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05/08/2012 07:05 AM

PulsePoint Study Reveals a Glaring Divide Between Consumers and the Current ... - MarketWatch (press release)

Marketing Land PulsePoint Study Reveals a Glaring Divide Between Consumers and the Current ... MarketWatch (press release) NEW YORK, NY, May 08, 2012 (MARKETWIRE via COMTEX) -- PulsePoint, a global digital technology company headquartered in New York City, today announced the results of "Bridging the Digital Divide," a landmark report that examines the digital marketing ... Bridging The Digital Divide â€Â" From Consumer Data To Consumer EngagementMarketing Land Bridging the digital divide between marketers and consumers: new reportEconsultancy (blog) all 7 news articles »

05/08/2012 07:32 AM

Solar Energy Initiatives Signs Definitive Agreement to Purchase Internet ... - MarketWatch (press release)

ThinkProgress Solar Energy Initiatives Signs Definitive Agreement to Purchase Internet ... MarketWatch (press release) ... solutions with two principal wholly owned subsidiaries focused on large-scale projects, today announced that the company has signed a definitive agreement to purchase certain assets of a company focused in the digital internet marketing space. Benzinga's Microcap Movers for Tuesday May 8, 2012Benzinga all 6 news articles »

05/07/2012 08:07 AM

Luxury Resort Silverton Casino Implements Lyris HQ for Digital Marketing ... - MarketWatch (press release)

Luxury Resort Silverton Casino Implements Lyris HQ for Digital Marketing ... MarketWatch (press release) EMERYVILLE, Calif., May 7, 2012 (GlobeNewswire via COMTEX) -- Lyris, Inc. (OBB:LYRI) , the global digital marketing expert, today announced that the Silverton Casino Hotel, an upscale, contemporary luxury lodge-themed resort in Las Vegas, has selected ... and more »

05/08/2012 09:21 AM

Subaru Selects Ensighten for Site-Wide Tag Management System - Seattle Post Intelligencer

Subaru Selects Ensighten for Site-Wide Tag Management System Seattle Post Intelligencer Replacing previous tag-management technology with Ensighten Manage yields instant acceleration of website responsiveness and enables Subaru's marketing and website teams to optimize digital marketing campaigns. Ensighten, innovator of high-performance ... and more »

05/08/2012 06:48 AM

10 Predictions From The First Internet Bust And What They Tell Us About ... - Co.Create

Co.Create 10 Predictions From The First Internet Bust And What They Tell Us About ... Co.Create One of the original digital marketing execs, GM O'Connell, made some predictions in 2002 about how the Internet would impact people and brands. Here, he looks back and assesses his accuracy, and, along the way, reveals some timeless truths about ...

05/08/2012 11:18 AM

Eight steps to achieving digital marketing excellence - Econsultancy (blog)

Econsultancy (blog) Eight steps to achieving digital marketing excellence Econsultancy (blog) Many companies come to us wanting help to train their teams to be more effective digital marketers. Very few have any real knowledge of what digital marketing skills they currently have. We all logically know it's hard to plot a course if you don't ...

05/08/2012 12:21 PM

We're Ready for the Omnichannel Revolution --Are You? - Forbes

We're Ready for the Omnichannel Revolution --Are You? Forbes Marketers are feeling the impact. McKinsey also found that digital campaigns are the source of some of the largest and most complex big data sets marketers use, and other research from Forrester revealed that more than 45 percent of surveyed clients' ... Acquisitions: Yomego and eCricleFourth Source all 3 news articles »

05/08/2012 08:06 AM

Turn Integrates eXelate to Provide Marketers With Best-In-Class Online Data - MarketWatch (press release)

Turn Integrates eXelate to Provide Marketers With Best-In-Class Online Data MarketWatch (press release) NEW YORK, May 8, 2012 /PRNewswire via COMTEX/ -- Turn and eXelate, the leading data and analytics engine powering optimal digital marketing decisions, today announced that eXelate's data is now integrated with the Turn Audience Platform to provide ... and more »

05/07/2012 04:09 AM

SEO Should Be Called Integrated Digital Marketing - Search Engine Watch

PR Web SEO Should Be Called Integrated Digital Marketing Search Engine Watch More importantly, the knowledge base required to effectively use these tools and to execute all of the activities described in this article is no small challenge and it crosses over into every digital marketing discipline. To be a good modern SEO, ... How to #SEO Your Business Blog: Free SEO WebinarSan Francisco Chronicle (press release) all 32 news articles »

05/08/2012 02:13 AM

Interactivity Digital Announces First Round of Speakers - PR Web (press release)

Interactivity Digital Announces First Round of Speakers PR Web (press release) Interactivity Digital, a digital marketing conference, announced its first round of speakers, including digital marketing experts Rand Fishkin, Peter Shankman, Alan Bleiweiss, and Marty Weintraub. Interactivity Digital, a digital marketing conference ...