Saturday 1 December 2012

search marketing - Google News

Google News


11/30/2012 09:12 AM
Lessons Learned: Presenting at a Search Marketing Conference - Search Engine Journal

Search Engine Journal

Lessons Learned: Presenting at a Search Marketing Conference
Search Engine Journal
Presenting at a search engine marketing conference, like the SMX East 2012, had been a goal of mine since I got into the industry just under five years ago, but even though I felt like an expert in the field for what I was presenting, I never thought I ...


11/29/2012 08:45 AM
Cracking the Code on Facebook Search Marketing Success - Search Engine Journal

Search Engine Journal

Cracking the Code on Facebook Search Marketing Success
Search Engine Journal
From a search marketing perspective, the sheer volume of data on Facebook presents both an opportunity and a challenge when it comes to developing customized, effective campaigns that deliver results. Based on experience with advertisers spanning ...

and more »

11/28/2012 11:07 AM
Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'? - Search Engine Land

Search Engine Land

Can Search Marketers Own 'Programmatic Marketing' & 'Big Data'?
Search Engine Land
The one case where search marketers have 'stolen' real revenue from display teams has been within Facebook advertising (not the new FBX exchange) â€Â" when launched Facebook advertising was obviously the domain of media buyers, but when they ...


11/29/2012 09:30 AM
Glogou Launches Products To Help US Companies Do Search Marketing In China - Search Engine Land

Search Engine Land

Glogou Launches Products To Help US Companies Do Search Marketing In China
Search Engine Land
Everyone knows China is one of the hottest, fastest-growing markets for consumer goods, but how does a U.S. company become known by Chinese consumers via search marketing? One Silicon Valley-based company by the name of Glogou is working to ...


11/30/2012 04:14 PM
nFusion Achieves Certified Kenshoo Enterprise [Pro Agency] Designation - Equities.com

nFusion Achieves Certified Kenshoo Enterprise [Pro Agency] Designation
Equities.com
“The Kenshoo platform allows the nFusion SEM team to spend more time thinking strategically and collaboratively with our clients and less time in the weeds of bid management,” says nFusion's Rebekah Thomas, Senior Search Marketing Manager. Kenshoo ...

and more »

11/28/2012 08:28 AM
Microsoft marketing blitz attacks Google for change that allows money to sway ... - Newser

ITBusiness.ca

Microsoft marketing blitz attacks Google for change that allows money to sway ...
Newser
The attack starts Wednesday with a marketing campaign focused on a recent change in how Google runs the part of its search engine devoted to shopping results. The revisions require merchants to pay Google to have their products listed in the shopping ...
Bing's "Scroogled" Campaign Accuses Google of Dishonest SearchMarketing Vox News
Bing claims Google product search leaves online shoppers ScroogledInternet Marketing News
Greenlight urges early adoption of Google's new remarketing productTravolution
ITBusiness.ca -Globe and Mail -Marketing Week
all 493 news articles »

11/27/2012 11:44 AM
The 6 Most Important Things International Search Marketers Should Know To Be ... - Search Engine Land

Search Engine Land

The 6 Most Important Things International Search Marketers Should Know To Be ...
Search Engine Land
So, what are the six most important things to do to develop this international search marketing knowledge? Attend Conferences; Identify The Knowledge Experts; Get To Know The Experts; Participate In Training Courses; Network With Similar Professionals ...


11/30/2012 09:18 AM
Study: Singles Seek Smartphones, While Couples Cozy up to Tablets - ADOTAS

Study: Singles Seek Smartphones, While Couples Cozy up to Tablets
ADOTAS
LOS ANGELES (November 29, 2012) â€Â" The Search Agency, a global online marketing firm and the largest independent US search marketing agency, today announced the results of its 2012 Online User Behavior and Engagement Study, conducted online by ...


11/28/2012 03:13 AM
Search Engine Marketing Canada Company â€Â" Powerhouse Launches New and ... - Equities.com

The Drum

Search Engine Marketing Canada Company â€Â" Powerhouse Launches New and ...
Equities.com
Powerhouse Internet Marketing Inc., this Search engine marketing Canada firm, recently released their new and enhanced products and services such as social media marketing and conversion rate optimization. The latest social media marketing services ...
The Top Six Digital Trends for 2013Destination CRM
What next for SEO? Five search trends for 2013The Drum
2013: How Content Will Be A Driving Factor In Search RankingsBusiness 2 Community
Virtual-Strategy Magazine (press release) -Internet Marketing News -Search Engine Watch
all 92 news articles »

11/30/2012 07:56 AM
Deep Dive Into Bing Webmaster Tools: Part 1 - Search Engine Land

Search Engine Land

Deep Dive Into Bing Webmaster Tools: Part 1
Search Engine Land
Over the last decade, search engine marketing has become a multi-billion dollar media channel powerhouse. It currently represents half of the $35B digital marketing budgets in the U.S., and it's even bigger globally. The marriage between search ...


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