Thursday 21 March 2013

search marketing - Google News

Google News


03/21/2013 03:17 PM
Search Engine Marketing Prepares For A Makeover - MediaPost Communications

MediaPost Communications

Search Engine Marketing Prepares For A Makeover
MediaPost Communications
Search engine marketing needs a makeover, and some industry experts believe alternative engines will play a major role in connecting with consumers outside of Bing, Google, and Yahoo search engines on smaller Web properties. Companies may build the ...


03/21/2013 02:31 PM
Search Industry Job of the Week - Head of Search Engine Marketing - Ask Kalena Search Engine Advice Column (blog)

Search Industry Job of the Week - Head of Search Engine Marketing
Ask Kalena Search Engine Advice Column (blog)
Amazon's Global Marketing Team is looking for a Head of Search Engine Marketing to lead the company's worldwide paid search marketing program. As the leader of the Amazon Sponsored Links (SEM) team, you'll lead the business and technology teams ...


03/20/2013 06:58 AM
What is the biggest challenge of search marketing in a multi-platform, multi ... - The Drum

What is the biggest challenge of search marketing in a multi-platform, multi ...
The Drum
The Drum catches up with a cross-section of those working in SEO and PPC to establish the key concerns for search marketing at the moment â€Â" from cross device tracking to responsive design. The first in The Drum's search marketing series, published ...


03/19/2013 08:39 PM
Suggestions for Successful Mobile Search Marketing from SooBest - PR Newswire (press release)

Suggestions for Successful Mobile Search Marketing from SooBest
PR Newswire (press release)
This data provides a strong basis as to why online B2C SooBest, which furnishes a wide range of products such as fashionable women's clothing, men's clothing, digital watches, charm jewelry and more, advises search marketers to consider a separate ...

and more »

03/18/2013 03:20 AM
Don't Hire Yoda to Run Your Search Marketing - Search Engine Watch

Don't Hire Yoda to Run Your Search Marketing
Search Engine Watch
Prompting Yoda to famously pronounce, "No! Try not! Do. Or do not. There is no try." Great advice for a hot-headed young hero until your direct mentorship, but totally counter-productive when we first encounter our prospect on the hero's journey of search.


03/20/2013 12:41 PM
Combining Paid Search and SEO Principles - Forbes

Forbes

Combining Paid Search and SEO Principles
Forbes
In this session [we] will be investigating ways to bridge the gap between both disciplines of search marketing. The aim of the game is to maximize the returns from paid search and organic channels.” Definitions: In-bound Marketing â€Â" noun. “Marketing ...
Three best practice tips for integrating paid search with offline campaignsEconsultancy (blog)

all 2 news articles »

03/18/2013 03:35 AM
BrightonSEO 2013 â€Â" The search marketing event returns this April - Fourth Source

BrightonSEO 2013 â€Â" The search marketing event returns this April
Fourth Source
Amongst the 26 speakers on the 12th includes ex-members of Google's Search Quality Team, Fili Wiese and Jonas Weber who will take part in a Q&A panel session; Channel 4's Technology Reporter, Geoff White; Sharon Flaherty, Head of Content and PR at ...


03/19/2013 02:01 PM
5 Ways to Get Links Through Content Marketing (navneet incomplete details) - Search Engine Journal

Search Engine Journal

5 Ways to Get Links Through Content Marketing (navneet incomplete details)
Search Engine Journal
Unless you have been hiding under a rock, you know that content marketing is an absolutely necessary addition to your online marketing strategy in 2013. If your primary goal is to boost your rankings, you're in luck because content marketing done ...


03/19/2013 11:07 PM
Aussie named 8th Biggest Search Geek in the world - Marketing magazine Australia

Marketing magazine Australia

Aussie named 8th Biggest Search Geek in the world
Marketing magazine Australia
Australian agency exec Lawrence Yang has earned himself the title of eighth 'Biggest Search Geek' in the world in a global search marketing contest. The performance director at FirstClick Consulting competed against a global field in Marin Software and ...


03/19/2013 02:02 AM
Internet Marketing In China - Search Engine Journal

Internet Marketing In China
Search Engine Journal
Google currently holds about 18% of search engine traffic. Baidu is the main search engine provider for China and over the next decade will look to secure this hold despite the advances of Google into its territory. It currently holds about 80% of the ...

and more »

mobile marketing - Google News

Google News


03/21/2013 02:04 PM
Strategy Analytics: iCloud Leads Dropbox, Google, Amazon - Mobile Marketing Watch

Mobile Marketing Watch

Strategy Analytics: iCloud Leads Dropbox, Google, Amazon
Mobile Marketing Watch
Strategy Analytics iCloud Leads Dropbox Google Amazon 300x173 Strategy Analytics: iCloud Leads Dropbox, Google According to the findings presented in Strategy Analytics' new 'Cloud Media Services' survey, Apple is dominating the cloud storage wars, ...

and more »

03/21/2013 02:35 PM
Can Social Media Drive Leads? - Mobile Marketing Watch

Can Social Media Drive Leads?
Mobile Marketing Watch
There are three truths: One, people like social media. Two, people constantly find new stuff through social media. Three, by being present on social media, companies will automatically tap into an infinite resource of interested customers. Sounds about ...

and more »

03/21/2013 07:40 PM
FCC Chair Reportedly Stepping Down Friday - Mobile Marketing Watch

Mobile Marketing Watch

FCC Chair Reportedly Stepping Down Friday
Mobile Marketing Watch
Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile ...

and more »

03/21/2013 04:32 PM
Apple is Fashionably Late to Evasi0n's Jailbreak Party - Mobile Marketing Watch

Mobile Marketing Watch

Apple is Fashionably Late to Evasi0n's Jailbreak Party
Mobile Marketing Watch
Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile ...

and more »

03/21/2013 01:18 PM
SPH snags four awards for mobile marketing - Straits Times

AsiaOne

SPH snags four awards for mobile marketing
Straits Times
ST Online editor Eugene Leow (left) receiving the silver award from Rayana Pandey, editor of Marketing Magazine. The Straits Times app wins silver in the category - Best User Experience - at the 2013 MobEx Awards held at Four Seasons Ballroom.
4 wins for SPH at Mob-Ex Awards 2013AsiaOne

all 2 news articles »

03/21/2013 12:05 PM
Tapjoy Investing in Australian Developer Community - Mobile Marketing Watch

Mobile Marketing Watch

Tapjoy Investing in Australian Developer Community
Mobile Marketing Watch
Tapjoy Investing in Australian Developer Community 300x288 Tapjoy Investing in Australian Developer Community Making headlines once again this week, leading mobile advertising network Tapjoy has announced the launch of the “Tapjoy Australia Fund.” ...
Tapjoy announces 'Australia Fund'Inside Social Games
Mobile games platform Tapjoy wants you, Australian developersGamasutra
Tapjoy establishes 'Australia Fund' to support indies down underPocket Gamer.Biz

all 7 news articles »

03/21/2013 05:22 PM
Which Smartphones Are Most Satisfying? - Mobile Marketing Watch

Mobile Marketing Watch

Which Smartphones Are Most Satisfying?
Mobile Marketing Watch
Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile ...

and more »

03/21/2013 11:11 AM
AT&T's New Mobile Apps Aim to Better Serve Businesses - Mobile Marketing Watch

Mobile Marketing Watch

AT&T's New Mobile Apps Aim to Better Serve Businesses
Mobile Marketing Watch
ATTs New Mobile App Aims to Better Serve Businesses 300x198 AT&Ts New Mobile Apps Aim to With a stated understanding that the field worker of today is often a company's “front-line” to customers, AT&T announced today that it is introducing pdvConnect ...


03/21/2013 10:06 AM
Study: Mobile Now Central to Personal Financial Management - Mobile Marketing Watch

Mobile Marketing Watch

Study: Mobile Now Central to Personal Financial Management
Mobile Marketing Watch
Study Mobile Now Central to Personal Financial Management 300x178 Study: Mobile Now Central to Personal According to the findings presented in a new report from Quicken, the financial management solution from Intuit, 15% of users like to monitor and ...


03/21/2013 12:37 PM
Yahoo Jumps to Acquire Jybe - Mobile Marketing Watch

Mobile Marketing Watch

Yahoo Jumps to Acquire Jybe
Mobile Marketing Watch
Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile ...
Yahoo acquires mobile app created by former employeesYahoo! News (blog)

all 48 news articles »

social media - Google News

Google News


03/21/2013 03:13 PM
INFOGRAPHIC: Social Media and Mobile Greatly Impact Shopping Habits in ... - Huffington Post

PolicyMic

INFOGRAPHIC: Social Media and Mobile Greatly Impact Shopping Habits in ...
Huffington Post
It's obvious that social media and the mobile revolution are disrupting the shopping experience as we know it. At this point, most people rely on these digital tools to give them additional info about the products and services they're thinking of buying.
How Many Social Media Sites Will Survive?Huffington Post Canada
PolicyMic Social Media GuidelinesPolicyMic
Can Social Media Drive Leads?Mobile Marketing Watch
Business 2 Community -KATC Lafayette News -Fox News
all 26 news articles »

03/21/2013 11:31 AM
Steubenville Social Media: By the Numbers - ABC News (blog)

ABC News (blog)

Steubenville Social Media: By the Numbers
ABC News (blog)
The Steubenville, Ohio rape case, which ended Sunday with a judge finding Trent Mays and Ma'lik Richmond delinquent of rape, grabbed attention not just for its mix of alcohol, sex and high-school athletes but for the huge role social media played.
The Steubenville Case: Social Media Plays Role in the Prosecution of a Rape ...PR Watch
In Ohio Rape Case, Social Media a Double-Edged SwordNewsFactor Network
Steubenville rape case brings lessons in social media, sexting, and cyber-bullyingNewsNet5.com
The Rome Observer -San Francisco Chronicle (blog)
all 169 news articles »

03/21/2013 09:25 AM
Probation officers face social media gag as outsourcing row rumbles on - The Guardian

The Guardian

Probation officers face social media gag as outsourcing row rumbles on
The Guardian
The justice secretary, Chris Grayling, has issued instructions that probation officers face the risk of disciplinary action if they publicly criticise on Twitter or other social media his plans to outsource 70% of their work with offenders. The wide ...

and more »

03/21/2013 06:54 AM
Popularity Boost for Social Network... - ABC News

ABC News

Popularity Boost for Social Network...
ABC News
As Facebook slowly rolls out its updated News Feed design, featuring content-sorted feeds dedicated to photos and music, a popular social networking alternative has emerged. Pheed, a small start-up out of Los Angeles, is not only capitalizing on ...
Pheed, NOT Your Grandmother's Social Network, Outpaces Twitter & Facebook?Inventorspot
Social Media Agency fishbat, Inc. Wants to Pheed Your Social Media AppetiteDigitalJournal.com (press release)

all 5 news articles »

03/21/2013 12:06 PM
In Kenya, social media hate speech rises as nation awaits election ruling - Christian Science Monitor

In Kenya, social media hate speech rises as nation awaits election ruling
Christian Science Monitor
Ugly and demeaning speech on Kenyan social media has tribal elements and many in the country are worried it could spark a reprise of the street violence that took more than 1,000 lives after the 2007 election. By Mike Pflanz, Correspondent / March 21, ...
Social media become Kenya's new battlegroundDeutsche Welle
Social Media to Stay On Despite Hate Speech RiseAllAfrica.com

all 7 news articles »

03/21/2013 12:22 PM
Consumers Still Pretty Suspicious About Social Media Marketing, Forrester ... - TechCrunch

Consumers Still Pretty Suspicious About Social Media Marketing, Forrester ...
TechCrunch
The relatively low trust in social marketing tallies with a recent Gartner report that found U.S. marketers ranked spending on the corporate website as more likely to result in “marketing success” than spending on social media sites such as Facebook ...


03/21/2013 09:11 AM
Hack-Proof Your Company's Social Media - blogs.hbr.org (blog)

blogs.hbr.org (blog)

Hack-Proof Your Company's Social Media
blogs.hbr.org (blog)
On Monday, Feb. 18, Burger King woke up to one whopper of a social media problem. The company's Twitter account had been hacked â€Â" its name changed to McDonalds and its background replaced with an image of Fish McBites. In the hour it took for ...

and more »

03/21/2013 10:17 AM
Coca-Cola reports no impact from social media 'buzz': surprise? - SmartPlanet.com (blog)

Brafton

Coca-Cola reports no impact from social media 'buzz': surprise?
SmartPlanet.com (blog)
Many companies have been exploring the wild, wooly frontier of social media “buzz,” attempting to not only capture and measure sentiment, but also generate discussion about products and services. The problem is, the social media world won't sit still ...
Coca-Cola reaffirms social media marketing 'crucial' to salesBrafton
Coke admits social media alone isn't worth weight in gold...BeverageDaily.com
Coca-Cola drinks the social media Kool-AidAdland

all 30 news articles »

03/21/2013 06:28 PM
In Torrington, Social Media Makes A Horrific Incident Even Worse - Hartford Courant

ABC News

In Torrington, Social Media Makes A Horrific Incident Even Worse
Hartford Courant
And if you didn't believe it Tuesday, surely you were more open to the assertion Wednesday as news spread of rape allegations against two Torrington football players and the malicious social media messages directed toward the 13-year-old alleged victims.
Cyberbullying: Use of social media a common weapon to attack victimsTorrington Register Citizen
Sex Charges in Connecticut Are Dissected on InternetNew York Times
Alleged Conn. teen rape victim taunted on social mediaUSA TODAY

all 66 news articles »

03/21/2013 08:39 PM
Missoula advances in social media tourism contest - The Missoulian

whnt.com

Missoula advances in social media tourism contest
The Missoulian
SoMeT, or #SoMeT13US on Twitter, is one of the country's premiere social media conferences. It will bring around 230 social media experts to the winning town in November for a symposium to talk technology and share a glimpse of digital news on the ...
Huntsville in Final Four to win Social Media SymposiumWAAY
Huntsville outpaces Indianapolis to earn last spot in Social Media Tourism ...al.com (blog)
Huntsville Moves to Voting Round Two for Social Media Tourism Symposium ...whnt.com
HometownDailyNews.com
all 16 news articles »