Tuesday 16 April 2013

search marketing - Google News

Google News


04/16/2013 02:28 PM
Live Blogging at Affiliate Management Days: Affiliate Marketing - Search Engine Journal (blog)

Small Business Trends

Live Blogging at Affiliate Management Days: Affiliate Marketing
Search Engine Journal (blog)
Biggest thing about affiliate marketing is to help make everything easy. Make everything easy. Many people go into a store and follow signs to get where they want. Others ask people for directions to where they need to go. Everyone is different, you ...
How to Recruit Better Value Affiliates #AMDaysSmall Business Trends

all 3 news articles »

04/15/2013 01:19 AM
How Will Google Glass Change Internet Marketing? - Search Engine Watch

Brisbane Times

How Will Google Glass Change Internet Marketing?
Search Engine Watch
For all the hype about Google Glass, not much has been said about how it's going to change Internet marketing. Could it be that for all our gadget drool, we're overlooking what could be the biggest Internet marketing explosion of the decade? Or will ...
Google Glass roll out steps upMarketing Week

all 287 news articles »

04/16/2013 01:10 PM
3 Ways Promotional Gifts Can Enhance Your Social Media Marketing Strategy - Search Engine Journal

3 Ways Promotional Gifts Can Enhance Your Social Media Marketing Strategy
Search Engine Journal
Likewise, at Steel City Marketing, we have invested both time and money into making this part of our marketing efforts. We love communicating with both existing and prospective clients on Twitter, Facebook, Google+ and use many of the online tools ...


04/15/2013 03:22 AM
How to Be a Marketing Leader: Make Everyone Around You Better - Search Engine Watch

How to Be a Marketing Leader: Make Everyone Around You Better
Search Engine Watch
While I was scrambling to finish some last-minute handover items during my last day in the office before heading on vacation, I remembered a saying we had in the army: "A good commander is tested in his absence." Basically, this mantra forces you to ...


04/16/2013 02:26 AM
Search Marketing/SEM Manager - Bizcommunity.com

Accountingweb.com

Search Marketing/SEM Manager
Bizcommunity.com
The SEM Manager will be responsible for all Digital Marketing through both Paid and Organic Search, Social Media and ORM. He/she will develop the strategy for, oversee the execution of, manage the budget, and measure the success of all SEM efforts and ...
Implementing Social Media and Networking Strategies to Market Your FirmAccountingweb.com

all 3 news articles »

04/15/2013 07:09 AM
The Savvy Marketers Guide to Jumping on Internet Memes - Search Engine Journal

The Savvy Marketers Guide to Jumping on Internet Memes
Search Engine Journal
The web's most recent viral success â€Â" the Harlem Shake video â€Â" was notable for the way companies in all industries jumped on board with their own variations on this funny meme. But while these businesses certainly experienced a temporary boost in their ...


04/11/2013 01:23 AM
The Content Marketing Elephant & the Enterprise - Search Engine Watch

The Content Marketing Elephant & the Enterprise
Search Engine Watch
Fostering Collaboration Early is Key. This is where search marketing professionals can learn a valuable lesson from our parable. In some versions of the story, the blind men stop bickering and start listening to each other. In this way, the blind men ...


04/16/2013 01:03 AM
Local Search Association Recognizes SuperMedia for Marketing Excellence - Business Wire (press release)

Local Search Association Recognizes SuperMedia for Marketing Excellence
Business Wire (press release)
DALLAS--(BUSINESS WIRE)--SuperMedia (NASDAQ:SPMD), a social, local and mobile marketing advisor to small and medium-sized businesses across the United States, was recognized by the Local Search Association with two 2013 Industry Excellence ...

and more »

04/11/2013 03:46 AM
How does Google's 'dominance' affect search marketing strategies? - Fourth Source

Fourth Source

How does Google's 'dominance' affect search marketing strategies?
Fourth Source
It will have come as little surprise to the digital marketing world this week when FairSearch filed a complaint with the European Commission, accusing Google of 'abusing its dominance'. Through its anti-competitive strategy, as internet usage shifts to ...
Google Under Fire From Fairsearch Europe Over Its Android SystemInternet Marketing News
Microsoft lobs another marketing missive at GoogleCalgary Herald

all 227 news articles »

04/15/2013 02:10 AM
Search Engine Optimization and Social Media Marketing Company Offers ... - SourceWire (press release)

Search Engine Optimization and Social Media Marketing Company Offers ...
SourceWire (press release)
Blue Frog SEO Solutions is a complete search engine optimization and social media marketing Solutions Company. The Company provides services worldwide in order to increase their customers' online exposure and increase the sales of online businesses.

and more »

social media - Google News

Google News


04/16/2013 10:56 AM
The dark side of social media: A new way to rape - CNN

The dark side of social media: A new way to rape
CNN
Rape is a crime of power and dominance, and social media provide new ways of asserting that power to hurt victims over and over again. Gang rape takes on a whole new meaning when images and slurs are posted and forwarded and spread endlessly.

and more »

04/16/2013 12:05 PM
Separating Social Media's Fact From Fiction Amid Crisis - NPR

Separating Social Media's Fact From Fiction Amid Crisis
NPR
In the moments following the twin explosions at the Boston Marathon, many of the initial reports disseminated through social media proved to be false. Jeremy Stahl, social media editor for Slate.com, shares his rules for social media responsibly in the ...


04/16/2013 02:20 PM
How Social Media Can Help (Or Hurt) Your Job Search - Forbes

How Social Media Can Help (Or Hurt) Your Job Search
Forbes
Sites like Facebook, Twitter, LinkedIn, and Google+ allow employers to get a glimpse of who you are outside the confines of a résumé, cover letter, or interviewâ€Â"while they offer job seekers the opportunity to learn about companies they're interested ...


04/16/2013 11:32 AM
Boston Marathon Bombing: The Waves of Social Media Reaction - ABC News (blog)

abc7.com

Boston Marathon Bombing: The Waves of Social Media Reaction
ABC News (blog)
And more than ever during these events, social media, including Twitter, Facebook and Instagram, have become the places people turn to find out about what is happening on the ground and how they can help. As with the Sandy Hook shootings in Newtown, ...
Boston bombing showed social media in a crisisMSN Money
Boston Marathon: With no phones, text and social media help get out updatesCBS News
Boston blasts show two sides of social mediaInfoWorld
PBS MediaShift Idea Lab -abc7.com
all 9,704 news articles »

04/16/2013 06:57 AM
Social Media Helped Find Loved Ones After Marathon Bombing - NPR (blog)

NPR (blog)

Social Media Helped Find Loved Ones After Marathon Bombing
NPR (blog)
In the chaos and mayhem that followed the Boston Marathon bombing, many people were frantic to learn the fate of friends and loved ones who were either in the race or watched it from the sidelines. But heavy cellphone use caused frustrating delays and ...

and more »

04/16/2013 02:00 PM
Small Businesses Doubling Down on Social Media Efforts - Fox Business

National Geographic

Small Businesses Doubling Down on Social Media Efforts
Fox Business
And social media involvement is already up over last year: 50% of small business owners say they are spending more time on social networks like Facebook, LinkedIn and Twitter in order to grow their businesses. While 10% spend more than 10 hours a week ...
Study: Social media a bust for small businessesUSA TODAY
Social Media Shapes Boston Bombings ResponseNational Geographic
Globe editors salute social media restraintPolitico (blog)
PolicyMic -NBC Bay Area
all 74 news articles »

04/16/2013 10:05 PM
Social media spurs character-building acts of kindness - Boston Herald

Social media spurs character-building acts of kindness
Boston Herald
“What was really great was word spread very quickly, so that people were able to slow and stop marathoners from running into what was essentially a war zone,” said David Gerzof Richard, professor of social media and marketing at Emerson College.


04/16/2013 08:10 PM
Social Media Can Support Healthiness of Older People - Science Daily (press release)

Medill Reports: Chicago

Social Media Can Support Healthiness of Older People
Science Daily (press release)
However the negative consequences of social media use for older adults have yet to be investigated and literature from related fields show the potential for possible pitfalls. Some examples are access to harmful information and misuse of personal data.
Social media can reduce #senior isolation, Luxembourg researchers reportMedill Reports: Chicago
Social media helps combat disease and loneliness in older adults, study saysYahoo! Canada Shine On (blog)

all 5 news articles »

04/16/2013 10:28 AM
How Social Media After the Boston Bombing Can Be a Recipe for PTSD - The Atlantic Wire

The Atlantic Wire

How Social Media After the Boston Bombing Can Be a Recipe for PTSD
The Atlantic Wire
Monday's horrific events at the Boston Marathon produced horrific images which in the age of social media news means an inescapable constant, unsolicited bombardment of the gruesome aftermath of a gruesome event. While Twitter offered the fastest, most ...


04/16/2013 07:50 AM
Social Media Marketing Platform SocialFlow Raises $10 Million Series B - TechCrunch

VentureBeat

Social Media Marketing Platform SocialFlow Raises $10 Million Series B
TechCrunch
SocialFlow, the makers of social marketing optimization technology that helps brands determine when to post their messages to social media sites like Facebook and Twitter, as well as which messages they should promote, has today closed on $10 million ...
SocialFlow grabs $10M for â€Â" what else? â€Â" social media marketingVentureBeat
Social media marketing firm SocialFlow raises $10 millionInternetRetailer.com
$10 million in funding flows into social media marketing startup SocialFlowallvoices

all 7 news articles »

mobile marketing - Google News

Google News


04/16/2013 01:22 PM
Mobile Marketing on Facebook - TIME

National Geographic

Mobile Marketing on Facebook
TIME
Still, unless you've tapped into mobile marketing, you're missing out on the most active pool of Facebook fans. A study by the Web.com Group shows that of the small businesses who embrace mobile marketing, more than 80 percent have seen an increase in ...
Facebook Smartphone Use Increases on WeekendsMad Mobile News
Effective Social Media Strategies for Auto DealersDealer Marketing Magazine
The North Face: 5 Social Media Marketing TipsBusiness 2 Community

all 74 news articles »

04/16/2013 04:07 PM
WhatsApp CEO: We're Now 'Bigger Than Twitter' - Mobile Marketing Watch

WhatsApp CEO: We're Now 'Bigger Than Twitter'
Mobile Marketing Watch
WhatsApp CEO Were Now Bigger Than Twitter 300x225 WhatsApp CEO: Were Now Bigger Than Twitter It's official. WhatsApp is now the single-most-used independent smartphone app in almost every country around the globe. Today at D: Dive Into Mobile, ...

and more »

04/16/2013 07:23 PM
Millennial Media Explores Consumer Goods and Mobile Advertising - Mobile Marketing Watch

Millennial Media Explores Consumer Goods and Mobile Advertising
Mobile Marketing Watch
Millennial Media Explores Consumer Goods and Mobile Advertising 194x300 Millennial Media Explores Consumer Goods and Mobile Mobile advertising powerhouse Millennial Media is out with a fascinating new report exploring how the CPG vertical is ...

and more »

04/16/2013 07:44 PM
Mobile Ad Spend Popped 111% in 2012 - Mobile Marketing Watch

Mobile Marketing Watch

Mobile Ad Spend Popped 111% in 2012
Mobile Marketing Watch
“But there are a whole host of other factors that have created the growth of mobile,” he continued. “Really what's happened is everybody is staring at their cellphone now. Marketers are trying to reach them where they are atâ€Â"on elevators, at coffee ...
Record Breaking Quarter: Digital Ad Revenues Cross $10 Billion Mark For The ...Marketing Land
Internet Ad Revenue Grew To $36.6B In 2012, Mobile Up 111 Percent ...TechCrunch
What earnings reports reveal about online adsMiamiHerald.com
InternetRetailer.com
all 19 news articles »

04/16/2013 03:45 PM
Inefficiencies in the Online Lead Generation Industry - Mobile Marketing Watch

Mobile Marketing Watch

Inefficiencies in the Online Lead Generation Industry
Mobile Marketing Watch
One of the major issues in the lead generation industry is to achieve high quality leads, with many marketers still struggling to obtain leads that represent reliable sales prospects. This is why the general discussion seems to be dominated by how to ...


04/16/2013 02:37 PM
Jacksonville State hosting social, mobile marketing seminar April 23 - al.com (blog)

Jacksonville State hosting social, mobile marketing seminar April 23
al.com (blog)
JACKSONVILLE, Alabama --- Jacksonville State University is hosting "Power to the People: Revolutionize Your Brand Through Social Media & Mobile Marketing" April 23. Registration for this event includes a light breakfast, lunch, snacks and admission to ...


04/16/2013 04:53 PM
Apple Now Boasts Highest Paid Corporate Executives - Mobile Marketing Watch

Mobile Marketing Watch

Apple Now Boasts Highest Paid Corporate Executives
Mobile Marketing Watch
Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile ...

and more »

04/16/2013 07:36 PM
Infographic: What You Need to Know About Social Media - Mobile Marketing Watch

Mobile Marketing Watch

Infographic: What You Need to Know About Social Media
Mobile Marketing Watch
It's an incredible fact, but just one of many about mobile devices and how they're used to make the world a closer place. The advent of social networking over the past decade has profoundly changed how we connect, interact, and engage with one another.


04/16/2013 05:24 PM
Businesses Keep Turning to Mobile Credit Card Readers - Mobile Marketing Watch

Businesses Keep Turning to Mobile Credit Card Readers
Mobile Marketing Watch
Businesses Keep Turning to Mobile Credit Card Readers 294x300 Businesses Keep Turning to Mobile Credit Card On Monday, Business Insider updated readers on the emerging superpower that is the mobile payments industry â€Â" the growth of which is ...


04/16/2013 06:10 PM
Facebook Continues Picking 'Apples' - Mobile Marketing Watch

Mobile Marketing Watch

Facebook Continues Picking 'Apples'
Mobile Marketing Watch
Williamson joined Facebook in the past couple of weeks to be a manager within its expanding mobile-software group, said two of the people, who declined to be identified because the information isn't public. A ten-year veteran of Apple, Williamson was ...


digital marketing - Google News

Google News


04/16/2013 05:57 AM
4 Principles of Marketing Strategy In The Digital Age - Forbes

4 Principles of Marketing Strategy In The Digital Age
Forbes
Life for marketers used to be simpler. We had just a few TV channels, some radio stations, a handful of top magazines and a newspaper or two in each market. Reaching consumers was easy, if you were able craft a compelling message, you could move ...


04/15/2013 09:50 AM
The Rise of the Digital CMO - blogs.hbr.org (blog)

The Rise of the Digital CMO
blogs.hbr.org (blog)
Fact: When it comes to marketing spending, analog still outstrips digital by a factor of three to one. How could this be?, you ask. Digital marketing provides targeted reach and measurable impact. Innovative digital marketing approaches in social media ...
Report: CMOs Face Challenges to CMO-CIO AlignmentBusiness 2 Community

all 2 news articles »

04/16/2013 11:03 AM
Digital Marketing Should Begin, Not End, On Your Website - Business 2 Community

Business 2 Community

Digital Marketing Should Begin, Not End, On Your Website
Business 2 Community
Digital Marketing Should Begin, Not End, On Your Website image shutterstock 132102209 So why do you settle for anything less when it comes to the same freedom and flexibility to target relevant content on your own website? For the longest time, you've ...


04/16/2013 04:04 AM
Thriving Digital Marketing Agency Sponsors Maryland Walk MS - PR Web (press release)

Thriving Digital Marketing Agency Sponsors Maryland Walk MS
PR Web (press release)
WebMechanix is one of the hottest Digital Marketing Agencies to come out of Maryland. Recent winners of the “Rising Star Award” from the Chesapeake Regional Tech Council, their team of digital strategists, web developers, and Internet marketers excel ...

and more »

04/15/2013 08:40 AM
Digital Marketing Boosts Nutraceutical Market - Natural Products INSIDER

Digital Marketing Boosts Nutraceutical Market
Natural Products INSIDER
Digital marketing involves using one or more digital channels such as email, social networks and mobile devices as vehicles to communicate the value of goods and services to a specific audience. As more businesses surface within the supplement industry ...


04/14/2013 07:08 AM
"Valuable Content Marketing" Offers Digital Marketing Insights - Small Business Trends

Small Business Trends

"Valuable Content Marketing" Offers Digital Marketing Insights
Small Business Trends
The data represented in Valuable Content Marketing supports many social media trends occurring in the UK. Jefferson and Tanton confirm industry sentiment: Many people are responding to the sharing aspects of digital marketing rather than to solely ...


04/14/2013 07:42 PM
Australian marketers increase their digital marketing budgets - Econsultancy (blog)

Econsultancy (blog)

Australian marketers increase their digital marketing budgets
Econsultancy (blog)
Almost three-quarters of Australian companies are planning to increase digital spend this year, with digital marketing budgets expected to increase an average of 28%. Search engine optimisation and email marketing for engagement/retention will be the ...
Ask the Experts: How Would You Redefine Direct Marketing for the Digital Age?Business 2 Community

all 3 news articles »

04/16/2013 02:43 AM
Marketing Grin - Digital Marketing Is More Popular Than Ever - SBWire (press release)

Marketing Grin - Digital Marketing Is More Popular Than Ever
SBWire (press release)
B2B companies spent on average 27% of their marketing budget on digital, according to the survey. Laura McLellan, Gartner's vice president of marketing strategies told Direct Marketing News that digital marketing has made the B2B sales process faster ...


04/15/2013 07:53 AM
Digital Marketing Institute launches 180-day course to fast-track students ... - Siliconrepublic.com

Siliconrepublic.com

Digital Marketing Institute launches 180-day course to fast-track students ...
Siliconrepublic.com
In response to the digital skills shortage in Ireland, the Dublin-based Digital Marketing Institute has devised a new course that will prepare graduates and professionals for full-time employment in digital marketing in just six months. The European ...
Digital skills shortage a major challengeBusiness & Finance

all 2 news articles »

04/15/2013 09:59 AM
Fred and Peter Done Back New Digital Marketing Company - PR Newswire (press release)

Fred and Peter Done Back New Digital Marketing Company
PR Newswire (press release)
The latest venture is to back Active Win Media Ltd which is a new start-up based in the heart of city centre Manchester focused on providing marketing services and developing traffic for online and mobile operations. The business has been founded by MD ...