search marketing - Google News

Google News

12/13/2012 11:38 AM

3 Top Line Search Marketing Resolutions For 2013 - Search Engine Land

Search Engine Land 3 Top Line Search Marketing Resolutions For 2013 Search Engine Land The beauty of working in the digital marketing industry is that it is difficult to get bored. There is a new advertising option available every week, it seems, a new Google algorithm update, a new targeting option, and a new rocket ship social media ...

12/14/2012 05:49 AM

Search Engine Marketing Auckland NZ Company A + SEO Now Offers ... - San Francisco Chronicle (press release)

San Francisco Chronicle (press release) Search Engine Marketing Auckland NZ Company A + SEO Now Offers ... San Francisco Chronicle (press release) A+ SEO announces new comprehensive Search Engine Marketing consulting services to Web Design Companies looking to expand their offerings to their clients. Auckland, NZ (PRWEB) December 13, 2012. A+ SEO is now offering comprehensive SEO ... and more »

12/12/2012 09:52 AM

Doin' That SKAG? A Search Marketing Tip For The New Year - MediaPost Communications

Doin' That SKAG? A Search Marketing Tip For The New Year MediaPost Communications Properly categorized keywords can fuel strategy. As we approach 2013, give your campaign structure an internal audit for ad delivery, reporting and ROI -- a bit of marketing mise en place. In the new year, resolve to reorganize, starting by isolating ...

12/13/2012 05:15 AM

Social PR Tips to Get Fit for 2013 Digital Marketing - Search Engine Watch

Social PR Tips to Get Fit for 2013 Digital Marketing Search Engine Watch Get Fit Button If you're in the digital marketing world you know the keyword drill â€Â" visual, social, mobile, local, and content marketing. They're the vitamins, nutrients, cardio, weightlifting and supplements that brands need to stay healthy, vital ...

12/14/2012 03:12 AM

Search Retargeting: Why It Matters & How to Get Started - Search Engine Watch

Search Retargeting: Why It Matters & How to Get Started Search Engine Watch The good news: If you're behind the curve, catching up won't take long. Search retargeting relies on many of the same concepts as search engine marketing (SEM). Let's have a look at what, exactly, search retargeting involves, why it's so important, and ...

12/11/2012 12:16 PM

Real Relationships Lead To Search Marketing Success - Search Engine Land

Search Engine Land Real Relationships Lead To Search Marketing Success Search Engine Land How far do your relationships extend across the Web? This question is totally relevant to digital marketing nowadays. No longer are the days of just plain and simple on-page SEO. I have read countless articles about link building vs. relationship ...

12/12/2012 08:53 AM

Search Marketers Need Better Campaigns To Ensure Success - MediaPost Communications

MediaPost Communications Search Marketers Need Better Campaigns To Ensure Success MediaPost Communications Erica-Barth Some 45% of search marketers participating in Omnicom's Resolution Media and Forrester Research study, to be released Thursday, have run paid search or search engine optimization (SEO) programs for more than three years. But many still ... Panda Penguin SEO Is Now Offering Business Search Engine Optimization ...Promotion World (press release) all 6 news articles »

12/14/2012 04:11 AM

The Drum publishes Search and Performance digital supplements - The Drum

The Drum publishes Search and Performance digital supplements The Drum Meanwhile, The Drum's search supplement highlights the growth in search marketing, providing insights into the main issues for search marketers going forward into 2013. We take a look at case study examples of search in practice and hear from the ... and more »

12/14/2012 08:38 AM

'Negative Keyword Targeting' introduced to Twitter ads | Search Marketing News - Vertical Leap News (press release)

Mobile Marketing Watch 'Negative Keyword Targeting' introduced to Twitter ads | Search Marketing News Vertical Leap News (press release) Promoted Tweets, added to the social media content site will now not be shown in any situations which might be contextually awkward or irrelevant. As well as this, there are now also three different options on the social media content site that ... Twitter Expands Keyword Targeting Choices For Promoted TweetsMarketing Land Twitter Boosts Targeting Options for Promoted TweetsMobile Marketing Watch Twitter's keyword options put branded content in front of usersBrafton Marketing Pilgrim all 14 news articles »

12/11/2012 03:22 AM

ROPE: 4 Essentials for Global Integrated Digital Marketing - Search Engine Watch

ROPE: 4 Essentials for Global Integrated Digital Marketing Search Engine Watch Rope The definition of integrated marketing continues to evolve beyond simple channels â€Â" toward device, geography, and increasingly complex segments. Most global organizations have established unique intra-departmental processes and alliances across ...

mobile marketing - Google News

Google News

12/14/2012 12:04 PM

InMobi: Apple Leads North America in Mobile Ad Impressions - Mobile Marketing Watch

Mobile Marketing Watch InMobi: Apple Leads North America in Mobile Ad Impressions Mobile Marketing Watch InMobi Apple Leads North America in Mobile Ad Impressions 300x156 InMobi: Apple Leads North America InMobi is releasing news today that comes as a welcome development for Apple, the Cupertino, California-based tech giant that has been taking a ... and more »

12/14/2012 12:21 PM

VeriFone Concedes to Square, PayPal in Mobile Payments Battle - Mobile Marketing Watch

Mobile Marketing Watch VeriFone Concedes to Square, PayPal in Mobile Payments Battle Mobile Marketing Watch VeriFone Concedes to Square, PayPal in Mobile Payments Battle VeriFone Systems has effectively withdrawn from the race for supremacy in the mobile payments processing war. Yielding to the market dominance of Square and PayPal â€Â" the two top players ... and more »

12/14/2012 10:25 AM

2013 Mobile Threat Level Will See Record High - Mobile Marketing Watch

2013 Mobile Threat Level Will See Record High Mobile Marketing Watch 2013 Mobile Threat Level Will See Record High 300x175 2013 Mobile Threat Level Will See Record MMW is usually thrilled to report about record numbers in the mobile realm â€Â" record smartphone sales, record mobile ad spend, record mobile adoption, etc. and more »

12/14/2012 11:02 AM

Millennial Media Releases December 2012 SMART Report - Mobile Marketing Watch

Marketing Pilgrim Millennial Media Releases December 2012 SMART Report Mobile Marketing Watch Millennial Media Releases December 2012 S.M.A.R.T. Report 231x300 Millennial Media Releases December 2012 S.M.A.R.T. Report On Friday, Millennial Media published its latest S.M.A.R.T. report. And, as always, the leading independent advertising ... December SMART Report Shows Explosive Growth in Mobile AdvertisingMarketing Pilgrim all 3 news articles »

12/13/2012 10:36 PM

The Future of Mobile Marketing: Top Growth Trends for 2013 - EContent (press release)

The Future of Mobile Marketing: Top Growth Trends for 2013 EContent (press release) Mobile phones have come a long way since the original, bulky, featureless models of the eighties. Now, we can do almost anything on our phones and consumers rarely put them down. Cellular networks have noticed over the years and responded by beefing ...

12/14/2012 11:46 AM

New York Times Gets a Vook Deal - Mobile Marketing Watch

Mobile Marketing Watch New York Times Gets a Vook Deal Mobile Marketing Watch Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile Commerce · Mobile Coupons ... and more »

12/14/2012 11:26 AM

Best of 2012: Movies, Music, Apps and More - Mobile Marketing Watch

Mobile Marketing Watch Best of 2012: Movies, Music, Apps and More Mobile Marketing Watch Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile Commerce · Mobile Coupons ...

12/13/2012 11:27 AM

How to make the most of holiday traffic with mobile marketing - Upstart (blog)

How to make the most of holiday traffic with mobile marketing Upstart (blog) Since 38 percent of shoppers buy products straight from their mobile device and another 48 percent conduct research on device to make the purchase from a retail location, mobile marketing has the potential to drive holiday traffic and sales straight to ...

12/12/2012 09:17 AM

When It Comes To Mobile Marketing, Integration Is Key - Forbes

When It Comes To Mobile Marketing, Integration Is Key Forbes As a long-standing proponent of marketing integration I can speak to the fact that many marketers still have difficulty in putting it into practical use, including many chief marketing officers which was the basis of my piece aptly titled The Eleven ... Many consumers who like e-mail also want text messagesInternetRetailer.com all 5 news articles »

12/13/2012 12:11 PM

Twitter Boosts Targeting Options for Promoted Tweets - Mobile Marketing Watch

Mobile Marketing Watch Twitter Boosts Targeting Options for Promoted Tweets Mobile Marketing Watch “Search is also where we debuted the very first Promoted Tweets back in April 2010, and it remains a great way to reach a relevant audience with your content,” says Kevin Weil, Director of Product Management for Twitter. “Today, we are excited to bring ... and more »

social media - Google News

Google News

12/14/2012 10:40 PM

Social media quick to judge, slow to absolve shooter's brother - Technology on ... - NBCNews.com (blog)

The Flint Journal - MLive.com Social media quick to judge, slow to absolve shooter's brother - Technology on ... NBCNews.com (blog) Though much of the story surrounding Friday's horrific massacre at Sandy Hook Elementary School in Newtown, Conn., remains mystifying, one thing is clear: Ryan Lanza is not the shooter. Contrary to early reports from officials, the shooter has now been ... On social media: Local reaction to Conn. school shootingKansas City Star After School Shooting In Newtown, Connecticut, A Social Media Tragedy Plays ...Fast Company Flint-area social media erupts following news of shooting at Connecticut ...The Flint Journal - MLive.com KRMG -Opposing Views -Willits News all 14,932 news articles »

12/14/2012 12:21 PM

Social Media Marketing: The Next Generation - Forbes

Social Media Marketing: The Next Generation Forbes But whether the ever-changing nature of online networking gets you excited or makes you long for the days of snail-mail marketing, there's no question that social media is worth the effort. “A survey of 600 small business owners across the United ...

12/14/2012 09:43 PM

Social Media Strategy Was Crucial as Transit Agencies Coped With Hurricane - New York Times

New York Times Social Media Strategy Was Crucial as Transit Agencies Coped With Hurricane New York Times The rider was growing more and more frustrated. Again and again, her questions were met with virtual silence. It was like waiting for a bus that never came, which was in fact what she had been doing.

12/14/2012 07:26 PM

Shawn Amos: WATCH: 60 Seconds of Social Media - Huffington Post (blog)

Shawn Amos: WATCH: 60 Seconds of Social Media Huffington Post (blog) Find out more about YouTube's redesign and branded video in the latest edition of Freshwire's "60 Seconds of Social Media" below. And this week, Freshwire's newest hire, former ABC World News senior producer Sarah Amos, was in London for Most ...

12/14/2012 08:00 PM

Fab.com: Hottest Place to Shop - ABC News

ABC News Fab.com: Hottest Place to Shop ABC News Conversely, social networking played a smaller role than many thought in Cyber Monday shopping; according to IBM, social media only accounted for 0.53 percent of all online sales. A Store Built for the iPad and iPhone. But just as droves of people are ...

12/14/2012 10:02 PM

Ana Veciana-Suarez: Social media: too much of a good thing ... - Miami Herald - MiamiHerald.com (registration)

Ana Veciana-Suarez: Social media: too much of a good thing ... - Miami Herald MiamiHerald.com (registration) The evolution of human interaction has made communication a full-time job. And while it's now easier for me to keep up with far-flung friends, I'm also saddled with the unreasonable expectation of being accessible 24/7. Really, do I need to be reminded ...

12/14/2012 03:49 PM

Police Use Social Media to Take Down Brooklyn Gang - Mashable

News Tribe Police Use Social Media to Take Down Brooklyn Gang Mashable The New York City Police Department and Kings County District Attorney announced this week they took down 41 members of a Bushwick, Brooklyn, gang -- and social media helped them do it. New York City Police Commissioner Raymond W. Kelly said, ... Social media helps NYPD taking down local gangNews Tribe Cops Use Social Media To Bring Down 250-Member GangUbergizmo all 5 news articles »

12/14/2012 12:08 PM

Reporting On Social Media Engagement - Search Engine Land

Search Engine Land Reporting On Social Media Engagement Search Engine Land As we traveled through the lifespan of social media marketing to date, we heard and said a bunch of phrases like, “revenue tracking isn't really possible here” and “your revenue is in the engagement.” A quote that has stuck with me for years is from ... Leverage Paid, Owned, Earned Media For Social Media SuccessMediaPost Communications What Corporate Social Media And The Incredible Hulk Have In CommonFast Company Social Media transformed election 2012. | Feature Article 2012-12-15GhanaWeb Bendigo Advertiser -iMedia Connection (blog) -Technorati all 74 news articles »

12/14/2012 10:07 PM

Social media an instant outlet for many - The News Journal

Social media an instant outlet for many The News Journal While reviewing social media sites on the topic, reporters came across a Facebook posting by a former Coloradoan, Patrick Sweet, who now lives in Wilmington and works for The News Journal. Sweet grew up in Littleton, Colo., during the Columbine ...

12/14/2012 03:35 PM

Cries for Gun Control Resound Across Social Media Following Mass Shooting at ... - Betabeat

The Associated Press Cries for Gun Control Resound Across Social Media Following Mass Shooting at ... Betabeat Following the devastating news that 27 people, including 20 children, had been killed in a mass shooting at an elementary school in Newtown, Connecticut, many immediately took to their Facebook and Twitter pages to lament what they see as the U.S.'s ... Social Media's Reaction to ShootingNew America Media (blog) Australian politicians agree on gun lawsBusiness Spectator all 2,985 news articles »

digital marketing - Google News

Google News

12/14/2012 11:12 PM

Digital marketing lauded at Lee County tourism meeting - The News-Press

Digital marketing lauded at Lee County tourism meeting The News-Press It's difficult to prove digital advertising and promotions through online search engines, social media and the like put more heads in local beds: However, that is a prevailing belief among tourism marketers. “Our assumption has to be that more ... and more »

12/13/2012 03:13 PM

4 Best Practices for Digital Marketers in 2013 - Mashable

4 Best Practices for Digital Marketers in 2013 Mashable Jonathan Gardner is director of communications at Vibrant Media, a leading digital ad company. He has spent his career as an innovator at the nexus of media and technology, having worked in communications and as a journalist. Another year, another ...

12/14/2012 12:35 PM

Marketing Convention Shows What's Working Now in the Digital Realm ... - San Francisco Chronicle (press release)

San Francisco Chronicle (press release) Marketing Convention Shows What's Working Now in the Digital Realm ... San Francisco Chronicle (press release) The marketing convention hosted by Digital Marketer next month will give entrepreneurs and online business owners the keys to finding out what's working now in digital marketing. A recent article from DigitalMarketer.com said that the 2013 Traffic and ... and more »

12/13/2012 04:13 PM

Digital marketing Australia: 50+ stats you probably didn't know - Econsultancy (blog)

Econsultancy (blog) Digital marketing Australia: 50+ stats you probably didn't know Econsultancy (blog) Everyone loves statistics, so as the year comes to a close, we've pulled out some juicy data for the region. All the information has been taken from Econsultancy's Australian Internet Statistics Compendium, a data-behemoth document that's more than 450 ...

12/14/2012 09:04 AM

Hastings recruits ex-LV digital marketing boss - Post Online

Post Online Hastings recruits ex-LV digital marketing boss Post Online Hastings has appointed former LV head of digital marketing Nicola Charles to the role of marketing director at the broking firm. 14 Dec 2012; By Callum Brodie; Be the first to comment. nicola-charles. Prior to her stint at LV, Charles held senior roles ... and more »

12/13/2012 05:15 AM

Social PR Tips to Get Fit for 2013 Digital Marketing - Search Engine Watch

Social PR Tips to Get Fit for 2013 Digital Marketing Search Engine Watch Get Fit Button If you're in the digital marketing world you know the keyword drill â€Â" visual, social, mobile, local, and content marketing. They're the vitamins, nutrients, cardio, weightlifting and supplements that brands need to stay healthy, vital ...

12/11/2012 03:41 AM

NIIT to launch diploma programme in digital marketing - Economic Times

NIIT to launch diploma programme in digital marketing Economic Times The programme will give an overview of search engine optimisation, pay-per-click marketing, affiliate marketing, email marketing, social media marketing, digital display advertising, mobile marketing, web analytics, e commerce, and planning digital ...

12/11/2012 03:22 AM

ROPE: 4 Essentials for Global Integrated Digital Marketing - Search Engine Watch

ROPE: 4 Essentials for Global Integrated Digital Marketing Search Engine Watch Companies that have chosen to invest in the digital marketing channel the longest are currently reaping the most rewards from owned and earned media efforts, and have very refined paid strategies. However, integration continues to be a problem ...

12/13/2012 09:10 AM

eMagic launches a New Zealand Full Service Digital Marketing Agency - San Francisco Chronicle (press release)

San Francisco Chronicle (press release) eMagic launches a New Zealand Full Service Digital Marketing Agency San Francisco Chronicle (press release) Company representatives with eMagic today announced the official launch of its New Zealand full service digital marketing agency. “We began simply as an SEO company, but have now evolved into an all-in-one online marketing agency as the demand has ... and more »

12/12/2012 05:07 PM

Top 10 digital marketing tweets - iMedia Connection

Top 10 digital marketing tweets iMedia Connection Trying to keep up with what's going on in the digital marketing industry? Sometimes tweets say it best. From YouTube to ComScore to @depresseddarth (yes, that is a Star Wars reference), we assembled some of the best digital marketing tweets for this ...