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07/05/2012 11:09 AM

Google Takes Mobile Marketing a Notch Higher - AllAfrica.com

Google Takes Mobile Marketing a Notch Higher AllAfrica.com Last week one of the tech world's most anticipated spiritual events took place in the US. The Google IO is the religious equivalent of a pilgrimage. Developers and tech enthusiasts shift their attention to one of the world's most followed businesses ... and more »

07/06/2012 05:06 AM

Majority of Marketers Plan to Increase Mobile Budgets in 2013 - Mashable

Mobile Marketing Watch Majority of Marketers Plan to Increase Mobile Budgets in 2013 Mashable A new study found 70% of marketers plan to increase budgets for mobile in 2013. But is this really necessary? Mobile Marketing Budgets to Balloon in 2013Mobile Marketing Watch Should luxury marketers develop an app-per-line experience?Luxury Daily all 3 news articles »

07/06/2012 03:36 AM

Ikano to Deliver Mobile Loyalty With Incentivated - MarketWatch (press release)

Ikano to Deliver Mobile Loyalty With Incentivated MarketWatch (press release) Lindsey Ulanowsky, Head of Client Services & Marketing for Ikano; "Mobile will be a key retail channel for consumers in the coming years, and our new mobile CRM strategy will add value to our clients and their offer to consumers. We have partnered with ... and more »

07/06/2012 05:46 PM

4 Rules for Luxury Brand Mobile Marketing - Mashable

4 Rules for Luxury Brand Mobile Marketing Mashable The mobile device requires brand marketers to rethink engagement strategies. Here are four ways to do that.

07/02/2012 07:46 PM

As Airbus lands, Mobile is ready for take-off - Examiner.com

Moneycontrol.com As Airbus lands, Mobile is ready for take-off Examiner.com Mobile Marketing Examiner. + Subscribe. Mobile, Ala.: - Airbus announced their commitment to the City of Mobile and the State of Alabama today before a crowd of over 1000 people. Media representatives from all over the world were poised with cameras ... Airbus to open factory on rival Boeing's US turfReuters all 1,250 news articles »

07/06/2012 06:31 PM

MMA Forum: Mobile Connecting Hearts and Minds - Business 2 Community

MMA Forum: Mobile Connecting Hearts and Minds Business 2 Community Last month the Mobile Marketing Association Forum was held in New York and it was their best forum conference to date. The industry's leading mobile marketing.

07/03/2012 07:46 AM

Fiksu, Mobile App Marketing Platform, Secures $10M in Series B Funding Led by ... - Businessweek

VentureBeat Fiksu, Mobile App Marketing Platform, Secures $10M in Series B Funding Led by ... Businessweek BOSTON, July 3, 2012 Â Fiksu, Inc., the industry's first cost-effective mobile app user acquisition platform spanning the global mobile ecosystem, today announced it has secured $10 million in Series B financing, led by new investor Qualcomm ... Fiksu raises $10M for mobile app marketing platformVentureBeat Fiksu Inks $10M in Fresh CapitalPrivate Equity Hub (press release) Fiksu closes $10m from Qualcomm, CRV for app marketingDigital Media Wire MediaPost Communications -TechCrunch all 29 news articles »

07/05/2012 09:32 AM

Marketers Take Mobile Ads for a Test Drive - Businessweek

Marketers Take Mobile Ads for a Test Drive Businessweek In the next few weeks, some iPhone users will start seeing mobile ads from Samsung, one of Apple's biggest competitors and the maker of the hit Galaxy phone. The ads will offer as much as $300 to people who trade in their Apple device for a Samsung. and more »

07/06/2012 06:40 AM

Mobile Gaming: How to Be Where Everyone Already Is - ClickZ

Mobile Gaming: How to Be Where Everyone Already Is ClickZ The marketing environment for mobile gaming is largely split into two branches, in-game and around-game advertising. In-game offers more opportunities for deep engagement, while around-game is most effective at providing audiences at scale. Mobile ... and more »

07/06/2012 07:41 PM

Mobile Bar Code Industry & Marketing Analysed in New Mind Commerce Study ... - San Francisco Chronicle (press release)

Mobile Bar Code Industry & Marketing Analysed in New Mind Commerce Study ... San Francisco Chronicle (press release) Mobile Bar Code Industry & Marketing Analysed in New Mind Commerce Study Recently Published at MarketPublishers.com Challenges, Opportunities, Global Outlook 2012-2017 developed by Mind Commerce has been recently published by Market ... and more »