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08/24/2012 05:28 PM

Subscribe to Search Marketing Daily - MediaPost Communications

MediaPost Communications Subscribe to Search Marketing Daily MediaPost Communications Search marketers scrambling to keep up with Google's Penguin algorithm updates will also need to become more aware of working with data_- lots of it. I wrote in July about the new role of chief marketing technology officers after speaking with BlueKai ... and more »

08/24/2012 03:24 PM

Oneupweb : Google's One URL Commitment - StraightUpSearch

StraightUpSearch Oneupweb : Google's One URL Commitment StraightUpSearch This change matters because a lot of digital marketers sell their services based on the almighty “Top 10” listings. If results pages on the web's biggest search engine are no longer returning 10 results, that pitch doesn't work so well. However, not ... and more »

08/22/2012 07:56 AM

A Hiring Checklist To Find The Right B2B Search Marketing Agency - Search Engine Land

Search Engine Land A Hiring Checklist To Find The Right B2B Search Marketing Agency Search Engine Land All search marketing programs are not created equally. This rings true most profoundly in the B2B marketing arena where shifting corporate demands, streamlined staffs and reduced budgets produce unique challenges for both B2B companies and the search ... and more »

08/24/2012 06:06 AM

Facebook's Search Ads: Why Do You Hate Us? - ClickZ

Facebook's Search Ads: Why Do You Hate Us? ClickZ SEO · Paid Search · Search Marketing · More Categories ... But fundamentally, the kind of search that people do on Facebook is different from the kind of search that people do on Google and (critically) the kinds of results that people get on Google ...

08/24/2012 12:08 PM

Why Did Google Destroy Keyword Call Tracking? - Search Engine Journal

Why Did Google Destroy Keyword Call Tracking? Search Engine Journal A couple of months back, Google's search update significantly changed the information they provide call-tracking solutions (and show within Google Analytics) putting a serious crimp in the fire hose of data marketers were collecting for their website ...

08/24/2012 05:01 PM

Healthcare Marketing Ideas and Strategy from ByReputation's New Healthcare ... - Equities.com

Healthcare Marketing Ideas and Strategy from ByReputation's New Healthcare ... Equities.com Healthcare companies look to reach out to new customers with ByReputation's new marking service that utilizes organic search engine optimization, local search directories, and content marketing. If you would like to get a free healthcare marketing ... and more »

08/24/2012 12:23 PM

The Marketing Director Is THE hope of Small Business - Huffington Post

The Marketing Director Is THE hope of Small Business Huffington Post All those words on all those web pages have been extracted, categorized and stored away into a gargantuan database... making it possible to provide relevant links for you when you search for the latest report on ceramic brakes, an emergency dentist or ...

08/24/2012 11:50 AM

Facebook rolls out Sponsored Search results for marketers - Brafton

Inside Facebook Facebook rolls out Sponsored Search results for marketers Brafton Facebook has fully rolled out Sponsored Search results, which allow marketers to target users searching for content or pages within their industry on the social network. As with other sponsored search efforts, companies can pay for placement atop ... Facebook Ad Budgets Increase Faster Than Search Budgets: KenshooValueWalk Facebook ad budgets increasing faster than search budgets, Kenshoo study findsInside Facebook Facebook Search Ads Without Keyword TargetingSearch Engine Roundtable Marketing Pilgrim -Marketing Land -Vertical Leap News (press release) all 63 news articles »

08/22/2012 01:48 PM

Tick Tock: Get Your Holiday Search Marketing Program Ready Now! - ADOTAS

Tick Tock: Get Your Holiday Search Marketing Program Ready Now! ADOTAS With the back-to-school vibe in the air and the BBQ season still going strong, it's easy to forget that now is the best time to be thinking about your end-of-year search marketing strategies. Since the last six weeks of the year are potentially the ...

08/22/2012 03:33 AM

Speakers Announced for Search Marketing Expo - SMX East; Rates Increase ... - Virtual-Strategy Magazine

Speakers Announced for Search Marketing Expo - SMX East; Rates Increase ... Virtual-Strategy Magazine The roster of speakers includes representatives from search engines, brand marketers, agencies and leading solutions providers to internet marketers. The faculty includes representatives from Google, Bing, NFL, PETCO, The Wall Street Journal, Adobe ...