bee The SAMY network offers businesses a complete mobile marketing and loyalty solution that is immediately ready to deploy. SAMY enables any merchant, retailer or brand to connect with large numbers of targeted mobile customers to help grow their sales ...

10/15/2012 07:39 AM

Waveline Media Joins the Mobile Marketing Association (MMA) - MENAFN.COM

Waveline Media Joins the Mobile Marketing Association (MMA) MENAFN.COM Waveline Media, the leading mobile marketing firm and owner of the Yabila! Platform and Waveline Ad Network, today announced it has become a member of the Mobile Marketing Association (MMA), a highly credible global trade association representing all ...

10/16/2012 12:41 PM

ExactTarget Unveils MobilePush Application, Integrates Push Messaging into ... - The Herald | HeraldOnline.com

ExactTarget Unveils MobilePush Application, Integrates Push Messaging into ... The Herald | HeraldOnline.com MobilePush is the second mobile marketing innovation launched this year by ExactTarget. In June, ExactTarget launched MobileConnect, its next generation SMS marketing application, featuring intuitive message templates, easy-to-use reporting, advanced ... EXACTTARGET INC : ExactTarget Expands Global Strength with New Offices in ...4-traders ExactTarget Defines Next Generation of Marketing with Innovations for Email ...MarketWatch (press release) all 16 news articles »

10/16/2012 10:27 AM

Marketing To Mobile Users: Proof Is In The Numbers - MediaPost Communications

Marketing To Mobile Users: Proof Is In The Numbers MediaPost Communications I have discussed the importance of mobile and tablet marketing in my columns before, but it's important to understand the differences in behavior on different devices to better market to these users successfully. We recently released a report that was ...

10/16/2012 01:59 PM

Game Developers Power-Up their Marketing Weapons - Forbes

Forbes Game Developers Power-Up their Marketing Weapons Forbes Digital music has had an eight year head start but we can expect to see the same trend in the mobile app space. We are working with a new company that we are considering investing in which offers a next generation marketing service. Human Demand has ... and more »

10/15/2012 08:29 AM

Why It's Time For Local SMBs To Get On Board With Mobile - Search Engine Land

Search Engine Land Why It's Time For Local SMBs To Get On Board With Mobile Search Engine Land While attending BIA/Kelsey's SMB Digital Marketing 2012 Conference in Chicago last month, I was surprised by the results of a recent LCM study, which showed that only 20 percent of local businesses said they have experience with mobile marketing. PaperG Survey Highlights Rising Importance of MobileStreet Fight Mobile Ad Tactics: What Works? What Doesn't?ADOTAS all 3 news articles »

search marketing - Google News

Google News

10/16/2012 03:21 AM

5 Myths About Search Data - Search Engine Watch

Brafton 5 Myths About Search Data Search Engine Watch Last October, both sides of the search marketing industry, in SEO & PPC felt under attack when Google announced that it would start hiding search data for logged-in Google searchers. Portent's Ian Lurie immediately cried foul, saying, Google has "done ... Internet marketing news roundup, October 15Brafton Stop Selling SEO ShortSearch Engine Journal Release from Web Marketing ExpertsPRWire Business 2 Community -Equities.com -MarketWatch (press release) all 41 news articles »

10/15/2012 11:31 AM

Top Advertisers Select Direct Agents to Manage Their Search Marketing ... - Sacramento Bee

Top Advertisers Select Direct Agents to Manage Their Search Marketing ... Sacramento Bee NEW YORK, Oct. 15, 2012 -- /PRNewswire/ -- Direct Agents, an-award winning digital marketing agency announced today that it was selected by Folica.com, a Top 500 online retailer to manage their search marketing account. Folica.com joins Direct Agents' ...

10/16/2012 10:07 AM

How Salesforce Does Online Marketing (via #DF12) - Search Engine Journal

How Salesforce Does Online Marketing (via #DF12) Search Engine Journal During Dreamforce 2012, I had the pleasure to attend a session on “How Salesforce does Online Marketing.” If I had to sum it up I would say, thorough, data-intensive, constantly improving, ROI driven, and frankly just “crushing it” as Lauren would say. and more »

10/16/2012 11:26 AM

Why Your Run-of-the-Mill Job-Search Strategy is Getting You Nowhere - Business Insider

Business 2 Community Why Your Run-of-the-Mill Job-Search Strategy is Getting You Nowhere Business Insider That's why we're giving you $50 OFF Mediabistro's Social Media Marketing Boot Camp. Just use code BRAZEN! If you're limiting your search to major job boards like Monster and Indeed, you probably aren't making much progress. If you've filled out more ... 87 More Vital Social Media Marketing Facts and Stats for 2012Business 2 Community Book for Businesses on Social Web 2.0 - This Book is for Marketers ...Promotion World (press release) How To Make Social Media Pay OffGreen Industry Pros all 61 news articles »

10/16/2012 12:34 PM

Google Adds Call Reporting To AdWords Express - Search Engine Land

Google Adds Call Reporting To AdWords Express Search Engine Land Google is making its call tracking solution called “Call Reporting” available in AdWords Express, its simplified search marketing solution directed toward small businesses. For now this is US only and each completed call over 30 seconds costs $1. It's ... and more »

10/15/2012 03:47 PM

SEMPO: FTC Is “Strongly Considering” Review Of How Search Engines Disclose ... - Search Engine Land

SEMPO: FTC Is “Strongly Considering” Review Of How Search Engines Disclose ... Search Engine Land According to SEMPO, a search marketing industry association, the US Federal Trade Commission is “strongly considering” a review of how well â€Â" or poorly â€Â" search engines are compliance with its 2002 guidelines on disclosing paid listings to consumers.

10/15/2012 10:39 AM

Paid Search Advertising Gets More Complicated In 2013 - Search Engine Land

Search Engine Land Paid Search Advertising Gets More Complicated In 2013 Search Engine Land The bottom line for search marketers is that mobile phones and tablet devices are significantly transforming the ways consumers search, make transactions and interact with brands online. Search marketers and many website owners are simply not keeping ...

10/16/2012 02:44 PM

Webcasts Next Week: What Makes an Ad Great? â€Â" Tues 10/23 and Link Building ... - Search Engine Land

Search Engine Land Webcasts Next Week: What Makes an Ad Great? â€Â" Tues 10/23 and Link Building ... Search Engine Land Both webcasts begin at 1 PM EST, last about 45-50 minutes, and are free. More information at Digital Marketing Depot (formerly Search Marketing Now). Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land.

10/16/2012 10:27 AM

Marketing To Mobile Users: Proof Is In The Numbers - MediaPost Communications

Marketing To Mobile Users: Proof Is In The Numbers MediaPost Communications Smartphone and tablet users are very different: Search marketing to smartphone users is important due to the ubiquity of the devices and the prevalence of showrooming, but these users are not engaged in the same way. While representing a larger overall ...

10/16/2012 03:33 PM

Google's AdWords Policy Update: What SMBs Need To Know - Business 2 Community

Google's AdWords Policy Update: What SMBs Need To Know Business 2 Community I think this is serious stuff, especially for small businesses with limited time and money for search marketing. But there's no reason for panic. Put down the Tums. There's an opportunity here for small business marketers to reevaluate their AdWords ... and more »

social media - Google News

Google News

10/16/2012 10:29 PM

The politics of social media - Minnesota Daily

Business 2 Community The politics of social media Minnesota Daily Today, Facebook now has more than 1 billion active users. The U.S. has more of these accounts than any other country, making Mark Zuckerburg's social network a political hotspot. A friend of mine told me recently that she spent 35 minutes unfriending a ... Ruling sides with employers on social media firing protocol, but issue far ...Bizjournals.com (blog) Social Media: Changing The Campaign TrailBusiness 2 Community Local dealerships 'like' social mediaOttawa Citizen Business Insider -Nextgov -HispanicBusiness.com all 61 news articles »

10/16/2012 10:59 PM

Twitterables: Debate social media recap - RedEye Chicago (blog)

OregonLive.com Twitterables: Debate social media recap RedEye Chicago (blog) Social media seemed to collectively fist bump moderator Candy Crowley for attempting to keep the questions and responses moving. And for not putting up with the candidates' guff, pretty much. via gifwich.tumblr.com via theatlanticwire.com *Social media ... Presidential Debate: How social media reacted (with video)OregonLive.com Romney's 'binders full of women' causes social media phenomenonWDAM-TV Turnstyle Opinion: Which candidate is winning the social media race? It doesn ...KALW Vancouver Sun all 14,302 news articles »

10/16/2012 07:08 AM

HootSuite Announces Social Media Command Center Offerings - WebProNews

VentureBeat HootSuite Announces Social Media Command Center Offerings WebProNews HootSuite, the leading social media management platform used by companies to coordinate their marketing across multiple social networks, today announced it will now be offering Social Media Command Center services. According to HootSuite, the ... HootSuite introduces Situation Room-like social media command centersUpstart (blog) HootSuite Command Center: take a little Bond, add social, throw in enterprise ...VentureBeat HootSuite announces physical Social Media Command Centers for enterprisesThe Next Web Marketing Vox News all 5 news articles »

10/16/2012 10:14 PM

During presidential debate on social media, we're loud-mouth, name-calling ... - San Jose Mercury News

During presidential debate on social media, we're loud-mouth, name-calling ... San Jose Mercury News Well, so much for that notion that all this social media jib-jab allows we, the people, to participate in this great democratic moment known as the presidential debate. Now that we are the media, now that we swing our own megaphone, just how do we just ...

10/16/2012 10:10 AM

Social media kids: 'Perfect profile' may help with college - Christian Science Monitor

Christian Science Monitor Social media kids: 'Perfect profile' may help with college Christian Science Monitor In an interview for ReadWriteWeb.com, a high school teacher in Reno, Nev., called it “admissions jiu jitsu,” referring to his students' workarounds for college and university admissions offices' growing scrutiny of students' social media profiles. Skip ...

10/16/2012 12:59 PM

'The Bachelorette' break-up: Emily and Jef make clear social media changes - Examiner.com

'The Bachelorette' break-up: Emily and Jef make clear social media changes Examiner.com Emily and Jef of “The Bachelorette” released a public statement confirming they have broken up Tuesday night, but fans watching their social media accounts had already come to that conclusion. Those who had been holding out hope Emily Maynard and Jef ... and more »

10/16/2012 10:29 PM

Students of social media - Minnesota Daily

Students of social media Minnesota Daily However, the skills we acquire as social media aficionados are important and valuable in today's job market. According to an article published online by CNN, job postings seeking social media skills rose 87 percent from last year. It's only fitting ...

10/16/2012 03:50 AM

Social media tide turning red - Human Events

Human Events Social media tide turning red Human Events The selection of Paul Ryan to the ticket has been magical within the social media marketplace. Ryan has taken all of the air out of the competitive battle between he and VP Joe Biden. Despite the laughter and smirks in their most recent debate, it ... and more »

10/16/2012 03:51 PM

Redesigned profiles on their way: LinkedIn - Examiner.com

Examiner.com Redesigned profiles on their way: LinkedIn Examiner.com LinkedIn, the social network for business professionals, announced that it was rolling out a new version of its profiles during a press conference on Tuesday. Based on the concept of simplification, the profiles feature a more visual design with a ... and more »

10/16/2012 11:08 PM

Connecting with social media: Facebook hits new milestone - Dailyrecord.com

Connecting with social media: Facebook hits new milestone Dailyrecord.com 1 country, with the most number of users, as reported by SocialBakers.com, a social media and digital analytics company. With 167 million U.S.-based users, that means 54 percent of the U.S. population has a presence on Facebook (although the numbers ...