Thursday 29 November 2012

social media - Google News

Google News


11/29/2012 06:16 PM
New York Times reporter acquires social-media minder - Washington Post (blog)

GigaOM

New York Times reporter acquires social-media minder
Washington Post (blog)
Jodi Rudoren explains how the New York Times has equipped her with a minder for her social media activity. "I work with an editor on a strategy on posts," says Rudoren. Does the editor review each and every tweet? "That's what working with an editor ...
NYT: Jodi Rudoren's social media arrangement not a punishmentPoynter.org
Social media posts by NYT's Jerusalem bureau chief to have oversightJewish Telegraphic Agency
Why the NYT is wrong to put a social-media muzzle on its journalistsGigaOM
Politico (blog) -Adweek -Arutz Sheva
all 25 news articles »

11/29/2012 05:40 PM
100 Fascinating Social Media Statistics and Figures From 2012 - Huffington Post

Business 2 Community

100 Fascinating Social Media Statistics and Figures From 2012
Huffington Post
Before doing so, it's important to understand the data behind each social channel to gain insights into what works and what doesn't with your audience. Here are 100 of the most fascinating social media statistics and figures from 2012 that can help you ...
Using Social Media to Grow Your Business is Something You Can DoNational Mortgage Professional Magazine
3 Ways to Create a Personal Connection With Your Customers via Social MediaBusiness 2 Community
The ultimate social media image sizing cheat sheetEconsultancy (blog)
Marketing Land -Social News Daily -Castleford Media (blog)
all 11 news articles »

11/29/2012 12:24 PM
Leveson: Social media and blogs aren't popular enough to carry proper news - paidContent.org

Firstpost (blog)

Leveson: Social media and blogs aren't popular enough to carry proper news
paidContent.org
Weblogs and social channels not affiliated with newspapers can breathe a sigh of relief. Tweets and blogs don't have enough heft to be considered 'news' media like print, says the judge leading recommendations to heighten UK 'press' standards.
Social media control problematic: LevesonThe Australian
Lord Leveson's recipe for press regulation offers no answers on how to control ...Daily Mail
Should media regulations also include social media?Firstpost (blog)
Times of India
all 5,014 news articles »

11/29/2012 09:09 AM
Trending: Notre Dame pushes social media - ESPN (blog)

Trending: Notre Dame pushes social media
ESPN (blog)
"We were behind," Notre Dame Athletics social media director Christianne Harder told Playbook on Wednesday. "Now we're making up ground with the quality of our videos, our social media push, our blogger -- those three things and, of course, the winning.

and more »

11/28/2012 04:29 PM
Social Media Will Lose Out One Way or the Other - Forbes

Fast Company

Social Media Will Lose Out One Way or the Other
Forbes
A woman views the Chinese social media website Weibo at a cafe in Beijing on April 2, 2012. China's move to shut down websites and curb rumours of a political coup reveal growing nervousness ahead of the nation's first leadership transition in the ...
Seven ways to get 'Facebook fired'Fox News
Social Media Reaches the Mortgage IndustryNational Mortgage Professional Magazine
The Can't-Miss Social Media Trends For 2013Fast Company
Business 2 Community -Wall Street Journal (blog) -Kansas City Star
all 270 news articles »

11/29/2012 03:50 PM
From Its Charity Efforts, Aflac Learns What Works in Social Media - New York Times (blog)

New York Times (blog)

From Its Charity Efforts, Aflac Learns What Works in Social Media
New York Times (blog)
These are early days for marketers trying to figure out what role social media should play in their efforts to woo consumers. One major advertiser, the insurance company Aflac, is adjusting its strategies to generate a deeper emotional connection ...

and more »

11/29/2012 05:09 PM
Secrets to Success for Social Media in Business in 2013 - Huffington Post (blog)

Secrets to Success for Social Media in Business in 2013
Huffington Post (blog)
These are companies who have cross-functional teams thoughtfully mapping out just what it takes to succeed as a social business in terms of branding, customer service, sales, product development, collaborative work process, talent acquisition, social ...


11/29/2012 10:16 AM
Yes, Social Media Is Risky -- Find A Way To Make It Work - Forbes

Forbes

Yes, Social Media Is Risky -- Find A Way To Make It Work
Forbes
Social media is one of the top three concerns for enterprises in 2012, according to our recent Forrsights Security Survey, and it's easy to see why: Malware, social account hijacking, data leakage, HR concerns, regulatory compliance â€Â" these are just ...


11/29/2012 01:59 PM
Dogpile On Social Media - Forbes

Forbes

Dogpile On Social Media
Forbes
The latest came from Todd Wasserman over at Mashable with his Let's Face it: Most Social Media Marketing Is a Waste of Time piece in which he writes among other things “… a lot of the buzzword-laden blather around social media marketing the past few ...


11/29/2012 07:16 PM
The rising impact of social media - China Daily

China Daily

The rising impact of social media
China Daily
It is thus more than evident that social media have become the second front in the Israeli-Palestinian conflict. Warfare in the information age has changed dramatically. Traditionally, media campaigns have served only as a supplementary tool in a war.

and more »

search marketing - Google News

Google News


11/29/2012 08:45 AM
Cracking the Code on Facebook Search Marketing Success - Search Engine Journal

Search Engine Journal

Cracking the Code on Facebook Search Marketing Success
Search Engine Journal
From a search marketing perspective, the sheer volume of data on Facebook presents both an opportunity and a challenge when it comes to developing customized, effective campaigns that deliver results. Based on experience with advertisers spanning ...

and more »

11/29/2012 08:49 AM
Top US Retail Search Marketers Increase Thanksgiving Day Sales 65% Year ... - ADOTAS

Top US Retail Search Marketers Increase Thanksgiving Day Sales 65% Year ...
ADOTAS
SAN FRANCISCO (November 28, 2012) â€Â" Kenshoo (www.Kenshoo.com), the global leader in premium digital marketing technology, today unveiled performance data for U.S. retail search engine marketing programs during the holiday season to date. Online ...


11/29/2012 09:30 AM
Glogou Launches Products To Help US Companies Do Search Marketing In China - Search Engine Land

Search Engine Land

Glogou Launches Products To Help US Companies Do Search Marketing In China
Search Engine Land
Everyone knows China is one of the hottest, fastest-growing markets for consumer goods, but how does a U.S. company become known by Chinese consumers via search marketing? One Silicon Valley-based company by the name of Glogou is working to ...


11/28/2012 11:07 AM
Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'? - Search Engine Land

Search Engine Land

Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'?
Search Engine Land
The one case where search marketers have 'stolen' real revenue from display teams has been within Facebook advertising (not the new FBX exchange) â€Â" when launched Facebook advertising was obviously the domain of media buyers, but when they ...


11/28/2012 11:25 AM
Bing's Ad Network gives search marketers an edge - Brafton

Brafton

Bing's Ad Network gives search marketers an edge
Brafton
Marketers might be focusing on their holiday campaigns, but they must begin looking ahead to 2013. According to the Content Marketing Institute's latest B2C study, content marketing usage will remain widespread, with 86 percent of respondents planning ...
7 Content Marketing Tips from the Best in Social BusinessSearch Engine Journal
Should companies outsource content marketing?Econsultancy (blog)
Content Marketing Strategy Growing, While Others On Decline Says SurveyBusiness 2 Community

all 39 news articles »

11/29/2012 11:13 AM
Bing's "Scroogled" Campaign Accuses Google of Dishonest Search - Marketing Vox News

ITBusiness.ca

Bing's "Scroogled" Campaign Accuses Google of Dishonest Search
Marketing Vox News
Bing is pulling no punches in its "Scroogled" campaign, accusing Google of in essence spoiling Christmas for consumers and retailers. As Search Engine Watch describes, what's at odds is the Google Shopping comparison engine, which favors the ...
Microsoft marketing blitz attacks Google for change that allows money to sway ...Newser
How to battle a dominant brandGlobe and Mail
Google launching new tools for SMB marketingITBusiness.ca
Marketing Week -Kansas City Star -All Things Digital
all 473 news articles »

11/29/2012 08:10 AM
Online Marketing Company Ajax Union Hosts December SEO Seminar for ... - Sacramento Bee

Online Marketing Company Ajax Union Hosts December SEO Seminar for ...
Sacramento Bee
29, 2012 -- /PRNewswire/ -- Online marketing agency Ajax Union will host a seminar on December 17, 2012, for business owners covering the advantages of search engine optimization and the benefits of online marketing. The two-hour seminar will feature ...

and more »

11/29/2012 07:02 AM
Singles Seeking Smartphones; Couples Cozy up to Tablets Finds Internet ... - Sacramento Bee

NewsNet5.com

Singles Seeking Smartphones; Couples Cozy up to Tablets Finds Internet ...
Sacramento Bee
29, 2012 -- /PRNewswire/ -- The Search Agency, a global online marketing firm and the largest independent U.S. search marketing agency, today announced the results of its 2012 Online User Behavior and Engagement Study, conducted online by Harris ...
Singles Like Smartphones, Couples Like Tablets, And Everyone Loves Second ...MediaPost Communications
Singles go for smartphones, while couples like tablets?CNET

all 19 news articles »

11/29/2012 01:45 PM
Competitor Analysis: Realize your Visibility - Search Engine Land

Search Engine Land

Competitor Analysis: Realize your Visibility
Search Engine Land
This webcast will cover the key components of search marketing - competitor analysis, keyword research, and data monitoring. Competitive analysis is key to discovering what content and link building techniques to use in your efforts to lure audience ...


11/27/2012 11:44 AM
The 6 Most Important Things International Search Marketers Should Know To Be ... - Search Engine Land

Search Engine Land

The 6 Most Important Things International Search Marketers Should Know To Be ...
Search Engine Land
So, what are the six most important things to do to develop this international search marketing knowledge? Attend Conferences; Identify The Knowledge Experts; Get To Know The Experts; Participate In Training Courses; Network With Similar Professionals ...


digital marketing - Google News

Google News


11/29/2012 10:09 AM
Digital marketers share success stories at 'BtoB's' NetMarketing Breakfast - BtoB Magazine

Digital marketers share success stories at 'BtoB's' NetMarketing Breakfast
BtoB Magazine
San Franciscoâ€Â"Digital marketers from Cisco Systems, Hewlett-Packard Co., Hitachi Data Systems and SAP shared case studies of successful digital marketing programs at BtoB's NetMarketing Breakfast here Wednesday. Petra Neiger, senior manager-digital ...


11/29/2012 01:20 AM
Digital Marketing Experts from Forrester Research, Microsoft, Sony Electronics ... - San Francisco Chronicle

San Francisco Chronicle

Digital Marketing Experts from Forrester Research, Microsoft, Sony Electronics ...
San Francisco Chronicle
Ensighten, innovator of Real-Time™ Tag Management Systems and visitor privacy solutions that optimize web analytics and digital marketing performance, has added marketing leaders from Las Vegas Sands, Microsoft, Seagate, Sony and United Airlines to ...

and more »

11/28/2012 11:35 AM
Small Businesses Moving to Digital Marketing - iMedia Connection (blog)

Small Businesses Moving to Digital Marketing
iMedia Connection (blog)
Small and medium-sized businesses are beginning to realize that digital marketing and online advertising are important tools in achieving success. In the past, many small business owners had ignored digital media, and they were subsequently left in the ...

and more »

11/29/2012 10:01 PM
The Top Six Digital Trends for 2013 - Destination CRM

The Top Six Digital Trends for 2013
Destination CRM
Client account reviews have us looking at every industryâ€Â"from every angleâ€Â"to gauge where to focus our digital marketing efforts in the coming year. As part of these discussions, we have come up with a list of trends to look for in 2013 in the digital ...

and more »

11/27/2012 09:48 AM
Adobe reaches for share of digital marketing - MarketWatch

Adobe reaches for share of digital marketing
MarketWatch
Adobe Systems Inc. (NASDAQ:ADBE) has created a suite of indispensable tools for digital artists; now it plans to do the same for digital marketers. Social networks and mobile apps are engaging people in new ways that marketers are eager to embrace.


11/29/2012 10:10 PM
Marketing lobby fazed by new privacy laws - The Australian

Marketing lobby fazed by new privacy laws
The Australian
Mr Pilgrim said that companies needed to be aware of new provisions strengthening consumers' rights to opt-out of digital marketing when the law takes effect March 2014. In particular he cited new rules requiring companies to give consumers the ability ...
Privacy Bill changes welcome, but new measures 'yesterday's changes'B&T Marketing & Media

all 2 news articles »

11/28/2012 09:41 AM
A Successful Digital Marketing Platform Has both a Vision and a Strategy - CMSWire

A Successful Digital Marketing Platform Has both a Vision and a Strategy
CMSWire
In this technology age, marketing teams have had trouble adapting a digital marketing strategy, but a new report from Garter shows these companies how to utilize this technique. It has been frequently reported that many marketing teams are having ...


11/29/2012 07:00 AM
Australian marketers lead Asia-Pacific as early adopters of digital economy: study - IDG News Service

Australian marketers lead Asia-Pacific as early adopters of digital economy: study
IDG News Service
It showed Australia invests more in digital marketing than any other country surveyed across Asia-Pacific -- an aggregate of 41 per cent of Australian marketers who participated in the study spend 25 per cent of their total marketing budgets or higher ...
Low budgets and lack of talent leaves Asia-Pacific lagging in digital marketingEconsultancy (blog)

all 7 news articles »

11/29/2012 07:58 AM
Web Design Services - Let us Build you a Better Website - Nashua Telegraph (blog)

SEOptimise (blog)

Web Design Services - Let us Build you a Better Website
Nashua Telegraph (blog)
These packages can include everything from social media account creation, to regular postings and customer engagement to the set up of email blasts and directory listing claims. Call The Telegraph Digital Marketing Services team today to schedule an ...
7 Actionable SEO Rules for CMOsForbes
What next for SEO? Five search trends for 2013The Drum
25 Online Marketing Trends for 2013SEOptimise (blog)
Search Engine Watch
all 86 news articles »

11/20/2012 02:48 AM
Asia lags in digital marketing - ZDNet

ZDNet

Asia lags in digital marketing
ZDNet
Summary: Companies in the region understand the importance of digital marketing, but many do not have a comprehensive roadmap or use data correctly to better engage with customers online. Ellyne Phneah. By Ellyne Phneah | November 20, 2012 -- 09:43 ...
Digital Marketing Not the First Priority for Asia-Pacific MarketersKoMarketing Associates
Digital ad spend will double over next few years, Adobe report findsThe Australian
Australia outstrips APAC for digital marketing spend, activityMarketing magazine Australia
Techgoondu -CommsDay -B&T Marketing & Media
all 24 news articles »

internet marketing - Google News

Google News


11/29/2012 09:18 PM
TrueLogic.com.ph Launches New Social Media Marketing Features and Services - Equities.com

TrueLogic.com.ph Launches New Social Media Marketing Features and Services
Equities.com
TrueLogic.com.ph, the leading provider of various Internet marketing services in the Philippines, announces new additions to their strong lineup of social media marketing solutions. Social media continues to gain traction in search engine ranking ...

and more »

11/29/2012 10:10 PM
Marketing lobby fazed by new privacy laws - The Australian

Marketing lobby fazed by new privacy laws
The Australian
Federal Privacy Commissioner Timothy Pilgrim yesterday put the internet marketing industry on notice to ensure its practices were in step with the new privacy legislation passed by parliament late on Tuesday. However, Jodie Sangster chief executive of ...

and more »

11/29/2012 10:07 AM
Retailers boost online holiday marketing budgets - InternetRetailer.com

Retailers boost online holiday marketing budgets
InternetRetailer.com
Retailers are spending a lot more this holiday season than a year ago on several forms of online marketing and, as a result, they're expecting to ring in big increases in sales, according to a new study conducted by research and advisory firm Retail ...


11/29/2012 09:12 AM
SMBs Online Equals Business Growth - Midsize Insider

SMBs Online Equals Business Growth
Midsize Insider
The November 2012 study, recently featured in TMC Net, was conducted with Forrester Consulting to research the practice of Internet marketing at both small and midsize businesses. Forrester looked to see exactly how such organizations are responding to ...


11/29/2012 04:24 PM
Changing and Updating Your Contact Lists - Business 2 Community

Business 2 Community

Changing and Updating Your Contact Lists
Business 2 Community
The only thing that is permanent in this world is change. Everything changes; it can be good or bad. In b2b marketing, when contact information undergoes transitions every now and then, it is important to update the data of their clients. Companies ...


11/25/2012 09:10 AM
Internet Marketing Company Canada â€Â" Powerhouse Internet Marketing ... - Equities.com

PR Web (press release)

Internet Marketing Company Canada â€Â" Powerhouse Internet Marketing ...
Equities.com
Powerhouse Internet Marketing Inc. has stated that they are introducing Social Media Marketing to their enterprise of Website marketing. The manner in which modern technology has transformed over the past few years and the hype over social networking, ...
Internet Marketing Services Toronto Company â€Â" Powerhouse Internet Marketing ...PR Web (press release)

all 16 news articles »

11/29/2012 01:56 PM
The Best Ways to Incorporate Internet Marketing into Your Business Model - Business 2 Community

The Best Ways to Incorporate Internet Marketing into Your Business Model
Business 2 Community
How can the right business software from RedCappi greatly enhance the value of your software product? To appreciate this fully, it would be best to begin with an analysis of your company's business plan and how it can benefit from a first-rate ...


11/29/2012 07:02 AM
Singles Seeking Smartphones; Couples Cozy up to Tablets Finds Internet ... - Sacramento Bee

Singles Seeking Smartphones; Couples Cozy up to Tablets Finds Internet ...
Sacramento Bee
29, 2012 -- /PRNewswire/ -- The Search Agency, a global online marketing firm and the largest independent U.S. search marketing agency, today announced the results of its 2012 Online User Behavior and Engagement Study, conducted online by Harris ...

and more »

11/29/2012 10:10 AM
Standing Dog Interactive Announces New Senior Copywriter - Equities.com

Standing Dog Interactive Announces New Senior Copywriter
Equities.com
His experience leading a team of talented reporters and freelancers while guaranteeing the highest editorial quality has prepared him for his new position at the Dallas Internet Marketing Agency. Brian also has worked at the Fort Worth Star-Telegram ...

and more »

11/28/2012 01:16 AM
Vizstar, Inc. Retains Mega World Media a Leading Online Marketing and Investor ... - Sacramento Bee

Vizstar, Inc. Retains Mega World Media a Leading Online Marketing and Investor ...
Sacramento Bee
SAN CLEMENTE, Calif., Nov. 27, 2012 -- /PRNewswire/ -- Vizstar, Inc. (pinksheets:VIZS) has announced they have hired top internet marketing, social media and investor relations marketing firm Mega World Media ("MWM") to improve the company's online ...