Saturday 8 December 2012

mobile marketing - Google News

Google News


12/08/2012 06:06 AM
Mobile marketing award won by IMImobile and British Gas - QR Code Press

QR Code Press

Mobile marketing award won by IMImobile and British Gas
QR Code Press
It has just been announced that IMImobile, one of the leading providers of specialized smartphone and tablet data platforms and services to enterprises and telecom operators worldwide, is the recipient of one of the top Effective Mobile Marketing Awards.


12/06/2012 02:57 PM
Forrester on mobile marketing: who you do â€Â" and do not â€Â" want to target - VentureBeat

VentureBeat

Forrester on mobile marketing: who you do â€Â" and do not â€Â" want to target
VentureBeat
Forrester released a new report today on mobile marketing. As it turns out, there's only one group of mobile customers that marketers want to target. Big shocker: It's not the 7 percent of American adults who still refuse to use a mobile phone. Most ...


12/07/2012 02:39 PM
Open Table co-founder introduces mobile marketing app - ZDNet

Open Table co-founder introduces mobile marketing app
ZDNet
The co-founder of OpenTable, Glenn Allen, and Zynga mobile games designer Alan Wells have collaborated to create a new mobile application targeted at small businesses that want an integrated interface for sending marketing and social media messages.


12/06/2012 02:08 PM
Mobile Marketing is Now a Mainstream Marketing Channel - Business 2 Community

Mobile Marketing is Now a Mainstream Marketing Channel
Business 2 Community
I think it's safe to say that mobile is now a mainstream marketing channel. We've known it to be so for some time. However, 2012 has seen massive growth is mobile usage, specifically with regards to smartphones. According to Snaphop.com “in 2012, the U ...


12/07/2012 12:12 AM
Advertisers Need to Invest More in Mobile Marketing - AllAfrica.com

Advertisers Need to Invest More in Mobile Marketing
AllAfrica.com
The Mobile Marketing Association has just released new research indicating that an optimised media schedule in future will accomodate some investment in mobile of upto seven per cent. This figure will vary according to the product category and message ...


12/05/2012 10:34 AM
Verizon seeks customers to spam with mobile marketing forever - Ars Technica

U.S. News & World Report

Verizon seeks customers to spam with mobile marketing forever
Ars Technica
Verizon is starting to contact customers this week about allowing the telecom to sell their dataâ€Â"including location, browsing information, and mobile app usageâ€Â"to third-party marketers in exchange for… coupons. The company promises one coupon up ...
Verizon Selects uses subscribers' location, usage data for opt-in ad programFiercemobilecontent
Verizon asks customers to opt in to personalized marketing programTechRadar UK
AT&T, Verizon offer daily deals with a phone-tracking twistGigaOM

all 340 news articles »

11/27/2012 07:55 AM
What Mobile Marketers Can Learn From The Papa John's Lawsuit - Forbes

Marketing magazine Australia (blog)

What Mobile Marketers Can Learn From The Papa John's Lawsuit
Forbes
Mobile marketing has become quite ubiquitous I would say as it seems not a day goes by where we are not reading about something relating to mobile marketing. For example last week's announcement by Orbitz highlighting the fact that smartphones now ...
Community spirit over the mobileFinancial Express
It's the year of mobile… againMarketing magazine Australia (blog)
4 Tips For Capitalizing On Untapped Mobile ConversionsMarketing Land
Chief Marketer
all 5 news articles »

12/06/2012 02:20 AM
10 Relationship-First Mobile Marketing Best Practices - ClickZ

10 Relationship-First Mobile Marketing Best Practices
ClickZ
There is little doubt that mobile marketing has become the dream channel for marketers. Not only is it ubiquitous - there are five times as many mobile phones in the world today as PCs - but its real-time nature and commercial power have elevated its ...


12/07/2012 01:00 PM
Learn How To Market Your Mobile App Like A Pro - Cult of Mac

Learn How To Market Your Mobile App Like A Pro
Cult of Mac
The Art of Mobile Marketing video course will teach you the ins and outs of attracting reviewers, reaching your audience, creating buzz, and taking your app to new heights of success. In this video course you'll learn how to: Get early and ongoing ...
Mobile App Pro Business Showcase Mobile Apps Solution for Enhanced ...Press Release Centre (press release)
Holy Cow Apps Makes It Possible To Start A Company Selling Custom Apps To ...Melodika.net (press release)
Mobile Apps for Churches - Holy Cow Apps Rolls Out Their Latest Mobile App ...Virtual-Strategy Magazine (press release)

all 12 news articles »

11/28/2012 06:05 AM
Mobile Marketing: How To Generate Loyalty On The Go - Forbes

Mobile Marketing: How To Generate Loyalty On The Go
Forbes
It's important for marketers to think about what that actually means for them. According to a recent Pew Internet report, 46% of American adults own a smartphone. We're deep in a world of mobile dominance, and an effective strategy to capitalize on ...

and more »

social media - Google News

Google News


12/08/2012 10:03 PM
Social media stirs worldwide support, sympathy for abducted Iowa cousins - Mason City Globe Gazette

KCRG

Social media stirs worldwide support, sympathy for abducted Iowa cousins
Mason City Globe Gazette
He didn't realize the power of the social networking website until he joined the effort after seeing a Waterloo friend post a picture of cousins Lyric Cook-Morrissey and Elizabeth Collins in July. “I just wish â€Â" and everyone wishes â€Â" it would have ...
Reactions Pour in On Social Media Following Developments in Missing Cousins ...KCRG

all 1,762 news articles »

12/08/2012 05:09 PM
The Supreme Court, marriage equality, and social media activism - Examiner.com

Examiner.com

The Supreme Court, marriage equality, and social media activism
Examiner.com
Because the stakes are high, social media activists who support marriage equality (gay and straight) are already joining groups that will help them make their voices heard. One group, Watchdog Causes, already has nearly 11,000 members on its Facebook ...

and more »

12/08/2012 07:02 PM
Social Media and Your Holiday Marketing Strategy - Press-Enterprise

Minneapolis Star Tribune

Social Media and Your Holiday Marketing Strategy
Press-Enterprise
Your social media marketing shouldn't take a holiday just because everyone else seems to be dragging themselves from store to store, desperately looking for that elusive trendy gift of the year. Not everyone will be spending gas money searching for the ...
Social media and the Middle EastMinneapolis Star Tribune
Social Media Marketing From A to ZNew York Times (blog)
US users spent 121 billion minutes on social media in July 2012Los Angeles Times
Jackson Clarion Ledger (blog) -BBC News -The Jersey Journal - NJ.com
all 48 news articles »

12/08/2012 06:00 AM
Nielsen survey: Social media sucking up most of our time - PCWorld

Nielsen survey: Social media sucking up most of our time
PCWorld
Americans, you are spending every waking minute of your life onlineâ€Â"or at least a sizable portion of your days. According to Nielsen's 2012 Social Media Report released this week, Americans spent 121 billion minutes on social networking sites between ...
Social Media Use - How, Where and WhyiProgrammer

all 2 news articles »

12/08/2012 06:04 AM
Liberals slap social media gag on MPs - Sydney Morning Herald

Sydney Morning Herald

Liberals slap social media gag on MPs
Sydney Morning Herald
LIBERAL Party candidates have been gagged ahead of next year's federal election, with Coalition backbench MPs under pressure to close their Twitter and other social media accounts. Fairfax Media has learnt of a directive from the head office of the ...

and more »

12/07/2012 09:49 AM
Social media may be a weapon against childhood obesity, experts say - Boston.com

Health Aim

Social media may be a weapon against childhood obesity, experts say
Boston.com
(Relaxnews)â€Â"In a new scientific statement published in the journal Circulation, the group calls for more research into how to incorporate social media into programs fighting childhood obesity. However, the AHA acknowledges that current research on ...
AHA says social media can help obese childrenNurse.com
Social Media Might Help Obesity in ChildrenHealth Aim
Facebook May Help Fight ObesityABC News
GlobalPost -natmonitor.com -FierceHealthIT
all 24 news articles »

12/07/2012 01:20 PM
Social media entwined in radio prank, nurse death - CNN

New York Times (blog)

Social media entwined in radio prank, nurse death
CNN
(CNN) -- One of the nurses duped by a prank phone call about Catherine, Duchess of Cambridge, apparently committed suicide on Friday, and many social media users were quick to point fingers at the two radio hosts who made the call and then promoted it ...
DJ's in Royal Hoax Flee Social Media After Nurse DiesNew York Times (blog)
Kate Middleton Prank Call Tragedy: Radio DJs "Deeply Shocked," Shut Down ...E! Online
UK hospital says royal prank call appalling after nurse deathAPA

all 4,124 news articles »

12/08/2012 04:02 PM
Who's New in Business: Social Spice Media - Ventura County Star

Who's New in Business: Social Spice Media
Ventura County Star
Product or service: Social Spice Media is a full-service social media marketing company offering prepackaged and customized plans based on clients' needs. Services include in-depth social media analysis and planning, social media site setup and ...


12/08/2012 07:55 PM
Social media drives a new sports conversation - Lewiston Sun Journal

Lewiston Sun Journal

Social media drives a new sports conversation
Lewiston Sun Journal
Student athletes' increased activity on social media sites has forced adults to keep pace by learning Facebook and Twitter to stay connected. In some schools, teachers and coaches are adapting and using what social media has to offer. They are taking ...


12/08/2012 01:50 PM
DasBoom visualization app filters through the social media noise - Examiner.com

DasBoom visualization app filters through the social media noise
Examiner.com
The social app, dasBoom, is a new kind of experiment that helps makes sense of the complex functions from social networking websites. It can seem very daunting-not to mention time consuming to adjust the different privacy settings. The app is intuitive ...

and more »

internet marketing - Google News

Google News


12/08/2012 06:58 AM
5 Financial Tips for Starting Internet Marketing - Business 2 Community

Business 2 Community

5 Financial Tips for Starting Internet Marketing
Business 2 Community
So, you are looking to open up your own small business, but are not well versed enough in Internet marketing to know the best financial practices? Internet marketing can be both a gift and a curse for small businesses. On one hand, for the ...

and more »

12/08/2012 08:07 PM
FTC orders online marketing firm to destroy consumer spyware data - Examiner.com

Examiner.com

FTC orders online marketing firm to destroy consumer spyware data
Examiner.com
7, New York Daily News reports 'Epic Marketplace Inc., a online marketing company spied on Internet users' browsing habits in order to see what health conditions they might have and target ads to them, according to a Federal Trade Commission settlement ...


12/07/2012 03:15 AM
Powerhouse Internet Marketing - An SEO Company Toronto Announces the ... - Equities.com

SubmitinME

Powerhouse Internet Marketing - An SEO Company Toronto Announces the ...
Equities.com
Powerhouse Internet Marketing has released a statement announcing the launch of Social Media Marketing services to businesses all across the globe. This SEO Company Toronto understands the importance of Social networking sites in today's ...
Powerhouse Internet Marketing Launches New Services to Revolutionize ...Virtual-Strategy Magazine (press release)
topseos.com.au Names the Best Search Engine Optimization Companies in ...San Francisco Chronicle
IMTalk Becomes Latest SEO Community to Help Marketers Rank BetterSBWire (press release)
DigitalJournal.com (press release) -Melodika.net (press release) -Promotion World (press release)
all 74 news articles »

12/07/2012 11:16 AM
Online firm settles with FTC over spying on users - New York Daily News

New York Daily News

Online firm settles with FTC over spying on users
New York Daily News
A New-York based online marketing company spied on Internet users' browsing habits in order to see what health conditions they might have and target ads to them, according to a Federal Trade Commission settlement. The Federal Trade Commission ...

and more »

12/06/2012 06:12 PM
How Online Marketer Peered Into People's Health Histories - Bloomberg (blog)

Bloomberg (blog)

How Online Marketer Peered Into People's Health Histories
Bloomberg (blog)
There are few things as creepy in online marketing as digging into someone's health history, without their knowledge, to advertise to them. Yet that's precisely what New York-based Epic Marketplace is accused of doing. According to the online ...


12/08/2012 03:56 AM
Social video plays a key role in online advertising - DaniWeb (blog)

Social video plays a key role in online advertising
DaniWeb (blog)
Research results just published by digital marketing agency Visibility IQ would appear to confirm what the savvy marketeer already knows: social video is an important driver for engagement and purchase behaviour amongst online consumers. youtube ...


12/04/2012 10:01 PM
5WPR CEO: Internet Marketing Works - Jewocity.com Blog (blog)

5WPR CEO: Internet Marketing Works
Jewocity.com Blog (blog)
As the CEO of 5WPR, I am excited to have recently become a guest blogger on Search Engine Journal and believe wholeheartedly in Integrated marketing. Marketing works best when many different disciplines are being used â€Â" from Internet Marketing to ...


12/07/2012 03:09 PM
Case Study: Yellow Pages & Print Advertising vs. Internet Marketing - Business 2 Community

Business 2 Community

Case Study: Yellow Pages & Print Advertising vs. Internet Marketing
Business 2 Community
Here is a screenshot of the website they had until 2008. In May 2008 WSI Milton launched their first website and internet marketing system. Their 2008 season was tremendous with the addition of pay per click marketing to their new website, and after ...


12/05/2012 09:04 AM
Captain Marketing Now Offers New Lower Priced PPC Programs - San Francisco Chronicle

San Francisco Chronicle

Captain Marketing Now Offers New Lower Priced PPC Programs
San Francisco Chronicle
Pay per click advertising continues to be a powerful tool in the world of Internet marketing for Fortune 500 companies, with a recent Spyfu report indicating even the Presidential candidates spent thousands on Adwords throughout their campaigns ...
SEO Services Toronto Company Powerhouse Internet Marketing Provides ...Albany Times Union
6 Tips for Optimizing Small Budget PPC CampaignsBusiness 2 Community
SEO Agency Toronto - Powerhouse Internet Marketing Inc. launches PPC ...Virtual-Strategy Magazine (press release)

all 24 news articles »

12/04/2012 01:03 PM
Internet Marketing Inc. Speaking at Dallas Digital Summit 2012 - Equities.com

Internet Marketing Inc. Speaking at Dallas Digital Summit 2012
Equities.com
San Diego, CA â€Â" December 4, 2012 - Integrated digital marketing agency, Internet Marketing Inc. (http://www.internetmarketinginc.com/) (IMI), will have a strong presence at the first annual Dallas Digital Marketing Summit 2012 on December 4th and 5th.

and more »

digital marketing - Google News

Google News


12/08/2012 08:54 PM
BlueCross Hires New Director Of Digital Marketing - The Chattanoogan

BlueCross Hires New Director Of Digital Marketing
The Chattanoogan
BlueCross BlueShield of Tennessee has hired Vanessa Daffron as director of digital marketing. Ms. Daffron will be responsible for directing all digital marketing and strategies for BlueCross, including the member web portal, bcbst.com, and content ...


12/08/2012 12:34 AM
Stretching the digital dollars across the globe - Direct Marketing News

Stretching the digital dollars across the globe
Direct Marketing News
According to the APAC Digital Marketing Performance Dashboard by the CMO Council and Adobe Systemsâ€Â"a report that focuses on marketing tactics in the Asia-Pacific Regionâ€Â"37% of marketers devote less than 10% of their marketing budget to digital ...


12/06/2012 03:05 PM
Creative Digital Marketing Agency, 6S Marketing, Dons Mascot Heads for ... - San Francisco Chronicle

Creative Digital Marketing Agency, 6S Marketing, Dons Mascot Heads for ...
San Francisco Chronicle
6S Marketing, a digital marketing agency, wanted to create a fun and dynamic tour of their office that truly emphasized its vibrant office culture. They hired a Google Street View Certified photographer and put on fuzzy animal mascot heads to dress up ...


12/06/2012 06:43 AM
The salt of digital marketing - Hindu Business Line

Hindu Business Line

The salt of digital marketing
Hindu Business Line
The digital marketing market size in India is estimated to touch close to Rs 2,000 crore by 2013 from Rs 1,400 crore in 2011, according to industry watchers. Areas like online retail, ticketing and branding of FMCG products are moving online, and the ...


12/06/2012 07:33 AM
2013: The Year of Integrated Digital Marketing - Business 2 Community

Business 2 Community

2013: The Year of Integrated Digital Marketing
Business 2 Community
To help the reader fully appreciate the importance of integrated digital marketing, here is brief list of the top Marketing Trends for 2013; it represents a mash-up of my own thoughts coupled with everything I've been reading over the past year. 1. The ...


12/07/2012 03:29 AM
10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

10 interesting digital marketing stats we've seen this week
Econsultancy (blog)
Here are some of the most interesting digital marketing stats we've seen this week. Stats include Cyber Monday conversion rates, basket abandonment, eBay's 'Super Sunday' mobile traffic, online security concerns and Stylistpick's increase in conversions.


12/08/2012 07:48 AM
Hotelogix awards digital marketing mandate to Two55am - Indiantelevision.com

Hotelogix awards digital marketing mandate to Two55am
Indiantelevision.com
Indiantelevision.com Team. (8 December 2012 7:57 pm). MUMBAI: Gurgaon-based digital media agency Two55am has bagged the digital and online marketing mandate of cloud-based service for the hospitality industry Hotelogix headquartered at Noida.


12/04/2012 02:05 PM
CMO Digital Marketing Expansion Expected with 2013 Budget Increases - KoMarketing Associates

CMO Digital Marketing Expansion Expected with 2013 Budget Increases
KoMarketing Associates
CMO Digital Marketing Expansion Expected with 2013 Budget Increases The Chief Marketing Officer Council survey of 550 international marketing officers found that fewer than one in five corporations believe they have an effective digital marketing strategy.


11/20/2012 02:48 AM
Asia lags in digital marketing - ZDNet

ZDNet

Asia lags in digital marketing
ZDNet
Summary: Companies in the region understand the importance of digital marketing, but many do not have a comprehensive roadmap or use data correctly to better engage with customers online. Ellyne Phneah. By Ellyne Phneah | November 20, 2012 -- 09:43 ...
Digital Marketing Not the First Priority for Asia-Pacific MarketersKoMarketing Associates
Digital ad spend will double over next few years, Adobe report findsThe Australian
Asia Pacific suffers from digital marketing talent crunch, says Adobe-CMO ...Techgoondu
Marketing magazine Australia -CommsDay -B&T Marketing & Media
all 24 news articles »

12/05/2012 08:32 AM
Digital Marketing: Getting It Right, Before Getting It Right - Business 2 Community

Business 2 Community

Digital Marketing: Getting It Right, Before Getting It Right
Business 2 Community
In the last two months, we've seen record traffic and leads on the Kuno Creative website. Not a bad way to close out 2012. A combination of new downloads, marketing automation, social outreach and consistent blogging helped make it possible. But, as I ...