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11/29/2012 08:45 AM

Cracking the Code on Facebook Search Marketing Success - Search Engine Journal

Search Engine Journal Cracking the Code on Facebook Search Marketing Success Search Engine Journal From a search marketing perspective, the sheer volume of data on Facebook presents both an opportunity and a challenge when it comes to developing customized, effective campaigns that deliver results. Based on experience with advertisers spanning ...

11/29/2012 08:49 AM

Top US Retail Search Marketers Increase Thanksgiving Day Sales 65% Year ... - ADOTAS

Top US Retail Search Marketers Increase Thanksgiving Day Sales 65% Year ... ADOTAS SAN FRANCISCO (November 28, 2012) â€Â" Kenshoo (www.Kenshoo.com), the global leader in premium digital marketing technology, today unveiled performance data for U.S. retail search engine marketing programs during the holiday season to date. Online ...

11/29/2012 09:30 AM

Glogou Launches Products To Help US Companies Do Search Marketing In China - Search Engine Land

Search Engine Land Glogou Launches Products To Help US Companies Do Search Marketing In China Search Engine Land Everyone knows China is one of the hottest, fastest-growing markets for consumer goods, but how does a U.S. company become known by Chinese consumers via search marketing? One Silicon Valley-based company by the name of Glogou is working to ...

11/28/2012 11:07 AM

Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'? - Search Engine Land

Search Engine Land Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'? Search Engine Land The one case where search marketers have 'stolen' real revenue from display teams has been within Facebook advertising (not the new FBX exchange) â€Â" when launched Facebook advertising was obviously the domain of media buyers, but when they ...

11/29/2012 08:10 AM

Online Marketing Company Ajax Union Hosts December SEO Seminar for ... - Sacramento Bee

Online Marketing Company Ajax Union Hosts December SEO Seminar for ... Sacramento Bee 29, 2012 -- /PRNewswire/ -- Online marketing agency Ajax Union will host a seminar on December 17, 2012, for business owners covering the advantages of search engine optimization and the benefits of online marketing. The two-hour seminar will feature ... and more »

11/29/2012 11:13 AM

Bing's "Scroogled" Campaign Accuses Google of Dishonest Search - Marketing Vox News

OregonLive.com Bing's "Scroogled" Campaign Accuses Google of Dishonest Search Marketing Vox News Bing is pulling no punches in its "Scroogled" campaign, accusing Google of in essence spoiling Christmas for consumers and retailers. As Search Engine Watch describes, what's at odds is the Google Shopping comparison engine, which favors the ... Microsoft unleashes new marketing ads attacking GoogleOregonLive.com Google launching new tools for SMB marketingITBusiness.ca Bing takes aim at rival with 'Scroogled' campaignMarketing Week MarketWatch (blog) -Kansas City Star -All Things Digital all 457 news articles »

11/29/2012 07:02 AM

Singles Seeking Smartphones; Couples Cozy up to Tablets Finds Internet ... - Sacramento Bee

Singles Seeking Smartphones; Couples Cozy up to Tablets Finds Internet ... Sacramento Bee 29, 2012 -- /PRNewswire/ -- The Search Agency, a global online marketing firm and the largest independent U.S. search marketing agency, today announced the results of its 2012 Online User Behavior and Engagement Study, conducted online by Harris ... Singles Like Smartphones, Couples Like Tablets, And Everyone Loves Second ...MediaPost Communications Singles go for smartphones, while couples like tablets?CNET all 9 news articles »

11/28/2012 11:25 AM

Bing's Ad Network gives search marketers an edge - Brafton

Brafton Bing's Ad Network gives search marketers an edge Brafton Marketers might be focusing on their holiday campaigns, but they must begin looking ahead to 2013. According to the Content Marketing Institute's latest B2C study, content marketing usage will remain widespread, with 86 percent of respondents planning ... 7 Content Marketing Tips from the Best in Social BusinessSearch Engine Journal Content Marketing Strategy Growing, While Others On Decline Says SurveyBusiness 2 Community Should companies outsource content marketing?Econsultancy (blog) all 39 news articles »

11/28/2012 01:46 PM

Paid search spending skyrockets over the holiday weekend - InternetRetailer.com

MediaPost Communications Paid search spending skyrockets over the holiday weekend InternetRetailer.com Paid search marketing paid off over the holiday weekendâ€Â"a trend that was particularly pronounced on Thanksgiving, according to several reports from search marketing firms released today. That spending helped traffic increase 8% over the weekend to 500 ... Paid-Search Ad Clicks Rose During US Holiday Weekend, But Investments Paid ...MediaPost Communications Strong Black Friday - Cyber Monday Weekend Signals Positive Q4 for AdvertisersPYMNTS.com all 8 news articles »

11/27/2012 11:44 AM

The 6 Most Important Things International Search Marketers Should Know To Be ... - Search Engine Land

Search Engine Land The 6 Most Important Things International Search Marketers Should Know To Be ... Search Engine Land So, what are the six most important things to do to develop this international search marketing knowledge? Attend Conferences; Identify The Knowledge Experts; Get To Know The Experts; Participate In Training Courses; Network With Similar Professionals ...