Monday, 30 July 2012

social media - Google News

Google News


07/30/2012 07:21 AM
The Breakfast Meeting: Social Media Complicates the Olympics, and a Digital ... - New York Times (blog)

USA TODAY

The Breakfast Meeting: Social Media Complicates the Olympics, and a Digital ...
New York Times (blog)
NBC's reliance on tape delay for the biggest Olympics events may be a time-tested strategy for maximizing the prime-time audience, but in the Tweet-it-now world of social media those frustrated by the practice have a place to complain, Richard Sandomir ...
Olympic viewing: NBC critics loud on social mediaSan Jose Mercury News
#NBCfail: NBC's Olympics coverage gets social media backlashUPI.com (blog)

all 934 news articles »

07/30/2012 09:38 AM
Social Media and the Olympics - Altoona Mirror (blog)

CIO Today

Social Media and the Olympics
Altoona Mirror (blog)
I went to London this past March and got the opportunity to visit the Olympic Stadium while it was still being built. This gave me a severe case of Olympic fever, and I don't seem to be the only one! But, what I find the most interesting is how huge of ...
For Marketers, this Olympics Is a Social Media EventCIO Today
American athletes lead revolt against IOC ban against social media use to ...STLtoday.com
Olympians Take to Twitter to Protest Social Media RestrictionsWired News
San Antonio Express (blog) -Examiner.com
all 1,356 news articles »

07/30/2012 06:25 AM
Social Media Highlights From Olympics Opening Weekend - Wall Street Journal (blog)

CBC.ca

Social Media Highlights From Olympics Opening Weekend
Wall Street Journal (blog)
The London Games have been dubbed the most social yet, with the organizers encouraging the athletes and fans to use social media. Here are the highlights from the opening weekend. [View the story "Social Media Hightlights Of The Opening Weekend of ...
Ryan Lochte Makes a Bigger Splash Than Michael Phelps Among Olympics ...MarketWatch (press release)

all 7,203 news articles »

07/30/2012 09:23 AM
Trial and Error for Business Social Media Will Fail - Huffington Post

Trial and Error for Business Social Media Will Fail
Huffington Post
Most startups, and many big businesses, still don't have a clue on how to use social media productively for marketing their business. They randomly churn for hours a day on a couple of their favorite social media platforms with little thought given to ...
Three Key Steps to Local Success With Social MediaAdAge.com (blog)
Social Media And The Olympics InfographicsBusiness 2 Community

all 4 news articles »

07/30/2012 07:22 AM
Social media news: Facebook, LinkedIn, Pinterest, Twitter, and more - Examiner.com

Examiner.com

Social media news: Facebook, LinkedIn, Pinterest, Twitter, and more
Examiner.com
Here is a quick roundup of some of the latest happenings in the social media world. Facebook. Facebook added a new social plugin to its list on Wednesday. Called the Recommendations Bar, the plugin displays a small pop-up window at the bottom of ...
Businesses must have a strategy for social mediaPhiladelphia Inquirer
Social Media Marketing By Small Business for Small BusinessCMSWire
11 Tips for Crafting Your Social Media PolicyNextgov
HostReview.com (press release) (blog) -Business 2 Community -Bizcommunity.com
all 54 news articles »

07/29/2012 06:44 PM
Social Media Power a Novel - Wall Street Journal

Wall Street Journal

Social Media Power a Novel
Wall Street Journal
The surge of sales was thanks to a trailer for a film version of the novel that debuted on Apple Inc's website Thursday, combined with the power of social media. Enlarge Image. image. Close. image. Youtube. Halle Berry and Tom Hanks, appearing in the ...

and more »

07/30/2012 09:56 AM
Kenshoo Social Illuminates Value of Social Media Through Impression ... - MarketWatch (press release)

Kenshoo Social Illuminates Value of Social Media Through Impression ...
MarketWatch (press release)
"We're always looking for new ways to help brands understand the impact that social media programs have on key business goals," said Erica Barth, VP, Products and Partnerships at Resolution Media, an Omnicom Media Group company. "To date, Kenshoo ...

and more »

07/30/2012 06:15 AM
RPT-HOW TO PLAY IT-Liking or hating social media - Reuters

RPT-HOW TO PLAY IT-Liking or hating social media
Reuters
By Doris Frankel July 29 (Reuters) - Shares of social media giant Facebook Inc, which bungled its initial public offering in May, have been under the gun ever since, hitting a nadir on Friday after dismal inaugural results. While the earnings have cast ...
LinkedIn: The only social stock that mattersCNNMoney

all 14 news articles »

07/30/2012 07:24 AM
Social Media Revolutionizing Missing Children Cases - OzarksFirst.com

Social Media Revolutionizing Missing Children Cases
OzarksFirst.com
LITTLE ROCK, Ark. -- When Little Rock police requested an Amber Alert Saturday night for 12-year-old Amber Whitlow, the information spread like wildfire through social media. Posts about the Amber Alert received more than 3000 shares on the KARK ...

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07/30/2012 09:55 AM
Fans asked to tweet from Olympics only if 'urgent' - CNN International

CBC.ca

Fans asked to tweet from Olympics only if 'urgent'
CNN International
"We don't want to stop people engaging in this by social media," he added, "but perhaps they might consider only sending urgent updates." An unnamed spokesman told Reuters that one mobile network was to blame, but he declined to name that network.
Social media hurting TV in London OlympicsThe Standard Digital News
Volume of mobile tweets at Games so high it interfered with Olympic broadcastpaidContent.org

all 136 news articles »

digital marketing - Google News

Google News


07/30/2012 08:04 AM
Silverpop Launches "Marketing of Champions" Facebook Sweepstakes - MarketWatch (press release)

Silverpop Launches "Marketing of Champions" Facebook Sweepstakes
MarketWatch (press release)
About Silverpop:Silverpop is the only digital marketing technology provider that unifies marketing automation, email, mobile, and social. Its customers achieve superior Return on Relationship by uniquely engaging each individual based on their ...

and more »

07/30/2012 06:11 AM
As Seen On TV, Inc. Signs Agreement with BrightShop Digital to Reposition and ... - MarketWatch (press release)

As Seen On TV, Inc. Signs Agreement with BrightShop Digital to Reposition and ...
MarketWatch (press release)
Their company vision, proven history, product assortment and marketing savvy naturally lends itself to expand rapidly in the social media space, as well as testing and experimenting with other digital marketing tactics and platforms. With their latest ...
As Seen On TV plans marketing campaignTampa Bay Business Journal

all 7 news articles »

07/30/2012 09:04 AM
dmexco 2012: Global Summit of Digital Industry - MarketWatch (press release)

dmexco 2012: Global Summit of Digital Industry
MarketWatch (press release)
In the digital era, the dmexco 2012 is the central international platform for all brand pioneers and opinion-leaders, for advertisers and marketers as well as for all agency segments and media companies. Boasting even more top representatives from the ...

and more »

07/30/2012 06:02 AM
SIGMA Marketing: 5 Ways to Add Value to Affinity Marketing - MarketWatch (press release)

SIGMA Marketing: 5 Ways to Add Value to Affinity Marketing
MarketWatch (press release)
ROCHESTER, N.Y., Jul 30, 2012 (BUSINESS WIRE) -- SIGMA Marketing Group, the customer intelligence-driven, direct and digital marketing services firm, shares five ways businesses can strengthen profitable relationships with affinity partners ...

and more »

07/30/2012 06:23 AM
Global Digital Media Marketing Revenues to Reach US$352 Billion by 2018 ... - Virtual-Strategy Magazine

Global Digital Media Marketing Revenues to Reach US$352 Billion by 2018 ...
Virtual-Strategy Magazine
GIA announces the release of a comprehensive global report on Digital Media Marketing. The global market for Digital Media Marketing is projected to reach US$352 billion by the year 2018, primarily driven by worldwide advertiser transition from ...
Animator/Motion Graphics ArtistBizcommunity.com

all 3 news articles »

07/30/2012 09:56 AM
Kenshoo Social Illuminates Value of Social Media Through Impression ... - MarketWatch (press release)

Kenshoo Social Illuminates Value of Social Media Through Impression ...
MarketWatch (press release)
Kenshoo is a digital marketing software company that engineers technology solutions for search marketing, social media and online advertising. Brands, agencies and marketing providers use Kenshoo Enterprise, Kenshoo Local and Kenshoo Social to direct ...

and more »

07/27/2012 11:30 AM
5 Digital Marketing Metrics That Matter - Mashable

5 Digital Marketing Metrics That Matter
Mashable
Marketing is currently in a state of evolution where it is dispensing (again) with the old, and introducing the new. So if digital marketers who buy media are hung up on last-click attribution they are missing so much of the big picture. They need to ...


07/30/2012 06:38 AM
Marketing Software lends insight to investment decisions. - ThomasNet Industrial News Room (press release)

Marketing Software lends insight to investment decisions.
ThomasNet Industrial News Room (press release)
Kenshoo.com), a global leader in digital marketing software, today launched new functionality as part of Kenshoo Enterprise 4.7, including integrated organic and paid search reporting, availability of the Kenshoo Knowledge Centre, new rules-based ...


07/30/2012 09:27 AM
Reverb Agency Introduces Digital Brand Management Services for Corporations ... - Virtual-Strategy Magazine

Reverb Agency Introduces Digital Brand Management Services for Corporations ...
Virtual-Strategy Magazine
The digital landscape can be a source of competitive advantage and Reverb Agency's suite of services is specifically designed to ensure brand consistency across all digital marketing platforms. According to the company website, â€ÂœMarketing and branding ...

and more »

07/25/2012 07:04 AM
NetSuite Announces Advertising Agency and Digital Marketing Agency ... - MarketWatch (press release)

NetSuite Announces Advertising Agency and Digital Marketing Agency ...
MarketWatch (press release)
"The advertising and digital marketing industries have had to respond to tremendous changes over the past several years, with economic pressures, changing agency compensation models, growing workforce mobility and rising competition, all compelling ...

and more »

Sunday, 29 July 2012

mobile marketing - Google News

Google News


07/29/2012 03:26 PM
7 Features Every Mobile Marketing App Should Have - Business 2 Community

7 Features Every Mobile Marketing App Should Have
Business 2 Community
In my last article, I revealed 5 reasons every local business should consider mobile apps. So once you've made the decision to develop a mobile marketing app for your business, you need to decide what features to include. Mobile marketing apps can ...


07/29/2012 11:32 AM
Mobile marketing is struggling in the largest wireless market in the world - QR Code Press

QR Code Press

Mobile marketing is struggling in the largest wireless market in the world
QR Code Press
China is not experiencing the success that it should from its smartphone consumers. As the largest smartphone marketplace in the world, it is easy to expect that mobile marketing should be taking off in China more than any other nation, but this is not ...


07/28/2012 07:36 PM
Mobile marketing - The News International

Mobile marketing
The News International
The idea of mobile marketing is as good for social and non-profit organisations as it's working wonders in business world. Social organisations can utilize this dynamic tool of communication for conducting social campaigns, sharing social issues and ...


07/29/2012 09:46 PM
2 SKoreans arrested for mobile customer data theft - The Seattle Times

2 SKoreans arrested for mobile customer data theft
The Seattle Times
South Korean police said they arrested two men who allegedly stole the personal details of about 8 million mobile phone subscribers and sold it to marketing companies in one of the country's biggest hacking schemes. By HYUNG-JIN KIM and YOUKYUNG ...

and more »

07/26/2012 04:20 AM
Mobile Marketing - the Time Is Now - ClickZ

Mobile Marketing - the Time Is Now
ClickZ
Mobile media has become a critical part of the digital marketing landscape. This isn't to say that it hasn't been valuable up until this point - many media buyers will be quick to tell you they've had great success with mobile for years. Not until this ...


07/26/2012 12:18 PM
6 Habits of Highly Effective Mobile Marketers - Mashable

6 Habits of Highly Effective Mobile Marketers
Mashable
Read more. If you believe experts like Mary Meeker, mobile advertising is getting hotter every day, but a true revolution is still a ways off. The dollars spent on mobile marketing do not come close to lining up with the amount of time we spend with ...


07/24/2012 07:32 AM
GoldSpot Media Launches Cross-Channel Mobile Marketing Solution - MarketWatch (press release)

GoldSpot Media Launches Cross-Channel Mobile Marketing Solution
MarketWatch (press release)
SUNNYVALE, Calif., Jul 24, 2012 (BUSINESS WIRE) -- GoldSpot Media, the leader in mobile rich media advertising solutions, today launched the industry's first mobile marketing program for advertisers to reach users on all mobile channels with the same ...

and more »

07/23/2012 11:38 AM
5 Mobile Marketing Best Practices for the Olympics - 1to1 Media (blog)

USA TODAY

5 Mobile Marketing Best Practices for the Olympics
1to1 Media (blog)
I recently spoke with Martin Hayward, director of marketing at Mirror Image Internet, on getting advice for delivering live content and ads to mobile devices during the Olympics. He listed five best practices: 1. Leverage traditional media to drive ...
NBC Universal Says Olympics Ad Sales Reach $1BAdAge.com
Cox Communications Brings Customers NBCUniversal's Coverage Of 2012 ...African Business Review (press release)
NBCU Tops $1 Bil For Olympic AdsMediaPost Communications

all 8,468 news articles »

07/28/2012 01:38 PM
RTB may help the mobile marketing industry grow - QR Code Press

QR Code Press

RTB may help the mobile marketing industry grow
QR Code Press
With the mobile commerce industry growing quickly, more consumers are getting their hands on mobile devices. As these devices become more available, the potential impact of mobile marketing continues to increase. RTB services are enabling marketers ...


07/29/2012 08:30 AM
Nimbuzz: Getting personal with marketing - Business Standard

Nimbuzz: Getting personal with marketing
Business Standard
Interestingly, mobile advertising is a space a whole host of players are eyeing. According to the Internet and Mobile Association of India and IMRB, the mobile advertising market in India will touch Rs 144 crore by 2013. At present, the mobile ...

and more »

social media - Google News

Google News


07/29/2012 07:49 PM
Olympic viewing: In social media age, NBC's millions of critics make opinions ... - Washington Post

USA TODAY

Olympic viewing: In social media age, NBC's millions of critics make opinions ...
Washington Post
NEW YORK â€Â" In the age of social media, NBC now has millions of television critics who make their opinions known about every aspect of Olympics coverage instantly. They've even set up their own hashtag on Twitter: (hash)nbcfail. The online complaints ...
NBC critics loud on social media over Olympics coverageDeseret News

all 901 news articles »

07/29/2012 02:03 PM
For marketers, this Olympics is a social media event - Indianapolis Star

USA TODAY

For marketers, this Olympics is a social media event
Indianapolis Star
Olympic sponsors will spend untold millions of dollars in a desperate attempt to shape, mold and control one thing: consumer use of social media. A Facebook Flag Tags app from Panasonic lets users superimpose a country flag on their face to show their ...
The Complete Social Media Guide to the London OlympicsCIO India
Not just a spectator sportBoston.com
Will Social Media Spoil the Olympics?TechNewsWorld
WSAV-TV -ESPN (blog)
all 228 news articles »

07/29/2012 06:44 PM
Social Media Power a Novel - Wall Street Journal

Wall Street Journal

Social Media Power a Novel
Wall Street Journal
The surge of sales was thanks to a trailer for a film version of the novel that debuted on Apple Inc's website Thursday, combined with the power of social media. Enlarge Image. image. Close. image. Youtube. Halle Berry and Tom Hanks, appearing in the ...

and more »

07/29/2012 01:02 PM
Hate on Social Media Against President Obama Soars - Huffington Post

Hate on Social Media Against President Obama Soars
Huffington Post
But that's not the case with the growing barrage of racist assaults on Obama, and other minorities on social media sites. Baylor University researchers, for instance, recently tracked more than 20 Facebook page groups and users and found them jam ...

and more »

07/29/2012 12:01 PM
Liking or hating social media - Reuters

Liking or hating social media
Reuters
(Reuters) - Shares of social media giant Facebook Inc, which bungled its initial public offering in May, have been under the gun ever since, hitting a nadir on Friday after dismal inaugural results. While the earnings have cast a chill over Facebook ...

and more »

07/29/2012 11:12 PM
Chick-fil-A controversy played out on social media - Memphis Commercial Appeal

Chick-fil-A controversy played out on social media
Memphis Commercial Appeal
Almost everyone is just a tweet, a comment or a blog post away from social activism. "Social media is the great equalizer," said Paul Root Wolpe, director of the Center for Ethics of Emory University. "It gives people who are otherwise relatively ...

and more »

07/28/2012 01:30 PM
Social-Media Stock Frenzy Fizzles - Wall Street Journal

Wall Street Journal

Social-Media Stock Frenzy Fizzles
Wall Street Journal
Investors who six months ago clamored for shares of social-media firms have turned against them with a vengeance, sending Facebook shares down 12% Friday following its first quarterly earnings report as a public company. Zynga fell another 3% after ...
Social Media Bubble: Investors See More Signs That It's PoppingHuffington Post
Most social media companies' stock prices are flaggingWashington Post
Biz Break: Is this the week Silicon Valley's social media bubble...SiliconValley.com

all 1,177 news articles »

07/29/2012 07:28 PM
Team USA tops Montenegro; The power of social media - Asbury Park Press

Team USA tops Montenegro; The power of social media
Asbury Park Press
From my standpoint as press officer, what most stood out tonight was the reaction on social media. In five years I don't think I've ever seen this much response. Now granted, social media has grown exponentially in that same time frame, but still ...

and more »

07/29/2012 05:25 PM
Social media blamed for poor data flow - Financial Times

Yahoo! Sports

Social media blamed for poor data flow
Financial Times
Widespread use of Twitter and other forms of social media by thousands of spectators lining the men's cycling road race was to blame for poor transmission of race data, Olympic officials said. The interference meant race officials could not keep track ...
Social media causes problems at OlympicsHattiesburg American

all 135 news articles »

07/29/2012 11:22 PM
Social networking sites eyed by hackers in India: Report - Times of India

Social networking sites eyed by hackers in India: Report
Times of India
AHMEDABAD: Imagine this: When you are on going through your Facebook wall, you note that some of your friends have uploaded a link to an application that claims to reveal who visits your profile and how famous you are, just by clicking on it. However ...

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