social media - Google News

Google News

09/11/2012 06:57 PM

Social media experts dissect Zuckerberg comments - Boston Herald

Social media experts dissect Zuckerberg comments Boston Herald In his first interview since Facebook's disappointing initial public offering, CEO Mark Zuckerberg's comments drove shares of the struggling social media company up 3 percent, an increase some analysts said could not be sustained. At the Disrupt San ... and more »

09/11/2012 09:25 PM

The State of Social Media Marketing 2012 - Customer Think (blog)

AdAge.com (blog) The State of Social Media Marketing 2012 Customer Think (blog) Social marketing software company Awareness has just released the second part of its bi-annual State of Social Media Marketing report for 2012, and it makes for some pretty interesting reading. Surveying 469 marketers from a variety of industries ... A Hype Cycle View of Social MediaAdAge.com (blog) Small Business Competition Highlights Importance of Social Media in Business ...City Town Info Education Channel State of Social Media MarketingBostInno (blog) CNN -Upstart (blog) -Entrepreneur (blog) all 40 news articles »

09/11/2012 10:34 PM

O'Brien calls social media attacks on PK Ficken 'ridiculous' and 'cowardly' - Altoona Mirror

O'Brien calls social media attacks on PK Ficken 'ridiculous' and 'cowardly' Altoona Mirror Social media has a way of bringing out the worst in some people, and Penn State kicker Sam Ficken has been a target of numerous vicious comments since missing four field goals and an extra point in Saturday's 17-16 loss at Virginia. "I think it's ... and more »

09/11/2012 03:54 PM

Social media analysis: Democrats gain by redefining Ryan - NBCNews.com (blog)

Social media analysis: Democrats gain by redefining Ryan NBCNews.com (blog) The analysis indicates that â€Â" at least among Americans who are active on social media â€Â" the biggest swings in sentiment involved Ryan and President Barack Obama. During the two-week convention period, Obama twice trailed Republican presidential ... and more »

09/11/2012 12:10 PM

Chasing the Social Media Data Trail - Huffington Post

Chasing the Social Media Data Trail Huffington Post Every website visit and click on the internet leaves a trail, and that makes social media quite different from the mass media world defined by newspaper subscribers and readers, radio listeners counted by quarter-hour ratings, television households and ...

09/11/2012 12:27 PM

Social Media Club Des Moines ready to 'relaunch' - DesMoinesRegister.com (blog)

Social Media Club Des Moines ready to 'relaunch' DesMoinesRegister.com (blog) The newest downtown brewery seems an appropriate venue for an organization looking for a fresh start. Social Media Club Des Moines, which claims an unofficial membership of about 850 people, will host a party Wednesday at Exile Brewing Company to ...

09/11/2012 10:46 PM

Who Vets Your Profile Pic? - Daily Beast

Daily Beast Who Vets Your Profile Pic? Daily Beast Facebook and other social media sites' guidelines for inappropriate photo content are back in the spotlight after Facebook briefly banned The New Yorker's official page. The magazine posted a cartoon of a naked man and woman that included two black ...

09/11/2012 07:28 AM

Restaurants put social media on the menu - Fox News

Restaurants put social media on the menu Fox News “Sometimes I see Yelp as 'anti-social media,'” says restaurateur Deborah Snow of Blue Heron in rural Massachusetts. Though Yelp's been good to them, says Snow, complaints without human contact don't allow restaurateurs to determine the truth of the ...

09/11/2012 03:58 PM

Can China's Social Media Break the Chains of Censorship? - Heritage.org (blog)

Heritage.org (blog) Can China's Social Media Break the Chains of Censorship? Heritage.org (blog) Social media in China are pushing the envelope of government control, but China's censors are demonstrating that they still have the stuff. For instance, where to turn for news if one of your country's top officials has mysteriously disappeared? If you ... and more »

09/11/2012 01:54 PM

Dual-Class Social Media Companies: Performance-Ownership Link? - Seeking Alpha

Dual-Class Social Media Companies: Performance-Ownership Link? Seeking Alpha Despite this, recent social media company IPOs have chosen to have two or sometimes three classes of common stock with different voting power and it appears many are currently suffering in the marketplace. As Nell Minow recently explained, "[t]he ... and more »

mobile marketing - Google News

Google News

09/11/2012 09:02 PM

Apple and Samsung â€Â" the giants of mobile marketing - Examiner.com

Apple and Samsung â€Â" the giants of mobile marketing Examiner.com Given their evident advantages in speed and power, it might come as a surprise to most people that personal computer sales are dovetailing as consumers opt for Smartphones and tablet PCs instead. Apparently, portability and the ages-old ace of ... and more »

09/11/2012 09:41 AM

Mobile Marketers Act Now: Tomorrow's iPhone 5 Launch Triggers Rich App ... - The Herald | HeraldOnline.com

Mobile Marketers Act Now: Tomorrow's iPhone 5 Launch Triggers Rich App ... The Herald | HeraldOnline.com 11, 2012 â€Â" /PRNewswire/ -- Tomorrow's iPhone 5 launch marks the beginning of a valuable marketing opportunity for mobile app brands as millions of new device owners will enthusiastically download and use apps. Fiksu, Inc. (www.fiksu.com), the industry ... Infographic: iPhone5 Marketing Opportunity for App DevelopersADOTAS all 15 news articles »

09/11/2012 05:37 PM

QWASI Technology: Automates Apple's New IOS6 Passbook Passes - Sacramento Bee

QWASI Technology: Automates Apple's New IOS6 Passbook Passes Sacramento Bee "Our Mobile Marketing Center will detect if a customer has another type of smart phone or non smart phone," he said, "and deliver a Mobile Web-based solution that keeps them from missing out on all the great offered by their favorite businesses." ... and more »

09/10/2012 05:27 AM

Stupid, Money-Wasting Mobile Strategies And How To Avoid Them - Fast Company

Fast Company Stupid, Money-Wasting Mobile Strategies And How To Avoid Them Fast Company Two years ago, I argued that we were in the midst of an "app bubble." Brands and venture capitalists were eagerly investing in an overcrowded marketplace that didn't demonstrate real value to most consumers. As smartphones have made their way into the ... and more »

09/11/2012 06:08 PM

Numbers prove hotel mobile sites are a core marketing initiative. - 4Hoteliers

Numbers prove hotel mobile sites are a core marketing initiative. 4Hoteliers According to a HeBS Digital Industry Pulse Poll performed last month, hoteliers are more interested in mobile website development than any other aspect of mobile marketing, including mobile app development, mobile banner advertising and other initiatives.

09/11/2012 04:46 PM

Station Casinos quietly launches marketing effort for mobile betting - Las Vegas Review - Journal

Station Casinos quietly launches marketing effort for mobile betting Las Vegas Review - Journal Station Casinos LLC has quietly launched a marketing campaign for its new Sports Connection Mobile betting application, several weeks ahead of its actual widespread release online and through the company's 17 casinos in Southern Nevada. "We are in ... and more »

09/11/2012 04:50 PM

What Marketers Want From iPhone 5 - Adweek

IBNLive.com What Marketers Want From iPhone 5 Adweek John Haro, cto for mobile marketing vendor Vibes, thinks that Kmiec's wish probably won't get granted anytime soon. “What we don't expect to see is an NFC chip in the new iPhone,” he said. “Adoption of NFC is nearly nonexistent, and mobile payments ... Samsung May Slap Lawsuit on Apple Following iPhone 5 LaunchMobile Marketing Watch Apple's iPhone 5 Seen Selling 10 Million Within WeeksAdAge.com all 845 news articles »

09/11/2012 01:25 AM

New Mobile Marketing Service Confirms Strong m-Commerce Revolution - The FINANCIAL

New Mobile Marketing Service Confirms Strong m-Commerce Revolution The FINANCIAL The FINANCIAL -- Andrew Cass and Michael Force, two renowned marketing experts and successful business builders, announced their partnership in launching RemarkaMobile, a results-driven mobile marketing service that focuses on customized mobile ...

09/10/2012 11:07 PM

Vancouver Software Development Firm Devterra Mobile Inc. Launches ... - RedOrbit

Vancouver Software Development Firm Devterra Mobile Inc. Launches ... RedOrbit As Canadian consumers migrate towards spending more time on their Smartphones and less time engaged with traditional media, businesses are frantically seeking creative ways to promote themselves through mobile marketing and to keep mobile ... and more »

09/11/2012 05:07 PM

How brands can cook up mobile purchases - Marketing Week

Marketing Week How brands can cook up mobile purchases Marketing Week The proportion of web traffic via mobile will hit 20 per cent this Christmas, according to IBM figures, and brands that fail to implement a mobile marketing strategy are losing out on sales by putting up 'closed for business' signs in front of ...

digital marketing - Google News

Google News

09/11/2012 02:50 PM

Lyris Unveils First Digital Marketing Platform to Address Big Data Challenge - ADOTAS

Lyris Unveils First Digital Marketing Platform to Address Big Data Challenge ADOTAS OB), a global provider of digital marketing solutions, today unveiled the first digital marketing automation platform built from the ground up to help marketers transform the massive amounts of customer interactive data into measurable business value. Lyris Thinks Big (Data) with New Marketing PlatformCMSWire Lyris Rebrands, Builds Out Digital ERP System To Process DataMediaPost Communications Lyris release offers assist with Big DataBizReport BtoB Magazine all 11 news articles »

09/11/2012 06:19 AM

IgnitionOne Announces Google Shopping Integration within Its Digital Marketing ... - PYMNTS.com

IgnitionOne Announces Google Shopping Integration within Its Digital Marketing ... PYMNTS.com IgnitionOne, the global leader in digital marketing solutions, is launching another innovation within its Digital Marketing Suite (DMS). Google Shopping will be seamlessly integrated, which will allow retail marketers to manage Product Listing Ads side ... and more »

09/11/2012 04:08 AM

Top five current digital marketing trends - Bizcommunity.com

Top five current digital marketing trends Bizcommunity.com The field of digital marketing is one which is in constant flux. As technology and social trends evolve, brands too must alter their strategies in order to adapt to digital environments and platforms. Although marketers will never be able to predict ... and more »

09/11/2012 03:37 PM

Digital Marketers Reach Multicultural Demos Best On Web Sites - MediaPost Communications

MediaPost Communications Digital Marketers Reach Multicultural Demos Best On Web Sites MediaPost Communications Laptop-Black-Hispanic-A In the world of digital media, marketers turn to company and product Web sites first when communicating with multicultural customers. That's according to new research just completed by the Association of National Advertisers to ...

09/10/2012 08:26 AM

5 Ways CYA is Killing Digital Marketing - iMedia Connection (blog)

iMedia Connection (blog) 5 Ways CYA is Killing Digital Marketing iMedia Connection (blog) Digital marketing, including social media, video, interactive, augmented reality, installations, mobile and integrated TV campaigns will be much better off once marketing executives can get out of their own way. From approval by committee, to passing ...

09/11/2012 02:39 AM

DMI professional diploma in digital marketing now available in South Africa - Bizcommunity.com

DMI professional diploma in digital marketing now available in South Africa Bizcommunity.com Digital Marketing is one of the fastest and most dynamic sectors in South Africa and has massive potential for both economic development and local job creation, but with the industry growing at such a fast pace there is a dire need for professionally ...

09/10/2012 06:17 AM

Digital marketing firm Sokrati hires Rahul Kulkarni from Google as chief ... - VC Circle

Digital marketing firm Sokrati hires Rahul Kulkarni from Google as chief ... VC Circle Digital marketing and analytics startups Sokrati has roped in former Google executive Rahul Kulkarni as chief product officer (CPO). Kulkarni would be leading Sokrati's current and future product offerings. Kulkarni was senior product manager at Google ... and more »

09/06/2012 01:07 PM

Lessons Learned at Stanford's Digital Marketing Program - Forbes

Forbes Lessons Learned at Stanford's Digital Marketing Program Forbes Given how important digital marketing, social media and big data have emerged in defining and implementing customer-centered strategies, Stanford's first-ever Digital Marketing Program looked worth attending. I look at education like an accelerator; it ...

09/10/2012 07:23 AM

Webtrends Continues Growth Trajectory for Digital Intelligence Solutions and ... - U.S. Politics Today

Webtrends Continues Growth Trajectory for Digital Intelligence Solutions and ... U.S. Politics Today Webtrends, the global leader in digital intelligence solutions and services, shared results today that highlight the company's expansion of its global customer base and continued growth of its digital marketing business fueled by strong customer demand ... lastminute.com Snaps up Webtrends for Website OptimisationIT News Online Webtrends Continues Growth Trajectory for Digital Intelligence Solutions and ...Marketwire (press release) all 23 news articles »

09/07/2012 04:03 PM

IBM Pitches Smarter Commerce for Digital Marketing with Cloud Services - brandchannel.com

DatacenterDynamics IBM Pitches Smarter Commerce for Digital Marketing with Cloud Services brandchannel.com Technology and creativity are fusing to drive a new interdependence between two seemingly diverse business disciplines, the CIO and the CMO. According to Gartner, by 2017 the head of marketing â€Â" not the head of technology â€Â" will have greater ... IBM Marketing Center: Swiss Army Knife For E-CommerceInformationWeek The American Marketing Association Turns to IBM Smarter Commerce to Target ...Sacramento Bee IBM Interactive Unveils New Services for CMOs, CIOseWeek all 91 news articles »

search marketing - Google News

Google News

09/11/2012 01:52 PM

The Search Marketers Guide to Creative Testing and Optimization, Part 4 - Business 2 Community

The Search Marketers Guide to Creative Testing and Optimization, Part 4 Business 2 Community From selecting creative elements for testing to reaching statistical significance, this four part blog series reviews basic and advanced tips for conducting a successful creative test. Last week, we discussed how to prioritize tests based on return and ...

09/10/2012 04:15 PM

Top 5 Search Marketing Coping Mechanisms - ADOTAS

Search Engine Land Top 5 Search Marketing Coping Mechanisms ADOTAS Written on: Sep 10, 2012; Author: Thi Thumasahit |; Share · Top 5 Search Marketing Coping Mechanisms. D espite the billions of dollars invested in paid search technology over the past decade, managing a paid search campaign is a time-consuming process. 5 Steps For A Flawless Paid Search LaunchSearch Engine Land all 2 news articles »

09/11/2012 09:25 AM

Microsoft's “Bing it On” Marketing Challenges Google Search Engine - The Droid Guy

NDTV Microsoft's “Bing it On” Marketing Challenges Google Search Engine The Droid Guy Microsoft has just recently kick-started their “Bing it on” challenge. This will put Bing up against Google to see what search engine is actually able to provide better and more relevant results for the user. Google has boasted of being the most ... Internet marketing news roundup, September 10Brafton Bing's marketing campaign shows people prefer it over GoogleGant Daily Bing Will Be the Default Search Engine on Kindle FireSearch Engine Watch StraightUpSearch -Internet Marketing News -Fast Company all 170 news articles »

09/10/2012 05:08 AM

Search Marketing from the Display Perspective - Marketing Pilgrim

Search Marketing from the Display Perspective Marketing Pilgrim Getting to write display advertising posts on historically search-focused sites has been an added bonus. A lot of SEMs I have met in the past don't have a lot of knowledge about display advertising. For my first post on Marketing Pilgrim, I thought it ...

09/11/2012 10:41 AM

SEMPO Study - SEM roars along, but marketers want more - Econsultancy (blog)

SEMPO Study - SEM roars along, but marketers want more Econsultancy (blog) Search marketing is a old dog in digital. SEMPO has been fielding this unique study of the industry since 2005 and Econsultancy has participated in this research for the last three years. Search is a channel that marketers know well, perhaps better ... New SEMPO Study Shows 2012 Trends in Search MarketingPR Web (press release) all 4 news articles »

09/11/2012 06:32 PM

Police search DHHR offices in connection with bid controversy - Daily Mail - Charleston

WCHS Police search DHHR offices in connection with bid controversy Daily Mail - Charleston Police searched Department of Health and Human Resources offices in Charleston on Tuesday for evidence that three employees may have illegally interfered with a multi-million dollar marketing contract. A nine-page search warrant, filed in Kanawha ... Search warrant issued in DHHR probeCharleston Gazette all 19 news articles »

09/11/2012 06:14 PM

The Tippy Toes Of Performance Marketing; Boosting Your Efforts To The Next ... - Marketing Land

Marketing Land The Tippy Toes Of Performance Marketing; Boosting Your Efforts To The Next ... Marketing Land When we gather to talk about search marketing, we don't just talk about search marketing anymore. In fact, the agenda is broader 100% of the time. Search keeps its cornerstone within the now much broader and more intricate scope of performance media ...

09/11/2012 02:33 PM

Search local inventory, coupons and more - The Herald | HeraldOnline.com

Search local inventory, coupons and more The Herald | HeraldOnline.com DUBLIN â€Â" Research and Markets (http://www.researchandmarkets.com/research/gn9bqr/marketing_and_sale) has announced the addition of iCD Research's new report "Marketing and Sales Behaviors and Strategies in the Mining Industry - 2012-2013: ... and more »

09/11/2012 09:38 AM

No Budget for SMX East? An Expo+ Pass Is Waiting for You - Search Engine Land

No Budget for SMX East? An Expo+ Pass Is Waiting for You Search Engine Land “Plus” sessions cover emerging search engine marketing topics, and feature case studies, best practices and internet marketing solutions presentations. Join Bing, Covario, Conductor, Page One Power, Quantcast and SEMPO for these educational session. Google's Recent Algorithm Changes: Follow-up on our predictions for 2012 ...PR Web (press release) all 5 news articles »

09/11/2012 02:32 PM

Mapping Health Search To The Patient Journey - MediaPost Communications

Mapping Health Search To The Patient Journey MediaPost Communications Search marketing in the healthcare realm is not immune to these distinctions, either. Just as numerous studies have concluded that search plays a prominent role across all phases of the B2C and B2B buying cycles, so too has search proven critical to ...