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05/09/2012 07:29 AM

The MMA Announces Expanded Award Categories For The SMARTIES(TM) To Reflect ... - MarketWatch (press release)

The MMA Announces Expanded Award Categories For The SMARTIES(TM) To Reflect ... MarketWatch (press release) MMA Now Accepting Submissions for the World's Only Mobile-Focused Global Marketing Awards - The SMARTIES(TM). NEW YORK, May 9, 2012 /PRNewswire via COMTEX/ -- NEW YORK, May 9, 2012 The Mobile Marketing Association (MMA), the leading global trade ... The MMA Announces Expanded Award Categories For The SMARTIES™ To Reflect How ...Sacramento Bee all 14 news articles »

05/09/2012 03:40 PM

BI WORLDWIDE makes use of Hipcricket's mobile marketing platform - QR Code Press

QR Code Press BI WORLDWIDE makes use of Hipcricket's mobile marketing platform QR Code Press Hipcricket, a mobile marketing company, has announced that BI WORLDWIDE, another marketing firm, will be using its mobile marketing solutions to enhance BI WORDLWIDE's promotion of Verizon's FiOS Internet service. The campaign will last four weeks and ... and more »

05/09/2012 02:17 PM

Study: Mobile marketing bumps business - Austin Business Journal (blog)

Study: Mobile marketing bumps business Austin Business Journal (blog) A study of more than 500 small business owners by Web.com revealed a lot of enthusiasm and positive results from small business engaging in mobile marketing. More than 69 percent of small business owners surveyed believe that mobile marketing is key to ... Study: Mobile Marketing Boosts Profit for 84% of Small BusinessesBusiness 2 Community all 3 news articles »

05/09/2012 11:16 PM

Maybe We Now Know Why Facebook and Mobile Have Not Gotten Along? - Marketing Pilgrim

Marketing Pilgrim Maybe We Now Know Why Facebook and Mobile Have Not Gotten Along? Marketing Pilgrim Many people complain about Facebook's mobile experience. For the longest time their app was just not very good. Even with the latest improvements the Facebook mobile experience still leaves a bit to be desired. While it seemed that Facebook was simply ... and more »

05/09/2012 07:59 PM

Urban Airship has delivered 20B push notifications, doubling in just 4 months ... - VentureBeat

VentureBeat Urban Airship has delivered 20B push notifications, doubling in just 4 months ... VentureBeat Mobile marketing and messaging leader Urban Airship has served more than 20 billion push notifications through iOS, Android, and other platforms, the company revealed. Urban Airship currently is helping more than 65000 companies â€Â" including ESPN, ...

05/09/2012 05:30 PM

Mobilizing Your Loyalty Program - Virtual-Strategy Magazine

Mobilizing Your Loyalty Program Virtual-Strategy Magazine Mobile Marketing has emerged quickly as a tool of unique power and value across multiple industries, particularly for customer loyalty programs. Whether it's acquiring new customers or turning casual shoppers into loyal customers with more frequent ... and more »

05/09/2012 02:40 PM

6 Tools to Build a Mobile App on the Cheap - Mashable

Brafton 6 Tools to Build a Mobile App on the Cheap Mashable Sourcebits offers design and development services for iOS, Android, Mobile and Web platforms. Follow Sourcebits on Twitter for recent news and updates. The massive growth of the app market has coincided with the creation of a parallel niche industry ... Wake up call: 59% of mobile apps don't earn enough to break evenBGR Social apps top mobile activity, marketing campaignsBrafton Facebook's new App Center takes inspiration from Apple's App StoreGamasutra Seeking Media (press release) -DM News -Mobile Marketing Watch all 256 news articles »

05/08/2012 05:16 PM

Southern California Verizon FiOS Campaign supported by BI WORLDWIDE and Hipcricket - EON: Enhanced Online News (press release)

Southern California Verizon FiOS Campaign supported by BI WORLDWIDE and Hipcricket EON: Enhanced Online News (press release) (EON: Enhanced Online News)--Hipcricket®, the one-stop mobile marketing and advertising subsidiary of Augme® Technologies, Inc. (OTCBB: AUGT or “Augme”), today announced that BI WORLDWIDE leveraged Hipcricket's mobile marketing solutions to augment its ... Augme Technologies, Inc. Reports Fourth Quarter ResultsMarketwire (press release) all 13 news articles »

05/08/2012 05:15 PM

Avatar Ventures Launches Online Mobile Site Center - EON: Enhanced Online News (press release)

Avatar Ventures Launches Online Mobile Site Center EON: Enhanced Online News (press release) Mobile marketing involves communicating with consumers via cellular or smartphone, either to send a simple text message, to introduce them to an easy-to-navigate web site, or to cause them to interact with a customized mobile application. Avatar Ventures Announces New President, Expanded DirectionTheStreet.com (press release) all 22 news articles »

05/09/2012 09:21 PM

Incorporating QR Codes into Multichannel Campaigns - Chief Marketer

Incorporating QR Codes into Multichannel Campaigns Chief Marketer So far, the vast majority of QR codes use in marketing campaigns has been by B2C marketers, but B2B marketers are increasingly incorporating them into print ads, whitepapers, event brochures and other promotional pieces, says Jim Levinger, president, ...