Tuesday, 14 August 2012

mobile marketing - Google News

Google News


08/14/2012 07:33 AM
Consumer Attitudes Towards Mobile Marketing Revealed in Independent ... - Virtual-Strategy Magazine

Consumer Attitudes Towards Mobile Marketing Revealed in Independent ...
Virtual-Strategy Magazine
StrongMail, a leading provider of email marketing and cross-channel marketing solutions for enterprises, today announced the results of a commissioned mobile marketing survey conducted on its behalf by Forrester Consulting in June 2012. Titled ...

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08/14/2012 08:17 AM
Vibes Adds to Mobile Technology Patent Portfolio with Recently Awarded US ... - U.S. Politics Today

Vibes Adds to Mobile Technology Patent Portfolio with Recently Awarded US ...
U.S. Politics Today
14, 2012 /PRNewswire/ -- Vibes, a mobile marketing and technology company, today announced it has been awarded a U.S.-issued patent covering its SMS mobile marketing and advertising capabilities. The recent patent, along with previously secured ...

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08/14/2012 07:47 AM
5 Mobile Rules from Top Marketers - iMedia Connection (blog)

5 Mobile Rules from Top Marketers
iMedia Connection (blog)
Facebook finally announced its latest and greatest mobile-ad effort last week, but smart industry folks say it still leaves much to be desired. And even though more money's flowing toward mobile, the dollars spent on mobile marketing still don't come ...


08/13/2012 09:33 AM
Mobile Marketing Freeze Tag - MediaPost Communications

TabTimes

Mobile Marketing Freeze Tag
MediaPost Communications
One of the great parts of being a parent is that your children reacquaint you with the games of your youth. Recently, this happened to me at our block party when my kids joined an impromptu game of Freeze Tag on a neighbor's lawn. You remember Freeze ...
Online Marketing Firm, fishbat, Breaks Down Facebook's Newest Mobile Ad UnitVirtual-Strategy Magazine
Mobile apps can threaten your enterpriseTabTimes
Facebook seeks to fix mobile revenue woesMarketing magazine Australia
Business 2 Community -Lakestar Media (blog)
all 37 news articles »

08/14/2012 07:39 AM
Experian Marketing Services appoints Alok Kapur as global head of mobile ... - Sacramento Bee

Experian Marketing Services appoints Alok Kapur as global head of mobile ...
Sacramento Bee
NEW YORK, Aug. 13, 2012 -- /PRNewswire/ -- Experian Marketing Services, a leading provider of data, analytics and marketing technologies that help organizations target and engage their customers more effectively across both traditional and digital ...

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08/14/2012 09:06 AM
Mobile games taking big bites out of Nintendo, Sony's handheld biz - Gamasutra

Gamasutra

Mobile games taking big bites out of Nintendo, Sony's handheld biz
Gamasutra
Firminger said that the share of revenue for iOS and Android games in the overall U.S. handheld and mobile game market has grown from 19 percent of a $2.7 billion market in 2009 to 58 percent of a $3.3 billion market in 2011. "It's really sort the ...
Mobile Games Dominate Handheld Market, Crush Sony And NintendoBusiness Insider

all 2 news articles »

08/13/2012 02:06 AM
Make Mobile Marketing Work for You - Gourmet Retailer

Gourmet Retailer

Make Mobile Marketing Work for You
Gourmet Retailer
Mobile marketing is a low-budget method for targeting consumers. Recent developments in the mobile marketing arena have been phenomenal. Smartphone ownership has nearly doubled, there's growing interest in mobile social content and tablets are ...


08/13/2012 08:02 PM
Mobile marketing investment 'essential' says expert - Chartered Management Institute

Hostway

Mobile marketing investment 'essential' says expert
Chartered Management Institute
Those in management development in certain sectors may have thought about how the mobile internet might affect their business. And recently, freelance marketing consultant Luan Wise said that mobile marketing investment was "essential" for businesses.
Mobile sites need to be quick and simple to useHostway
Mobile websites must be easy to navigateBusiness Strata - Business News

all 3 news articles »

08/14/2012 06:21 AM
CardinalCommerce Introduces CustomerConnect to Improve Mobile Commerce ... - Virtual-Strategy Magazine

CardinalCommerce Introduces CustomerConnect to Improve Mobile Commerce ...
Virtual-Strategy Magazine
has launched CustomerConnect, a self-service, web-based mobile marketing and commerce platform aimed at turning passive consumers into active Customers. It facilitates text message deal generation, opt-in mobile alert databases, and targeted marketing ...

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08/14/2012 10:05 AM
Leading Mobile-Local Companies xAd and Telmetrics Release First-to-Market ... - Equities.com

Leading Mobile-Local Companies xAd and Telmetrics Release First-to-Market ...
Equities.com
"The xAd/Telmetrics Mobile Path-to-Purchase study illustrates that successful mobile advertising campaigns can no longer take a 'one size fits all' approach," said Monica Ho, vice president of marketing, xAd Inc. "Advertisers must understand consumer ...
Mobile Purchase Paths Are Still Product-SpecificMediaPost Communications

all 7 news articles »

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