Friday, 6 July 2012

mobile marketing - Google News

Google News

07/06/2012 05:06 AM

Majority of Marketers Plan to Increase Mobile Budgets in 2013 - Mashable

Majority of Marketers Plan to Increase Mobile Budgets in 2013
Mashable
A new study found 70% of marketers plan to increase budgets for mobile in 2013. But is this really necessary?
Mobile Marketing Budgets to Balloon in 2013Mobile Marketing Watch
Should luxury marketers develop an app-per-line experience?Luxury Daily

all 3 news articles »

07/06/2012 05:46 PM

4 Rules for Luxury Brand Mobile Marketing - Mashable

4 Rules for Luxury Brand Mobile Marketing
Mashable
The mobile device requires brand marketers to rethink engagement strategies. Here are four ways to do that.

07/06/2012 03:36 AM

Ikano to Deliver Mobile Loyalty With Incentivated - MarketWatch (press release)

Ikano to Deliver Mobile Loyalty With Incentivated
MarketWatch (press release)
Lindsey Ulanowsky, Head of Client Services & Marketing for Ikano; "Mobile will be a key retail channel for consumers in the coming years, and our new mobile CRM strategy will add value to our clients and their offer to consumers. We have partnered with ...

and more »

07/05/2012 11:09 AM

Google Takes Mobile Marketing a Notch Higher - AllAfrica.com

Google Takes Mobile Marketing a Notch Higher
AllAfrica.com
Last week one of the tech world's most anticipated spiritual events took place in the US. The Google IO is the religious equivalent of a pilgrimage. Developers and tech enthusiasts shift their attention to one of the world's most followed businesses ...

and more »

07/06/2012 06:31 PM

MMA Forum: Mobile Connecting Hearts and Minds - Business 2 Community

MMA Forum: Mobile Connecting Hearts and Minds
Business 2 Community
Last month the Mobile Marketing Association Forum was held in New York and it was their best forum conference to date. The industry's leading mobile marketing.

07/06/2012 07:41 PM

Mobile Bar Code Industry & Marketing Analysed in New Mind Commerce Study ... - San Francisco Chronicle (press release)

Mobile Bar Code Industry & Marketing Analysed in New Mind Commerce Study ...
San Francisco Chronicle (press release)
Mobile Bar Code Industry & Marketing Analysed in New Mind Commerce Study Recently Published at MarketPublishers.com Challenges, Opportunities, Global Outlook 2012-2017 developed by Mind Commerce has been recently published by Market ...

and more »

07/02/2012 07:46 PM

As Airbus lands, Mobile is ready for take-off - Examiner.com

Moneycontrol.com

As Airbus lands, Mobile is ready for take-off
Examiner.com
Mobile Marketing Examiner. + Subscribe. Mobile, Ala.: - Airbus announced their commitment to the City of Mobile and the State of Alabama today before a crowd of over 1000 people. Media representatives from all over the world were poised with cameras ...
Airbus to open factory on rival Boeing's US turfReuters
Airbus CEO Targets Boosting US Market Share to Close to 50% in Five to 10 YearsWall Street Journal

all 1,250 news articles »

07/06/2012 06:40 AM

Mobile Gaming: How to Be Where Everyone Already Is - ClickZ

Mobile Gaming: How to Be Where Everyone Already Is
ClickZ
The marketing environment for mobile gaming is largely split into two branches, in-game and around-game advertising. In-game offers more opportunities for deep engagement, while around-game is most effective at providing audiences at scale. Mobile ...

and more »

07/05/2012 09:32 AM

Marketers Take Mobile Ads for a Test Drive - Businessweek

Marketers Take Mobile Ads for a Test Drive
Businessweek
In the next few weeks, some iPhone users will start seeing mobile ads from Samsung, one of Apple's biggest competitors and the maker of the hit Galaxy phone. The ads will offer as much as $300 to people who trade in their Apple device for a Samsung.
Coke, Unilever go mobile with FacebookWarc

all 2 news articles »

07/05/2012 08:49 AM

Mobile Marketing Goes To The Dentist - Mobile Marketing Watch