digital marketing - Google News

Google News

10/19/2012 11:52 AM

3 Digital Marketing Strategies you Should Not Ignore - Business 2 Community

Entrepreneur 3 Digital Marketing Strategies you Should Not Ignore Business 2 Community In the digital world it could be buying Google Adwords and commencing a digital marketing campaign that uses key words and phrases that people would use to find your product or service when searching online, it could also be Facebook ads targeting your ... An Overview of 2012 SMX StockholmState of Search all 5 news articles »

10/19/2012 05:32 AM

10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

10 interesting digital marketing stats we've seen this week Econsultancy (blog) ... how UK newspapers are performing on Pinterest, the London Olympics, CMOs fear of big data, iOS's dominance of mobile ads, and The Guardian's growth in online readership. For more digital marketing stats, check out our Internet Statistics Compendium.

10/19/2012 06:27 AM

Dealer's voice: Dealerships catch up to digital marketing - Toronto Star

Toronto Star Dealer's voice: Dealerships catch up to digital marketing Toronto Star A few weeks ago, the Trillium Automobile Dealers Association hosted automotive digital marketing conferences in Toronto, London and Ottawa. All three conferences were full-day events attended by dealer principals, sales managers, automotive students ...

10/19/2012 11:47 AM

ExactTarget Names Papa John's Super Bowl Campaign Best Cross-Channel ... - DailyFinance

ExactTarget Names Papa John's Super Bowl Campaign Best Cross-Channel ... DailyFinance "Papa John's is a trailblazer in digital marketing, creating new and engaging cross-channel experiences for its customers that build loyalty and lasting business results," said Scott Dorsey, co-founder and chief executive officer of ExactTarget. "The ... and more »

10/19/2012 08:57 AM

Marketing in the Digital Era - Business 2 Community

Marketing in the Digital Era Business 2 Community The evolving innovation in the digital space is increasingly impacting participants in the space. Marketing is also undergoing a digital revolution, with traditional marketing being integrated, if not replaced, with new digital marketing tools ...

10/19/2012 02:13 AM

Targeting the youth with your digital marketing campaign - Bizcommunity.com

Targeting the youth with your digital marketing campaign Bizcommunity.com Brands who wish to target youth need to launch campaigns that are fun, modern and dynamic. Digital marketing provides brands with the ideal mediums through which to connect with today's youth by targeting them in the space they spend the absolute ...

10/18/2012 02:14 AM

Advanced Digital Marketing: Do This, Not That! - ClickZ

Advanced Digital Marketing: Do This, Not That! ClickZ Join us at SES Chicago for a full day of comprehensive learning, case studies, and best practices that will help you improve digital marketing. I am hosting a full-day workshop to boost your email marketing to a higher level. Remember, it is all about ...

10/17/2012 09:25 AM

Google releases new disavow tool exciting digital marketers - Examiner.com

Examiner.com Google releases new disavow tool exciting digital marketers Examiner.com How many digital marketers have received a phone call from a potential or current client who decided to hire an outside no name company for paid links? The website owner starts freaking out because Google notified them that they have too many ... and more »

10/17/2012 05:24 PM

Digital marketing is growing in Australia, but so is the skills gap - Econsultancy (blog)

Digital marketing is growing in Australia, but so is the skills gap Econsultancy (blog) Seven out of ten digital marketers believe they have equal or more digital expertise than their managers and over half think their co-workers lack the skills needed to run successful campaigns. These statistics come from Responsys' third annual Big ... and more »

10/16/2012 10:08 AM

The Real Secret to Digital Marketing - Forbes

The Real Secret to Digital Marketing Forbes Online marketing is full of fast-moving fads and shiny new technologies. So it would be easy â€Â" if your job were to organize three major digital marketing conferences a year, like Allen Bonde does â€Â" to chase after the elusive “new new thing.” But Bonde ...

mobile marketing - Google News

Google News

10/19/2012 05:14 AM

Are Mobile Marketing Stocks The Answer to Silicon Valley's Problems? AUGT ... - SmallCap Network

Are Mobile Marketing Stocks The Answer to Silicon Valley's Problems? AUGT ... SmallCap Network Mobile marketing stocks Augme Technologies (AUGT), MDC Partners (MDCA), Millennial Media (MM), Motricity (MOTR) and Velti Plc (VELT) haven't exactly figured out how to make mobile marketing profitable either. By John Udovich. Oct 19, 2012 4:05:40 ...

10/19/2012 02:29 AM

Apsalar adds support for Facebook's new mobile ads to track iOS and Android ... - The Next Web (blog)

The Next Web (blog) Apsalar adds support for Facebook's new mobile ads to track iOS and Android ... The Next Web (blog) App developers now have a new tool to add into their arsenal that will help them monitor and analyze their users' engagement from a mobile marketing standpoint with their Facebook-integrated apps. Starting today, the social network will begin offering ... Apsalar Is Now Measuring and Optimizing Mobile Marketing Initiatives for ...MarketWatch (press release) Four Highly Regarded Daily Activities of Successful Mobile MarketersPromotion World (press release) Facebook expands mobile app install ads to all developersFiercemobilecontent Inside Facebook -VatorNews -MediaPost Communications all 85 news articles »

10/18/2012 01:17 PM

NFC Mobile Marketing Pilot Delivers for Kraft - brandchannel.com

NFC Mobile Marketing Pilot Delivers for Kraft brandchannel.com News America Marketing (NAM), publisher of coupons in the U.S. and Canada, in partnership with thinaire, a cloud-based platform for NFC marketing campaigns, and Kraft, recently teamed up on a retail innovation pilot in the San Francisco area using ...

10/18/2012 09:08 AM

Six mobile marketing tools fit for small and local businesses - Econsultancy (blog)

Econsultancy (blog) Six mobile marketing tools fit for small and local businesses Econsultancy (blog) Text messaging's maturity may make it one of the least exciting mobile marketing techniques but that doesn't mean that it can't be one of the most effective when used appropriately. Numerous companies make it easy for small businesses to build ...

10/19/2012 09:36 AM

Jersey Mike's Signs Up 650000th Rewards Member Powered by SkyPop's ... - Sacramento Bee

Jersey Mike's Signs Up 650000th Rewards Member Powered by SkyPop's ... Sacramento Bee SAN FRANCISCO, Oct. 19, 2012 -- /PRNewswire/ -- SkyPop™ announced today that the restaurant chain Jersey Mike's Subs has signed up the 650,000th member of its Shore Points Rewards loyalty program powered by SkyPop's mobile marketing platform. and more »

10/19/2012 05:24 AM

Have we still not figured out mobile? Really? - Marketing Week

Marketing Week Have we still not figured out mobile? Really? Marketing Week Google's disappointing third quarter results revealed that for another successive period its cost per click price is declining as it struggles to monetise mobile users as effectively as desktop. One of the world's most innovative companies is still a ... App makers happy with rise of mobileThe Australian Financial Review all 71 news articles »

10/19/2012 10:06 AM

Location Tagging to Provide an Exciting Marketing Opportunity in 2013 - Business 2 Community

Location Tagging to Provide an Exciting Marketing Opportunity in 2013 Business 2 Community A growing number of social media users are using location tagging. This popular trend amongst mobile users in particular is becoming widespread and could provide the ultimate advertising space for local businesses. Social media is a useful tool for ...

10/17/2012 07:10 AM

Small Businesses Turn to Facebook, Mobile Marketing to Drive Growth - eWeek

eWeek Small Businesses Turn to Facebook, Mobile Marketing to Drive Growth eWeek Despite economic concerns, mobile marketing is on the rise, with 8 percent of respondents currently purchasing mobile ads and 15 percent planning to in the next 3-6 months. When asked how likely they are to explore building a mobile Website or mobile ...

10/16/2012 10:23 AM

Mobile Marketing Association Tackles Mobile Video Standards - MediaPost Communications

Mobile Marketing Association Tackles Mobile Video Standards MediaPost Communications That's why the Mobile Marketing Association is forming a mobile video committee to review current standards and develop best practices for mobile video advertising and measurement. The MMA's foray into pursuing standards comes on the heels of several ... and more »

10/19/2012 08:14 AM

Analysts cut Google price targets but see mobile ad growth - NDTV

MediaPost Communications Analysts cut Google price targets but see mobile ad growth NDTV Google launched Nexus 7, its first tablet, earlier this year to take on Amazon.com Inc's Kindle Fire and Apple Inc's iPad, but the low $199 price tag and related marketing costs weighed on margins. "Marketing was higher primarily due to increased ... Google: Earnings Down, Revs Up, Mobile Is Wild CardMediaPost Communications Google halted shares after accidental earning releasetheEword (blog) Google's Q3 Earnings Report Leaks EarlyAdweek all 1,745 news articles »

internet marketing - Google News

Google News

10/18/2012 11:08 PM

PaperCraft, Inc. Announces Conversion Pipeline As Their Online Marketing ... - Equities.com

PaperCraft, Inc. Announces Conversion Pipeline As Their Online Marketing ... Equities.com PaperCraft, Inc. announced today that it selected Conversion Pipeline, a leading provider of online marketing solutions as their agency of record, to provide SEO (Search Engine Optimization) and Pay Per Click (PPC) management solutions in support of ... and more »

10/18/2012 10:23 AM

Internet Marketing Ninjas Buy Webmaster World Forums - ClickZ

ClickZ Internet Marketing Ninjas Buy Webmaster World Forums ClickZ This was the latest in a series of expansion announcements by Boykin's Internet Marketing Ninjas, including the acquisitions of Cre8asiteforums, the Developer Shed Network, and the addition of top SEOs Kris Jones, Kim Krause Berg, and Ann Smarty to the ...

10/17/2012 12:06 PM

Jim Boykin (Internet Marketing Ninjas) Buys WebmasterWorld Forum - WebProNews

Jim Boykin (Internet Marketing Ninjas) Buys WebmasterWorld Forum WebProNews WebmasterWorld and Pubcon founder Brett Tabke has sold WebmsaterWorld to Jim Boykin, who runs Internet Marketing Ninjas. The announcement was made today at PubCon, which Tabke will continue to run. “Internet Marketing Ninjas, led by company ...

10/17/2012 10:22 AM

WebmasterWorld Sold To Jim Boykin's Internet Marketing Ninjas - Search Engine Land

Search Engine Land WebmasterWorld Sold To Jim Boykin's Internet Marketing Ninjas Search Engine Land One of the more popular Webmaster and SEO forums, WebmasterWorld, has been sold today to Jim Boykin's Internet Marketing Ninjas. Jim Boykin has been acquiring several forums this year, including all of the Developer Shed network including SEO Chat ...

10/17/2012 08:04 AM

Online Marketing Solution LocalVox Raises $7.4 Million in Series A Funding - Business Insider

Online Marketing Solution LocalVox Raises $7.4 Million in Series A Funding Business Insider LocalVox, a local, social, and mobile marketing platform, recently obtained a whopping $7.4 million in a Series A funding round. The site helps local businesses to get their brand in the eyes and ears of customers through a combination of online ...

10/18/2012 05:27 PM

The Marketing Coach: How to get control of your online reputation - Bizjournals.com (blog)

The Marketing Coach: How to get control of your online reputation Bizjournals.com (blog) “One of the biggest challenges I have seen in prior businesses, over about a 30-year career, is managing the online reputation on so many different platforms,” explains Greg Dawson of PRO-formance Property Management Group. “Back in the old days, ...

10/17/2012 04:27 PM

Online Lead Generation and Internet Marketing Tips - Dealer Marketing Magazine

Online Lead Generation and Internet Marketing Tips Dealer Marketing Magazine In today's world, both advertising and marketing your business is a most challenging issue. With the effect of world-wide-web expanding more and more in a day-to-day life, an excellent advertising and marketing approach must exceed traditional promotions.

10/19/2012 06:27 AM

Dealer's voice: Dealerships catch up to digital marketing - Toronto Star

Toronto Star Dealer's voice: Dealerships catch up to digital marketing Toronto Star All three conferences were full-day events attended by dealer principals, sales managers, automotive students and marketing personnel and featured some of North America's leading internet marketers. The speakers shared some fascinating stats and trends ...

10/19/2012 12:09 AM

Optimize Press Squeeze Page Alternative Launched to Build Email Lists - Equities.com

Optimize Press Squeeze Page Alternative Launched to Build Email Lists Equities.com Website owners and entrepreneurs that want a better way to build mailing lists with higher conversion rates could benefit from clicking here to access the Optimize Press squeeze page alternative online. Mailing lists are a important part of Internet ... and more »

10/18/2012 09:59 PM

Boy Wonder of Internet Marketing Introduces New Google Sniper2 - Lawfuel

Boy Wonder of Internet Marketing Introduces New Google Sniper2 Lawfuel RealWritingJobs.org - The RealWritingJobs.org site carries a live webinar on making money online using a system developed by the 'Boy Wonder' of internet marketing George Brown. The online webinar shows how anyone seeking to make money at home ...

search marketing - Google News

Google News

10/19/2012 10:16 AM

The Convergence of Social & Search - Search Engine Journal

The Convergence of Social & Search Search Engine Journal In this session at PubCon Las Vegas, I speak about how one can impact their overall search visibility utilizing social media. The two are becoming more inter-twinned each and every day. While search marketing used to consist of good on-page SEO (title ...

10/19/2012 11:52 AM

3 Digital Marketing Strategies you Should Not Ignore - Business 2 Community

Entrepreneur 3 Digital Marketing Strategies you Should Not Ignore Business 2 Community In the digital world it could be buying Google Adwords and commencing a digital marketing campaign that uses key words and phrases that people would use to find your product or service when searching online, it could also be Facebook ads targeting your ... An Overview of 2012 SMX StockholmState of Search 3 Steps to Protecting Your Website's Search RankingsEntrepreneur Google to include Drive content on SERPsBrafton all 5 news articles »

10/19/2012 04:32 AM

BloomReach Makes Search Sell - Wired (blog)

GigaOM BloomReach Makes Search Sell Wired (blog) Powering all of BloomReach's ad marketing services is the company's Web Relevance Engine. It crawls billions of websites, and analyzes sites users' searching and social behavior, to see how people interact with a particular website. It then crunches ... BloomReach nets $25M to turn big data into marketing goldGigaOM Big data marketing application BloomReach gets $25MVatorNews BloomReach Raises $25 Million; Series C Led by New Enterprise AssociatesMarketwire (press release) all 13 news articles »

10/17/2012 02:53 PM

6 Underrated Content Marketing Assets For B2B SEO - Search Engine Land

Search Engine Land 6 Underrated Content Marketing Assets For B2B SEO Search Engine Land One of the biggest obstacles to B2B search engine optimization is developing new content marketing assets for targeting important keywords and acquiring link assets. While our organization has seen this in client relationships throughout the years ...

10/18/2012 01:32 PM

Display Advertising Expected to Integrate with Search - iMedia Connection (blog)

MediaPost Communications Display Advertising Expected to Integrate with Search iMedia Connection (blog) However search and display advertising continue to develop, understanding how each works with the other to help you reach your marketing goals is important to the effectiveness of your overall marketing plan. Continue to educate yourself about your ... Study Shows How Changes To Search Influence Display AdvertisingMediaPost Communications all 2 news articles »

10/18/2012 02:34 PM

SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines - ClickZ

SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines ClickZ Search marketing industry association SEMPO has appealed to the FTC for a review and revision of the 2002 guidelines for search engine disclosure of paid advertisements in search results. In addition, SEMPO has offered “valuable insight and background ...

10/19/2012 05:32 AM

10 interesting digital marketing stats we've seen this week - Econsultancy (blog)

10 interesting digital marketing stats we've seen this week Econsultancy (blog) Analysis by search and social analytics company Searchmetrics shows that eight out of the top 13 UK newspapers have official Pinterest accounts. The Guardian has attracted the most followers (2,258), The Telegraph is next with 1,502 and The Daily Mail ...

10/18/2012 11:08 PM

PaperCraft, Inc. Announces Conversion Pipeline As Their Online Marketing ... - Equities.com

PaperCraft, Inc. Announces Conversion Pipeline As Their Online Marketing ... Equities.com PaperCraft, Inc. announced today that it selected Conversion Pipeline, a leading provider of online marketing solutions as their agency of record, to provide SEO (Search Engine Optimization) and Pay Per Click (PPC) management solutions in support of ... and more »

10/19/2012 10:40 AM

Report: Paid search spending takes big leap - BtoB Magazine

Report: Paid search spending takes big leap BtoB Magazine San Diegoâ€Â"Worldwide spending on paid search, led by the Asia-Pacific region, grew by 33% in the third quarter compared with the year-earlier period, according to a study by search marketing agency Covario Inc. According to the company's “Global Paid ...

10/19/2012 07:18 AM

Is Your SEO Agency Any Good? - Search Engine Watch

RealtyBizNews Is Your SEO Agency Any Good? Search Engine Watch As such you're likely to be investing in additional marketing services from brand advertising, to PPC (pay-per-click search advertising) and maybe even print advertising, TV or billboard depending on the size and nature of your business and investment ... Have a New Real Estate Website? Start Getting Instant Results TodayRealtyBizNews Seo4anyone Offers Wide Range of It Solutions with Their New White Label SEO ...SBWire (press release) all 3 news articles »