mobile marketing - Google News

Google News

11/16/2012 04:28 PM

T-Mobile USA Announces Appointment of New Chief Marketing Officer - DailyFinance

All Things Digital T-Mobile USA Announces Appointment of New Chief Marketing Officer DailyFinance T-Mobile USA, Inc., today announced the appointment of Michael Sievert, a 20-year marketing veteran of the tech and telecom sectors, as the company's new chief marketing officer, effective Nov. 19. (Photo: Business Wire). "Mike is a unique creative ... T-Mobile Names Former Microsoft Executive Mike Sievert as Marketing ChiefAll Things Digital all 9 news articles »

11/16/2012 09:48 AM

Mobile Marketing: The Mobile Data Treasure Trove - Business 2 Community

Mobile Marketing: The Mobile Data Treasure Trove Business 2 Community Marketing Strategies Should be Built Around Consumer Data. Data is the bedrock on which successful mobile marketing strategies are built. Of course it's really the insights teased out of the data that count; but no data, no insights. What kind of data ...

11/15/2012 08:05 AM

LIN Media Launches New Mobile Marketing Company - Investor's Business Daily

LIN Media Launches New Mobile Marketing Company Investor's Business Daily NEW YORK--(BUSINESS WIRE)-- LIN Media (NYSE: TVL), one of the largest broadcasters in the U.S. with industry-leading television and digital media properties, today announced the launch of LIN Mobile, LLC (“LIN Mobile”), a new company that will ... LIN Media Launches New Mobile MarketingTV Technology all 13 news articles »

11/13/2012 02:02 PM

Mobile Marketing & Measurement Snapshot: Google & ClickZ Insights - Search Engine Watch

Mobile Marketing & Measurement Snapshot: Google & ClickZ Insights Search Engine Watch Mobile has become an integrated part of the marketing mix and is no longer an add-on to campaigns. In fact, it's the central focus for a growing number of marketers, 87 percent of whom are planning to increase their emphasis on mobile in 2013. Google ... Mobile marketing stats to help plan for 2013AGBeat SES Chicago: ClickZ and Google Analytics Unveil Mobile Metrics ReportClickZ all 3 news articles »

11/16/2012 12:24 AM

Social media and mobile marketing - allvoices

Social media and mobile marketing allvoices One of the more amusing and poignant moments at this year's ad:tech was when MillerCoors' Digital Media Manager Brian Lipman jumped off stage to get his mobile phone, which drove the point home: nowadays just about anyone who has a smartphone ... and more »

11/13/2012 07:57 AM

SAMY Mobile Marketing Management Platform Fills Apple Passbook Void - Sacramento Bee

SAMY Mobile Marketing Management Platform Fills Apple Passbook Void Sacramento Bee LOS ANGELES, Nov. 13, 2012 -- /PRNewswire/ -- MobileBits Corporation (OTCBB: MBIT), provider of SAMYSM, the fast growing mobile marketing and loyalty network, announced today it will offer support for Apple Passbook in the SAMY Mobile Marketing ... and more »

11/14/2012 07:09 AM

Tubifi: Democratizing Mobile Marketing - Search Engine Journal

Search Engine Journal Tubifi: Democratizing Mobile Marketing Search Engine Journal How does the service “multiply” all that web and mobile marketing ad spend? Tubifi supercharges workflow and chops expenditures. I spoke with InfoWorld Editor and Tubifi CEO Martin Heller Sunday about today's public release. From our discussion, Heller ...

11/16/2012 05:14 AM

Mobile App Marketing Guidelines - Search Engine Watch

Mobile App Marketing Guidelines Search Engine Watch Acquiring downloads and installs of a mobile app isn't easy. With millions of apps available on iTunes and through Google Play, getting your application to stick out above the rest is quite difficult. You can sit back and hope you get lots of great ...

11/16/2012 07:30 AM

Digital Assent Wins 2012 "Mobile Marketer of the Year" Award - Sacramento Bee

Digital Assent Wins 2012 "Mobile Marketer of the Year" Award Sacramento Bee 16, 2012 -- /PRNewswire/ -- Digital Assent, a fast-growing healthcare media and marketing company headquartered in Atlanta, today announced that company founder and CEO Andrew Ibbotson was named 2012 Mobile Marketer of the Year at the third ... and more »

11/16/2012 02:01 PM

Sony Readies High-End Smartphones to Compete Against Apple iPhone ... - X-bit Labs

X-bit Labs Sony Readies High-End Smartphones to Compete Against Apple iPhone ... X-bit Labs Apple taught the market how to drive high-end gadgets into hands of millions and quickly gained serious rivals, such as Samsung Galaxy S. In the meantime, Sony Mobile's market share dropped to below 2% in Q3 2012, according to Gartner. In a bit to ... Sony to take aim at iPhone, Galaxy S3 in upcoming 'flagship' handsetCNET Sony working on Android-based iPhone 5 rivalDigital Spy Get a Free Smartphone During T-Mobile's Two-Day Pre-Holiday SalePC Magazine Seeking Alpha -Gizbot -IntoMobile all 459 news articles »

social media - Google News

Google News

11/16/2012 01:24 PM

Israel vs. Hamas: The first social-media war - Philadelphia Inquirer

CBS News Israel vs. Hamas: The first social-media war Philadelphia Inquirer "Call it the first social media war," says Lawrence Husick, co-chairman for the Center on the Study of Terrorism at the Foreign Policy Research Institute. "It's a real war, as terrible as any real war. But now, perhaps for the first time, social media ... In Israel-Palestine Conflict, Social Media Gets 'Weaponized'Huffington Post Israel, Hamas have "psychological" battle on social mediaCBS News Twitter and other social media now another front in Gaza attackLos Angeles Times HispanicBusiness.com -New Republic (blog) -PC Magazine all 20,835 news articles »

11/16/2012 11:37 AM

Freaked out by Mideast militarization of social media? Don't be - CNET

Stuff.co.nz Freaked out by Mideast militarization of social media? Don't be CNET But one aspect of their escalating battle -- the use of social media to spread propaganda and manage (that is, manipulate) media messages to the outside world -- has outraged their sensibilities. Videos of exploding cars? That's not what social media ... Social Media in ModerationPing! Zine Web Tech Magazine Column: Take care using social mediaVictoria News Facebook Denies Suppression and 4 Social Media Stocks Seeing ActionWall St. Cheat Sheet Business 2 Community -Farm Futures (blog) all 150 news articles »

11/15/2012 07:23 PM

Social and Anti-Social Media - New York Times (blog)

New York Times (blog) Social and Anti-Social Media New York Times (blog) In 2008, much of the after-action analysis of social media was of the “gee-whiz” variety â€Â" Obama outperformed McCain in this new medium! â€Â" yet the precise effect was not exactly clear, other than that it helped win over younger voters. It relied, to ... Social media played pivotal role in presidential electionThe Hullabaloo Online How the Presidential Election was Predicted with Social Reach and SentimentBusiness 2 Community all 2,481 news articles »

11/16/2012 11:15 AM

Social media: The sports GIF phenomenon - ESPN (blog)

Social media: The sports GIF phenomenon ESPN (blog) The NBA is allowing fans to vote for the All-Star Game through social media, including Twitter and Facebook. The University of Washington has -- and is enforcing -- a cap on how many tweets reporters can post during games. NASCAR driver Brad Keselowski ... and more »

11/16/2012 03:46 AM

When Colleges Woo Students Through Social Media: Less Viewbooks, More ... - TIME

TIME When Colleges Woo Students Through Social Media: Less Viewbooks, More ... TIME “What we're trying to do with social media is be relatable and relevant,” says Perry Hewitt, Harvard University's chief digital officer. “In today's communications environment, it's not a ticket to win. It's a ticket to play.” Most schools agree, with ... Social Media â€Â" What you say online, and what you post online can impact youNet Newsledger all 10 news articles »

11/16/2012 11:24 PM

Social media helps Wildcat Sanctuary cash in on Give to the Max Day - Duluth News Tribune

Social media helps Wildcat Sanctuary cash in on Give to the Max Day Duluth News Tribune “We're not sure how much of that it will be,” Hoffman said. “It all depends on programming needs.” Social media was often the key for Northland groups that saw an increase in their fundraising. The College of St. Scholastica raised about $4,000 more ... and more »

11/16/2012 06:19 PM

Twitter adds 'Email Tweet' button to its website - Examiner.com

Examiner.com Twitter adds 'Email Tweet' button to its website Examiner.com This new addition should help re-draw attention to twitter.com and could boost the social network's user base, which currently is at 500 million. In other news. Facebook announced on Thursday the release of the Share button on News Feed stories for ... Sharing is caring â€Â" Twitter and Facebook revamp 'share' options for usersSiliconrepublic.com all 137 news articles »

11/16/2012 01:57 PM

The 10 Most Generous Social Media Mavens - Huffington Post (blog)

The 10 Most Generous Social Media Mavens Huffington Post (blog) Today we unveil our Top Ten Social Media Mavens, who have innovated the use of social media for the greater good. In the coming months we'll keep going with profiles of Designers, Tech Founders, Wall Streeters, Marketing Gurus, and Filmmakers. and more »

11/15/2012 04:06 PM

Social media puts world at your ski tips - San Jose Mercury News

Social media puts world at your ski tips San Jose Mercury News So crucial is social media to most resorts' brands and bottom lines that many have diverted marketing dollars away from traditional advertising outlets and invested instead in social-media managers, videographers and consultants. The shift to social ... and more »

11/16/2012 12:06 PM

Battles over social-media ownership rights hit the courts - Bizjournals.com (blog)

Battles over social-media ownership rights hit the courts Bizjournals.com (blog) The tricky question of who exactly owns these followers is becoming a hot-button issue at some companies where executives are realizing the valuable currency of social media followers is not entirely under their control. It's a question that both ... and more »

search marketing - Google News

Google News

11/16/2012 01:11 PM

Fifty-One Per Cent of Search Marketers Concerned with Algorithm Changes - Equities.com

Fifty-One Per Cent of Search Marketers Concerned with Algorithm Changes Equities.com The nature of search marketing is evolving to include platforms other than search engines. Businesses that have an integrated approach will fare best in their online marketing efforts. A recent study from Forrester found that fifty-one per cent of ... and more »

11/16/2012 02:30 PM

General Motors Names Search Optics a Turnkey Dealer Marketing Partner - Sacramento Bee

General Motors Names Search Optics a Turnkey Dealer Marketing Partner Sacramento Bee DETROIT, Nov. 16, 2012 -- /PRNewswire/ -- General Motors has named Search Optics, one of the nation's leading automotive digital marketing solutions providers, a turnkey marketing partner for digital marketing initiatives within its dealer base nationwide. and more »

11/16/2012 11:55 AM

Search Engine Marketing Growth Attributed to Mobile Web and Digital Marketing - KoMarketing Associates

KoMarketing Associates Search Engine Marketing Growth Attributed to Mobile Web and Digital Marketing KoMarketing Associates According to an eConsultancy report, search engine marketing (SEM) in North America is expected to be worth $23 billion by the end of 2012; projections show an additional $4 billion in growth throughout 2013, which brings the industry to an estimated ...

11/15/2012 03:08 PM

VirKet Partners with Kenshoo to Improve Returns on Search Marketing Campaigns - Sacramento Bee

VirKet Partners with Kenshoo to Improve Returns on Search Marketing Campaigns Sacramento Bee Kenshoo (http://www.Kenshoo.com), a global leader in digital marketing software, today announced that VirKet (http://www.VirKet.com), one of the largest digital marketing firms in Mexico, has chosen Kenshoo Enterprise and Kenshoo Local to maximize paid ... and more »

11/16/2012 08:38 AM

Google's Fight to Kill Search by 2020 - AdAge.com

Google's Fight to Kill Search by 2020 AdAge.com That also means Google is exploring other business models that may diminish its cash cow of search engine marketing. The bet that Google is making is that consumer behavior will shift so Google needs to stay relevant and profitable however those shifts ...

11/16/2012 12:18 PM

Mobile Paid Search: Keys to Optimization - Search Engine Journal

Mobile Paid Search: Keys to Optimization Search Engine Journal In our last SEJ article, we talked about four specific ways mobile search is different than 'regular' search. This article will focus on a few best practices specifically for mobile paid search. If you are a PPC manager or marketing director, then you ...

11/16/2012 05:14 AM

Mobile App Marketing Guidelines - Search Engine Watch

Mobile App Marketing Guidelines Search Engine Watch Acquiring downloads and installs of a mobile app isn't easy. With millions of apps available on iTunes and through Google Play, getting your application to stick out above the rest is quite difficult. You can sit back and hope you get lots of great ...

11/16/2012 03:07 PM

Three Steps to an Online Marketing Makeover - Entrepreneur (blog)

Entrepreneur (blog) Three Steps to an Online Marketing Makeover Entrepreneur (blog) In a webinar hosted by Entrepreneur.com's Laura Lorber, Jantsch described the seven stages of an online marketing strategy: content, search engine optimization, e-mail marketing, social media, online advertising, mobile and analytics. Here are three of ... and more »

11/16/2012 09:36 AM

NetApp's Parrish Promoted To CMO, Search Is On For New Channel Chief - CRN

CRN NetApp's Parrish Promoted To CMO, Search Is On For New Channel Chief CRN NetApp's channel chief has been promoted to chief marketing officer. Julie Parrish, who until this week was senior vice president of global partner sales, was appointed chief marketing officer after a search that involved both internal and external ... and more »

11/14/2012 11:16 PM

Marketing Talk: AM Navigator's Geno Prussakov - Search Engine Journal

Search Engine Journal Marketing Talk: AM Navigator's Geno Prussakov Search Engine Journal In Geno Prussakov's most recent book, “Affiliate Program Management: An Hour a Day”, the author speaks authoritatively on affiliate marketing management, from planning to optimizing results. Prussakov was kind enough to enter the following discussion ...

internet marketing - Google News

Google News

11/16/2012 06:11 PM

Andy Jacob's Newest Internet Marketing Guide In High Demand By Arizona ... - Equities.com

Andy Jacob's Newest Internet Marketing Guide In High Demand By Arizona ... Equities.com International Sales Guru Andy Jacob is now offering his newest INternet Marketing Guide to Executives in the Arizona Marketplace. Jacob, a resident of Phoenix, Arizona has published his newest Internet Marketing Guide guide on UberFlip. Uberflip is ... and more »

11/16/2012 09:26 AM

Web Talent Marketing Supports The Victims of Hurricane Sandy - Sacramento Bee

Web Talent Marketing Supports The Victims of Hurricane Sandy Sacramento Bee Local Internet Marketing Company, Web Talent Marketing partners with Samaritan Purse to reach out to those effected by the "storm of a lifetime." By Web Talent Marketing. Web Talent Marketing. Last modified: 2012-11-16T15:06:58Z. Published: Friday, Nov. and more »

11/16/2012 12:40 PM

Internet Marketing And Email Marketing Services - Business 2 Community

Business 2 Community Internet Marketing And Email Marketing Services Business 2 Community email marketing services In this era, the Internet has become a very powerful medium of information and communication. Almost everyone who possesses a gadget that could easily connect to the Internet can exchange data and messages with anyone in the ...

11/14/2012 05:17 AM

Analysis: Internet marketing was breakout star of 2012 campaign - Constitution Daily (blog)

Analysis: Internet marketing was breakout star of 2012 campaign Constitution Daily (blog) It appears that Internet marketing via social media was the big winner in Election 2012, in a game changer from President Barack Obama's campaign that echoes TV's importance in the 1960 presidential contest. The 2012 general election results caught ... and more »

11/16/2012 01:05 AM

Now, Maybe, Finally: Why Internet marketers offer free gifts - Naples Daily News

Now, Maybe, Finally: Why Internet marketers offer free gifts Naples Daily News As a result, we all need to be careful of never being accused of that. If you willingly give your information to someone on their website, the new reality is that they will generally offer you something for free. Internet marketing has brought forth ...

11/16/2012 02:31 PM

Online marketers behind spam ads to pay $2m to FTC - SC Magazine

Online marketers behind spam ads to pay $2m to FTC SC Magazine Two internet marketing companies, which were accused of allowing affiliate companies to deceptively market commonly spammed products, have reached a $2 million settlement with the Federal Trade Commission â€Â" money that will be used to refund misled ... and more »

11/16/2012 01:11 PM

Fifty-One Per Cent of Search Marketers Concerned with Algorithm Changes - Equities.com

Fifty-One Per Cent of Search Marketers Concerned with Algorithm Changes Equities.com Thirty-four per cent of those surveyed said that a major concern for them is to create and manage content for their Internet marketing efforts. “Relevant content is central to the success of a business' Internet marketing efforts. This is why a high ... and more »

11/15/2012 03:19 PM

Rainmaker Internet Marketing in Wheaton hosts grand opening - Suburban Life Publications

Rainmaker Internet Marketing in Wheaton hosts grand opening Suburban Life Publications Rainmaker Internet Marketing will offer tips to Wheaton business owners on how to use the internet to expand their businesses at its grand opening event Thursday. The internet marketing company specializes in helping small to mid-sized businesses use ...

11/13/2012 08:53 AM

Local Internet Marketing Company eBoxed Helps New York-area Businesses ... - Sacramento Bee

Local Internet Marketing Company eBoxed Helps New York-area Businesses ... Sacramento Bee NEW YORK, Nov. 13, 2012 -- /PRNewswire/ -- Hurricane Sandy not only caused physical damage but also major disruption to numerous small to medium sized businesses in the surrounding areas. NYC Internet marketing company eBoxed, a social media ... and more »

11/16/2012 09:24 AM

5 Underrated Traffic Sources for Small Business Sites - Business 2 Community

5 Underrated Traffic Sources for Small Business Sites Business 2 Community Pay per click. Social media. SEO. If you're like most traffic-hungry small business owners you've probably spent hundreds of hours and thousands of dollars on these tried and true traffic strategies. As you may have noticed, all three of these internet ...